Amazon Sellers Sold Record-Setting More an Billion Items Worldwide in 04

Amazon Sellers Sold Record-Setting More Than 2 Billion Items Worldwide in 2014

Amazon introduced the Amazon Seller App to help on-the-go sellers manage their businesses on Amazon direct from their mobile devices

Sellers on Amazon from more than 100 different countries around the world fulfilled orders to customers in 185 countries using the Fulfillment by Amazon service

More than 25 percent of Login and Pay with Amazon payments were made using a mobile device

SEATTLE--(BUSINESS WIRE)--Jan. 5, 2015-- (NASDAQ: AMZN) - Amazon today announced that sellers on Amazon sold a record-setting more than 2 billion items worldwide in 2014. The number of sellers on Amazon adopting the Fulfillment by Amazon (FBA) service to help scale their businesses and delight customers with Amazon's award-winning fulfillment and customer service also grew more than 65 percent year-over-year worldwide. There are currently more than 2 million sellers on Amazon worldwide that account for over 40 percent of the total units sold on Amazon.

It's been a record-setting year for selling on Amazon. We're seeing strong growth from sellers listing their items across our global marketplaces. In fact, there are now more than a billion offers for customers to browse from sellers who are listing items for sale outside their home country, said Peter Faricy, VP for Amazon Marketplace. The growth of mobile and the introduction of the Amazon Seller App have also been a big win for sellers this year. Sellers are constantly telling us they value the flexibility of managing their businesses on-the-go from their tablets and mobile devices.

Sellers on Amazon around the world continue to adopt FBA, a service that enables sellers to have Amazon store and ship their products directly to customers while offering Amazon Prime benefits, FREE shipping, simple exporting to customers around the world, streamlined cross-border trade, easy returns and award-winning Amazon customer service. For small and medium businesses, Amazon Payments has expanded the availability of Login and Pay with Amazon, providing hundreds of millions of customers a fast, easy and secure way to pay on thousands of websites, using the information already stored in their Amazon accounts.

2014 Amazon Services Growth

In 2014, more than 2 billion units worldwide were ordered on Amazon from sellers with businesses of all sizes.

In 2014, active sellers worldwide using the FBA service grew more than 65 percent year-over-year.

FBA units shipped worldwide grew more than 50 percent year-over-year during the 2014 holiday season.

Sellers on Amazon from more than 100 different countries around the world fulfilled orders to customers in 185 countries using the FBA service.

China and Hong Kong-based sellers with international sales grew 80 percent year-over-year.

Product selection available through FBA on the Amazon.in (India) marketplace more than tripled year-over-year.

Holiday deals offered by sellers on Amazon worldwide grew more than 250 percent year-over-year during the 2014 holiday season.

Units sold by sellers on Amazon worldwide offering holiday deals grew more than 400 percent year-over-year during the 2014 holiday season.

On Cyber Monday, more than 16 million units were ordered worldwide from sellers on Amazon.

On Cyber Monday, orders processed by businesses using Amazon Payments grew by more than 60 percent year-over-year.

More than 25 percent of Login and Pay with Amazon payments were made using a mobile device.

Orders processed by businesses using Login and Pay with Amazon grew by more than 200 percent year-over-year during the 2014 holiday season.

Highlights

Amazon introduced the Amazon Seller App to help on-the-go sellers manage their businesses on Amazon direct from their mobile devices. The Amazon Seller App, available for Android, iOS and Fire phone, makes it easier than ever for sellers on Amazon to quickly manage inventory, source and list new items on Amazon, and quickly respond to customer inquiries.

Top brands and vertical retailers became sellers on Amazon including Aeropostale, Claire's, Quiksilver, Hanna Andersson, Roxy, Wilson's Leather, Warner Bros. Shop, HBO Shop, The History Channel, Cardinal Health, Owens & Minor, and Ducati.

Amazon continued to remove barriers for cross-border sellers to help reach customers worldwide. Amazon expanded recruitment for new sellers and selection from emerging regions including Australia, South Korea and Singapore.

Amazon expanded Sunday delivery through the U.S. Postal Service to thousands of cities across the U.S., enabling FBA items from sellers to reach customers on Sundays.

Many FBA offers from sellers are now available with same-day delivery in 12 metro areas across the U.S.

Amazon improved the delivery experience for customers in Europe with the introduction of Borderless Fulfillment. Amazon.co.uk, Amazon.de and Amazon.fr Prime members now have access to free Two-Day Delivery for items from sellers using the FBA service stored in Amazon's European fulfillment centers located outside their respective countries.

Amazon launched Multi-Country Inventory in the EU, an international fulfillment program that has enabled cross-border FBA sellers to place millions of high-demand items closer to customers. Products are stored in Amazon's fulfillment centers across Europe so they ship faster to local customers.

FBA introduced Amazon Partnered Carrier services for sellers in Italy and Spain to access discounted rates with select carriers when shipping inventory to Amazon.

Amazon unveiled the Make an Offer' experience (www.amazon.com/makeanoffer) that allows customers to negotiate prices on more than 150,000 items across Sports and Entertainment Collectibles, Collectible Coins, and Fine Art from sellers on Amazon. The new feature allows custom

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