Sony Pixel Power calrec Sony

Do the Math: New RTX AI PC Hardware Delivers More AI, Faster

04/09/2024

Editor's note: This post is part of the AI Decoded series, which demystifies AI by making the technology more accessible, and showcases new hardware, software, tools and accelerations for RTX PC users.

At the IFA Berlin consumer electronics and home appliances trade show this week, new RTX AI PCs will be announced, powered by RTX GPUs for advanced AI in gaming, content creation, development and academics and a neural processing unit (NPU) for offloading lightweight AI.

RTX GPUs, built with specialized AI hardware called Tensor Cores, provide the compute performance needed to run the latest and most demanding AI models. They now accelerate more than 600 AI-enabled games and applications, with more than 100 million GeForce RTX and NVIDIA RTX GPUs in users' hands worldwide.

Since the launch of NVIDIA DLSS - the first widely deployed PC AI technology - more than five years ago, on-device AI has expanded beyond gaming to livestreaming, content creation, software development, productivity and STEM use cases.

Accelerating AI AI boils down to massive matrix multiplication - in other words, incredibly complex math. CPUs can do math, but, as serial processors, they can only perform one operation per CPU core at a time. This makes them far too slow for practical use with AI.

GPUs, on the other hand, are parallel processors, performing multiple operations at once. With hundreds of Tensor Cores each and being optimized for AI, RTX GPUs can accelerate incredibly complex mathematical operations.

RTX-powered systems give users a powerful GPU accelerator for demanding AI workloads in gaming, content creation, software development and STEM subjects. Some also include an NPU, a lightweight accelerator for offloading select low-power workloads.

Local accelerators make AI capabilities always available (even without an internet connection), offer low latency for high responsiveness and increase privacy so that users don't have to upload sensitive materials to an online database before they become usable by an AI model.

Advanced Processing Power NVIDIA powers much of the world's AI - from data center to the edge to an install base of over 100 million PCs worldwide.

The GeForce RTX and NVIDIA RTX GPUs found in laptops, desktops and workstations share the same architecture as cloud servers and provide up to 686 AI trillion operations operations per second (TOPS) across the GeForce RTX 40 Series Laptop GPU lineup.

RTX GPUs unlock top-tier performance and power a wider range of AI and generative AI than systems with just an integrated system-on-a-chip (SoC).

Many projects, especially within Windows, are built for and expect to run on NVIDIA cards. In addition to the wide software support base, NVIDIA GPUs also have an advantage in terms of raw performance. - Jon Allman, industry analyst at Puget Systems

Gamers can use DLSS for AI-enhanced performance and can look forward to NVIDIA ACE digital human technology for next-generation in-game experiences. Creators can use AI-accelerated video and photo editing tools, asset generators, AI denoisers and more. Everyday users can tap RTX Video Super Resolution and RTX Video HDR for improved video quality, and NVIDIA ChatRTX and NVIDIA Broadcast for productivity improvements. And developers can use RTX-powered coding and debugging tools, as well as the NVIDIA RTX AI Toolkit to build and deploy AI-enabled apps for RTX.

Large language models - like Google's Gemma, Meta's Llama and Microsoft's Phi - all run faster on RTX AI PCs, as systems with GPUs load LLMs into VRAM. Add in NVIDIA TensorRT-LLM acceleration and RTX GPUs can run LLMs 10-100x faster than on CPUs.

New RTX AI PCs Available Now New systems from ASUS and MSI are now shipping with up to GeForce RTX 4070 Laptop GPUs - delivering up to 321 AI TOPS of performance - and power-efficient SoCs with Windows 11 AI PC capabilities. Windows 11 AI PCs will receive a free update to Copilot+ PC experiences when available.

ASUS' Zephyrus G16 comes with up to a GeForce RTX 4070 Laptop GPU to supercharge photo and video editing, image generation and coding, while game-enhancing features like DLSS create additional high-quality frames and improve image quality. The 321 TOPS of local AI processing power available from the GeForce RTX 4070 Laptop GPU enables multiple AI applications to run simultaneously, changing the way gamers, creators and engineers work and play.

The ASUS ProArt P16 is the first AI PC built for advanced AI workflows across creativity, gaming, productivity and more. Its GeForce RTX 4070 Laptop GPU provides creatives with RTX AI acceleration in top 2D, 3D, video editing and streaming apps. The ASUS ProArt P13 also comes with state-of-the-art graphics and an OLED touchscreen for ease of creation. Both laptops also come NVIDIA Studio-validated, enabling and accelerating your creativity.

The MSI Stealth A16 AI+ features the latest GeForce RTX 40 Series Laptop GPUs, delivering up to 321 AI TOPS with a GeForce RTX 4070 Laptop GPU. This fast and intelligent AI-powered PC is designed to excel in gaming, creation and productivity, offering access to next-level technology.

These laptops join hundreds of RTX AI PCs available today from top manufacturers, with support for the 600+ AI applications and games accelerated by RTX.

Generative AI is transforming graphics and interactive experiences of all kinds. Make sense of what's new and what's next by subscribing to the AI Decoded newsletter.
LINK: https://blogs.nvidia.com/blog/rtx-ai-pc-hardware/...
See more stories from nvidia

Most recent headlines

05/01/2027

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be demoed at CES 2026

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...

01/06/2026

Dolby Sets the New Standard for Premium Entertainment at CES 2026

January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026 Throughout the week, Dolby brings to life the latest innovatio...

02/05/2026

Dalet Flex LTS Delivers Smarter Search, Faster Editing, and an AI-Ready Foundation for Modern Media

Dalet, a leading technology and service provider for media-rich organizations, t...

01/05/2026

NBCUniversal's Peacock to Be First Streamer to Integrate Dolby's Full Suite of Premium Picture and Sound Innovations

January 5 2026, 18:30 (PST) NBCUniversal's Peacock to Be First Streamer to ...

01/04/2026

DOLBY AND DOUYIN EMPOWER THE NEXT GENERATON OF CREATORS WITH DOLBY VISION

January 4 2026, 18:00 (PST) DOLBY AND DOUYIN EMPOWER THE NEXT GENERATON OF CREATORS WITH DOLBY VISION Douyin Users Can Now Create And Share Videos With Stun...

09/03/2026

Judge Rules VOA's Kari Lake Has Acted Unlawfully'

Share Copy link Facebook X Linkedin Bluesky Email...

09/03/2026

Utah Scientific Adds Three Companies To Technology Partner Program

Share Copy link Facebook X Linkedin Bluesky Email...

09/03/2026

Broadpeak Showcases Premium Live Streaming Advanced Monet...

Broadpeak, a leader in streaming and monetization at scale, will showcase its latest innovations for broadcasters and streaming platforms at NAB Show 2026 (boot...

09/03/2026

RT supports launch of The Replay' Bringing the Voice of Mchel Muircheartaigh Back to Irish Homes and reconnecting lost memories

A powerful new national initiative supporting people living with dementia launch...

09/03/2026

How AI Is Driving Revenue, Cutting Costs and Boosting Productivity for Every Industry in 2026

AI is everywhere and accelerating everything - becoming essential infrastructure...

09/03/2026

ABB Robotics Taps NVIDIA Omniverse to Deliver IndustrialGrade Physical AI at Scale

ABB Robotics and NVIDIA today announced a breakthrough partnership that brings i...

07/03/2026

NAB Show: Tedial to Showcase Solutions for Future of Media Operations

Share Copy link Facebook X Linkedin Bluesky Email...

06/03/2026

TNT Sports Acquires Exclusive U.S. English Language Broadcast Rights to FIBA Men's and Women's Tournaments

TNT Sports and the International Basketball Federation (FIBA) have reached a mul...

06/03/2026

OffBall to Partner with TOGETHXR Across Commercial Strategy and Operations

OffBall and TOGETHXR, two influential young media companies in sports, announce a strategic and operational partnership in a shared push to scale and create inn...

06/03/2026

InfoComm 2026 Names Shure as Exclusive Headline Partner, Showcasing Audio and Innovation Across Key Activations and Stages

InfoComm 2026, a destination for AV, IT, broadcast, and AI-driven systems, annou...

06/03/2026

LTN, MediaKind Partner to Deliver Integrated Reliable IP Transport and Edge Processing

LTN and MediaKind announce a strategic partnership to integrate MediaKind's ...

06/03/2026

X Games Brings First-Ever Summer Championship Event to New Orleans in July

X Games and the Greater New Orleans Sports Foundation (GNOSF) announce that New Orleans, Louisiana, will host the first-ever X Games Championship event - the fi...

06/03/2026

Chyron Releases New Edition of AXIS Maps

As part of a busy start of the year at Chyron, the AXIS team developed a set of improvements for AXIS Maps. The features released empower users with more flexib...

06/03/2026

BeckTV Launches BeckFlow at 2026 NAB Show While Highlighting its Latest Design and Integration Projects

At the 2026 NAB Show, BeckTV, a premier systems integrator for the broadcast ind...

06/03/2026

Net Insight Sets New Standard for Live Media Operations with Nimbra Live Intelligence

At NAB Show 2026, Net Insight introduces Nimbra Live Intelligence, which definin...

06/03/2026

SES Adds New MEO Capacity as Latest O3b mPOWER Satellites Enter Commercial Service

SES announces that it has added new Medium Earth Orbit (MEO) satellite capacity ...

06/03/2026

LucidLink Launches Connect to Extend Instant Access to Data Stores

LucidLink, the cloud-native file streaming platform for instant, secure access to large files, announce LucidLink Connect, a new solution that enables real-time...

06/03/2026

Case Study: Panasonic Projection Brings Paddington to Life in London's West End

Panasonic helped bring the world of Paddington: The Musical to life through imme...

06/03/2026

SVG GameDay, Ep. 6: Cincinnati Bengals' Alex Schweppe - Welcome to the Jungle

In-venue and creative video staffers at the professional and collegiate level ha...

06/03/2026

Ratings Roundup: Post Olympics High, NHL on ESPN Viewership Spikes Over 50%

Ratings Roundup is a rundown of recent rating news and is derived from press releases and reports around the industry. In this week's edition, NASCAR Cup Se...

06/03/2026

Riedel Communications Demos Product Innovations at 2026 NAB Show

At the 2026 NAB Show, Riedel Communications opens with a clear message to the North American market: production technology does not have to be complex. This ye...

06/03/2026

SVG Sit-Down: Midco Sports' Andy Price and Craig DeWit on How the Dakotas-Based RSN Is Redefining Regional Sports Media

Midco Sports isn't your typical regional sports network. Backed by nearly a ...

06/03/2026

Inside the Paralympics with OBS Producer Josephine Xiaofan

The stories around the Paralympics are really touching and the athletes, the atmosphere it is all amazing and we want to use new technologies to help us tell th...

06/03/2026

Apple TV Kicks Off F1 Era in U.S. With Driver Tracker, On-Board Cameras, Multiview, Sky Sports Feed

Apple TV subscribers will have access to as many as 30 additional live feeds acr...

06/03/2026

Ten Years On, South African Hip-Hop Artist Kwesta Reflects on DaKAR II'

Ten years after its release, South African hip-hop artist Kwesta's DaKAR II is still making waves. With 51.8 million streams on Spotify, the album continues...

06/03/2026

Statement on the appointment of Dr Nicholas Pappas AM as SBS Chair

Statement on the appointment of Dr Nicholas Pappas AM as SBS Chair Media releases The SBS Board and Executive have welcomed the appointment of Dr Nicholas P...

06/03/2026

Nielsen: 46 Billion Minutes of Women's Sports were Consumed in 2025*

Nielsen Highlights Women's Sports Viewership Milestones Ahead of International Women's Day on March 8 New York March 5, 2026 According to Nielsen&#...

06/03/2026

MXL Moves Into Stable Production Release

Share Copy link Facebook X Linkedin Bluesky Email...

06/03/2026

LTN, MediaKind Partner on Industry Transition From C-Band to IP

Share Copy link Facebook X Linkedin Bluesky Email...

06/03/2026

Roku Unveils 'Roklue' Interactive Content Discovery Feature

Share Copy link Facebook X Linkedin Bluesky Email...

06/03/2026

FCC Releases Tentative Agenda for March Open Meeting

Share Copy link Facebook X Linkedin Bluesky Email...

06/03/2026

ESPN to Air Animated Version of Capitals vs. Rangers NHL Game

Share Copy link Facebook X Linkedin Bluesky Email...

06/03/2026

Tedial to Highlight AI-Fueled Media Lifecycle at 2026 NAB Show

Share Copy link Facebook X Linkedin Bluesky Email...

06/03/2026

esRadio Advances with DHD RX2 Audio Production Consoles

Spanish FM and online broadcaster esRadio has selected DHD RX2 audio production consoles for use at its studio headquarters in Madrid. Part of the Libertad Digi...

06/03/2026

LucidLink launches Connect to extend instant access to da...

LucidLink, the cloud-native file streaming platform for instant, secure access to large files, today announced LucidLink Connect, a new solution that enables re...

06/03/2026

BeckTV Launches BeckFlow at 2026 NAB Show While Highlight...

At the 2026 NAB Show, BeckTV, a premier systems integrator for the broadcast industry, is launching BeckFlow, the first web-based schematic documentation platfo...

06/03/2026

Net Insight sets a New Standard for Live Media Operations...

At NAB Show 2026, Net Insight introduces Nimbra Live Intelligence defining a new category and setting a new standard for live operations: the Open Media Platfor...

06/03/2026

Interra Systems Focuses on StreamingFirst QC Monitoring a...

At the 2026 NAB Show, Interra Systems will showcase its latest advancements in automated QC, real-time monitoring, and captioning reinforcing its position as ...

06/03/2026

Riedel Communications at 2026 NAB Show

At the 2026 NAB Show, Riedel Communications opens with a clear message to the North American market: production technology does not have to be complex. This yea...

06/03/2026

LTN and MediaKind partner to deliver integrated reliable...

New partnership combines on-prem video processing with reliable IP transport to support the transition from C-Band satellite to IP distribution LTN and MediaKi...

06/03/2026

VEON and JazzWorld Advance Pakistan's Digital Financial Future with Acquisition of TPL Insurance

06 Mar 2026 VEON and JazzWorld Advance Pakistan's Digital Financial Future ...

06/03/2026

Teaser revealed for Saturday Night Live UK

Friday 6 March 2026 Teaser revealed for Saturday Night Live UKTurn on cookies to view this content. Go to Privacy options and select Accept All'. Privacy...

06/03/2026

Announcing 'Barbara - Becoming Shirin David'

Back to All News Announcing Barbara - Becoming Shirin David Entertainment 06 March 2026 GlobalGermany Link copied to clipboard Available exclusively on N...

06/03/2026

F1: Bringing real Formula 1 sound to cinema

Discover how the F1 sound team turned a real Grand Prix into a cinematic experience. Director Joseph Kosinski and his team worked directly with the Formula On...

06/03/2026

Arvato Systems Joins Initiative D21 e. V.

Arvato Systems Joins Initiative D21 e. V. Shaping digital transformation together Collaboration in Germanys largest network for the digital society Membersh...