
Increasing consumer demand for high-fidelity video and audio content is raising the bar for commercial advertising. While legacy 3G-SDI infrastructures are adequate for HD production and delivery, commercial post facilities like Tokyo-based ATELIER ARTE are seeking the latest 4K/UltraHD and 12G-SDI solutions to future-proof workflows and scale to handle higher bandwidth content. ATELIER ARTE, the post-production arm of Japanese advertising creative services provider ADK Creative One, recently teamed with technology partner Visual Graphics Inc. (VGI) to overhaul its existing post-production infrastructure with a new and robust system capable of handling 4K and HD content simultaneously with streamlined single-cable 12G-SDI transport.
We've never had 4K-compatible equipment in our editing rooms before, because 70% of our projects are currently television commercials for HD broadcast, said Takeshi Yamamoto, Editor, ATELIER ARTE. Our decision to build a hybrid 4K/HD production environment better positions our studio for bidding and accepting offers on higher-end 4K and HDR projects in the future.
Prior to the overhaul, the team relied on a primary 3G-SDI workflow for HD content. VGI was enlisted as a tech partner and systems integrator to develop and install a modern system that was customized to meet the requirements of the facility layout and creative tools used by the post-production staff. A critical requirement when designing the updated system was compatibility with Autodesk Flame, one of the studio's main tools for compositing, editing, color correction and finishing.
ATELIER ARTE's upgraded post facility debuted in 2020, featuring a range of AJA 12G-SDI solutions to simplify routing, conversion and transmission of high bandwidth 4K signals. Central to operations is AJA's KUMO 1616-12G compact router, which powers routing and distribution of 12G-SDI input signals to multiple output destinations around the studio. KUMO 1616-12G enables editors to operate 12G-SDI signals intuitively, with simple control of both 4K and HD video sources using a single button or via a convenient web-browser UI. Each of the facility's three Flame Premium editorial suites are outfitted with an AJA KONA 5 PCIe I/O card, which supports the highest fidelity HDR, HFR and 4K/UltraHD content via 12G-SDI. KONA 5 transmits the Flame's output to the central KUMO 1616-12G router.
For signal conversions and extending 12G-SDI signals over fiber, ADK Creative One incorporated a range of AJA's robust and portable Mini-Converters into the upgraded facility infrastructure. AJA Hi5-12G converters were added to each of the six editorial rooms for converting 12G-SDI signals to HDMI, in order to display projects on 4K HDR monitors for review and client previews. A pair of AJA FiDO-T-12G and two FiDO-R-12G converters were installed to transport 12G-SDI signals via fiber, used for sharing signals over long distances between editorial rooms and to an EIZO ColorEdge reference monitor for review purposes.
AJA gear has an excellent reputation for reliability, and in the event of failure, AJA offers full repair services to ensure minimal downtime to keep our operations stable and up-and-running, said Kosuke Yamada, Data Manager, ATELIER ARTE.
ATELIER ARTE's upgraded facilities enable editors to transition seamlessly between working with 4K and HD content, increasing overall productivity and removing workflow bottlenecks encountered with the previous system. With the reliability and durability of AJA's production-proven lineup of routers, I/O devices and converters, ATELIER ARTE is fully equipped to handle the most demanding commercial projects.
For more information on AJA's 12G-SDI solutions, visit: www.aja.com/solutions/12g
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
01/06/2026
January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026
Throughout the week, Dolby brings to life the latest innovatio...
02/05/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
01/05/2026
January 5 2026, 18:30 (PST) NBCUniversal's Peacock to Be First Streamer to ...
01/04/2026
January 4 2026, 18:00 (PST) DOLBY AND DOUYIN EMPOWER THE NEXT GENERATON OF CREATORS WITH DOLBY VISION
Douyin Users Can Now Create And Share Videos With Stun...
26/03/2026
Wayne, N.J., March 26, 2026 Phantom High-Speed announces the latest product li...
25/03/2026
Live match directors Sarah Cheadle (Sky Sports), Rob Levi (TNT Sports), and Andrew Swift (BBC Sport) sit down with the Premier League's Rachel Nightingale t...
25/03/2026
The senior from Upstate New York is manning the mic while also interning for the athletic department's sports-information team
In the live-sports-video ind...
25/03/2026
Synamedia has announced ContentArmor Edge Watermarking, a server-side solution t...
25/03/2026
SES has announced meoSphere, a medium Earth orbit (MEO) satellite network targeted for operation by 2030. The first phase will pair SES-developed software-defin...
25/03/2026
TVU Networks is working with Reuters on a phased migration from satellite to a c...
25/03/2026
Nielsen has announced three senior appointments. Seth Ladetsky has been named Head of Global Sports. Trevor Fellows will lead Nielsen's advertiser and agenc...
25/03/2026
Anoki and Amagi have launched In-Scene Ads powered by Anoki ContextIQ across Amagi's portfolio of in-content ad formats for Free Ad-supported Streaming TV (...
25/03/2026
Arkona Technologies will announce a series of enhancements to its BLADE//runner platform at NAB 2026 (Booth C.1808). The updates focus on usability and workflow...
25/03/2026
Daktronics has installed two tower displays and a video wall in the Lexus Club at Petco Park in San Diego ahead of the 2026 season.
Continuing to improve the ...
25/03/2026
MultiDyne Video & Fiber Optic Systems is celebrating its 50th anniversary as NAB Show 2026 approaches. The company was founded in 1976 by Vincent Jachetta, an N...
25/03/2026
IPC, a provider of integrated communication solutions, will make its NAB 2026 de...
25/03/2026
Live production categories were led by NBC, FOX, and ESPN's NFL coverage...
25/03/2026
The Atlanta Braves and Spectrum have announced a multiyear distribution agreemen...
25/03/2026
(L-R) Charlie Tyrell and Daniel Roher attend The AI Doc: Or How I Became An Apocaloptimist Premiere during the 2026 Sundance Film Festival at The Ray Theatre ...
25/03/2026
Directed By, Spotify's documentary-style series that pulls back the curtain ...
25/03/2026
BTS is so back., This week, the global pop superstars took the stage at New York City's Pier 17 for their first U.S. performance in four years.
Part of Spo...
25/03/2026
How you listen can shape what you hear. That's the idea behind the new Spotify Listening Lounge, an acoustic space at our London headquarters purpose-built ...
25/03/2026
Tape effects taken to the extreme
The latest release from New York-based developer Iconic Instruments is said to accurately recreate the saturation and comp...
25/03/2026
Launched alongside new Vocal Phrases bundle
Sonuscore's latest release has been designed specifically for composers working on fantasy TV, film and game...
25/03/2026
Latest update now live
The latest version of Steinberg's post-production-focused DAW has just arrived, and comes packed with new dialogue editing, sound...
25/03/2026
Rohde & Schwarz joins FormFactor's MeasureOne partner program FormFactor and Rohde & Schwarz advance their partnership for on-wafer RF component character...
25/03/2026
L3Harris Technologies and RFTEQ Pty Ltd signed a memorandum of understanding to ...
25/03/2026
L3Harris delivers combat-ready Torpedo Tube Launch and Recovery system, which deploys and retrieves Iver4 900 autonomous underwater vehicles through submarine t...
25/03/2026
The company expands leadership team under Chief Revenue Officer Amilcar Perez
S...
25/03/2026
Winter Olympic Games Opening Ceremony features in top 10 programmes of the month...
25/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
25/03/2026
Providing wide view timing visibility across the entire production chain...
25/03/2026
Continuing development drives advances in security, availability, access and connectivity...
25/03/2026
Caudalie, the renowned French cosmetics brand, has unveiled a state-of-the-art 200-seat auditorium at its new headquarters in the historic Marais district of ce...
25/03/2026
Telestream, a global leader in media workflow technologies, today announced expanded integration with Adobe Premiere, Adobe Media Encoder (AME), and Frame.io, d...
25/03/2026
Marshall Electronics is expanding its lineup of high-performance POV cameras designed for broadcast, live production and professional AV applications with the d...
25/03/2026
OOONA, a global provider of professional management and production tools for the media localization industry, announced today that it has been awarded the TPN G...
25/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
25/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
25/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
25/03/2026
SipRadius, specialists in secure, low-latency media transport, will drive innovation and interoperability still further with the launch of the SipMX Alliance at...
25/03/2026
QuickLink, a leading provider of award-winning video production and remote contribution solutions, will showcase its award-winning StudioPro ecosystem at The 2...
25/03/2026
Alfalite, the only European manufacturer of LED screens, will once again be present at NAB Show, the leading global event for the broadcast, media and entertain...
25/03/2026
PC, a leading provider of integrated communication solutions, will make its NAB 2026 Show debut in Booth C 3341. The company will highlight the newly branded On...
25/03/2026
Open video transport network simplifies satellite transition with new partnerships and global reach as spectrum auction nears
LTN will demonstrate how its purp...
25/03/2026
Test & measurement innovator, Leader Electronics, will present the full range of Leader, PHABRIX and LeaderPhabrix T&M solutions at the NAB Show, which takes pl...
25/03/2026
MNC Software, a global leader in network management and operational support systems tailored to the broadcast and media industry, today announced the appointmen...
25/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
25/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...