Neil Stobart, vice president, Global System Engineering at Cloudian, on choosing the right storage foundation
Contributor 2 hours ago
Neil Stobart, vice president, Global System Engineering at Cloudian, on choosing the right storage foundation
target=_blank title=Share on LinkedIn class=share-linkedin> Neil Stobart, vice president, Global System Engineering at Cloudian, on choosing the right storage foundation
https://www.tvbeurope.com/features/how-to-unlock-the-potential-of-your-media-archives title=Share via Email class=share-email>
With media organisations having to manage more content, and larger file sizes than ever before, traditional disk and tape storage solutions can no longer meet evolving demands. What's needed is a more scalable, intelligent and cost-effective storage foundation - and one that doesn't just hold a media archive but provides anytime, anywhere access and a way to extract more value from this asset. As with many digital technologies these days, the ideal solution is to leverage the power of Cloud-derived technology while keeping the archive safely under the user's control.
A more challenging media environment
One of the key drivers of growing content volumes is the shift to higher-quality formats and resolutions. 4K is becoming more and more ubiquitous, and pixel counts are only going to get bigger with 8K and even 16K looming on the horizon.
Frame rates are also increasing. No longer is everything captured at 24 frames per second (fps). There are now productions at 48 fps and 60 fps, and they are likely to go as high as 300 fps. To put this growth in file size into context, one hour of standard definition (SD) film content equates to 112 gigabytes (GB) of storage space at uncompressed data rates; high definition (HD) adds up to 537 GB, and Ultra HD to 6,880 GB.
In addition, with so many distribution platforms available to reach new audiences, more versions of the same piece of content must be produced and managed to meet the unique delivery specifications of each service.
On top of this, artificial intelligence and machine learning applications provide opportunities to search, identify, tag and retrieve content more quickly and comprehensively than is manually possible. As a result, media organisations can extract more value from their content archives.
Traditional storage solutions fall short
Given this evolving media landscape, storage has never been more vital to the success of any organisation that works with content. However, the traditional SAN and NAS disk systems and tape storage that have been relied on for so long simply can't keep pace with the demands of today's media workloads. This is especially the case in the current do more for less' media environment where margins are continuously squeezed.
The cost of traditional disk-based systems becomes increasingly prohibitive at large scale, and tape storage entails management and latency issues, including the time it takes to retrieve content stored offsite.
What's needed is a way to seamlessly and cost-effectively scale to hundreds of petabytes without interruption or downtime.
Looking to the skies
Over the last several years, organisations across a range of industries have turned to the public Cloud to meet their storage needs. In a public Cloud model storage is delivered as a third-party service, freeing up internal time and resources and providing much greater scalability and flexibility than traditional storage. In addition, the low cost of storing data in the public Cloud makes it extremely attractive at first glance.
However, the costs of storing and accessing data in the public Cloud can quickly add up, and the time required to retrieve it can be significant, particularly in the case of large files. In addition, there are control and security issues that media organisations should consider before putting their valuable intellectual property in the hands of someone else.
In contrast, an onsite, private Cloud is specifically operated by an organisation for its own use, avoiding the access, control and security issues of the public Cloud. At the same time, however, private Clouds require internal infrastructure and management expertise.
Object storage - the best of both worlds
Developments in data storage technology, such as Cloudian's new HyperStore Xtreme storage offering, provide a much-needed solution to the public versus private Cloud conundrum for content owners and distributors.
With this type of solution, media organisations can experience the equivalent scale and flexibility benefits of the largest public Clouds such as Amazon AWS, Google Cloud and Microsoft Azure, but from within the walls of their own facilities. In addition, the underlying technology enables users to store, find and protect media seamlessly across sites, both onsite and in public Clouds, within a single, unified platform.
Organisations can scale their storage capacity up to an exabyte of data without interruption. And because of the unified management feature, content can be easily accessed whenever and wherever it is needed.
In addition, these new private Cloud systems meet criteria critical to media organisations. These include automated data protection, replication across facilities for collaboration and disaster recovery, and rich metadata tagging that facilitates Google-like search and AI/analytics applications. These benefits - coupled with seamless integration with one or more public Clouds and significant cost savings compared to public Cloud services - make these private Cloud offerings extremely attractive.
The secret sauce
So how does it work? The key is the use of an object storage architecture as opposed to more traditional approaches such as file or block storage. Rather than organising stored content into a hierarchy with directories
Europe Stories
06/10/2025
France T l visions, France's leading broadcaster, has received the 2025 EBU ...
04/09/2025
Monumental Sports & Entertainment (MSE), in collaboration with Dalet, has been a...
07/08/2025
July 8 2025, 22:30 (PDT) Tata Motors & Dolby Bring Dolby Atmos to Harrier.ev, R...
18/07/2025
Friday 18 July 2025
Credit: Marc Sethi
The Sky Arts Awards will return on 16 September, once again taking place at the iconic Roundhouse in London. Produced b...
18/07/2025
This month, players can dive into special crossover events featuring SpongeBob SquarePants in Snake.io+ and Crossy Road Castle, available exclusively on Apple A...
18/07/2025
Up for the Match brings the fun, the passion-and a bit of Riverdance- tomorrow n...
17/07/2025
Spotify's goal with audiobooks is to help grow the publishing industry and create the best possible experience for booklovers, which is why we're launch...
17/07/2025
Luxembourg, 14 July 2025 - SES received the final regulatory approvals for the SES-Intelsat transaction, including the US Federal Communications Commission.
O...
17/07/2025
Wuppertal July 17, 2025
Riedel Communications Powers Handa Opera on Sydney Har...
17/07/2025
Fox Corporation Executives to Discuss Fourth Quarter and Full Year Fiscal 2025 F...
17/07/2025
Dalet, a leading technology and service provider for media-rich organizations, w...
17/07/2025
The summer is here and RT Radio 1 has unveiled a lively seasonal lineup, packed...
16/07/2025
Spotify's podcast editorial team is always on the hunt for shows and episodes that spark conversation, push boundaries, and keep us coming back for more. As...
16/07/2025
eds3_5_jq(document).ready(function($) { $(#eds_sliderM519).chameleonSlider_2_1({...
16/07/2025
Join us at IBC this September and take control of your content. Discover how we're bringing a new level of purpose and precision to the application of AI in...
16/07/2025
Wednesday 16 July 2025
Sky and ITV today announced an extension of their long-standing partnership, which will see ITV's content and services remain seamle...
16/07/2025
Sky Sports lifts the lid on Lions life with hilarious behind-the-scenes mockumentaryWednesday 16 July 2025
To view this content, please enable our use of cooki...
16/07/2025
CULVER CITY, CALIFORNIA Apple TV+ today earned a record-breaking 81 Emmy Award nominations across 14 hit Apple Original titles for this year's 77th Emmy Awa...
15/07/2025
Independent media outlets in Brazil and Colombia are invited to apply for a new programme aimed at strengthening the long-term resilience of journalism in the f...
15/07/2025
Spotify une fuerzas con DiDi, la app l der en servicios de movilidad, delivery y...
15/07/2025
NOT FOR DISTRIBUTION IN OR INTO OR TO ANY PERSON LOCATED OR RESIDENT IN THE UNIT...
15/07/2025
U&GOLD has acquired the broadcast rights for Fawlty Towers: The Play (1x120'). Recorded during the show's run at the West End with its original cast, Fa...
15/07/2025
TV SIM builds for the future with high efficiency transmitter from Rohde & Schwa...
15/07/2025
Harmonic's Hybrid, AI-Powered and Live Sports Streaming Innovations are Key ...
15/07/2025
The well-known and well-loved 4099 has been completely revamped. It features amazing CORE+ technology, which eliminates distortion and extends dynamic range, a ...
15/07/2025
Comscore Partners with HyphaMetrics to Launch Advanced Person-Level Audience Mea...
15/07/2025
Peak audiences of over half a million tune into both Kerry v Tyrone and Donegal ...
15/07/2025
PROTON Announces Production Facility Expansion Ahead of IBC2025 posted: 15/07/2025
Proton Announces Production Facility Expansion Ahead of IBC2025
Alongs...
14/07/2025
Enhancing Public Service Broadcasting with
Innovation, Accuracy & Sustainability
New regional detail and local towns featured...
11/07/2025
If you've ever wondered what might be playing in Clark Kent's headphones...
11/07/2025
AI and Multimedia Authenticity Standards Collaboration launches two papers to guide the future of AI integration, today at the AI for Good Global Summit
The...
10/07/2025
The current holder of the prestigious Thomson Foundation Young Journalist of the Year Award has been forced to stop reporting over fears for her safety in Afgha...
10/07/2025
Spotify is turning up the volume on Australian music with a multipronged initiative designed to highlight the dominance of Australian artists on the global stag...
10/07/2025
This is not a drill: Oasis is back on the road-marking its first live performanc...
10/07/2025
The music industry depends on fresh ideas, bold voices, and emerging talent. Yet across the U.K., too many young musicians lack the space to develop their craft...
10/07/2025
10 Jul 2025
VEON and Cohen Circle Secure Investor Commitments for Kyivstar Listing Kyiv, New York, Dubai, and Philadelphia - July 10, 2025 - VEON Ltd. (Nasdaq:...
10/07/2025
Thursday 10 July 2025
The Very Small Creatures
Jaime's Treetop Tales
Emerald
BooSnoo! Christmas Mashup
Pip & Posy's Spooktacular Party
The Very Sm...
10/07/2025
Thursday 10 July 2025
Brand new rewards are coming to Sky customers, with free ...
10/07/2025
Comscore Achieves Full JIC Certification for National TV Measurement Including...
09/07/2025
Wednesday 9 July 2025
Sky Broadband now has the UK's fastest broadband spee...
09/07/2025
CUPERTINO, CALIFORNIA Apple today announced Jeff Williams will transition his role as chief operating officer later this month to Sabih Khan, Apple's senior...
08/07/2025
In an era where digital threats to journalists are becoming increasingly aggressive and widespread, MediaSafe Africa launches as a vital online resource to help...
08/07/2025
This summer, as the energy builds for one of the biggest moments in women's ...
08/07/2025
UKTV today announces that Richard Watsham, Chief Creative Officer at UKTV and Global Director of Acquisitions for BBC Studios/UKTV, has decided to step down fro...
08/07/2025
SAN JOSE, Calif. - July 8, 2025 - Harmonic (NASDAQ: HLIT) today announced a reco...
08/07/2025
Arvato Systems Optimizes Customer Communication with AOK Niedersachsen
New project in the statutory health insurance sector
Arvato Systems and AOK Niedersach...
Neil Stobart, vice president, Global System Engineering at Cloudian, on choosing the right storage foundation
