
On the one-year anniversary of the creation of the 4EVER Consortium, ATEME, a global leader in advanced video compression solutions for the broadcast industry, announced the accomplishments and future plans of the project. The 4EVER consortium was formed one year ago with the primary goal of paving the way for delivering an enhanced television experience to viewers regardless of the viewing context, such as in the home, on the go, as well as in public areas and cinemas.
Through HEVC (MPEG/ITU standard) codec development and Ultra High Definition TV's (UHDTV) new format definition and qualification, the consortium is focused on researching, developing and promoting a higher quality video experience. 4EVER program members include Orange, ATEME, France T l visions, GlobeCast, TeamCast, Technicolor, and Highlands Technologies Solutions, as well as the T l com ParisTech and INSA-IETR University labs.
Within the first year, 4EVER research was focused on applying the new HEVC compression standard throughout the entire television delivery chain, to leverage bandwidth savings on today's broadcasts and enhance video quality at today's data rates. The efforts of the first year culminated in an end-to-end trial during the 2013 French Tennis Open.
The findings from the first trial of the new codec will be presented to several prestigious scientific communities, including:
The 105th meeting of the Moving Picture Experts Group (MPEG), a working group of ISO/IEC, in Vienna, July 29-August 2, 2013.
The 15th International Workshop on Multimedia Signal Processing of the IEEE (Institute of Electrical and Electronics Engineers) at the MMSP 2013 conference in Sardinia, September 30-October 2, 2013.
Leveraging the wealth of 4K UHDTV content collected to date, the consortium will now undertake a series of quality evaluations in collaboration with the European Broadcasting Union (EBU).
Using state-of-the-art methodologies developed by Orange Labs for subjective testing and evaluating the quality of experience for viewers, this new phase in the research will determine more precisely the benefits for viewers of 4K UHDTV compared to HDTV, depending on various factors such as viewing distance and bitrate of the broadcast. New 4K UHDTV captures and experiments will of course continue in parallel.
4EVER consortium members will continue to actively contribute to standardization initiatives by the International Telecommunication Union (ITU), Society of Motion Picture and Television Engineers (SMPTE), and Digital Video Broadcasting project (DVB), focusing in particular on color space, frame rates and bit depth with the goal of enhancing the television experience through future standards, not just with higher resolution images.
The 4EVER consortium will prepare a new trial around a high profile event in the Spring of 2014 to once again evaluate the state of the art in television production and delivery, featuring HEVC, Ultra HD, and celebrating the second anniversary of the project.
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
09/11/2026
In a new home, the show had its traditional focus on music production, but broadcast themes received significant emphasis
The Audio Engineering Society (AES) c...
09/11/2026
Content creation and rights, YouTube archive, production workflows, investment, ...
09/11/2026
Industry leaders from Prime Video, NASCAR, FOX Sports, and more discuss the tech...
09/11/2026
SMT (SportsMEDIA Technology) is delivering on-air graphics and shot data for the Women's Team Golf League (WTGL), which made its debut Sunday, Nov. 8, at So...
09/11/2026
BKB Bare Knuckle Boxing has appointed Michael Ridout Managing Director, UK. He will lead BKB's operations in the United Kingdom and take on wider operationa...
09/11/2026
SMPTE's Media Technology Summit (MTS2026) takes place Nov. 16-19 at the Pasadena Convention Center. The schedule:
Media Tech Business Forum (Monday, Nov. 1...
09/11/2026
The Audio Engineering Society (AES) held AES Show Nashville 2026 Oct. 30-Nov. 1 at the Gaylord Opryland Resort & Convention Center. AES reports nearly 3,000 reg...
09/11/2026
Analyst Josh Stinehour will share results Jan. 26 in Mountain View, Calif.
Devo...
09/11/2026
Behind The Mic provides a roundup of recent news regarding on-air talent, includ...
09/11/2026
Permanent mixed-reality activation debuted against the Brooklyn Nets at Rocket A...
09/11/2026
The new agreement brings the Playoff to 23 games, including 16 on-campus matchup...
09/11/2026
SMT provided production technology and graphics support for all three NASCAR nat...
09/11/2026
Captures Nils Frahms upright concert grand
In their latest collaboration with composer Nils Frahm, Native Instruments have captured a vertical concert grand...
09/11/2026
18-19 November 2026, Sonic College, UC SYD, Kolding, Denmark
Sonic College have announced that their annual Sonic Days conference is set to return to Koldin...
09/11/2026
Cinematic scoring tool gains free entry-level version
Sonuscore's Elements range offers a free entry point into the company's line-up of scoring too...
09/11/2026
Rohde & Schwarz and ZES ZIMMER present test solutions for power systems and auto...
09/11/2026
The BBC and BritBox have announced further casting for the forthcoming six-part series Hercule from Mammoth Screen and Agatha Christie Limited for the BBC and B...
09/11/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
09/11/2026
Share
{alert(Link copied)}).catch(err => {console.error(Failed to copy: , err)}) data-platform=copy_link data-action= class=font-ui-heading py-2 text-sm tex...
09/11/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
09/11/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
09/11/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
09/11/2026
Berklee's Singers Showcase Celebrates Whitney Houston's Music and Her Go...
09/11/2026
Monday 9 November 2026
Life in the fast laneTurn on cookies to view this content. Go to Privacy options and select Accept All'.
Privacy options
From Tik...
09/11/2026
Monday 9 November 2026
Cathy Newman to revist defining moments in recent histor...
09/11/2026
Monday 9 November 2026
Sky VIP unwraps over one million free rewards for customers this Christmas
This Christmas, Sky VIP is giving away more than one million...
09/11/2026
When is a city green' and when is it a big polluter? As we approach COP 31, when country leaders from around the world meet to negotiate climate policies a...
09/11/2026
Focusrite Control 2 iOS and Android apps now support Scarlett 3rd Gen, Clarett ,...
09/11/2026
Korea's Ministry of Science and ICT and NVIDIA hosted the MSIT-NVIDIA AI Sta...
09/11/2026
Simulation, which has long been the proving ground for robots learning to walk, ...
08/11/2026
Updated modules & new Analyze function
Acon Digital's all-in-one restoration plug-in has just been updated, and now boasts an Analyze button that allows...
08/11/2026
Run analogue gear emulations on your GPU
AnalogX have released a new GPU-powered mixing ecosystem that's been designed to change how users handle analog...
08/11/2026
COW Jobs: Set and Production Design Expert - Remote
Brie Clayton November 8, 2026
0 Comments
Set and Production Design Expert (Remote, worldwide)
No...
08/11/2026
NVIDIA is releasing Dynamo-optimized deployment recipes for Korea's leading open models: A.X K2 from SK Telecom, K-EXAONE 2.0 from LG AI Research, Solar Ope...
08/11/2026
NVIDIA and Korea's Ministry of Science and ICT (MSIT) are expanding their collaboration across the country's sovereign AI ecosystem, from AI semiconduct...
08/11/2026
As AI agents take on more work, they need capable open models and security that advances alongside them.
Hyundai Motor Group is exploring NVIDIA NemoClaw bluep...
08/11/2026
Tapping into the country's strengths in manufacturing and engineering, NVIDIA is helping advance Korea's physical AI ecosystem.
The country's indu...
07/11/2026
Mix Analysis, improved Render window & new bundled instrument
The free version of Tracktion's DAW software has recently received an update that introduc...
07/11/2026
The National Film and Video Foundation (NFVF) is a statutory body established to promote and develop the South African film and video industry, including animat...
07/11/2026
NEW YORK - November 5, 2026 - An estimated 31.2 million people watched primetime coverage of the 2026 U.S. midterm elections on Tuesday, November 3, according t...
07/11/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
07/11/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
07/11/2026
COW Jobs: Production Manager - Las Cruces, NM
Brie Clayton November 6, 2026
0 Comments
Production Manager
November 5, 2026COW Jobs: Faith-Based UGC ...
06/11/2026
It's been a big week in Australia horse racing as the Victoria Racing Club (...
06/11/2026
Additional gear includes a second, outside drone; a second slo-mo unit; and a wi...
06/11/2026
The University of Alabama has installed a new Daktronics display system at Coleman Coliseum in Tuscaloosa. It includes a 360-degree centerhung with four underbe...
06/11/2026
NEP Americas, part of NEP Group, has expanded its remote production offering with new IP-based flypack production kits deployed from the U.S. and available to c...
06/11/2026
Telestream has appointed Joseph Hopkins Chief Revenue Officer. He has more than two decades of executive experience in media technology. In the role, he will fo...
06/11/2026
In-venue and creative video staffers at the professional and collegiate level ha...