
By Will Waters, VP customer success, NewTek
Author:
ContributorPublish date:
Jan 3, 2019
In a very short space of time, esports has become arguably the second truly global sport after football. It is growing at an unprecedented rate - in 2017, the global esports market was valued at $700 million, and is forecast to increase to over $2 billion by 2023. Broadcast vendors are paying close attention because this is an area where there are viewers, particularly a young demographic that is increasingly difficult for traditional broadcasters to reach. And while revenues for esports events up till now have largely come from areas like sponsorship, advertising, ticket sales and merchandising, the fastest growing source of revenue is now media rights.
There are many things about esports that are similar to conventional sports. There is competition, there are rules, there is drama created by rivalry, plus tension and release between players as they interact with the game, announcers that narrate the gameplay and commentators that analyse the player's choices. These are the elements that content directors use to create narratives that capture the viewers' imagination and make them eager for more.
However, there are unique production challenges that come with an esports event that are typically not a part of a traditional sports broadcast. In contrast to a field or court sport, where group activity means a few cameras can capture all the action, esports competitions require coverage of each individual player at all times so many additional cameras are involved in the production, including PoV cameras.
In addition, the requirement for high-quality content is much more extreme in esports, since viewers often play the same game at home and are used to seeing it as an uncompressed version. Producers also need to be able to switch live between real-world players and the actual game on a computer screen, moving between different and often non-broadcast standard resolutions and frame-rates without a break in coverage or an obvious switch in quality.
Most esports events are streamed and streaming of gaming in general has standardised on 1080/60p. It would be a mistake to think that the quality of the production is any less important because the content is streamed. That said, while higher resolutions and frame rates are nice, it is better to have a stable stream than to drop frames or start buffering, resulting in the dreaded lag . Viewers are quick to point out technical difficulties in the production and will move on when presented with a poor experience.
With software-driven processing and IP-based production, solutions like NewTek's VMC1 live production system and the NDI protocol are allowing esports producers to move from makeshift studio set-ups to professional broadcast equipment for every stage of production, while reducing the complexity and cost of mixing gaming PCs and consoles with professional video gear and meeting consumers' demands for high quality.
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
07/10/2026
Dalet, a leading technology and service provider for media-rich organizations, today announced the latest Long-Term Supported (LTS) release of Dalet Flex. Build...
06/09/2026
June 9 2026, 23:00 (PDT) Dolby and MagentaTV Bring Fans Closer to the FIFA Worl...
26/08/2026
Ad Supported Viewing Represents 71.5% of TV in Q2
Streaming Captures Over 48% o...
26/08/2026
Charity sector ad spend reached $278 million as 44% of Australians donated to ch...
26/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
26/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
26/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
26/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
26/08/2026
MediaKind today announced that CNBC UK has selected Beam to modernize its contribution and distribution infrastructure, bringing greater flexibility, resilience...
26/08/2026
Telestream, a global leader in media workflow technologies, today announced the next evolution of Telestream UP, expanding the cloud-native platform introduced ...
26/08/2026
SMPTE, the home for media professionals, technologists and engineers, today announced its 2026 Honorees, recognizing individuals and organizations whose contrib...
26/08/2026
New solution bridges connected TV (CTV) and ecommerce to make shoppable performance advertising easier to scale for streaming platforms and broadcasters
Broadp...
26/08/2026
LA JOLLA, CA-Recent advances in robotics, automation and artificial intelligence...
26/08/2026
How WeFX Made From's' Monsters Feel Uncomfortably Real
Brie Clayton August 26, 2026
0 Comments
From eight-foot dolls and feathered birds to R...
26/08/2026
Eleanor Roosevelt High School Elevates Student Rallies with Blackmagic Design
Brie Clayton August 26, 2026
0 Comments
Student led production team uses...
26/08/2026
K-Frame and Maverik X innovations extend familiar production control into AMPP, alongside new replay, audio, commentary and communications capabilities.
At IBC...
26/08/2026
New products continue to enable any signal, anywhere for creators...
26/08/2026
Dalet, a leading technology and service provider for media-rich organizations, today announced a new integrated newsroom experience with Agence France-Presse (A...
26/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
26/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
26/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
26/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
26/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
26/08/2026
PTZ Camera Manufacturer and FPGA Design Specialist Join Alliance to Advance IPMX and Open AV-over-IP Standards
The Alliance for IP Media Solutions (AIMS) today...
26/08/2026
BATON offers ZOO Digital advanced audio and video quality analysis, and scalable architecture
Interra Systems, a leading provider of end-to-end quality assuran...
26/08/2026
Riedel Communications today announced the continued expansion of its managed coach communications partnership with Scottish Rugby Union. Now entering its third ...
26/08/2026
Zixi brings Broadcaster V19 and showcases interoperable platform on Stand 5.A76
Zixi, a leader in live video delivery and workflow orchestration, will be exhib...
26/08/2026
LA JOLLA, CA-Jeffery Kelly, the H. Lutcher Brown Professor of Chemistry at Scrip...
26/08/2026
Indie Developer Launches Orty, aWindows App That Helps Freelance VideoEditors Fi...
26/08/2026
BTS on Sinners and Is God Is Shot with Pocket Cinema Camera 6K Pro
Brie Clayton August 25, 2026
0 Comments
Award winning filmmaker Travis Henry elevat...
26/08/2026
As RT marks 100 years of public service broadcasting in Ireland, today we announce a season of fresh, original content, while preparing to move into a second c...
25/08/2026
Open, Sustainable, Predictable: What Utah Scientific Is Bringing to IBC 2026 As broadcast leaders prepare to gather at the RAI Amsterdam for IBC 2026, the main ...
25/08/2026
NC State's Matthew Byrd breaks down how an IP-based infrastructure is delivering greater flexibility and scalability for Wolfpack productions...
25/08/2026
Deal expands the DTC reach in-market of Capitals, Wizards, Mystics games and oth...
25/08/2026
The two-year renovation period will create a stadium of the future for the NFL f...
25/08/2026
Behind The Mic provides a roundup of recent news regarding on-air talent, includ...
25/08/2026
Shell Energy Stadium in Houston has installed a new L-Acoustics A Series loudspeaker system, designed and installed by LD Systems, a Clair Global brand. The 20,...
25/08/2026
FloCollege is expanding its distribution and product offerings for the 2026-27 season, covering more than 20 NCAA partner conferences across Division I, II, and...
25/08/2026
TNA Wrestling and REVOLT have announced a content partnership bringing exclusive TNA Xplosion matches and content from TNA's library to REVOLT.
Our indust...
25/08/2026
Gracenote, Nielsen's content intelligence business, has released its Q3 2026 Data Hub analysis showing that FAST sports programming is growing at more than ...
25/08/2026
Amagi has appointed Thomas d'H rouville as Head of Sales for France, Benelux, and Nordics. Based in Paris, he will lead Amagi's growth strategy across t...
25/08/2026
IPC has appointed CCATech as its channel partner in Brazil, expanding the company's presence in Latin America. CCATech was founded in 2023 by Carlos Abrah o...
25/08/2026
FanConnect has announced the FC4, a multi-output media player designed to drive mid-sized video walls, multi-screen concession stands, and multi-display digital...
25/08/2026
JWX has launched JWX Content Hub, a platform for publisher video that combines content transformation, social distribution, audience engagement, and monetizatio...
25/08/2026
Techex has appointed Stuart Almond as Chief Revenue Officer. Almond brings more than 25 years of experience across technology, media, and telecommunications, ha...
25/08/2026
Grass Valley will demonstrate infrastructure connecting SDI, SMPTE ST 2110, MXL, and software-based processing at IBC2026 (Booth 9.A01, RAI Amsterdam, September...
25/08/2026
Franchises are taking greater ownership of production, distribution, and the fan...
25/08/2026
The first-year circuit for former professional athletes leans on LiveU, Starlink...
25/08/2026
Announcing the 2026 Sundance Institute Breakthrough | Focus Features Fellows
L...