Sony Pixel Power calrec Sony

GoPro for a Cause Spotlight: Searching for Sharks with Beneath The Waves

15/07/2022

We're about to take a deep dive with Beneath The Waves-an organization GoPro for a Cause has supported since 2020. Beneath The Waves is dedicated to promoting ocean health and using science and technology to catalyze ocean policy. They focus on protecting sharks and other threatened species, establishing protected areas, and creating nature-based solutions to climate change.

Earlier this year, GoPro joined Beneath The Waves in the Bahamas on a shark tagging and underwater survey expedition. Along with GoPro family members Andre Musgrove and Benjamin Ortega, the Beneath The Waves crew captured new and unique content while telling the story of sharks in the Bahamas and the importance of long-term research on sharks and the entire marine ecosystem of the Caribbean.

Jamie Fitzgerald, Beneath The Waves Managing Director, takes us under the surface to explore their work in the Bahamas.

GoPro: Why does Beneath The Waves focus on shark conservation?

Jamie: Sharks and other highly migratory marine species are some of the most threatened species on our planet, due to decades of overfishing happening at the global scale. It has been estimated that up to 100 million sharks are killed every year for their fins. This is the eradication of our planet's oldest and most important marine species and has been cited by many as one of the greatest environmental issues of our time. Sharks hold important roles as top predators in many marine ecosystems. Without sharks, ecosystems can become unstable and risk collapse.

Tell us about the expedition in the Bahamas Shark Sanctuary.

Through tagging shark species in the Exuma region of the Bahamas and monitoring their movements year-round with our acoustic receiver arrays, we gain invaluable information about what healthy shark populations look like-and the healthy marine ecosystems they support-which can then be used to inform policy and public opinion. The Bahamas Shark Sanctuary is a model protected area.

By partnering with GoPro and GoPro Ambassadors, we hope that the impact of our work will be far-reaching: hitting the devices of new audiences around the globe and educating people who have maybe never even seen sharks before about the importance and value of protecting these amazing animals. They are apex predators, but that doesn't make them monsters. And showing our work through GoPro's lens, we hope that people will see the beauty of sharks-instilling fascination instead of fear.

Why did you choose GoPro?

GoPro has always been a deep part of our work at Beneath The Waves. We are a scientific research organization, but we also believe firmly in showcasing the ocean-stories of adventure, wonder, positivity, amazement and science-and allowing as many people as possible to experience the world beneath the waves with us. We want ocean conservation to be accessible to everyone, and GoPro helps us achieve that on every expedition.

How is the local community engaged in your work?

Inspiring the next generation of shark scientists and marine biologists is one of the most important tenets of our organization. During our time in Exuma earlier this year, we had the opportunity to bring a group of high school students out on the water with us to learn about our research methods. It is amazing for us to see young Bahamians enjoying the marine life in their own backyards and appreciating and respecting sharks instead of fearing them. This summer, we are hosting a kids' camp for all primary-aged students in Exuma: a day of educational activities (on land) to help more students connect with marine science and conservation. We want to show them that these careers exist, and we would love to be their first employer for internships and jobs in the years ahead!

We also are privileged to work with an exceptional network of local stakeholders-including divers, fishermen, marinas, ecotourism operations and other NGOs.

How can the GoPro community help support your mission?

As a non-profit organization, we always welcome direct donations. Support from individuals-small and large-makes a huge difference and impact for our team, funding everything from new research equipment to data analysis for our projects.

Beyond that, we really want as many people as possible to find a way to connect with the ocean and do their part to protect it. Whether this is as simple as following us on social media, reading some of our scientific research publications, sharing our educational videos, or even joining us on an expedition-the more people out there who are excited about protecting sharks and exploring the ocean, the better the future looks for all of us.

You can connect with Beneath The Waves on their social media channels: Instagram, YouTube, Facebook, Twitter and LinkedIn.

You can learn more about getting involved with GoPro for a Cause here.
LINK: https://gopro.com/en/gb/news/shark-awareness-day-beneath-the-waves...
See more stories from gopro

Most recent headlines

05/01/2027

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be demoed at CES 2026

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...

04/08/2026

Dalet Announces Commercial Availability of Dalia, Bringing Media-Aware Agentic AI to Enterprise Productions

Dalet, a leading technology and service provider for media-rich organizations, t...

04/07/2026

Detective Conan: Fallen Angel of the Highway Opens in Dolby Cinemas Across Japan, Presented in Dolby Atmos and Dolby ...

April 7 2026, 19:00 (PDT) Detective Conan: Fallen Angel of the Highway Opens in...

01/06/2026

Dolby Sets the New Standard for Premium Entertainment at CES 2026

January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026 Throughout the week, Dolby brings to life the latest innovatio...

02/05/2026

Dalet Flex LTS Delivers Smarter Search, Faster Editing, and an AI-Ready Foundation for Modern Media

Dalet, a leading technology and service provider for media-rich organizations, t...

01/05/2026

NBCUniversal's Peacock to Be First Streamer to Integrate Dolby's Full Suite of Premium Picture and Sound Innovations

January 5 2026, 18:30 (PST) NBCUniversal's Peacock to Be First Streamer to ...

17/04/2026

World Fencing League Announces DAZN as Global Streaming Partner Ahead of April 25 Debut

The World Fencing League (WFL) has announced DAZN as its primary global streamin...

17/04/2026

NAB 2026: ARRI Releases ALEXA 35 SUP 6.0 and LPS-1 SUP 1.3 Software Updates

ARRI Releases ALEXA 35 SUP 6.0 and LPS-1 SUP 1.3 Software Updates ARRI has announced software updates for its ALEXA 35 Live camera and Live Production System L...

17/04/2026

NAB 2026: Sennheiser Announces Spectera Studio System Planner for Spectera Wireless Ecosystem

Sennheiser has announced Spectera Studio, an offline system planner for its Spec...

17/04/2026

Deltatre and DFB Announce DFB.TV+ Streaming Service, Launching May 22

Deltatre and the German Football Association (DFB) have announced DFB.TV+, a DFB-owned direct-to-consumer streaming service developed and operated by Deltatre. ...

17/04/2026

IMG announces senior leadership roles for next phase of growth

Global sports marketing agency IMG has announced new senior leadership roles, designed to strengthen how it supports rightsholders and partners in the midst of ...

17/04/2026

NAB 2026: NAGRAVISION and Harmonic Launch Watermarking-as-a-Service for Live Event Streaming

NAGRAVISION and Harmonic have announced a watermarking-as-a-service solution for...

17/04/2026

NAB 2026: NETGEAR and EVS Announce Technology Partnership for AV-over-IP Live Production

NETGEAR and EVS Broadcast Equipment have announced a global technology partnersh...

17/04/2026

NAB 2026: Americas Broadcasters Launch NEXTGEN TV Converter Box Program

America's broadcasters are launching the NEXTGEN TV Converter Box Program, a new initiative designed to provide millions of American viewers with a low-cost...

17/04/2026

NAB 2026: Quantum to Showcase Tape-Anchored Storage Workflows, Responds to Industry Supply Chain and Power Disruption

Quantum Corp. will exhibit at NAB Show 2026 (Booth N1726), presenting what it ca...

17/04/2026

SVG Marks 20th Anniversary with Plan to Set Course for the Future

Leadership and Staff Announce '20/20 Vision' Playbook...

17/04/2026

TNT Sports Acquires U.S. Broadcast Rights to FIA World Endurance Championship

TNT Sports has announced a multi-year agreement for U.S. media rights to the FIA World Endurance Championship (WEC). Three events will air on truTV - the 24 Hou...

17/04/2026

Scripps Sports and PBR Announce Multi-Year Broadcast Partnership for Premier Womens Rodeo

Scripps Sports has announced a multi-year broadcast partnership with PBR (Profes...

17/04/2026

NAB 2026: Adder Technology Releases AIM 6 IP KVM Matrix Management Software

Adder Technology, a specialist in connectivity solutions and high performance IP KVM, today announced the latest release of AIM, its IP KVM matrix management so...

17/04/2026

Victory+ and Dallas Cowboys Announce Multi-Year Content Streaming Partnership

Victory , a free sports streaming platform from A Parent Media Co. Inc. (APMC), has announced a multi-year content distribution partnership with the Dallas Cowb...

17/04/2026

SVG GameDay, Ep. 11: Philadelphia Phillies Arianna Krizek - Baseball at the Bank

In-venue and creative video staffers at the professional and collegiate level have one major thing in common: the intensity and attention to detail ramps up dur...

17/04/2026

Quickplay Deploys Gray Medias New Streaming Platform - Powered by Google Cloud AI - Across 113 Markets

Quickplay has announced the full-scale deployment of Gray Media's streaming ...

17/04/2026

NAB 2026: Clear-Com's New FreeSpeak Cell Addresses Spectrum Congestion

Clear-Com has introduced the FreeSpeak Cell cellular-based wireless intercom system that uses LTE and 5G infrastructure to support large-scale production commun...

17/04/2026

2026 NAB Show Opens Tomorrow, Bringing Industry Together in Vegas

The 2026 NAB Show kicks off Saturday, April 18, with the show floor and exhibits opening April 19-22 at the Las Vegas Convention Center. The show features more ...

17/04/2026

Ratings Roundup: CBS Tees Up Best Masters Since 2015; NBA Sees Big Regular Season Increases

Ratings Roundup is a rundown of recent rating news and is derived from press rel...

17/04/2026

Nuvo Flight mic kit from AEA

Versatile ribbon mic kit revealed The latest arrival to the AEA line-up brings together three contrasting models from their Nuvo range, delivering a versati...

17/04/2026

MPG Awards 2026: Winners announced

Revealed following sold-out MPG Awards ceremony Following another sold-out MPG Awards ceremony at The Troxy in London, the MPG have released a full list of ...

17/04/2026

Maintaining America's Undersea Edge: L3Harris Secures Towed Array Production Through 2029

L3Harris towed array systems provide U.S. Navy submarines with extended acoustic...

17/04/2026

Microsoft Previews 2026 NAB Show Trends, Plans

Share Copy link Facebook X Linkedin Bluesky Email...

17/04/2026

2026 NAB Show Exhibitor Insight: LTN

Share Copy link Facebook X Linkedin Bluesky Email...

17/04/2026

Vizrt To Feature Newly Introduced AI Keyer At 2026 NAB Show

Share Copy link Facebook X Linkedin Bluesky Email...

17/04/2026

Cobalt Digital and SineSix Media Partner to Transform Acc...

Cobalt Digital and SineSix Media Partner to Transform Accessibility Compliance into a More Engaging Viewer Experience at NAB Show 2026 Collaboration integrates...

17/04/2026

Appear appoints Mike Burk as Vice President of Business D...

Strengthening Appear's North America team with a new Vice President of Business Development Appear ASA (Appear, OSE: APR), a global leader in live producti...

17/04/2026

Wowza Launches Video Intelligence Framework to Turn Live...

New framework helps broadcasters, streaming platforms, and sports organizations apply AI to live video for monetization, metadata, highlights, and downstream wo...

17/04/2026

VisualOn and Cires21 Release Joint Research at NAB 2026 S...

New whitepaper gives broadcasters and OTT operators independent, codec-by-codec evidence that the VisualOn Optimizer transforms viewer quality of experience. V...

17/04/2026

Blackmagic Design Announces New Blackmagic URSA Cine Immersive 100G

Blackmagic Design Announces New Blackmagic URSA Cine Immersive 100G Brie Clayton April 17, 2026 0 Comments World's first immersive cinema camera f...

17/04/2026

NAB 2026: Vubiquity and Eluvio Showcase Streaming Solution that Significantly Reduces Distribution Costs and Time to Market

NAB 2026: Vubiquity and Eluvio Showcase Streaming Solution that Significantly Re...

17/04/2026

What Makes a Good Marathon Running Playlist?

What Makes a Good Marathon Running Playlist? We asked Xander Dawson, an eighth-semester saxophone major at Boston Conservatory running the Boston Marathon thi...

17/04/2026

Wowza Launches Video Intelligence Framework

Share Copy link Facebook X Linkedin Bluesky Email...

17/04/2026

PTZOptics and Moondream to Demo Visual Reasoning for Live...

At NAB Show 2026, PTZOptics (Booth N1902) will showcase a live sports streaming demo created in collaboration with Moondream, offering a new look at how Visual ...

17/04/2026

Eindhoven University of Technology relies on Lightware T...

The Eindhoven University of Technology is a research university in the Netherlands spanning 25 buildings, specialising in engineering, science and technology. D...

17/04/2026

Documentary Editor - US, Remote

Documentary Editor - US, Remote Brie Clayton April 17, 2026 0 Comments Documentary Editor April 13, 2026Freelance Video Cameraman - Los......

17/04/2026

Blackmagic Design Announces New Blackmagic URSA Cine 12K LF 100G

Blackmagic Design Announces New Blackmagic URSA Cine 12K LF 100G Brie Clayton April 17, 2026 0 Comments Revolutionary digital film camera brings cinem...

17/04/2026

IAB: Digital Ad Revenue Hit Nearly $300 Billion in 2025

Share Copy link Facebook X Linkedin Bluesky Email...

17/04/2026

PSSI Global Acquires Beagle Networks

Share Copy link Facebook X Linkedin Bluesky Email...

17/04/2026

FCC Commissioner Gomez to Speak at LPTV Day at 2026 NAB Show

Share Copy link Facebook X Linkedin Bluesky Email...

17/04/2026

swXtch.io Introduces the swXtch AI Router for Live Media Workflows

Share Copy link Facebook X Linkedin Bluesky Email...

17/04/2026

Bittree Returns to NAB Show with Diverse Patching Solutions

Share Copy link Facebook X Linkedin Bluesky Email...

17/04/2026

Weigel Broadcasting Taps OpenAP for Advanced Advertising Tools

Share Copy link Facebook X Linkedin Bluesky Email...

17/04/2026

Dubformer and Adapt Power Goalcast Expansion into Global...

Dubformer, the AI-powered dubbing platform, and Adapt, a global leader in AI-driven localization and dubbing solutions, have enabled Goalcast, the inspirational...