Amagi, the global leader in cloud-based SaaS technology for broadcast and connected TV (CTV), announced the launch of Amagi DYNAMIC at IBC2023, a ground-breaking platform that empowers rights owners and holders to effortlessly deploy cloud-based live production and playout systems for single live events. By eliminating the need for costly upfront hardware investments, Amagi DYNAMIC allows users to spin up cloud infrastructure only for the duration of the event. It enables them to efficiently manage infrastructure resources, run multiple live events in parallel, expand distribution, engage viewers, and increase ad revenues, all while providing immediate and demonstrable ROI.
"For far too long, broadcasters, rights owners, and rights holders have grappled with the limitations of hardware-driven infrastructure, resulting in underutilized content libraries and underexplored distribution networks, said Baskar Subramanian, CEO & Co-founder at Amagi. Amagi DYNAMIC empowers users to maximize their content investments, optimize distribution, and create new avenues for viewer access. This transformative solution will have a profound impact on the way the industry approaches single live events and opens up new monetization opportunities."
With Amagi DYNAMIC, broadcasters can swiftly provision cloud infrastructure for the duration of an event and deactivate it once the event concludes, effectively creating pop-up channels. This innovation is particularly beneficial for rights owners and holders of live sports, music, news, or special events, enabling the simultaneous broadcast of multiple events and expanding distribution to D2C apps, thereby widening viewership and boosting ad revenues.
Additional benefits of Amagi DYNAMIC include:
Improved Cost Savings: With features such as multi-source, multi-protocol ingests, Amagi DYNAMIC streamlines content integration by allowing resources to be consumed only when required. Additionally, achieving a low latency of just 2 seconds ensures that resources are used optimally during live events, minimizing unnecessary resource consumption and associated costs.
Flexible Remote Control: With group control of live source inputs and distribution outputs, Amagi DYNAMIC enables users to control multiple events remotely from a single instance, regardless of location. This remote management capability not only saves time but also enhances operational adaptability.
Increased Viewer Engagement and Retention: Features such as frame-accurate live controls enable dynamic adjustments to breaks, graphics, and other elements, creating an engaging live event experience for viewers. The quick edits feature, with its 2-second turnaround time, ensures that live event coverage remains up-to-date and captivating.
Integrated Amagi LIVE Functionality: Building upon the success of Amagi LIVE, Amagi DYNAMIC offers an intuitive platform for managing live segments for both linear TV and OTT channels. This integration ensures a seamless transition to Amagi DYNAMIC and a consistent, high-quality broadcasting experience.
Enhanced Operational Flexibility: Thanks to its multi-tenant system, Amagi DYNAMIC supports deployments in multiple regions for redundancy and operational flexibility. This feature provides the necessary infrastructure and scalability to manage multiple events seamlessly, adapting to various scenarios and changing demands.
Amagi provides a complete suite of solutions for channel creation, distribution, and monetization. Amagi's global clients include ABS-CBN, AccuWeather, A+E Networks UK, beIN Sports, Cinedigm, Cox Media Group, Crackle Plus, Fremantle, Gannett, Gusto TV, NBCUniversal, PAC-12, Tastemade, and The Roku Channel, among others.
For more information about Amagi and its streaming TV solutions, visit www.amagi.com. Amagi DYNAMIC will be on display at Stand #5.A81, IBC2023, Amsterdam.
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
06/09/2026
June 9 2026, 23:00 (PDT) Dolby and MagentaTV Bring Fans Closer to the FIFA Worl...
04/08/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
04/07/2026
April 7 2026, 19:00 (PDT) Detective Conan: Fallen Angel of the Highway Opens in...
13/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
13/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
12/06/2026
YES Network and The Gotham Sports App will air seven Athletes Unlimited Softball...
12/06/2026
The United Football League will host its FAST Innovation Suite at the 2026 United Bowl presented by Credit One Bank on Saturday, June 13 at 3:00 p.m. ET at Audi...
12/06/2026
PTZOptics and LayerJot will present live demonstrations at InfoComm 2026 showing how natural-language AI prompting, robotic camera control, and on-device comput...
12/06/2026
MultiDyne Video and Fiber Optic Systems will exhibit at InfoComm 2026, featuring...
12/06/2026
Ateme has announced that Eurovision Services is using Ateme's software-based frame-rate conversion technology for international live event workflows. The de...
12/06/2026
Bitmovin and Simplestream have announced a partnership with Xperi to simplify the launch of OTT streaming services on TiVo OS smart TVs and devices. The collabo...
12/06/2026
Net Insight has announced that a multinational technology company is deploying a...
12/06/2026
MLB Players Inc., the business arm of the MLB Players Association, has announced a partnership with Athletes First to develop and sell brand partnerships across...
12/06/2026
Guntermann and Drunck (G&D) and VuWall have announced the CommandKeyboard-Advanc...
12/06/2026
Comcast Smart Solutions announces a new smart technology deployment with Major L...
12/06/2026
Elevation Worship completed the initial leg of its Elevation Nights 2026 tour ...
12/06/2026
AJA Video Systems has announced KONA IP25 support for Colorfront Transkoder and ...
12/06/2026
Audinate Group Limited (ASX: AD8) will exhibit at InfoComm 2026 (Booth C7321, Ce...
12/06/2026
Pac-12 Commissioner Teresa Gould has announced the appointment of Scott Adametz as Chief Technology Officer. The Pac-12 describes the hire as the first CTO appo...
12/06/2026
Grass Valley has announced AMPP Edge Live, a production system combining Grass Valley hardware, NVIDIA Blackwell GPU acceleration, and AMPP OS in a single platf...
12/06/2026
At one time a trailblazer with the launch of the Longhorn Network, the Universit...
12/06/2026
Ratings Roundup is a rundown of recent rating news and is derived from press rel...
12/06/2026
Chyron has announced PAINT 10.4, an update to its illustrated replay and sports ...
12/06/2026
SVP, Production Mark Gross: With the new schedule, with not having every Sunday night, it's given us an opportunity to take a step back and reimagine what ...
12/06/2026
For Televisa Technical Engineering Manager Roberto N nez Ibarra and the small team of 12 technicians and two production personnel at the IBC things are already ...
12/06/2026
Simple Steps to Better Acoustics - Taming The Small Room
Most of us mix in spare rooms and small spaces, where the acoustics fight us at every turn. At Gear...
12/06/2026
Latest addition expands vintage-inspired effects palette
Meris' Ottobit pedal range draws its inspiration from vintage gaming consoles, and the latest a...
12/06/2026
Soundbox-based chamber strings series expanded
Sonora Cinematic have just announced the launch of the second instalment in their Soundbox-based chamber stri...
12/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
12/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
12/06/2026
AJA Announces KONA IP25 Integration with Colorfront Software
Brie Clayton June 12, 2026
0 Comments
Collaboration enables uncompressed SMPTE ST 2110 I/O ...
12/06/2026
URSA Cine 12K LF Used to Create Visuals for STUTS' K-Arena Concert
Brie Clayton June 12, 2026
0 Comments
Organic visuals projected on a giant scre...
12/06/2026
MTI FILM Acquires Mango New Edit, Expanding its Global Post-Production Services ...
12/06/2026
AI Point Tracking Speeds Up Complex VFX Tracks in Mocha Pro
Jessie Electa Petrov June 12, 2026
0 Comments
The 2026.5 release adds automatic point trac...
12/06/2026
Bitmovin, a provider of video streaming solutions, has partnered with Simplestream, a provider of OTT and broadcast solutions, and technology provider Xperi, to...
12/06/2026
Leostream Corporation, creator of the world-leading Leostream Remote Desktop Access Platform, today announced Jigsaw24, a leading B2B IT solutions provider wit...
12/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
12/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
12/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
12/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
12/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
12/06/2026
How Aussie indie games and screen are levelling up with IP 11 June 2026
Ari Harrison, Pro Jank Footy
Head of Games Joey Egger and Ari Harrison of Umbrella sha...
12/06/2026
AgentPerf from Artificial Analysis, the industry's first agentic AI benchmark, gives developers, enterprises and infrastructure providers a clear way to com...
12/06/2026
Back to All News
Netflix Unveils First-Look Images from Villaflor, Santiago Mitre's New Film
Entertainment
12 June 2026
GlobalArgentina
Link copied to ...
12/06/2026
Back to All News
Cross the Boundaries of the Real World into the Spirit Realm i...
12/06/2026
With John Daro, DI Colourist at Warner Bros. Water Tower Color Tuesday 23 June, 10am-1pm or 3-6pm
Restar Corporation
Tokyo
Register here
John Daro is the ...
12/06/2026
Meet The Grumpy Onion Ireland's newest online sensation, all he wants is to ...
12/06/2026
RT stays Up All Night with brand new daily 2026 FIFA World Cup Vodcast
Adding to the fun around 2026 FIFA World Cup tournament, RT has launched a brand new d...
Amagi, the global leader in cloud-based SaaS technology for broadcast and connected TV (CTV), announced the launch of Amagi DYNAMIC at IBC2023, a ground-breaking platform that empowers rights owners and holders to effortlessly deploy cloud-based live production and playout systems for single live events. By eliminating the need for costly upfront hardware investments, Amagi DYNAMIC allows users to spin up cloud infrastructure only for the duration of the event. It enables them to efficiently manage infrastructure resources, run multiple live events in parallel, expand distribution, engage viewers, and increase ad revenues, all while providing immediate and demonstrable ROI.
