
Jupiter Pro League now also on "MyCujoo", "OneFootball" and LIVENow thanks to international agreement with Eleven and MEDIAPRO posted: 06/03/2021
JPL now also on MyCujoo and OneFootball thanks to international agreement with Eleven and Mediapro - The global sports rights agency closes an agreement to distribute Belgian football in several European countries: France, Germany, Italy, Spain
The Jupiler Pro League has secured new international exposure with leading streaming platforms MyCujoo, OneFootball and LIVENow. As a result of the MEDIAPRO brokered deals, Belgian club football will now be available in major European markets including France, Germany, Italy, Spain and the UK. Since the start of their Belgian football collaboration in summer 2020, Eleven Sports and the Pro League have been committed to driving innovation across their partnership, including in their approach to international distribution. They have partnered with Mediapro, an expert player on the global stage in sports rights management, to lead this distribution effort. Mediapro last week secured an agreement with ESPN to bring the Belgian league to fans throughout the Americas and the Oceania region.
Eleven Sports, MEDIAPRO, and the Pro League are now going one step further in the international distribution of Belgian club football. This groundbreaking agreement capitalizes on the network of Eleven Sports and its parent company, the sports and media investment platform Aser Ventures. MyCujoo was acquired by the Eleven Sports Group in November 2020 and OneFootball is part of Aser Ventures' leading portfolio of sports and media companies. Eleven Sports Belgum and OneFootball also collaborated in 2019/20, to bring fans pay-per-view access to Eleven's European football rights.
MyCujoo is a global streaming platform, delivering thousands of hours of LIVE sport to tens of millions of fans. OneFootball is a world leading football media platform, providing fans with a comprehensive football content offering that includes live-streaming, videos, breaking news, live scores, data and stats. LIVENow brings sports, concerts, workouts, stand-up comedy, inspirational speakers and more to screens around the world.
Through these new partnerships, Eleven Sports and the Pro League are responding to a the growing trend towards digital consumeption of LIVE sport via streaming services.
Through these new partnerships, the Pro Lleague is responding to a strongly growing tendency among sports fans to consume sports content digitally via streaming services. Thanks to the agreement with MyCujoo and OneFootball, all matches of the Jupiler Pro League will now also be available in Germany, France, Italy, Spain, UK, Austria, Switzerland, Czech Republic, Slovakia, Hungary, Poland, Scandinavia and Ireland.
Until the Play Offs, access to the matches will be free on both platforms, after which a pay-per-view model will be applied.
Guillaume Collard, Managing Director ELEVEN Belgium and Luxembourg and Chief Rights Acquisitions Officer Eleven Sports Group: As part of our Home of Belgian Football project, we want to offer Belgian club football an even greater international image. The agreements with our partners MyCujoo and OneFootball are an integral part of this strategy we share with the Pro League. In addition, we want to continue to respond to the evolutions in sports consumption among sports enthusiasts. More digital, more fragmentary. Again, the collaborations with MyCujoo and OneFootball indicate support.
Oliver Seibert, Sports Rights Manager at MEDIAPRO: Our international distribution strategy is based on trusted partnerships with specialized broadcasters in the territories. We really look for long term solutions that fit the growth potential of the Pro League. At the same time, we are also very much adapting to the new rules of consumption behavior. In this sense, we really value our partnership with Eleven, the Pro League and its clubs, who have all proven to be on the forefront of innovation in how they connect with their consumer base. Through this new collaboration with MyCujoo and OneFootball, we also bring the knowledge and experience of two frontrunners in digital distribution models that are adapted to individual needs and preferences and it goes without saying we are very excited about this partnership .
Leander Monbaliu (Pro League): In Belgium, the reach of Belgian football is already historically large thanks to the collaboration with Eleven Sports. In addition, efforts are being made to create innovative partnerships - just think of KBC Goal Alerts - and technology that benefits the fan experience - such as the greater focus on data. Internationally, we follow the same recipe with Eleven Sports and Mediapro: through technology and platforms that make it possible for fans to customize the offer to their preference, we are expanding our audience and we can make our clubs more visible internationally.
Pedro Presa, Group Chief D2C Officer ELEVEN Sports Group and MyCujoo co-founder: As part of the ELEVEN family, we're delighted to provide elite football to both passionate fans of Belgian football and those being introduced to the ProLeague's storied and historic clubs for the first time on MyCujoo. Our tens of millions of users are football fanatics who don't just watch the teams they love, but up to 82% enjoy live streams from clubs, leagues, and competitions played outside their own territory. With a proven history of helping broaden fan bases by bringing teams ever closer to their supporters, we're ready to play a key role in further internationalising the image of Belgian club football.
Lucas von Cranach, CEO and founder of OneFootball: The Belgian Pro League is an innovative and exciting league and we're thrilled to be able to bring fans across Europe closer to the action through O
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
01/06/2026
January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026
Throughout the week, Dolby brings to life the latest innovatio...
02/05/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
01/05/2026
January 5 2026, 18:30 (PST) NBCUniversal's Peacock to Be First Streamer to ...
01/04/2026
January 4 2026, 18:00 (PST) DOLBY AND DOUYIN EMPOWER THE NEXT GENERATON OF CREATORS WITH DOLBY VISION
Douyin Users Can Now Create And Share Videos With Stun...
26/03/2026
Extron and Audio-Technica have announced that their Design Solutions devices, Ce...
26/03/2026
SPORTEL Asia took place March 24-25 at the Orchard Hotel Singapore, drawing 370 participants representing more than 220 companies from 35 countries. Approximate...
26/03/2026
LTN will demonstrate satellite-to-IP migration solutions for broadcasters, cable networks, MVPDs, and station groups at NAB Show 2026 (Booth W2100).
The C-Ban...
26/03/2026
The Seattle Mariners have partnered with Daktronics to install an upgraded outfi...
26/03/2026
The Esports Foundation (EF) has awarded National Team Partner status to organizations and individuals across more than 100 countries and territories for the Esp...
26/03/2026
Telestream has announced expanded integration between its Vantage workflow platf...
26/03/2026
FOR-A Corporation has announced a partnership with Nippon TV and NVIDIA to distr...
26/03/2026
CBS Sports and the WNBA have expanded their partnership through a new long-term, multiplatform rights agreement. CBS Sports will feature up to 20 regular-season...
26/03/2026
Zac Brown Band will star in the Sunday Night Baseball show open on NBC and Peacock, NBC Sports announced. The open was filmed at American Family Field, home of ...
26/03/2026
Major League Baseball opens the 2026 season with nationally televised games across multiple media partners. Fans can visit MLB.com/Watch for a complete schedule...
26/03/2026
DIRECTV has announced an agreement to carry nine new MLB-operated team channels, covering the Cincinnati Reds, Detroit Tigers (Detroit SportsNet), Kansas City R...
26/03/2026
Nationals.TV, the Washington Nationals' local broadcast channel, is now avai...
26/03/2026
Starting Thursday, March 26, MLB.TV will be available on the ESPN App, giving fans access to more than 2,000 out-of-market regular season games. Fans can also r...
26/03/2026
Spotify's partnership with NAVER, Korea's leading digital platform, is built around one simple goal: making it easier for listeners in Korea to discover...
26/03/2026
Exclusive to ComposerCloud for first month
Sample library and virtual instrument gurus EastWest have announced the upcoming release of a new virtual drum i...
26/03/2026
Friday 27 March
Friday 27 March will mark Dynamic Range Day 2026, the annual day of online activity that was started in 2010 by mastering engineer Ian Sheph...
26/03/2026
Includes four separate instruments
Max Richter's SRM Sounds venture have just announced their fifth release, ASMR Choir. Captured at the main live room ...
26/03/2026
The National Film and Video Foundation (NFVF), an agency of the Department of Sport, Arts and Culture (DSAC), has been tasked with administering the Sixth Presi...
26/03/2026
By Matt Klein
Hello to everyone reading this - whether you're a current YEP, HPA member, or just YEP-curious. I'm Matt Klein, one of the co-chairs of t...
26/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
26/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
26/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
26/03/2026
28 participating companies, from start-ups to blue-chips, lead the UK Group as part of the GREAT Britain and Northern Ireland presence across all the Halls at N...
26/03/2026
Arkona Unveils BLADE//planner and Major Usability Enhancements at NAB 2026
Brie Clayton March 26, 2026
0 Comments
New graphical configuration tool and...
26/03/2026
Bitfocus showcases complete control at NAB Show 2026
Brie Clayton March 26, 2026
0 Comments
Continuing development drives advances in security, availa...
26/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
26/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
26/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
26/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
26/03/2026
Nevion introduces powerful new Panel Builder to enhance VideoIPath broadcast con...
26/03/2026
2026 Oscar Nominated Films Powered by Blackmagic Design
Brie Clayton March 25, 2026
0 Comments
DaVinci Resolve Studio used on 27 of this year's no...
26/03/2026
Leader to present full suite of advanced Test & Measurement solutions at NAB Sho...
26/03/2026
Boston Conservatory to Present New England and Collegiate Premiere of Groundbrea...
26/03/2026
Thursday 26 March 2026
HBO Max included for Sky and NOW customers from 26 March...
26/03/2026
Thursday 26 March 2026
Sky Sets Iconic Costumes Dancing Together Like Never Before' in Brand CampaignTurn on cookies to view this content. Go to Privacy o...
26/03/2026
Wuppertal March 26, 2026
CS live Builds Future-Ready OB Van With Riedel MediorNet and hi Control SystemRiedel Communications today announced that Czech-based ...
26/03/2026
Back to All News
Have a Wish Worth Dying For? Netflix's First Korean YA Hor...
26/03/2026
Back to All News
The Truthers, Starring Jose Coronado and St phanie Magnin, Pre...
26/03/2026
Enhancements to Harmonic's Sports Streaming Solution Introduce Server-Side Multiview, Contextual Metadata-Driven Advertising, Dynamic In-Stream Ads and Robu...
26/03/2026
Open the report
Our 2025 report brings together results from 79 business magazine titles across 22 market sectors, published by 49 media owners. Over the year,...
26/03/2026
Editor's note: This post is part of Into the Omniverse, a series focused on ...
26/03/2026
RT Commercial today announced Fiat as sponsor of The Louise Duffy Show on RT Radio 1, Weekdays 3pm 4pm.
The Louise Duffy Show is the home of daytime music...
26/03/2026
That gaming backlog won't clear itself - GeForce NOW is here to help. Stream the latest titles straight from the cloud across a variety of devices.
This we...
26/03/2026
Wayne, N.J., March 26, 2026 Phantom High-Speed announces the latest product li...