Sony Pixel Power calrec Sony

Super Bowl LVIII: CBS Sports Rolls Out 1080p HDR Production Workflow, Will Distribute 1080p HDR Feed on Paramount+

06/02/2024

Super Bowl LVIII: CBS Sports Rolls Out 1080p HDR Production Workflow, Will Distribute 1080p HDR Feed on Paramount The Big Game will be produced in 1080p HDR, upconverted to 4K HDR for MVPDs, and downconverted to 1080i SDR for delivery to CBS viewers By Ken Kerschbaumer, Editorial Director

Tuesday, February 6, 2024 - 3:13 pm

Print This Story | Subscribe

Story Highlights

Fans tuning into watch Super Bowl LVIII on Paramount will have a chance to experience the Big Game in 1080p HDR. Producing it has been a year-long process of experimentation and new workflows, moving toward a production environment in which this year's show is produced in 1080p HDR, upconverted to 4K HDR, and downconverted to 1080i SDR for delivery to viewers on CBS.

No pun intended, but it was paramount [to have Paramount ] as our internal distribution platform for HDR, says Mike Francis, VP, engineering and technology, CBS Sports. We've been able to work closely with the streaming team and the distribution team to do tests every week [of the season] leading up to this. We are responsible for the production side, but there's a big component on the distribution and the streaming side to make it work.

According to Greg Coppa, VP, technology, CBS Sports, CBS recognized a year ago that, to flip the HDR switch on Super Bowl LVIII, the technical, operations, and production team needed to be working in 1080p HDR all season long. We had to be able to produce our NFL A game in HDR beginning with Game 1 of this season if we wanted to do the Super Bowl.

CBS Sports began the journey to HDR in 2017, starting with golf, Francis points out. It was immediately one of the most breathtaking pieces of video I'd ever seen. It popped, especially being on a golf course and with the lighting. But we knew there was a lot of work to do because we didn't want to produce HDR if it meant sacrifices to production and the inability for production to do their storytelling.

Getting to this point has meant being ready to get content from legacy shows or edits and graphics converted to HDR but also things like converting the monitor wall in the production truck.

We want the director and TD [and others] to see an accurate representation of the production, Francis says. We made upgrades to a full-HDR monitor wall for the NEP Supershooter CBS production unit for our NFL A games. That means they can see it in a native-HDR format and not have to question something that may look a little washed out.

Almost 100% of the cameras will be HDR-native. We do have a few POV cameras that will need to do color mapping to get the HDR look, Francis says. But the vast majority of cameras, even our pylon vendors and most of our POVs, are able to do native HDR and can operate in HLG.

HDR and SDR Versions Will Be Sent to CBS Broadcast Center Although the team will produce everything in 1080p HDR, when the signal leaves the truck, two versions will be sent to the CBS Broadcast Center in New York City: a 1080p HDR version and 1080i SDR version (Nickelodeon will be producing its coverage in 1080p SDR).

One of the major decisions facing a distributor of HDR content is which LUT, or look-up table, to use to transform from HDR to SDR or SDR to HDR. CBS chose the Sony LUT.

The look we wanted to achieve, says Coppa, is the Sony look, which has been the gold standard of what we've produced. That was the look we were going for. The fact that most of the cameras are manufactured by Sony also made the LUT attractive.

Although the cameras and in-game edits will be done in HDR, graphics and pre-produced pieces have been created in SDR. That required CBS Sports to develop a workflow to convert the SDR graphics to HDR and then back to SDR. We worked with the graphics team, says Coppa, and they were able to create a round-trip workflow that was essentially transparent.

The decision to produce in 1080p HDR rather than in SDR and upconvert is paying dividends for SDR viewers, he adds: The thing we are proudest of is, the SDR product that the country saw this year was derived from HDR. We didn't receive any negative feedback, and that to me is confirmation that what we are doing is very, very good.

When comparing native SDR and derived SDR, the CBS technical team objectively sees greater detail in the highlights and darker elements of the picture compared with natively captured SDR content, Francis says, adding that he hopes for a really positive reaction from HDR viewers, especially given that Allegiant Stadium has a solid lighting environment. That will help things pop. The SDR audience won't know the difference, but we are hoping for a large HDR audience as well.

Paramount will be the primary place for that HDR audience to tune in to see the broadcast, with the 4K HDR feed supplied to various MVPDs (multichannel video programming distributors) and vMVPDs (virtual multichannel video programming distributors).

Advances in the production tool chain enable HDR, but there are still some pain points and room for improvement: on the graphics side, for example, developing the reference environment for the production team to build elements and determining how converting from HDR to SDR affects artistic intent.

There are advances being made, says Coppa, and we need things like Adobe to be consistent when exporting from Premier vs. Media Encoder. Ironing out that type of stuff is important, but I'm confident it will happen.

Pre-Produced Packages Will Be Converted From SDR Only the in-game edits will be edited in HDR; packages and other elements will be converted from SDR. We are at around 85% of the environment being an HDR ecosystem, says Francis. It's the graphics and editing workflows that we will need to work through.

Archiving will also be done in 1080 HDR, all part of a process in which, Coppa sa
LINK: https://www.sportsvideo.org/2024/02/06/super-bowl-lviii-paramount-take...
See more stories from svg

Most recent headlines

05/01/2027

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be demoed at CES 2026

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...

06/09/2026

Dolby and MagentaTV Bring Fans Closer to the FIFA World Cup 2026 in Germany with Dolby Vision and Dolby Atmos

June 9 2026, 23:00 (PDT) Dolby and MagentaTV Bring Fans Closer to the FIFA Worl...

04/08/2026

Dalet Announces Commercial Availability of Dalia, Bringing Media-Aware Agentic AI to Enterprise Productions

Dalet, a leading technology and service provider for media-rich organizations, t...

04/07/2026

Detective Conan: Fallen Angel of the Highway Opens in Dolby Cinemas Across Japan, Presented in Dolby Atmos and Dolby ...

April 7 2026, 19:00 (PDT) Detective Conan: Fallen Angel of the Highway Opens in...

27/06/2026

Through Their Lens: What Cinematographer Amy Vincent Saw at the 2026 Directors Lab

There's no doubt that you've seen the world through Amy Vincent's ey...

27/06/2026

UJAM release Retrocraft

Brings together saturation & lo-fi effects Following on from the release of their Voxcraft vocal-processing plug-in, UJAM have announced the launch of Retro...

27/06/2026

A record 4.84 million Australians choose SBS as the Socceroos advance at FIFA World Cup 2026

A record 4.84 million Australians choose SBS as the Socceroos advance at FIFA Wo...

27/06/2026

Apogee CRAS Symphony Mkii Education Feature Blog

Why CRAS Upgraded to Symphony I/O MK II When an audio school runs studios all day, every day, gear doesn't just need to sound good , it needs to survive rea...

27/06/2026

MultiDyne Acquires the Assets of MRMC

Share Copy link Facebook X Linkedin Bluesky Email...

27/06/2026

Spectrum Intelligence Ventures Launches Latis

Share Copy link Facebook X Linkedin Bluesky Email...

27/06/2026

Krotos Video to Sound Plugin Now Available for Adobe Premiere Pro

Krotos Video to Sound Plugin Now Available for Adobe Premiere Pro Brie Clayton June 26, 2026 0 Comments Editors can analyze footage, generate synchron...

27/06/2026

Mirai Media Elevates Digital and Broadcast Productions with Blackmagic Design

Mirai Media Elevates Digital and Broadcast Productions with Blackmagic Design Brie Clayton June 26, 2026 0 Comments Studio uses Ultimatte 12 HD and Po...

27/06/2026

Lutra Cafe & Bakery Opens At American Tobacco Campus

DURHAM, N.C. - JUNE 26, 2026 - Lutra Cafe & Bakery has opened its first brick-and-mortar location at American Tobacco Campus after owner Chris McLaurin operated...

26/06/2026

SVG GameDay, Ep. 21: Minnesota Vikings Allan Wertheimer - Large-Scale Shows in Minny

In-venue and creative video staffers at the professional and collegiate level ha...

26/06/2026

Strike Fighter League Announces Second Online Tournament, Set for July 25 in Las Vegas

Strike Fighter League (SFL), a professional air combat digital sport combining f...

26/06/2026

InfoComm 2026: Wisycom Announces MPR60 Firmware Update, MATF Antenna Matrix, and PFL RFoF Box

Wisycom has announced three new additions to its professional wireless ecosystem...

26/06/2026

Eurovision Services Inaugurates Expanded Master Control Room in Madrid

Eurovision Services inaugurated an expanded Master Control Room (MCR) in Madrid on June 1, 2026, building on a broadcast hub the company has operated in the cit...

26/06/2026

Midco Sports and University of North Dakota Renew Broadcast and Sponsorship Partnership

Midco Sports and the University of North Dakota (UND) have announced a two-year ...

26/06/2026

G&D and VuWall Appoint Vutec as Exclusive South Africa Distributor

Guntermann and Drunck (G&D) and VuWall, both part of the Panoptec Technologies Group, have appointed Vutec (Pty) Ltd as exclusive distributor for their KVM and ...

26/06/2026

Visit Seattle Launches Drone Scoreboard at Space Needle for FIFA World Cup 2026

Visit Seattle, the official destination marketing organization for Seattle and King County, has launched what it describes as the world's first drone scoreb...

26/06/2026

CP Communications Provides RF and Wireless Support for 2026 NBA Draft at Barclays Center

CP Communications provided RF video, audio, and crew communications support for ...

26/06/2026

Reimagined MoonPay X Games League Kicks Off With Three-Day Event in Sacramento

Produced by longtime partner Echo Entertainment, the action-sports property is now a team-based year-round league The inaugural season of the MoonPay X Games L...

26/06/2026

MultiDyne Acquires MRMC, Expands into Camera Robotics and Motion Control

The deal establishes MultiDyne Robotics and Motion Control, maintaining the well-known MRMC brand.MultiDyne Video & Fiber Optic Systems has acquired the assets ...

26/06/2026

TNT Sports Heads Into Year 2 of NASCAR Return With New NEP Truck, Expanded In-Car Experience

PX1 will debut at Sonoma as TNT leans into super-slo-mo, drones, SMT data integr...

26/06/2026

Ratings Roundup: USMNT-Australia Draws 23M Viewers; Mexico-South Korea Is Most-Watched Spanish-Language Soccer Match Ever

Ratings Roundup is a rundown of recent rating news and is derived from press rel...

26/06/2026

David Kuckhermann brings calabash to Celemony Tonalic

Virtual session musician plug-in gains new percussion options Celemony's latest update for their virtual session musician platform complements the exist...

26/06/2026

Softube unveil the Console 1 Compact

Half-size model joins Console 1 line-up Shortly after the release of their new Flow Studio controller, Softube have announced the launch of another new surf...

26/06/2026

ELT Group and Rohde & Schwarz sign a cooperation agreement to explore commercial opportunities in electromagnetic warfare and defense

ELT Group and Rohde & Schwarz sign a cooperation agreement to explore commercial...

26/06/2026

Lightware Powers Teddy Swims UK And Europe Tour With Adva...

For Teddy Swims sold-out I've Tried Everything But Therapy tour, event technology specialists, PRG, provided video, automation and lighting across 19 date...

26/06/2026

Taurus TPN powers AV workflows at NurnbergMesse

Modern exhibition and event venues face the challenge of seamlessly integrating traditional conference technology, professional broadcast workflows and IP-based...

26/06/2026

FCC Adopts New Cybersecurity Requirements for Alerting Systems

Share Copy link Facebook X Linkedin Bluesky Email...

26/06/2026

Study: Roku Most Used But Not Highest Rated Streaming Platform

Share Copy link Facebook X Linkedin Bluesky Email...

26/06/2026

Samsung Ads Announces First Shoppable CTV Partners

Share Copy link Facebook X Linkedin Bluesky Email...

26/06/2026

Gray Media Names Annie Cordell General Manager of WMBF

Share Copy link Facebook X Linkedin Bluesky Email...

26/06/2026

Neko Oji: The Guy That Got Reincarnated as a Cat Edited with DaVinci Resolve Studio

Neko Oji: The Guy That Got Reincarnated as a Cat Edited with DaVinci Resolve Stu...

26/06/2026

Adobe to Acquire Topaz Labs

Adobe to Acquire Topaz Labs Brie Clayton June 25, 2026 0 Comments Adobe has seen strong demand for its AI products for creatives, including Adobe Fire...

26/06/2026

Berklee Students Earn Dedicated Section at Raindance Film Festival in London

Berklee Students Earn Dedicated Section at Raindance Film Festival in London Five documentary short films produced in the Africana Studies Department screen a...

26/06/2026

Keeping Pace with the Race

How IMS Productions and FOX Sports scaled coverage of the 109th Indianapolis 500. The last lap of this year's Indianapolis 500 delivered the kind of ending...

26/06/2026

Prison Wives of TikTok is Locked In for U and U&W

Flicker Productions to produce five-part docu-reality series following women who have fallen for men in prison and have become TikTok sensations, with brands an...

26/06/2026

Automating post-production workflows with Baselight, Daylight, Nara & FilmLight API. New York. 8 July 2026

Catch up on the latest developments across Baselight and Daylight v7, Nara and F...

26/06/2026

DFT installs second Polar HQ at China News Film Confirming Position as China's Leading 8K Film Preservation Partner

26. June 2026 News DFT is pleased to announce that a second Polar HQ film s...

26/06/2026

New documentary Freedom Founder: Thomas McKean and the American Revolution comes to RT

New documentary Freedom Founder: Thomas McKean and the American Revolution airs ...

25/06/2026

Launching a Career in Broadcast Engineering: Academic Paths and Essential Certifications

Launching a Career in Broadcast Engineering: Academic Paths and Essential Certif...

25/06/2026

SVG Students To Watch: Jude Kieffer, Ball State University

This superstar shooter/storyteller from Central Indiana hopes to make his mark in the blossoming sports-documentary and -features space In the live-sports-vid...

25/06/2026

Presidio and NHL Renew Multiyear North American Technology Partnership

Presidio and the National Hockey League have announced a multiyear renewal of their North American partnership. Presidio will remain an Official Technology Inno...

25/06/2026

Strike Fighter League Hits the Industry as First Professional Air Combat Sport

Strike Fighter League (SFL) is the world's first professional air combat digital sport that combines elite human performance and physical immersion with cut...

25/06/2026

Rise Reveals 2026 Worldwide Mentoring Cohorts to Support Future Industry Leaders

Rise, the award-winning advocacy group for gender diversity in the broadcast and media technology sector, is pleased to announce the global mentoring cohort for...

25/06/2026

MLB Network To Air American Association of Professional Baseball All-Star Game for First Time on July 15

The 2026 American Association of Professional Baseball (AAPB) All-Star Game will...

25/06/2026

Mediaproxy Partners with HVS for U.S. Broadcast Market

Mediaproxy has named Heartland Video Systems (HVS) as its exclusive partner for US television broadcasting. The Wisconsin-based systems integrator will represen...

25/06/2026

Backblaze Inks Five-Year Multi-Exabyte Data Storage Agreement with CoreWeave

Backblaze has formed an agreement with CoreWeave to create The Essential Cloud for AI. Under the multi-exabyte, $335 million agreement, Backblaze will provide...