New report looks at the way sports broadcasters investment priorities have changed since the start of the pandemic, with production equipment leading the list in 2019, remote production in 2020, and cameras in 2022
By Jenny Priestley
Published: May 24, 2022 Updated: May 25, 2022
New report looks at the way sports broadcasters' investment priorities have changed since the start of the pandemic, with production equipment leading the list in 2019, remote production in 2020, and cameras in 2022
target=_blank title=Share on LinkedIn class=share-linkedin>
A new report from media processing and delivery technology company Appear has found that 75 per cent of sports broadcasters expect their technology investment budgets to increase during 2022 compared to the previous few years.
The report states that following healthy levels of investment in 2019, 2020 saw budgets frozen or reduced for over half (53 per cent) of sports broadcasters. 2021 then saw significantly more broadcasters investing over $501K in new technology to make up for lost ground.
In 2019, sports broadcasters were particularly focused on investing in production equipment, content storage, networking equipment, cameras and remote production in that order.
During the height of the pandemic in 2020, the report states that remote production became the number one investment priority. Mostly due to sports broadcasters having to change their workflows.
In 2021, remote production dropped out of the list of investment priorities, mostly because the main investments had been made the year before. Instead, last year lightweight compression and networking equipment led the list of priorities.
In 2022, the report predicts sports broadcasters will invest in cameras as their number one priority; followed by origin/packager' equipment, and remote production.
Sports broadcasters said that the drivers for their 2022 technology investments were to support the delivery of content to more viewers, and to enable new capabilities that would maintain competitive edge, said the report. The increased investments in cameras and encoders certainly aligns with these drivers.
Speaking about the research Thomas B. J rgensen, CEO of Appear, said, This research highlights a consistent theme we see with our customers, while there was a rush to adopt new technologies to keep the ship afloat among the troubled waters of 2020, there is recognised need to not just deal with today's problems but to invest in tackling tomorrow's.
Sports broadcasting is a fiercely competitive field, he added. Maintaining a distinct competitive advantage is key to thriving in it. Consumers don't just want variety, they demand quality. Deloitte found that the single most important factor for sports fans is the quality of the broadcast or stream. Investments in 2020 and 2021 were about getting that content to viewers, while 2022 looks to be all about improving the quality and experience for audiences.
The full report is available to download here.
Europe Stories
04/11/2022
The best gamers know DTS Headphone:X technology ups their play. Now major magazines have caught on, too.
DTS Headphone:X technology creates immersive soundsc...
05/07/2022
Imagine Communications Cassidy Phillips argues that IP systems built on COTS hardware and SMPTE ST 2110 standard are not a science project
By Contributor
Publ...
05/07/2022
The combined FLEX/SMODE xR solution works as an additional server on top of the existing Unreal/nDisplay set-up
By Jenny Priestley
Published: July 5, 2022
...
05/07/2022
AE Lives Jodie Butcher reveals how she went from PE teacher to working on some of the biggest sporting events in the world, and why she would advise anyone look...
05/07/2022
The acquisition generates a broad solution portfolio combining MEDIAGENIXs WHATS'ON Media Business Management Platform with BeBanjo's Movida VoD-first s...
05/07/2022
Company has acquired 88 per cent of the Euronews shares after reaching an agreement with previous holder, MGN
By Jenny Priestley
Published: July 5, 2022
Co...
05/07/2022
5 July 2022, 19:00 (PDT) Tencent Music Entertainment's QQ Music Becomes Chi...
05/07/2022
Radio Televisi n Espa ola (RTVE), the Spanish main public broadcaster, and VSN w...
05/07/2022
Thousands of technologists, entrepreneurs and thought-leaders will gather to explore the trends and innovations reshaping our lives at Sky's hybrid Tech Sum...
05/07/2022
Published On: July 5th, 2022
--
--
--
--
data-orig-src=https://www.sgo...
05/07/2022
ITV News has today announced Andrew Dagnell as the next editor of Network News. In his new role, Andrew will be responsible for all of ITV's award-winning n...
05/07/2022
Banijay Rights, the global distribution arm of Banijay, today announces the sale of new eight-part historical drama Marie Antoinette to BBC First in Australia.
...
05/07/2022
Arvato Systems Enters Partnership with the Smart Service Engineering Research Ar...
05/07/2022
Facebook
Twitter
LinkedIn
En tant qu'initiateur du Deuxi me concours national tudiant RISC-V co-organis avec le GDR SOC2 et le CNFM1, Thales a r com...
05/07/2022
European Parliament adopts the Digital Services Package, setting the bar high fo...
05/07/2022
Rohde & Schwarz supplies technology for network of compact remotely controlled m...
05/07/2022
Movicom delivers Robycam, Frecciarossa cam and other specialty cameras to Italia...
04/07/2022
Guy Parry-Williams, founder of Imedia8, takes a look at the value of video and immersive technology in helping companies reach a bigger audience
By Contributor...
04/07/2022
The series has been designed to drive high-power cine cameras such as the ARRI Alexa 35
By Jenny Priestley
Published: July 4, 2022 Updated: July 5, 2022
...
04/07/2022
Kaplan has previously worked at Technicolor and Company 3
By Jenny Priestley
Published: July 4, 2022
Kaplan has previously worked at Technicolor and Compan...
04/07/2022
The Assoication has also elected a new Steering Group, containing representatives from broadcasters and technology vendors
By Jenny Priestley
Published: July ...
04/07/2022
With public cloud ready to transform live sports distribution models right now, ...
04/07/2022
Facebook
Twitter
LinkedIn
After hiring 9,000 people worldwide in 2021, Tha...
04/07/2022
3 questions to Bernhard Hanneken, Programmer of the Rudolstadt Festival...
01/07/2022
Thomson Foundation is celebrating 60 years of promoting excellence in journalism and to mark the occasion, we're offering six rising stars the chance to con...
01/07/2022
iWedias J r me Vial takes a look at the OTT landscape
By Contributor
Published: July 1, 2022
iWedia's J r me Vial takes a look at the OTT landscape
t...
01/07/2022
Amazon has won the rights to Tuesday night games, with BT Sport airing Champions League matches on Wednesday
By Jenny Priestley
Published: June 30, 2022 Upd...
01/07/2022
Organisation also appoints two new members to its executive board
By Jenny Priestley
Published: July 1, 2022 Updated: July 4, 2022
Organisation also appo...
01/07/2022
Co-founders Peter Thum and Hanno Mahr will become advisors to the company, which will remain in Monheim an Rhein
By Jenny Priestley
Published: July 1, 2022
...
01/07/2022
Awards celebrate the innovation and craft of the industry's R&D teams by recognising some of the standout products and solutions on display in Amsterdam
By...
01/07/2022
Audio rental company, Britannia Row Productions, was appointed to realise this huge logistical challenge, which took place in the environs of Buckingham Palace,...
01/07/2022
HENDERSON, Nevada - July 2022 - They call it The Buck or The Stronghold, but either way the Dollar Loan Center in Henderson, Nevada is a first-class venue f...
01/07/2022
Strong support from the broadcasting sector for the Revised Draft Text for the W...
01/07/2022
EBU Members primed for summer of top women's sport...
01/07/2022
HMS Industrial Networks AB, a wholly owned subsidiary of HMS Networks AB (publ), has today acquired all shares in Global M2M Pty Ltd, located in Melbourne, Aust...
01/07/2022
Fujifilm announces price increase for select Fujifilm-manufactured LTO Ultrium d...
01/07/2022
How EBU Members rallied to help keep Ukrainian broadcaster UA:PBC on air...
01/07/2022
The future is bright for the Revised Draft Text for the WIPO Broadcasting Organi...
01/07/2022
EBU President and Vice-President re-elected with two new members joining the Exe...
30/06/2022
30th June 2022 Golds comedy murder mystery Murder, They Hope led by Johnny Vegas...
30/06/2022
30th June 2022 DAVES EDINBURGH COMEDY AWARDS will return at the Edinburgh Festiv...
30/06/2022
New reports on Low- and High-band Spectrum Needs Deliver Complete 2030 5G Spectrum Vision for Governments and Regulators
30 June, London: The GSMA today releas...
30/06/2022
Verizon Consumer Group CEO Will Make Her Debut Keynote at the First MWC Las Vegas; Register Now For Early Bird Ticket Offer
30 June 2022, London: Get ready for...
30/06/2022
TVBEurope meets Gal Oz, co-founder and CTO of AI video technology company Pixellot, to learn how theyre transforming the way sport is produced
By Jenny Priestl...
30/06/2022
The two companies are reportedly planning to split the UK broadcast rights as part of a new deal with UEFA
By Jenny Priestley
Published: June 30, 2022
The ...
30/06/2022
Numerous companies are circling the broadcaster ahead of privatisation
By Jenny Priestley
Published: June 30, 2022 Updated: July 1, 2022
Numerous compani...
30/06/2022
Including Little Simz, It's A Sin, We Are Lady Parts, Cabaret, Boiling Point, Opera North's Rigoletto & Many More
30 June, London, UK. The South Bank ...
30/06/2022
Published On: June 23rd, 2022
--
--
--
--
data-orig-src=https://www.sg...
New report looks at the way sports broadcasters investment priorities have changed since the start of the pandemic, with production equipment leading the list in 2019, remote production in 2020, and cameras in 2022
