
We're about to take a deep dive with Beneath The Waves-an organization GoPro for a Cause has supported since 2020. Beneath The Waves is dedicated to promoting ocean health and using science and technology to catalyze ocean policy. They focus on protecting sharks and other threatened species, establishing protected areas, and creating nature-based solutions to climate change.
Earlier this year, GoPro joined Beneath The Waves in the Bahamas on a shark tagging and underwater survey expedition. Along with GoPro family members Andre Musgrove and Benjamin Ortega, the Beneath The Waves crew captured new and unique content while telling the story of sharks in the Bahamas and the importance of long-term research on sharks and the entire marine ecosystem of the Caribbean.
Jamie Fitzgerald, Beneath The Waves Managing Director, takes us under the surface to explore their work in the Bahamas.
GoPro: Why does Beneath The Waves focus on shark conservation?
Jamie: Sharks and other highly migratory marine species are some of the most threatened species on our planet, due to decades of overfishing happening at the global scale. It has been estimated that up to 100 million sharks are killed every year for their fins. This is the eradication of our planet's oldest and most important marine species and has been cited by many as one of the greatest environmental issues of our time. Sharks hold important roles as top predators in many marine ecosystems. Without sharks, ecosystems can become unstable and risk collapse.
Tell us about the expedition in the Bahamas Shark Sanctuary.
Through tagging shark species in the Exuma region of the Bahamas and monitoring their movements year-round with our acoustic receiver arrays, we gain invaluable information about what healthy shark populations look like-and the healthy marine ecosystems they support-which can then be used to inform policy and public opinion. The Bahamas Shark Sanctuary is a model protected area.
By partnering with GoPro and GoPro Ambassadors, we hope that the impact of our work will be far-reaching: hitting the devices of new audiences around the globe and educating people who have maybe never even seen sharks before about the importance and value of protecting these amazing animals. They are apex predators, but that doesn't make them monsters. And showing our work through GoPro's lens, we hope that people will see the beauty of sharks-instilling fascination instead of fear.
Why did you choose GoPro?
GoPro has always been a deep part of our work at Beneath The Waves. We are a scientific research organization, but we also believe firmly in showcasing the ocean-stories of adventure, wonder, positivity, amazement and science-and allowing as many people as possible to experience the world beneath the waves with us. We want ocean conservation to be accessible to everyone, and GoPro helps us achieve that on every expedition.
How is the local community engaged in your work?
Inspiring the next generation of shark scientists and marine biologists is one of the most important tenets of our organization. During our time in Exuma earlier this year, we had the opportunity to bring a group of high school students out on the water with us to learn about our research methods. It is amazing for us to see young Bahamians enjoying the marine life in their own backyards and appreciating and respecting sharks instead of fearing them. This summer, we are hosting a kids' camp for all primary-aged students in Exuma: a day of educational activities (on land) to help more students connect with marine science and conservation. We want to show them that these careers exist, and we would love to be their first employer for internships and jobs in the years ahead!
We also are privileged to work with an exceptional network of local stakeholders-including divers, fishermen, marinas, ecotourism operations and other NGOs.
How can the GoPro community help support your mission?
As a non-profit organization, we always welcome direct donations. Support from individuals-small and large-makes a huge difference and impact for our team, funding everything from new research equipment to data analysis for our projects.
Beyond that, we really want as many people as possible to find a way to connect with the ocean and do their part to protect it. Whether this is as simple as following us on social media, reading some of our scientific research publications, sharing our educational videos, or even joining us on an expedition-the more people out there who are excited about protecting sharks and exploring the ocean, the better the future looks for all of us.
You can connect with Beneath The Waves on their social media channels: Instagram, YouTube, Facebook, Twitter and LinkedIn.
You can learn more about getting involved with GoPro for a Cause here.
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
07/10/2026
Dalet, a leading technology and service provider for media-rich organizations, today announced the latest Long-Term Supported (LTS) release of Dalet Flex. Build...
06/09/2026
June 9 2026, 23:00 (PDT) Dolby and MagentaTV Bring Fans Closer to the FIFA Worl...
26/08/2026
Applicants interested in the Media Innovation Europe 3.0 Validation Booster call can now consult a new FAQ document addressing practical questions raised during...
26/08/2026
Roku Sports Channel will stream eight matches free beginning Aug. 30 as league shifts Sunday-night games away from Victory+...
26/08/2026
Evertz and Mobile TV Group detail how on-premises infrastructure and cloud resou...
26/08/2026
The Sennheiser Group will demonstrate its broadcast audio portfolio at IBC2026 (Hall 8, Booth D50), covering wireless microphone workflows, studio monitoring, a...
26/08/2026
Appear and Transmisiones Televisivas TVTEL Limitada have announced the deploymen...
26/08/2026
Leader Electronics has announced that Danish broadcast rental company Minitech has purchased a Leader LPX500 hybrid IP/SDI waveform monitor and LT4670 sync puls...
26/08/2026
Encompass will demonstrate its Altitude media services at IBC2026 (IAMT Hub, Diamond Lounge, Hall 3, RAI Amsterdam, September 11-14).
Key products on show incl...
26/08/2026
Daktronics has partnered with Massillon Washington High School in Ohio to install a new LED video display and implement the Daktronics Camino show control platf...
26/08/2026
Clear-Com has appointed Dubai-based Venuetech LLC as its main partner for the Middle East. Venuetech distributes professional audiovisual solutions across the r...
26/08/2026
NBC Sports NOW, NBC Sports' free 24/7 streaming channel, will launch a new weekday lineup beginning Monday, August 31, including two new shows.
Not So Fast...
26/08/2026
Calrec will demonstrate updates to its ImPulseV DSP software and Argo ecosystem at IBC2026 (Stand 8.C47), including previews aligned with the EBU's Dynamic ...
26/08/2026
Imagine Communications will demonstrate AI applications across its ad tech and video infrastructure portfolios at IBC2026 (Stand 1.B73, RAI Amsterdam, September...
26/08/2026
Dalet will demonstrate updates to Dalet Flex, Dalet Pyramid, and Dalia, its agentic AI platform, at IBC2026 (Hall 7, Stand 7.A43). The company will also partici...
26/08/2026
Team-owned platform will stream every locally carried Predators game beginning t...
26/08/2026
The 12-day tournament receives the broadcaster's full onsite-studio presence...
26/08/2026
A synth with no controls?
If you're into weird and wonderful instruments, then you may already be familiar with Warsaw-based SOMA Laboratory - if you...
26/08/2026
Physical modelling orchestral instrument announced
Following their recent cryptic hints, Dreamtonics have officially revealed the latest addition to their s...
26/08/2026
Discussions at the Meitingen site on competitiveness, energy supply, and fuel cell technology
Bertram Brossardt, CEO of the Bavarian metal and electrical emplo...
26/08/2026
Rohde & Schwarz USA celebrates grand opening of new manufacturing center in Fred...
26/08/2026
For large media companies, the content archive is a gold mine. There are thousands of hours of existing, high-value assets just waiting to be tapped for highlig...
26/08/2026
Ad Supported Viewing Represents 71.5% of TV in Q2
Streaming Captures Over 48% o...
26/08/2026
Charity sector ad spend reached $278 million as 44% of Australians donated to ch...
26/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
26/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
26/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
26/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
26/08/2026
MediaKind today announced that CNBC UK has selected Beam to modernize its contribution and distribution infrastructure, bringing greater flexibility, resilience...
26/08/2026
Telestream, a global leader in media workflow technologies, today announced the next evolution of Telestream UP, expanding the cloud-native platform introduced ...
26/08/2026
SMPTE, the home for media professionals, technologists and engineers, today announced its 2026 Honorees, recognizing individuals and organizations whose contrib...
26/08/2026
New solution bridges connected TV (CTV) and ecommerce to make shoppable performance advertising easier to scale for streaming platforms and broadcasters
Broadp...
26/08/2026
LA JOLLA, CA-Recent advances in robotics, automation and artificial intelligence...
26/08/2026
How WeFX Made From's' Monsters Feel Uncomfortably Real
Brie Clayton August 26, 2026
0 Comments
From eight-foot dolls and feathered birds to R...
26/08/2026
Eleanor Roosevelt High School Elevates Student Rallies with Blackmagic Design
Brie Clayton August 26, 2026
0 Comments
Student led production team uses...
26/08/2026
K-Frame and Maverik X innovations extend familiar production control into AMPP, alongside new replay, audio, commentary and communications capabilities.
At IBC...
26/08/2026
New products continue to enable any signal, anywhere for creators...
26/08/2026
Dalet, a leading technology and service provider for media-rich organizations, today announced a new integrated newsroom experience with Agence France-Presse (A...
26/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
26/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
26/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
26/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
26/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
26/08/2026
PTZ Camera Manufacturer and FPGA Design Specialist Join Alliance to Advance IPMX and Open AV-over-IP Standards
The Alliance for IP Media Solutions (AIMS) today...
26/08/2026
BATON offers ZOO Digital advanced audio and video quality analysis, and scalable architecture
Interra Systems, a leading provider of end-to-end quality assuran...
26/08/2026
Riedel Communications today announced the continued expansion of its managed coach communications partnership with Scottish Rugby Union. Now entering its third ...
26/08/2026
Zixi brings Broadcaster V19 and showcases interoperable platform on Stand 5.A76
Zixi, a leader in live video delivery and workflow orchestration, will be exhib...
26/08/2026
LA JOLLA, CA-Jeffery Kelly, the H. Lutcher Brown Professor of Chemistry at Scrip...
26/08/2026
Indie Developer Launches Orty, aWindows App That Helps Freelance VideoEditors Fi...