Grass Valley Supports Major Technology Upgrade at Ekattor...

Grass Valley, the leading provider of end-to-end live media production solutions, announced today a significant technology upgrade at Ekattor TV, one of Bangladesh's most prominent and pioneering broadcasters. The project marks a major step forward for the company as it modernizes its facility with one of the first deployments of Grass Valley AMPP in the region.

Ekattor TV, Bangladesh's first full HD news channel, has consistently prioritized both editorial quality and technical progress since its launch in 2012. This upgrade reflects a practical step forward, giving the station the tools to manage modern production needs more effectively.

The project, which is currently in the rollout phase, is scheduled for completion later this year. It includes a complete Grass Valley workflow designed to optimize efficiency from image capture to playout, while delivering greater flexibility, cost-efficiency, and integration capabilities.

The deployment includes six LDX Series cameras designed for high-performance image capture in both news and program studios, along with Masterpiece Master Control Switchers that ensure resilient and precise control room operations. K-Frame VXP and V Series Production Switchers are dedicated respectively to news and program production, while the Sirius 830 Hybrid Router provides reliable instant routing, rich audio mux/demux, frame synchronization and multiviewing capabilities to streamline operations and reduce costs. Additionally, the upgrade incorporates Playout X and Framelight X, both powered by AMPP OS, delivering elastic solutions for linear and live media distribution as well as advanced media asset management to support flexible content workflows.

The upgrade was successfully executed with the collaboration of Bangladesh Broadcast Systems, a reputable System Integrator in the region. Songram Abdur Rouf, Head of Broadcast Operations & Engineering of Ekattor, was the driving force behind the project. His deep technical acumen and forward-thinking vision were instrumental in bringing it to completion.

This upgrade was not just about new equipment, it was about setting up Ekattor TV for the future, said Songram Abdur Rouf. With Grass Valley's AMPP and integrated solutions, we are now able to manage content more flexibly, adapt faster to changing production demands, and improve overall operational efficiency. It's a strategic step that aligns with our long-term goals.

We are incredibly proud to support Ekattor TV on this milestone upgrade, said Mr. Atik, CEO of Bangladesh Broadcast Systems. Our long-standing relationship with Ekattor TV is built on mutual trust and proven success and Grass Valley solutions have consistently delivered reliability and performance.

This deployment is a major win for Grass Valley, not only because of our deep relationship with Ekattor TV but also because it marks the first AMPP installation in Dhaka, said Evan Boyd, Senior VP of Sales for APAC at Grass Valley. It represents a significant regional milestone and showcases the power and potential of the GV Media Universe (GVMU) to transform media operations.

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