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Dolby Laboratories and Littlstar Announce Next-Generation Linear VR Experiences in Dolby Atmos on Littlstar Service

04/08/2016

This Smart News Release features multimedia. View the full release here: http://www.businesswire.com/news/home/20160804005333/en/

Dolby Atmos gives content creators the creative freedom to design and deliver high-quality linear VR experiences using precise, spatial audio in a three-dimensional space. As a result, consumers will feel as if theyre inside the story with VR content in Dolby Atmos thats more natural sounding and immersive than ever.

To experience Dolby Atmos in VR this fall, users must simply install the Littlstar application and run it on supported playback devices with a VR head-mounted display, including:

A supported Windows 10 PC with Oculus Rift or HTC Vive

A Samsung Galaxy smartphone with Samsung Gear VR

A supported iOS or Android device with Google Cardboard

At launch, Littlstar will feature three pieces of Dolby Atmos content from Light Sail VR, Studio Transcendent, and Bento Box Entertainment:

Paranormal Activity: The Ghost Dimension 360

Rapid Fire: A Brief History of Flight

Bobs Burgers 360 Dancin

Littlstar has always been at the forefront of developing the best VR experiences for viewers, said Tony Mugavero, CEO and Founder, Littlstar. By being among the first to incorporate Dolby Atmos into a global VR content network for distribution, consumers as well as studios, brands, and content owners using Littlstar will have access to the best VR-optimized spatial audio in the industry.

Dolby and Littlstar collaborated to incorporate Dolby Atmos for VR Applications a software development kit (SDK) that includes the VR-specific Dolby Atmos decoder and headphone renderer into the Littlstar application across all major VR platforms. In addition, Littlstars encoding infrastructure has been enhanced to support Dolby Atmos as an audio format for immersive videos. Dolby Atmos content can be created using the Dolby Atmos VR Production Suite, now in beta, which allows content creators to precisely place audio objects, move sound anywhere in a scene, choose options for head tracking, and, ultimately, guide viewers through a more compelling VR story.

Dolby is committed to providing the most breathtaking experiences in media old and new, said John Couling, Senior Vice President, E-Media Business Group, Dolby Laboratories. With the integration of Dolby Atmos in the Littlstar app, a new dimension of audio is unlocked for audiences, and VR experiences feel more visceral than ever before.

About Littlstar

Littlstar is a premier global network dedicated to immersive virtual reality and 360 video. Via Littlstars global network, consumers can discover a range of 360 video and virtual reality content, all of which is accessible on virtual reality headsets, mobile VR, native iOS, and Android, Apple TV , and the web. Littlstars proprietary technology allows content creators to distribute content easily. Brands such as Disney, ABC Television Group, Showtime, A E Networks, Mountain Dew, Oakley, EPIX, RYOT, and National Geographic have all relied on Littlstars technology to distribute their immersive content. For more information, please visit: http://littlstar.com.

About Dolby Atmos

Dolby Atmos delivers moving audio sound that can be precisely placed and moved anywhere in three-dimensional space, including overhead. It brings entertainment alive all around the audience in a powerfully immersive and emotive experience.

About Dolby Laboratories

Dolby Laboratories (NYSE:DLB) creates audio, video, and voice technologies that transform entertainment and communications in mobile devices, at the cinema, at home, and at work. For more than 50 years, sight and sound experiences have become more vibrant, clear, and powerful in Dolby . For more information, please visit www.dolby.com.

Dolby, Dolby Atmos, and the double-D symbol are registered trademarks of Dolby Laboratories. All other trademarks remain the property of their respective owners. DLB-G

View source version on businesswire.com: http://www.businesswire.com/news/home/20160804005333/en/

Dolby Laboratories

Grace Qaqundah, 1-415-558-0315

Grace-Ellen.Qaqundah@dolby.com

Source: Dolby Laboratories, Inc.

News Provided by Acquire Media
LINK: http://investor.dolby.com/releasedetail.cfm?ReleaseID=982971...
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