
At Object Matrix, we are extremely proud to celebrate World Backup Day on March 31st each year. As a leading provider of digital content governance and object storage solutions, we know first-hand the importance of securing and protecting your valuable data. But it's not only about keeping your data safe ensuring the longevity of your digital assets is also vital.
29% of data loss cases are caused by accident, and World Backup Day provides a yearly reminder to take action and reduce the risks. We understand the importance of data backup and encourage businesses to prioritise it as part of their disaster recovery and business continuity plans. With these strategies in place, businesses can rest at ease knowing their data is secure.
But not everyone has these strategies in place
Data loss can be incredibly damaging to any business, and the consequences can be severe. Losing critical data can lead to financial loss, reputational damage, and even legal action. It's normal to believe that you won't lose your data, but it does happen. And it could affect you next.
Why should I backup my data? 1. Different types of data loss
Data loss can take effect in numerous ways. There is no way to predict how and when it will happen because there are so many variables involved. Whether it's human error, hardware failures, natural disasters, or cyberattacks, businesses risk losing valuable data forever if they fail to implement a backup, business continuity, or disaster recovery plan.
2. Disaster recovery plan
A comprehensive disaster recovery plan can help organisations maintain continuity, even in the event of data loss. Being aware of potential threats and preparing relevant recovery protocols puts you in the best position should data loss occur. A disaster recovery plan can assist you in quickly restoring data and resuming operations with minimal downtime.
3. Avoid legal issues
As well as maintaining continuity, data backup is critical for meeting regulatory requirements. Data retention regulations vary by industry, and failure to comply can result in fines and legal ramifications, which has a knock-on effect with reputation and finances. There is little justification for data breaches, and ignorance is not an excuse.
If you are confident that your organisation meets the legal standards of compliance, you have one less thing to worry about. On the other hand, avoiding data loss from external factors is more difficult. However, securely backing up your data can reduce threats, and minimise legal issues.
4. Data loss can be costly
Data is one of the most valuable assets a company can own. Failing to prepare for disaster can result in significant financial losses. Companies invest huge amounts of money in producing, shaping, and revising their data, and if it is destroyed, it may cost millions to recreate. Although implementing a backup plan may come at a cost, it is a necessity, and in the long-term, it becomes a cost-effective option. If data is backed up, it can easily and quickly be restored, and any costs associated with data recovery expenses can be avoided.
5. Company reputation
Losing customer data as a result of a data breach can have severe consequences for a business's reputation. Bad news travels fast, and as well as losing trust, organisations risk losing credibility. By backing up customer's data, companies can quickly restore lost content in the event of a breach, thereby protecting their reputation.
At Object Matrix, we provide businesses with a range of digital content governance and object storage solutions, including MatrixStore, a scalable and secure object storage platform. Our solutions help businesses protect their data, ensuring that it is always secure, easily accessible, and recoverable.
We specialise in managing, protecting and storing your data, optimising media workflows, whilst keeping disaster recovery and business continuity at the forefront. Check out our website for more information on our solutions and some handy case studies. You can also get in touch with the team here.
For more information on World Backup Day, click here to visit their official website!
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
04/08/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
04/07/2026
April 7 2026, 19:00 (PDT) Detective Conan: Fallen Angel of the Highway Opens in...
01/06/2026
January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026
Throughout the week, Dolby brings to life the latest innovatio...
02/05/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
01/05/2026
January 5 2026, 18:30 (PST) NBCUniversal's Peacock to Be First Streamer to ...
10/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
10/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
10/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
10/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
10/04/2026
Frequency, the engine behind the worlds leading streaming television channels, today launched its AI platform for Frequency Studio, powering the entire channel ...
09/04/2026
Staines-upon-Thames, UK, 09, April, 2026 - Yospace, the trusted leader in Dynam...
09/04/2026
just:play pro 2026 and just:live pro 2026 Sneak Preview News for NAB 2026
More Details:At NAB 2026, ToolsOnAir will showcase just:play pro 2026 and just:live p...
09/04/2026
just:in mac pro 2026 - The Next Level of Professional Recording on macOS at NAB ...
09/04/2026
Zixi will demonstrate IP-based live video workflow solutions at NAB Show 2026 (Booth W2057).
The industry is moving quickly toward IP-based distribution as br...
09/04/2026
Global women's elite sports revenues are expected to reach at least $3 billi...
09/04/2026
Monitor engineer Gavin Tempany mixed Kylie Minogue s Tension Tour on a Solid Sta...
09/04/2026
KOKUSAI DENKI Electric America will exhibit at NAB Show 2026 (Booth C5507), debu...
09/04/2026
With the 2025-26 NBA regular season concluded and the playoffs beginning next we...
09/04/2026
Telestream and Mimir have announced an integration connecting Telestream's V...
09/04/2026
Bitmovin has expanded its Live Encoding and Observability solutions to provide r...
09/04/2026
The Nashville Predators and Scripps Sports have announced a multi-year media rights agreement covering local preseason, regular season, and first-round playoff ...
09/04/2026
Advanced Systems Group, LLC has announced a partnership with Beam Dynamics to offer the Beam Asset and License Intelligence Platform to its clients. The platfor...
09/04/2026
Lawo has unveiled Edge One, a combined video and audio stagebox for broadcast and Pro AV workflows. The device will be on display at NAB Show (Booth C2108, Apri...
09/04/2026
The Society of Motion Picture and Television Engineers (SMPTE) will host the SMPTE ST 2110 IP Media Roadshow on Tuesday, April 21, 2026, at the Las Vegas Conven...
09/04/2026
The Atlanta Braves have completed upgrades to video displays in and around Truist Park ahead of the 2026 MLB season. The upgrades include the Delta Out-of-Town ...
09/04/2026
The University of Southern California has contracted Daktronics (NASDAQ: DAKT) of Brookings, South Dakota, to manufacture and install 22 LED displays across fou...
09/04/2026
Backlight, the media technology company behind Iconik and Wildmoka, will showcase its Creative Operations Platform at NAB Show 2026 (Booth N2829, April 19-22). ...
09/04/2026
MotoAmerica and V10 Entertainment have announced a partnership to broadcast MotoAmerica Superbike racing on VICE TV for the 2026 season. Coverage begins live on...
09/04/2026
Proton Camera Innovations has announced the appointment of Tod Musgrave as US Sa...
09/04/2026
Designed specifically for live sports broadcasting, new platform features IP-nat...
09/04/2026
Blending 1990s DNA, modern motion theory, and a distinctly colorful brand identi...
09/04/2026
Technical capability is essential, but long-term success often depends on how we...
09/04/2026
15 feature films, including fiction and documentaries, along with six short film...
09/04/2026
Spotify has always been about putting listeners in the driver's seat. Today, people don't just want more ways to spend their time; they want that time t...
09/04/2026
Our Chief Public Affairs Officer Dustee Jenkins shares how we're building a more positive experience for families on Spotify.
As Spotify's Chief Public...
09/04/2026
Festival season is upon us. From sun-soaked weekends out west to iconic stages in Chicago and New York, fans are getting ready to see their favorite artists liv...
09/04/2026
O Spotify sempre teve como foco colocar os ouvintes no controle. Hoje, as pessoas n o querem apenas mais formas de passar o tempo - elas querem que esse tempo s...
09/04/2026
Read the original note in English here.
Nossa Chief Public Affairs Officer, Dustee Jenkins, compartilha como estamos construindo uma experi ncia mais positiva ...
09/04/2026
New synth focuses on sci-fi scoring
Following their formation and debut releases in December 2025, Smokestack Sounds - the brainchild of composer and produc...
09/04/2026
Latest version set for May 2026 launch
Reason Studios have revealed that the latest version of their DAW software will be launching in May 2026. Currently a...
09/04/2026
New EQ aimed at mix-bus & mastering duties
Shy Audio's first two releases focused on the past, delivering recreations of the budget mixers that were com...
09/04/2026
Based on John Galsworthy's novels known collectively as The Forsyte Saga a...
09/04/2026
The Forsytes has been renewed for a third season before the period drama has even premiered on PBS Masterpiece.
The adaptation of John Galsworthy's novel, ...
09/04/2026
IThe BBC has commissioned new drama The Witch Farm, starring Gabrielle Creevy (T...
09/04/2026
The next big thing To help broadcasters fully embrace dynamic hybrid workflows, Calrec will make a major announcement that unlocks even more freedom for broadca...
09/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
09/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
09/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
09/04/2026
Purpose Built Monitoring From Live Production to Master Control to OTT, Across On Prem and Cloud Environments
At the 2026 NAB Show (April 19-22, Las Vegas Con...