MovieLabs releases visual language for media creation

Company has worked with technology partners across the industry, as well as the Hollywood studios, to develop the language

By Jenny Priestley

Published: September 23, 2021

Company has worked with technology partners across the industry, as well as the Hollywood studios, to develop the language

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Following last week's release of an ontology for media creation, technology research company MovieLabs has now announced a visual language guide and suite of design elements that can be understood across the industry.

The idea is that producers and developers can use the Visual Language for Media Creation (VLMC) to develop robust mechanisms and conventions for human-to-human and machine-to-human illustration of elements in a media workflow, said MovieLabs.

The company has worked with technology partners across the industry, as well as the Hollywood studios, to develop the language, which it describes as a voluntary system that uses consistently defined shapes to convey key elements in a workflow (participants, assets, tasks and infrastructure).

The language can also help illustrate the operation of scheduling systems that describe the participants in a production (users, departments, vendors or even automated processes), said MovieLabs, as well as how the participants interact and engage, and the allocation of infrastructure needed for tasks to be completed.

There are three key elements to the Visual Language are:

Definition and guide that defines how to represent key concepts and flows

Presentation Layer that provides resources for implementers, including icons, shapes, formats and a visual style guide

Best practices and examples with example workflows, diagrams and components that can be referenced and re-used

Richard Berger, CEO MovieLabs, said: Technical diagrams can differ greatly between organisations, and sometimes even within the same organisation. We found so much confusion and wasted time happening when describing workflows created by different contributors.

We designed the visual language with the input of the industry to establish common conventions for describing and literally drawing workflows. While we were primarily focused on media creation, we have found it to be useful for diagramming a wide range of workflows including distribution. It's an important step for the industry to get on the same page on how to communicate consistently.

The visual language asset package is available to download from the MovieLabs website.

MovieLabs publishes Ontology for Media Creation

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