Red Arrow International sells hit new format Real Men to Belgium, Neerlands, Sweden and Finland

Red Arrow International sells hit new format Real Men to Belgium, Netherlands, Sweden and Finland

Munich, April 13, 2015. Hit new format Real Men from Red Arrow International has been picked up by production companies in Belgium, the Netherlands, Sweden and Finland.

Download Real Men images: http://we.tl/8UMHyzatXf

Launching for the first time at MIPTV 2015, Warner Bros. International Television Production has secured Real Men production rights for Belgium and the Netherlands, with FremantleMedia Finland picking up rights to their territory, alongside Nordisk Film TV, a Banijay group company, for Sweden.

Based on the hit Danish format produced by Fjernsynsforeningen, Real Men sees five everyday guys embark upon the ultimate health transformation journey.

The show recently aired on DR1 Denmark and rated over 80% above the channel slot average, with over half of the Danish TV population watching the show.

Tim Gerhartz, VP Sales and Acquisitions UK, Scandinavia and Benelux at Red Arrow International, says: We are delighted that Real Men has found these great partners as we launch the format for the first time. What Married at First Sight did for dating, Real Men does for the weight loss genre, opening the genre up to a much broader audience.

About Real Men

Real Men never worry about their weight and are proud of their lazy lifestyles and unhealthy habits - but this is at the expense of their own health. In this hit format five charismatic men - all of whom have regular jobs and families - are put on an intense training regime to improve their health. Over five months the contestants must take part in physical challenges ranging from swimming to meditation and martial arts. The series culminates with a grueling mixed outdoor event, which will push the men to their physical and mental limits. Coming together as friends and uniting a nation behind them, these real men are determined to change their lives for the better and have a lot of fun along the way. Format created and produced by Fjernsynsforeningen in coproduction with DR.

About Red Arrow International

Red Arrow International is a world-leading TV distributor of scripted, factual and formatted shows from Red Arrows global group of production companies, outstanding third-party producers and digital-content partners. Red Arrow International is a major co-producer of global entertainment, providing substantial production financing for scripted and non-scripted projects. Recent international highlights include: Bosch (Amazon), Lilyhammer (Netflix); Married at First Sight (FYI); and The Taste (ABC). With offices in Munich, Los Angeles and Hong Kong, Red Arrow International has a truly global reach and distributes acclaimed, quality content to over 200 territories worldwide. Led by Henrik Pabst, Red Arrow International is part of Red Arrow Entertainment Group, made up of 13 production companies across 7 countries; the Los Angeles based MCN, Collective Digital Studios; and creative partnerships and joint ventures with STV, Screenz, Sync Media and United Artists Media Group (Mark Burnett / Hearst). Red Arrow Entertainment Group is a wholly owned subsidiary of ProSiebenSat.1 Media AG, one of Europes leading media groups.

LINK:	http://en.prosiebensat1.com/en/newsroom/press-releases/press-lounge/re...
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