Sony Pixel Power calrec Sony

HPA's 2022 Growth to Fuel a Strong 2023

26/01/2023

By Debra Kaufman

One month into 2023, HPA is already fully engaged in evolving its programs and initiatives to meet the community's interests and needs. President Seth Hallen points to unprecedented growth in 2022 as foundational to HPA's current dynamism. Last year's growth would have been hard to predict in 2021 when the world was in the grip of COVID-19 and most face-to-face activity was on hold. We looked for a way to keep the HPA community together in a dark time and the community responded with tremendous support for what we were trying to do, says Hallen. In retrospect, one of the most important things we did was to create and deliver the virtual Tech Retreat Event in 2021. It really kept the community together during a time when that was most needed.

That led to last year, when the HPA community's pent-up demand to meet in person resulted in the biggest attendance ever at the Tech Retreat and the 17th HPA Awards. We didn't spare any effort, money or energy to make sure that people were going to be as safe as possible at these events, Hallen says. At the HPA Tech Retreat, we created the bubble to make sure everyone was tested and masked. At the Awards, testing and masking was mandatory. Secondly, we wanted to make sure that people felt safe. We recognized those two factors had to work together. The result, he adds, was no known COVID exposures at either event. Growth at the 2022 HPA Awards also included the number of submissions. In previous years, we would typically receive about 300 submissions, and in 2022, we broke 400 for the first time, says Hallen. We had the most engineering excellence and creative submissions, ever. That's a testament to the value of this award.

Throughout 2022, HPA programs Women in Post (WIP), Networking Education Technology (NET) and the Young Entertainment Professionals (YEP) were busy. There was a slate of events that included NET conversations with the post teams from Ted Lasso and a joint WIP-SMPTE event featuring the Woman King cinematographer Polly Morgan, ASC, BSC and its director, Gina Prince-Bythewood. The events were all very successful, says Hallen. The committees behind these initiatives are active and passionate and they bring incomparable value to our audience. He added that there is still conversation on the balance of in-person and remote events and what best serves the HPA community going forward.

HPA Tech Retreat 2023 is set to be another groundbreaking event. The 500 rooms at the Westin sold out months before we normally do, says Hallen. We had more submissions for Mark Schubin's main program than ever before. Mark called it an embarrassment of riches. We're thrilled that the community understands the value in the event. He hints that more exciting announcements are coming.

Hallen reveals that the NET program in 2023 is also on track to be powerful. Pointing to the 2022 case study on popular Apple TV+ show Ted Lasso, he adds that, we're going to continue to do these case study luncheons that focus on unique and interesting workflows.

HPA's Young Entertainment Professional identifies, nurtures and supports a talented group of the up and coming professionals. YEP is about to unveil its 2023 class. We're heartened by the caliber of every group of new YEPs, says Hallen. This year, there's another group of truly impressive future leaders. He noted that the YEP program leadership, which started off in the hands of board members, has now shifted to graduates of the YEP program. It's been taken over by the people it's intended for, he says. And they are full of great ideas.

HPA is intent on deepening the value of the organization to its members with highly engaging events, non-marketing-centric education (which is a very rare commodity) and mentorship, says Hallen. The HPA Board has always been deeply involved in the vision for HPA and, in 2023, new members will be added. Most recently announced is new Board member Bettina Fisher, the Academy of Motion Picture Arts and Sciences' senior director of early career talent development.

HPA will always be focused on powerful networking, Hallen says. The Board and HPA staff are reviewing every committee, event and membership offering to make sure we are powering value. Another focus in 2023 will be strengthening the committees and the dedicated group of active volunteers. We continue to enroll volunteer leaders, says Hallen. It's always been run by people with terrible cases of volunteer-itis. He jokes that, Leon [Silverman] infected me years ago, and stressed that, we still need new, fresh and diverse voices with numerous interests in our community. HPA participation is not exclusive at all, he added. You don't have to be invited to participate - just raise your hand and join.

Hallen continues, with regard to diversity, there will also be more to come from HPA in 2023, and that focus will be woven into everything we do. Our board members are focused on continuing to foster and support diversity, equity and inclusion across the organization, its events and its community, he says.

The overall goal for the new year, says Hallen is, continuing to remain relevant and focusing on what the community needs.

As the industry and HPA continues to evolve so rapidly, we're examining how HPA can continue to play a leading role in bringing value to the community, he concludes. We want to make sure everyone has a seat at the table.
LINK: https://hpaonline.com/hpas-2022-growth-to-fuel-a-strong-2023/...
See more stories from hpa

Most recent headlines

05/01/2027

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be demoed at CES 2026

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...

04/08/2026

Dalet Announces Commercial Availability of Dalia, Bringing Media-Aware Agentic AI to Enterprise Productions

Dalet, a leading technology and service provider for media-rich organizations, t...

04/07/2026

Detective Conan: Fallen Angel of the Highway Opens in Dolby Cinemas Across Japan, Presented in Dolby Atmos and Dolby ...

April 7 2026, 19:00 (PDT) Detective Conan: Fallen Angel of the Highway Opens in...

01/06/2026

Dolby Sets the New Standard for Premium Entertainment at CES 2026

January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026 Throughout the week, Dolby brings to life the latest innovatio...

02/05/2026

Dalet Flex LTS Delivers Smarter Search, Faster Editing, and an AI-Ready Foundation for Modern Media

Dalet, a leading technology and service provider for media-rich organizations, t...

01/05/2026

NBCUniversal's Peacock to Be First Streamer to Integrate Dolby's Full Suite of Premium Picture and Sound Innovations

January 5 2026, 18:30 (PST) NBCUniversal's Peacock to Be First Streamer to ...

21/04/2026

Diversified Appoints Tyler Affolter Chief Revenue Officer

Share Copy link Facebook X Linkedin Bluesky Email...

21/04/2026

TV Azteca to Bring Dolby Atmos to Free-To-Air TV in Mexico

Share Copy link Facebook X Linkedin Bluesky Email...

21/04/2026

Maxon Announces Free Tools and Mobile Expansion of ZBrush...

Cinema 4D brings professional 3D workflows to iPad. The return of Autograph now free for individual users. ZBrush expands to Windows on Arm. See it all at NAB...

21/04/2026

Bitfocus improves availability, security and user managem...

Software version 1.6 extends enterprise functionality to place Buttons at the heart of media operations at any scale Bitfocus, the Norwegian software develope...

21/04/2026

Cobalt Digital Announces Launch of blueCORE at NAB Show 2...

Cobalt Digital Announces Launch of blueCORE at NAB Show 2026: Compact Powerhouse Signal Processors for SDI and ST 2110 Workflows Compact, multi-function stan...

21/04/2026

Applications open for 2026 AISF and Screen Australia Writer/Director Virtual Sessions

Applications open for 2026 AISF and Screen Australia Writer/Director Virtual Ses...

20/04/2026

Live From NAB 2026: Sonys Hugo Gaggioni Highlights HDR Advances, Software-Defined Workflows

At the 2026 NAB Show, Sony is showcasing a broad slate of innovations across liv...

20/04/2026

Live From NAB 2026: Fujinons Stosh Durbacz on Expanding the 4K Broadcast Lens Lineup With New Portable Zooms, 94x Box Lens

Fujifilm is sharpening its focus on core broadcast production with a new wave of...

20/04/2026

Live From NAB 2026: Rock-It Sports' John Walberg on Powering Logistics, Shipping for the 2026 FIFA Men's World Cup

This upcoming summer in North America is going to be a busy one. The 2026 FIFA M...

20/04/2026

NAB 2026: Glookast outlines product updates including Media Producer UX, connectors and Premiere Pro panel

Glookast (Booth W1661) announced a series of product updates at NAB Show 2026, c...

20/04/2026

NAB 2026: Matrox Video and Amagi collaborate on cloud-based broadcast workflows using ORIGIN framework

Matrox Video and Amagi announced a collaboration to integrate the Matrox ORIGIN ...

20/04/2026

NAB 2026: Riedel SimplyLive supports expanded centralised VAR system for Argentina football league

Riedel Communications (Booth C4908) announced that the Asociaci n del F tbol Arg...

20/04/2026

NAB 2026: Ikegami introduces VFE-P07D OLED viewfinder with integrated LCD monitor

Ikegami (Booth C3819) announced the VFE-P07D monocular OLED viewfinder at NAB Sh...

20/04/2026

NAB 2026: IABM rebrands as IAMT and launches AI discovery platform and global alliance

International Association of MediaTech (IAMT), formerly known as IABM, announced...

20/04/2026

NAB 2026: Harmonic supports DIRECTV DTH platform upgrade with VOS Media Software

Harmonic (Booth W2831) announced that DIRECTV is updating its US direct-to-home (DTH) video platform using Harmonic's VOS Media Software. The deployment is...

20/04/2026

NAB 2026: Wasabi Technologies acquires Seagate Lyve Cloud business

Wasabi Technologies announced that it has acquired the Lyve Cloud business from Seagate Technology. As part of the agreement, Seagate received equity in Wasabi ...

20/04/2026

NAB 2026: EVS introduces Choreon robotics orchestration platform for unified production control

EVS (Booth N1841) has launched Choreon, a robotics controller for media producti...

20/04/2026

SportsTechBuzz at NAB 2026, Day 2: Live Reports From the Show Floor in Vegas

The NAB Show is in full swing, and the SVG and SVG Europe editorial teams are chasing down the hottest stories from all over the Las Vegas Convention Center. He...

20/04/2026

NAB 2026: Skyline Communications launches DataMiner packages on Grass Valley AMPP App Store

Skyline Communications announced the availability of its DataMiner xOps platform...

20/04/2026

NAB 2026: SNS launches Outpost, Trio and AI Suite for connected post-production workflows

Studio Network Solutions (Booth N1129) introduced a set of new products at NAB S...

20/04/2026

NAB 2026: Dell Technologies and NVIDIA present AI data platform for media workflows

Dell Technologies is showcasing its Dell AI Data Platform with NVIDIA at NAB Sho...

20/04/2026

NAB 2026: Blackmagic Design Announces Fairlight Live Software Audio Mixer

Blackmagic Design has announced Fairlight Live, a software-based live audio mixer with SMPTE 2110 support and spatial audio mixing. A public beta is available n...

20/04/2026

Live From NAB 2026: Imagine Comms Jimbo Haneklau Talks Prismon, Hybrid IP/SDI Workflows, and Cloud Playout

At the 2026 NAB Show in Las Vegas, Imagine Communications VP of Sales, Sports an...

20/04/2026

Live From NAB 2026: LiveUs Phillip Broaddus on LU900Q Launch, Nexus Cloud Platform, and REMI Growth

At the 2026 NAB Show in Las Vegas, LiveU Senior Director of Sales, Sports Philli...

20/04/2026

3 New Ways to Dive Deeper Into the Music You Love

A song that perfectly captures a moment is magic. But when you uncover the story behind it, who made it, what inspired it, and the meaning woven into the lyrics...

20/04/2026

Deity Microphones announce the PR-4

Ultra-compact 32-bit recorder set for launch Deity Microphones will soon be launching a new 32-bit six-track recorder that's been designed with producti...

20/04/2026

Lectrosonics preview the S1

Uncoming lightweight shotgun mic announced Production-sound experts Lectrosonics have recently announced the upcoming launch of a new lightweight shotgun mi...

20/04/2026

The story of Focusrite ISA

New 20-minute documentary explores iconic preamp In 2025, Focusrite commissioned a new short-form documentary with filmmaker Chris Mayes-Wright - the direct...

20/04/2026

Sampleson release Boomcha

Turn quick sketches into real drum grooves Sampleson have been experimenting with assitive production tools recently, and their latest creation aims to make...

20/04/2026

Rohde & Schwarz rolls out its full ARDRONIS counter UAS suite in a demonstration van at Counter UAS Technology Europe 2026

Rohde & Schwarz rolls out its full ARDRONIS counter UAS suite in a demonstration...

20/04/2026

Protecting America's Shores: L3Harris Keeps the Coast Guard Mission-Ready

L3Harris delivers integrated communications, navigation and C4ISR capabilities that empower the U.S. Coast Guard to protect Americas maritime interests and resp...

20/04/2026

Google Cloud Embraces the Rise of Agentic Production

Share Copy link Facebook X Linkedin Bluesky Email...

20/04/2026

Creators Go All in on AI, Niche Content

Share Copy link Facebook X Linkedin Bluesky Email...

20/04/2026

NBC Sports' Jon Miller: Broadcast Is Having a Moment'

Share Copy link Facebook X Linkedin Bluesky Email...

20/04/2026

Beyond the Lift and Shift': Cloud Migration's New Mandate

Share Copy link Facebook X Linkedin Bluesky Email...

20/04/2026

Virtual Production Finds Its Footing

Share Copy link Facebook X Linkedin Bluesky Email...

20/04/2026

Corporate Creators: All Companies Are Media Companies Now

Share Copy link Facebook X Linkedin Bluesky Email...

20/04/2026

IABM Rebrands as the International Association of MediaTech

Share Copy link Facebook X Linkedin Bluesky Email...

20/04/2026

CBS Detroit Debuts New AR/VR Technology-Driven Studio

Share Copy link Facebook X Linkedin Bluesky Email...

20/04/2026

Fox Sports Taps Appear X Platform for Remote Production

Share Copy link Facebook X Linkedin Bluesky Email...

20/04/2026

CueScript and Lighting Design Group Expand Customer Oppor...

CueScript and Lighting Design Group Expand Customer Opportunities Through New Partnership Find both companies at 2026 NAB Show in CueScript Booth # C 4720 ...

20/04/2026

Layercake Deepens Bitmovin Integration to Power End-to-En...

[Sydney, NSW, 20 April 2026] - Layercake, the company behind the intelligent media orchestration platform Streamcake, today announced the formalisation of its i...

20/04/2026

FOX Sports selects Appear X Platform for next-generation...

Deployment spans FOX Sports' REMI infrastructure, IP production for a major global soccer event, and its Jewel Events production systems Appear, a global l...