
We're about to take a deep dive with Beneath The Waves-an organization GoPro for a Cause has supported since 2020. Beneath The Waves is dedicated to promoting ocean health and using science and technology to catalyze ocean policy. They focus on protecting sharks and other threatened species, establishing protected areas, and creating nature-based solutions to climate change.
Earlier this year, GoPro joined Beneath The Waves in the Bahamas on a shark tagging and underwater survey expedition. Along with GoPro family members Andre Musgrove and Benjamin Ortega, the Beneath The Waves crew captured new and unique content while telling the story of sharks in the Bahamas and the importance of long-term research on sharks and the entire marine ecosystem of the Caribbean.
Jamie Fitzgerald, Beneath The Waves Managing Director, takes us under the surface to explore their work in the Bahamas.
GoPro: Why does Beneath The Waves focus on shark conservation?
Jamie: Sharks and other highly migratory marine species are some of the most threatened species on our planet, due to decades of overfishing happening at the global scale. It has been estimated that up to 100 million sharks are killed every year for their fins. This is the eradication of our planet's oldest and most important marine species and has been cited by many as one of the greatest environmental issues of our time. Sharks hold important roles as top predators in many marine ecosystems. Without sharks, ecosystems can become unstable and risk collapse.
Tell us about the expedition in the Bahamas Shark Sanctuary.
Through tagging shark species in the Exuma region of the Bahamas and monitoring their movements year-round with our acoustic receiver arrays, we gain invaluable information about what healthy shark populations look like-and the healthy marine ecosystems they support-which can then be used to inform policy and public opinion. The Bahamas Shark Sanctuary is a model protected area.
By partnering with GoPro and GoPro Ambassadors, we hope that the impact of our work will be far-reaching: hitting the devices of new audiences around the globe and educating people who have maybe never even seen sharks before about the importance and value of protecting these amazing animals. They are apex predators, but that doesn't make them monsters. And showing our work through GoPro's lens, we hope that people will see the beauty of sharks-instilling fascination instead of fear.
Why did you choose GoPro?
GoPro has always been a deep part of our work at Beneath The Waves. We are a scientific research organization, but we also believe firmly in showcasing the ocean-stories of adventure, wonder, positivity, amazement and science-and allowing as many people as possible to experience the world beneath the waves with us. We want ocean conservation to be accessible to everyone, and GoPro helps us achieve that on every expedition.
How is the local community engaged in your work?
Inspiring the next generation of shark scientists and marine biologists is one of the most important tenets of our organization. During our time in Exuma earlier this year, we had the opportunity to bring a group of high school students out on the water with us to learn about our research methods. It is amazing for us to see young Bahamians enjoying the marine life in their own backyards and appreciating and respecting sharks instead of fearing them. This summer, we are hosting a kids' camp for all primary-aged students in Exuma: a day of educational activities (on land) to help more students connect with marine science and conservation. We want to show them that these careers exist, and we would love to be their first employer for internships and jobs in the years ahead!
We also are privileged to work with an exceptional network of local stakeholders-including divers, fishermen, marinas, ecotourism operations and other NGOs.
How can the GoPro community help support your mission?
As a non-profit organization, we always welcome direct donations. Support from individuals-small and large-makes a huge difference and impact for our team, funding everything from new research equipment to data analysis for our projects.
Beyond that, we really want as many people as possible to find a way to connect with the ocean and do their part to protect it. Whether this is as simple as following us on social media, reading some of our scientific research publications, sharing our educational videos, or even joining us on an expedition-the more people out there who are excited about protecting sharks and exploring the ocean, the better the future looks for all of us.
You can connect with Beneath The Waves on their social media channels: Instagram, YouTube, Facebook, Twitter and LinkedIn.
You can learn more about getting involved with GoPro for a Cause here.
Most recent headlines
11/12/2025
Dalet, a leading provider of cloud-native, end-to-end media workflow solutions, ...
08/12/2025
SVG Summit 2025 Technology Exhibits Preview, Part 1By SVG Staff
Monday, December 8, 2025 - 6:56 am
Print This Story | Subscribe
Story Highlights
The 2025...
08/12/2025
2025 Sports Broadcasting Hall of Fame: Bill Rasmussen, the Entrepreneur Who Drea...
08/12/2025
SVG Summit 2025 Preview: Live Production Innovation Workshop Goes Deep on ST 211...
08/12/2025
#GALSNGEAR Announces East, West Leadership Retreats for 2026By Ken Kerschbaumer
Monday, December 8, 2025 - 9:10 am
Print This Story | Subscribe
Story High...
08/12/2025
MediaKind Acquiring Harmonic's Video Business to Create New Streaming-Video ...
08/12/2025
Platinum White Paper: Sony HDR/SDR Camera Shading Techniques for Live Production...
08/12/2025
SVG Sit-Down: NESN's Kenny Elcock and Harmonic's Jean Macher Talk Next-G...
08/12/2025
Monsters Funday Football,' ESPN's Latest Live Animation Effort, Advances...
08/12/2025
SVG Sit-Down: ESPN Director Jeff Nelson on Calling the (Animated) Action on Mon...
08/12/2025
Monsters Funday Football': Louisiana Philharmonic Delivers Again With Orches...
08/12/2025
Always Was, Always Will Be Strength, Survival and Pride this January 26 on NITV,...
08/12/2025
Nielsen's robust data offering enables marketers to connect with their target audience more effectively and drive better results throughout Amazon's adv...
08/12/2025
LOS ANGELES and NEW YORK Paramount has launched a hostile takeover bid for Warner Bros. Discovery with an all-cash tender offer to acquire all of the outstandin...
08/12/2025
EMERYVILLE, Calif. Media and entertainment technology and services provider Advanced Systems Group has named Macky Beheshti as director, enterprise storage and ...
08/12/2025
DENVER MediaKind, a global provider of cloud-based video streaming technology announced today that it is acquiring the video business of Harmonic Inc. for appro...
08/12/2025
NEW YORK Nielsen has announced that its Audience Segments from Nielsen Marketing Cloud (NMC) are now available across the Amazon Ads marketplace, including the ...
08/12/2025
Marshall Electronics showcases the CV355-27X-ND3 Optical Zoom NDI (NDI HX2, NDI HX3) Camera at ISE 2026 (Booth 4N900). Designed for users seeking high-quality ...
08/12/2025
Cinnafilm today announced the immediate availability of IPx LIVE and Tachyon LIVE, delivering broadcast-grade, real-time IP video transcoding and motion-compens...
08/12/2025
Following a successful 45th anniversary year in 2024, Hiltron reports increasing demand for its wide range of satellite communication equipment manufacturing, p...
08/12/2025
When was the last time you updated your default playlist(s)? A default playlist keeps your station(s) on the air should your team ever miss a step in sending mu...
08/12/2025
08 Dec 2025
VEON's Beeline Kazakhstan Breaks Ground for Hyper Cloud Data Ce...
08/12/2025
Back to All News
Netflix ISP Speed Index for November 2025
Product
08 December 2025
Global
Link copied to clipboard
This month marks 15 years of the Netfl...
08/12/2025
Back to All News
Another Exciting Chapter in Our Book-to-Screen Journey and What's to Come
Entertainment
08 December 2025
Global
Link copied to clipboa...
08/12/2025
Strategic and transformative transaction would sharpen Harmonic's focus on its core Broadband business and advance its growth initiatives
Ensures continued...
08/12/2025
Copenhagen's The Epicurus is a one-of-a-kind Jazz Gastropub that presents exclusive performances curated by Jazz Pianist and Producer Sir Niels Lan Doky. Fe...
08/12/2025
Arvato Systems Receives gematik-approval for TI-Messenger tim
Approval secured for TI Messenger tim - paving the way for secure and interoperable communicat...
08/12/2025
Eurovision winner Niamh Kavanagh is the first celebrity to be revealed for the s...
08/12/2025
Changing children's lives for good: A staggering 4.6 million raised in the 2025 appeal
The people of Ireland and people all over the world have once again...
08/12/2025
It's murder on the dancefloor as The Traitors Ireland legend Paudie Moloney ...
07/12/2025
Back to All News
Netflix Takes Over the Oslo Skyline With Celebratory Troll 2 L...
06/12/2025
In a live broadcast from the Reagan National Defense Forum, L3Harris Chair and CEO Christopher Kubasik joined Morgan Brennan on CNBCs Closing Bell: Overtime. Ku...
06/12/2025
FORT LAUDERDALE, Fla. A new survey from Pixitmedia by Datacore revealed a major shift in the Media & Entertainment industry in media archiving, with 85% of resp...
06/12/2025
HACKENSACK, N.J. LiveU has announced that the national public broadcaster Czech Television has completed one of the largest LiveU live production deployments fo...
06/12/2025
NEW YORK The National Academy of Television Arts and Sciences (NATAS) presented the Excellence in Production Technology Emmy Award to NASA+ and Dr. Tom Leight...
05/12/2025
2025 Sports Broadcasting Hall of Fame: Curt Gowdy Jr. - Master Storyteller, Nati...
05/12/2025
SVG Sit-Down: Veritone's Sean King on the Power of Mining Video, Audio DataThe company's Data Refinery offers users total control and governance over da...
05/12/2025
Platinum White Paper: Inside the Nashville Predators' Unified, Flexible, Sca...
05/12/2025
Netflix Reaches Agreement To Acquire Warner Bros. Following Planned WBD SplitThe deal does not include WBDs sports assets like TNT Sports (US, UK, LatAm), Euros...
05/12/2025
FOX Sports Returns to Indianapolis for Primetime Broadcast of Big Ten Championsh...
05/12/2025
SVG Summit 2025 Preview: Digital Engagement & Monetization Workshop Tackles the ...
05/12/2025
Atlanta United Lights Up New Emory Healthcare Studio With First Live Broadcast f...
05/12/2025
As Messi Takes the Pitch, MLS, Apple, NEP Roll Out Largest MLS Cup Production Ev...
05/12/2025
ESPN Enters College Football's Most Intense Month With Elevated Workflows fo...
05/12/2025
It's about that time! Awards season is in full swing, and the Film Independe...
05/12/2025
Every year, Spotify Wrapped offers a personalized look back at the audio that defined your year. It's a snapshot of your listening habits, designed to tell ...
05/12/2025
In 2025, Spotify's EQUAL, GLOW, and RADAR programs celebrated women, LGBTQIA , and emerging artists who turned moments into milestones. From breaking record...
05/12/2025
In our latest blog, we explain how Wi-Fi 7 rollouts can drive consumer loyalty with value-add services such as consumer cybersecurity. We also explore how this ...
05/12/2025
LOS ANGELES Netflix announced it has entered into an agreement to acquire the assets of Warner Bros. for $82.7 billion....
05/12/2025
NEW YORK Nielsens Gracenote has launched Gracenote Content Connect, a new ad platform that provides agencies, brands, supply-side platforms (SSPs) and demand-si...