
InSync marks major milestone with gold standard attention to detail
Brie Clayton February 2, 2023
0 Comments
20th anniversary sees unprecedented quality advances in format and frame rate conversion, and software ported to ARM
InSync Technology, world-leading developer of high-quality video conversion, is celebrating its 20th birthday at NAB 2023 (booth C2013, Las Vegas Convention Center, 16 - 19 April). Demonstrations on the booth will focus on the remarkable advances in quality in its algorithms, ensuring that fine detail is preserved in even the most challenging content, such as fast-moving sports.
FrameFormer, InSync's flagship solution, delivers industry-leading motion compensated frame rate and format conversion. This is available as a standalone solution or embedded in products from other leading vendors including AWS Elemental, Comprimato, Dalet, Hiscale, M2A and Telestream.
Continuing development of the algorithms in FrameFormer, driven by real-world user experiences, has led to ever-more faithful retention of fine detail; for example, small balls travelling at speed across the frame, as you would find in challenging sports coverage. At the same time, engineers continue to advance the CPU-only application delivering direct cost benefits to the user by reducing the compute processing power required by as much as 20%.
COW NAB News
January 16, 2023Ikegami Reports Ongoing Transition from HD-SDR to UHD-HDR and SDI to IP Broadcast Production Through 2022Accompanying images show the Ikegami UHK-X750 IP-capable 4K-UHD HDR HFR camera plus
January 13, 2023The National Association of Broadcasters and NAB Show Celebrate Centennial YearPlans include an interactive website, story sharing campaign and special events The
Designed from the ground up to be vendor and architecture agnostic, FrameFormer is now available for deployment on ARM based platforms. This reduces the processor demand still further, reducing cost, power consumption and environmental impact.
Our users include the world's leading sports federations and broadcasters, said James Taylor, CEO of InSync Technology. We deeply engage to understand what really matters to them, and the thoughts of their golden eyes' engineers give us real insight into how our solution preserves the critical detail they need. I am extremely proud that the InSync team continuously adapts and improves to meet these heavily demanding applications that deliver the best viewer experience, while at the same time reducing our impact on processing and the environment.
InSync was founded in 2003 by world leading broadcast engineers specialising in video standards conversion. Initially providing modular video processing systems for some of broadcast's biggest vendors, InSync continues to invest in and advance its knowledge and experience to create the next generation of signal processing technology. Since 2013 it has been an employee-owned business.
You can find InSync in a prominent position in the Central Hall at NAB2023, booth C2013.
###
Enjoying the news? Sign up for the Creative COW Newsletter! Sign up for the Creative COW newsletter and get weekly updates on industry news, forum highlights, jobs, inspirational tutorials, tips, burning questions, and more! Receive bulletins from the largest, longest-running community dedicated to supporting professionals working in film, video, and audio.
Enter your email address, a first and last name, and let us know what you'd like to see more of in the message!
-- Sign up: * indicates required
Email Address *
Name
--
North America Stories
30/04/2026
Avid powers faster workflows and next-generation immersive audio with latest Pro...
30/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
30/04/2026
Scalable broadcast-grade production over public internet, replacing traditional OB workflows...
30/04/2026
Live demonstrations highlight LCEVC ecosystem momentum, AI-powered video pipelines, and expansion across broadcast, streaming, and social media.
DTV (TV 3.0) ...
30/04/2026
Student Spotlight: Matthew Leon The dual major shares his path from community college to Berklee, and how his heritage influences his work.
April 29, 2026
B...
30/04/2026
Berklee Artists to Perform at Major Global Music Festivals As part of the Berklee Popular Music Institute, students will perform at Lollapalooza, Governors Ba...
30/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
30/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
30/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
30/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
30/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
30/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
30/04/2026
A flexible monitoring platform designed to simplify ST 2110 operations, consolidate vendor tools, and support modern live production environments. See it at NAB...
30/04/2026
Sundance-premiering Run Amok is an expressive, unconventional take on today's teen experience, replete with musical numbers. When cinematographer Shachar ...
30/04/2026
JACKSONVILLE, AL, APRIL 29, 2026 Jacksonville State University, known as Jax State and a proud NCAA Division I member of Conference USA, has transformed its a...
30/04/2026
Transforming viewer and content data into real-time intelligence to deliver relevant streaming experiences at scale
ThinkAnalytics, the global leader in AI-pow...
30/04/2026
Sports Production, Delivery is Big Biz at NAB
Andy Marken April 29, 2026
0 Comments
Hero image source: NAB
One of the neat things about trade shows i...
30/04/2026
It's gonna be May - and the cloud's in full festival mode.
16 games ar...
30/04/2026
Scripps Research ranks third in 2026 Cure Innovation Index
April 29, 2026
LA JOLLA, CA Scripps Research ranked third in the inaugural 2026 Cure Innovation In...
29/04/2026
It was a delicate job in a 150-year-old venue laden with traditions. Begun at th...
29/04/2026
In annual event, the league gives startup companies the opportunity to prove the...
29/04/2026
Panel discussions, networking, and a facility tour will take place in the renova...
29/04/2026
(L-R) Derek Drescher, Coss Marte, and Syretta Wright have each other's backs. (Micheal Hurcomb/Shutterstock for Sundance Film Festival)
By Veronika Lee Cla...
29/04/2026
Some people stumble into their passion. Julissa Padilla walked straight into a film vault. For her, entertainment was never just about the movies themselves. It...
29/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
29/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
29/04/2026
Clear-Com has appointed Brian Grahn as Market Outreach Manager of the Americas and Ben Turnwell as Business Development Manager for EMEA live, expanding their ...
29/04/2026
nxtedition is bringing its range of consolidated production tools to MPTS 2026, with new developments spanning transcription, editing, graphics and AI-assisted ...
29/04/2026
Quortex Switch to boost the streaming experience for Telxius customers, reaching millions of viewers worldwide
Synamedia and Telxius, the leading global connec...
29/04/2026
freispace, the leading ERP-as-a-Service platform for media and entertainment production, and Projective, a leading provider of post-production collaboration tec...
29/04/2026
DHD reports strong interest in its broadcast audio product range, exhibited at the April 19th-22nd NAB Show in Las Vegas. The event attracted a claimed 58,000 a...
29/04/2026
Student Spotlight: Alan Catz The Argentine film and game composer talks about working on League of Legends, receiving Berklee's BMI Award, and the lifelon...
29/04/2026
Jay Jennings Builds the Worlds You Hear on Screen The supervising sound designer behind A Minecraft Movie, The Meg, Letters from Iwo Jima, and dozens of other...
29/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
29/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
29/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
29/04/2026
Back to All News
SUPERNOVA: GENESIS Reached a Peak Audience of More Than 6.5 Mi...
29/04/2026
Jin-Quan Yu elected to the National Academy of Sciences Yu is recognized for his pioneering work in synthetic organic chemistry.
April 28, 2026
LA JOLLA, CA S...
28/04/2026
The audio team for the entertainment event must blend speech intelligibility with full-range music reproduction while considering the broadcast
Last week's...
28/04/2026
The Pac-12 Conference has released an updated primary mark and logo as the starting point of the new league's brand identity. The mark was soft-launched acr...
28/04/2026
The DP World Tour and Amazon Leo have signed an agreement making Amazon's lo...
28/04/2026
Pixellot and HELIOS have announced an integration that automatically converts full-game hockey video into individualized shift videos for each athlete, without ...
28/04/2026
Daktronics has partnered with the Asheville Tourists to manufacture and install a new LED video display. The installation was completed in late 2025 and is now ...
28/04/2026
Eutelsat has announced the renewal of its partnership with PCTV, a content aggregation and distribution company in Mexico and part of Megacable Holdings, for co...
28/04/2026
Daktronics has partnered with the Gary SouthShore RailCats to install a new LED video display at U.S. Steel Yard, replacing the previous Daktronics display inst...
28/04/2026
Telos Alliance and the College Radio Foundation have announced that WWSU-FM of W...
28/04/2026
Golf viewership is growing. The 2025 Ryder Cup drew five million viewers in the UK, a 45% increase over the 2023 event. The US Open was the most streamed golf e...
28/04/2026
The CW Network and WWE, part of TKO Group Holdings (NYSE: TKO), have announced t...
28/04/2026
The Alliance for IP Media Solutions (AIMS) has announced that the Internet Protocol Media Experience (IPMX) suite of standards and specifications has been named...
28/04/2026
The 2026 NAB Show is in the books and the show once again served up a cavalcade ...