
Peter Hutton, CEO of Eurosport, will participate in the 4K Summit17 El CEO de Eurosport, Peter Hutton, acudir a la 4K Summit17 para hablar de la nueva etapa televisiva que arranca en Discovery y Eurosport, que poseen los derechos para la emisi n en televisi n y multiplataforma en Europa de los Juegos Ol mpicos de PyeongChang en 2018 (invierno), Tokyo en 2020, Beijing en 2022 (invierno) y Par s en 2024.
Peter Hutton, CEO de Eurosport, participar en la 4K Summit17, para compartir con los profesionales su visi n sobre c mo Discovery Communications y Eurosport van a transformar la experiencia del espectador en los Juegos Ol mpicos de Invierno gracias a una estrategia editorial apoyada en el concepto Make it Yours por el que los aficionados podr n seguir cada minuto de los Juegos a trav s de todas las pantallas.
Antes de su incorporaci n como CEO de Eurosport en 2015, Peter Hutton fue CEO de la agencia de derechos deportivos MP and Silva, una de las mayores agencias deportivas del mundo.
Hutton tiene una ampl sima experiencia profesional en el mundo de los deportes para televisi n, desarrollada, adem s de en Eurosport y en MP and Silva, en Taj Television, en Sky Sports, en BBC TV, en ITV y en Trans World International, entre otros.
En Espa a, los Juegos Ol mpicos ser n retransmitidos en abierto en el canal DMAX y en pago en Eurosport 1 y Eurosport 2. Adem s, Eurosport Player, el servicio de streaming de Eurosport, y la p gina Web de Eurosport, ofrecer n la m s amplia oferta nunca vista, con una amplia cobertura e incre bles nuevas experiencias a los aficionados en todo tipo de pantallas.
La televisi n coreana y OBS, la productora del Comit Ol mpico Internacional (COI), producir n en 4K-UHD los Juegos Ol mpicos de Invierno de PyeongChang, que se celebrar n del 9 al 25 de febrero de 2018, justo tres meses despu s de la 4KSummit de M laga.
El ingeniero espa ol Guillermo Jim nez, director de los Sistemas de Ingenier a para Televisi n de OBS, ha sido designado por la productora del COI para contar en la 4K Summit17 las novedades que se pondr n en marcha en Corea, especialmente las relacionadas con la Ultra Alta Definici n (UHD).
Por su parte, Fernando Ruiz, director de Deportes de Discovery y Eurosport en Espa a, explicar la programaci n especial que Eurosport est preparando y avanzar algunas im genes de la serie Rumbo a PyeongChang , producida por Medina Media, que ser estrenada el 17 de noviembre con los atletas espa oles como protagonistas.
La serie documental, de 9 episodios (uno de ellos en UHD), ha sido grabada en Canad , Estados Unidos, Suiza, Francia, Italia y Espa a, y podr disfrutarse en Eurosport 2 y en DMAX.
La delegaci n de Discovery y Eurosport en la 4K Summit de M laga la completar lex Fl rez, director Senior de Contenidos de Discovery en Espa a y Portugal.
Fl rez participar en el pitching de ideas y proyectos audiovisuales convocado por Medina Media para el martes 7 de noviembre y tambi n en el mercado de cortos y producciones audiovisuales en 4K, que tendr lugar durante la cumbre de la Ultra Alta Definici n.
La 4K Summit reunir en el Polo de Contenidos Digitales de M laga, del 8 al 10 de noviembre, a ponentes, marcas y asistentes de m s de 20 pa ses para compartir experiencias y conocimientos sobre la Ultra Alta Definici n (UHD) en un evento con proyecci n internacional organizado por Medina Middle con Panorama Audiovisual como main media partner.
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