Sony Pixel Power calrec Sony

Atomos Announces New Distributor for China

03/03/2014

Atomos, creator of the award-winning Ninja and Samurai camera-mounted recorders, and the acclaimed Connect converters announces the appointment of Shriro (HK) Ltd as the sole distributor for China.

Shriro have excelled at catering for both the consumer camera and professional content creation markets in Hong Kong and China said Jeromy Young, CEO and Founder of Atomos. They pride themselves on a straight and honest approach to business. I look forward to working with them because they understand what we are trying to achieve and we think they will sell a lot of our products. They will fulfil a distribution function supporting existing and new Atomos resellers.

Shriro Hong Kong has been playing a leading role in the distribution of high-end equipment for photography in Hong Kong and Macau. Their mission is to provide top class equipment and quality services to professional photographers, cinematographers as well as to keen enthusiasts.

We have been covering the Hong Kong and Macau markets for Atomos and we are excited to expand our cooperation with them to Mainland China, which is one of the fastest growing video & cinematography markets worldwide. Atomos products will be promoted through our high-end photography channel and we will rapidly expand our dedicated sales force and re-seller network in the video/cine channel said Egon Heldner, Managing Director, Shriro (HK) Ltd. We are convinced that Atomos innovative drive as well as their leading edge technology and customer focus will add value to our customers.

Shriro Hong Kong will be carrying the entire Atomos range, including the Ninja-2, Samurai, Samurai Blade and Ronin field recorders, as well as the Connect and Connect AC converters, with immediate effect. See http://www.atomos.com and http://www.shriro.com.hk for more details.

About Atomos

Atomos designs and manufactures smart production tools: affordable, easy-to-use field recorders that offer monitoring, test measurement, color calibration and deck playback functionality along with converters that save video professionals time and money, without sacrificing quality.

Atomos is based in Australia, with offices in the USA, Japan, China and Germany partnering with a worldwide distribution network. Further product information can be found at http://www.atomos.com. Connect with Atomos on Facebook or follow us on Twitter (@Atomos_News)

About Shriro

Shriro (H.K.) Ltd. has represented leading photographic brands such as Hasselblad and Carl Zeiss for several decades and played a crucial role in establishing Hasselblads leading market position in Hong Kong and China. Its current video/cine portfolio covers the increasing needs in photography as well as video and cinematography market, including high end video/cine camera and lenses, video/cine production tools and accessories such as filters, matte boxes, focus and rig systems, fluid head tripods and light sources. With headquarters in Hong

Kong, Shriro (H.K.) Ltd. also has established sales offices and service centers in Beijing, Shanghai and Guangzhou to provide one stop solutions for every videographer and cinematographer by offering state-of-the-art equipment and software together with expert consulting and uncompromising after-sales service.

If you are interested in becoming an Authorised Reseller of Atomos products see http://www.atomos.com/reseller-interest/ for details.

###
LINK: http://news.creativecow.net/story/874660...
See more stories from creativecow

Most recent headlines

05/01/2027

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be demoed at CES 2026

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...

05/11/2026

NBC News Highest Rated for Mid-Terms Election Coverage

Share Copy link Facebook X Linkedin Bluesky Email...

05/11/2026

Joseph Hopkins Joins Telestream as Chief Revenue Officer

Share Copy link Facebook X Linkedin Bluesky Email...

05/11/2026

TV Factory Deepens Commitment to 24i with Exclusive Swiss...

24i, the pioneering data-driven video streaming company, and TV Factory AG today announced a significant expansion and multi-year renewal of their strategic par...

05/11/2026

Telestream Appoints Joseph Hopkins as Chief Revenue Offic...

Telestream, a global leader in media workflow and measurement technologies, has just announced the appointment of Joseph Hopkins as Chief Revenue Officer (CRO)....

05/11/2026

How to Recreate the Classic Movie Star Trek Warp Effect in After Effects

How to Recreate the Classic Movie Star Trek Warp Effect in After Effects Graham Quince November 5, 2026 0 Comments How did the filmakers create the or...

05/11/2026

Towson University Graduate and Marine Corps Veteran Builds a Career with Blackmagic Design

Towson University Graduate and Marine Corps Veteran Builds a Career with Blackma...

05/11/2026

Nomono Brings Speech-Enhancement Pipeline to Broadcasters

Share Copy link Facebook X Linkedin Bluesky Email...

05/11/2026

GatesAir Adds New Capabilities to AirWatch365 Managed Service

Share Copy link Facebook X Linkedin Bluesky Email...

05/11/2026

First LED cinema in Hungary powered by Lightware

Hungary's first LED cinema, in Budapest, combines cutting-edge HeyLED display technology with Lightware's AV solutions to deliver an exceptional cinemat...

05/11/2026

COW Jobs: Film Delivery and Servicing Lead - Mars, PA

COW Jobs: Film Delivery and Servicing Lead - Mars, PA Brie Clayton November 5, 2026 0 Comments Film Delivery and Servicing Lead October 27, 2026COW ...

05/11/2026

RT Combines Calrec Type R, ST 2110 for World Cup Commentary

Share Copy link Facebook X Linkedin Bluesky Email...

05/11/2026

Join Broadcast Pix at ACM Northeast 2026

Discover Integrated Live Production Solutions and Meet the Broadcast Pix Team at ACM Northeast 2026 Tyngsboro, Mass. - November 5, 2026 - Broadcast Pix is excit...

05/11/2026

Arqiva signs DCC contract to support smart metering services through to 2037

Arqiva signs DCC contract to support smart metering services through to 2037New contract to maintain services as industry transitions to a 4G national solution....

05/11/2026

More listeners tuning in to RT Radio 1 as latest radio figures released

RT is home to the top ten radio programmes in the country 28.3% market share with almost 2 million people listening every week Gains for Kieran Cuddihy's...

05/11/2026

More Performance From Every Byte: How Full-Stack Codesign Solves AI's Memory Challenge

Larger models, longer contexts and agentic applications are increasing GPU memor...

05/11/2026

The Wizard of Open Weights: Chris Alexiuk Makes AI Easy With Open Models

Chris Alexiuk has a simple rule about open source AI: If you believe in it, be loud about it. We should be shouting about this technology from the rooftops, ...

05/11/2026

Hogwarts Legacy' Gets a Magical NVIDIA DLSS 5 Upgrade on GeForce NOW

Hogwarts Legacy receives an NVIDIA DLSS 5 upgrade with 3D-Guided Neural Rendering today, bringing lifelike lighting and materials to the wizarding world on GeFo...

04/11/2026

SVG Sit-Down: Telstra's Amanda Leighton on Dynamic Connect and the Future of Managed Services

The company's chief revenue officer shares its new messaging emphasizing its...

04/11/2026

Gravity Media Debuts SMARThead Robotic Cameras in U.S. at TCS New York City Marathon

Gravity Media has brought its SMARThead robotic camera technology to the United ...

04/11/2026

WWE and Disney Expand Partnership With Two-Day ESPN Wide World of Sports Takeover

WWE and The Walt Disney Company have announced a two-day takeover of ESPN Wide W...

04/11/2026

RT Mixes 2026 World Football Championship Commentary With Calrec Type R

RT combined Calrec's Type R system with its SMPTE ST 2110 network to change how it mixed commentary for the 2026 World Football Championship. Where six com...

04/11/2026

Bildquadrat Adds Riedel Virtual SmartPanel to Production Intercom

D sseldorf-based production company Bildquadrat is using Riedel's Virtual SmartPanel (VSP) to expand its intercom infrastructure for mobile and geographical...

04/11/2026

Verizon Details Network Upgrades and Connected Tech Across the 2026 NFL Season

Verizon, an official NFL partner since 2010, has outlined its network and connected-technology work for the 2026 NFL season, spanning officiating, coach communi...

04/11/2026

Crowd Control: How the International Dance League Builds Its Broadcast Around the Audience

It's not just the video. The in-venue sound and noise also bring the energy ...

04/11/2026

Expressive E release GForce Collection

Latest Expressive Suites announced Expressive E have teamed up with GForce Software to create a collection of MPE presets for two of the company's popul...

04/11/2026

Modartt add YFX Japanese Grand to Pianoteq

Latest instrument pack now available Modartt's much-loved virtual piano suite has just been treated to another update, gaining a new instrument pack tha...

04/11/2026

ebbandflow introduce deCADE

Captures an array of classic 1980s synths The third instrument from ebbandflow has just arrived, delivering a collection of 100 patches that have been creat...

04/11/2026

Steinberg unveil Cubase 16

Instrument Stacks, editing improvements, new stock plug-ins & more Steinberg have just launched the latest version of their award-winning music-focused DAW,...

04/11/2026

Universal Audio capture Capitol Studios

New native room-modelling plug-in announced Universal Audio's latest native room-modelling and reverb plug-in captures the sound of one of the world'...

04/11/2026

Foundry makes virtual production more accessible with Nuke Stage macOS support and education licensing

London - October 29, 2026 - Creative software developer Foundry today announced ...

04/11/2026

RT Mixes World-Class Football with Calrec Type R

Long known for using Calrec in television, RT turned to the Type R workflow it had adopted in radio to build a multi-mix commentary area for this summer's ...

04/11/2026

MaxxKonnect Acquires FCCInfo.com

Share Copy link Facebook X Linkedin Bluesky Email...

04/11/2026

Hearing Scheduled for FCC Commissioner Thumann Severs Nomination

Share Copy link Facebook X Linkedin Bluesky Email...

04/11/2026

RT Combines Calrec Type R, SMPTE ST 2110 for World Cup Commentary

Share Copy link Facebook X Linkedin Bluesky Email...

04/11/2026

Roku Introduces Roku Outcomes to Optimize Ad Delivery

Share Copy link Facebook X Linkedin Bluesky Email...

04/11/2026

Bildquadrat Expands Production Communication With Riedel...

Riedel Communications today announced that D sseldorf-based production company Bildquadrat relies on Riedel's Virtual SmartPanel (VSP) to flexibly expand it...

04/11/2026

DPA Microphones Delivers Pristine Audio for Hilary Duff T...

For a tour built around bringing an audience closer to the artist, what happens beyond the stage can be just as important as what happens on it. For Hilary Duff...

04/11/2026

Premiere mobile adds music from UMG and WMG, helping creators find the perfect track for every story

Premiere mobile adds music from UMG and WMG, helping creators find the perfect t...

04/11/2026

Towson University Relies on Blackmagic Design for Media Production

Towson University Relies on Blackmagic Design for Media Production Brie Clayton November 4, 2026 0 Comments DaVinci Resolve Studio implementation driv...

04/11/2026

Berklee Celebrates Screen Scoring Talent at Annual BMI Day

Berklee Celebrates Screen Scoring Talent at Annual BMI Day Emmy-nominated composer and alumnus Tony Morales returned to campus to work with students, while se...

04/11/2026

Canon Brings PTZ and Multicamera Setup, Control and Management into a Single Platform

Share Copy link Facebook X Linkedin Bluesky Email...

04/11/2026

Gov. Newsom Proposes Expanding Film and TV Tax Credit to $1B

Share Copy link Facebook X Linkedin Bluesky Email...

04/11/2026

Netflix Deploys Beta AI Discover' Feature

Share Copy link Facebook X Linkedin Bluesky Email...

04/11/2026

MaxxKonnect Group Acquires FCCInfo.com from Cavell, Mertz & Associates

Share Copy link Facebook X Linkedin Bluesky Email...

04/11/2026

RTE mixes 2026 World Football Championship commentary wit...

RT combined Calrec's Type R system with its SMPTE ST 2110 network to rethink how it mixed commentary for the 2026 World Football Championship. Where six co...

04/11/2026

NAB Show New York 2026 Innovation

NAB Show New York 2026 Innovation David Kirk November 3, 2026 0 Comments Now in its 11th year, NAB Show New York was established as an East Coast vari...

04/11/2026

Cheddar Turns to Playbox Neo for Playout

Share Copy link Facebook X Linkedin Bluesky Email...

04/11/2026

Rethink: SRT Is De Facto' Standard Among Open Internet Transport Protocols

Share Copy link Facebook X Linkedin Bluesky Email...

04/11/2026

Bob Daniel Joins ASG as Storage and Workflow Solutions Ar...

Advanced Systems Group (ASG) has appointed Bob Daniel as Storage and Workflow Solutions Architect within the Enterprise Storage team. Daniel has over 30 years o...