Increasing consumer demand for high-fidelity video and audio content is raising the bar for commercial advertising. While legacy 3G-SDI infrastructures are adequate for HD production and delivery, commercial post facilities like Tokyo-based ATELIER ARTE are seeking the latest 4K/UltraHD and 12G-SDI solutions to future-proof workflows and scale to handle higher bandwidth content. ATELIER ARTE, the post-production arm of Japanese advertising creative services provider ADK Creative One, recently teamed with technology partner Visual Graphics Inc. (VGI) to overhaul its existing post-production infrastructure with a new and robust system capable of handling 4K and HD content simultaneously with streamlined single-cable 12G-SDI transport.
We've never had 4K-compatible equipment in our editing rooms before, because 70% of our projects are currently television commercials for HD broadcast, said Takeshi Yamamoto, Editor, ATELIER ARTE. Our decision to build a hybrid 4K/HD production environment better positions our studio for bidding and accepting offers on higher-end 4K and HDR projects in the future.
Prior to the overhaul, the team relied on a primary 3G-SDI workflow for HD content. VGI was enlisted as a tech partner and systems integrator to develop and install a modern system that was customized to meet the requirements of the facility layout and creative tools used by the post-production staff. A critical requirement when designing the updated system was compatibility with Autodesk Flame, one of the studio's main tools for compositing, editing, color correction and finishing.
ATELIER ARTE's upgraded post facility debuted in 2020, featuring a range of AJA 12G-SDI solutions to simplify routing, conversion and transmission of high bandwidth 4K signals. Central to operations is AJA's KUMO 1616-12G compact router, which powers routing and distribution of 12G-SDI input signals to multiple output destinations around the studio. KUMO 1616-12G enables editors to operate 12G-SDI signals intuitively, with simple control of both 4K and HD video sources using a single button or via a convenient web-browser UI. Each of the facility's three Flame Premium editorial suites are outfitted with an AJA KONA 5 PCIe I/O card, which supports the highest fidelity HDR, HFR and 4K/UltraHD content via 12G-SDI. KONA 5 transmits the Flame's output to the central KUMO 1616-12G router.
For signal conversions and extending 12G-SDI signals over fiber, ADK Creative One incorporated a range of AJA's robust and portable Mini-Converters into the upgraded facility infrastructure. AJA Hi5-12G converters were added to each of the six editorial rooms for converting 12G-SDI signals to HDMI, in order to display projects on 4K HDR monitors for review and client previews. A pair of AJA FiDO-T-12G and two FiDO-R-12G converters were installed to transport 12G-SDI signals via fiber, used for sharing signals over long distances between editorial rooms and to an EIZO ColorEdge reference monitor for review purposes.
AJA gear has an excellent reputation for reliability, and in the event of failure, AJA offers full repair services to ensure minimal downtime to keep our operations stable and up-and-running, said Kosuke Yamada, Data Manager, ATELIER ARTE.
ATELIER ARTE's upgraded facilities enable editors to transition seamlessly between working with 4K and HD content, increasing overall productivity and removing workflow bottlenecks encountered with the previous system. With the reliability and durability of AJA's production-proven lineup of routers, I/O devices and converters, ATELIER ARTE is fully equipped to handle the most demanding commercial projects.
For more information on AJA's 12G-SDI solutions, visit: www.aja.com/solutions/12g
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
01/06/2026
January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026
Throughout the week, Dolby brings to life the latest innovatio...
02/05/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
01/05/2026
January 5 2026, 18:30 (PST) NBCUniversal's Peacock to Be First Streamer to ...
07/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
07/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
07/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
07/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
07/04/2026
Designed for synchronized multi-stream playback, low-latency delivery, and real-time analytics, MATCH introduces a unified viewing experience for sports broadca...
07/04/2026
Berklee Students to Honor George Martin with Performance of Original Scores The orchestra, led by associate professor Xander Rovang, will perform several work...
06/04/2026
Michigan legends bring a new voice to the broadcast as TNT Sports and CBS Sports...
06/04/2026
From high school sports all the way up to the major leagues, building high-quali...
06/04/2026
Quickplay, an AI company for the media and entertainment industry, has been accepted into the Advanced tier of the TwelveLabs Ecosystem Partner Program. Quickpl...
06/04/2026
Grass Valley has announced the Future Playmakers Program, a global initiative to...
06/04/2026
El l der de operaciones impulsa la producci n en estudio mientras encuentra insp...
06/04/2026
The ops leader helps lead the charge in studio for the Spanish-language broadcas...
06/04/2026
Behind The Mic provides a roundup of recent news regarding on-air talent, includ...
06/04/2026
The National Hockey League (NHL), in partnership with Verizon and the New Jersey Devils, today announced the opening of the NHL Innovation Lab powered by Verizo...
06/04/2026
Rock League, a new professional curling league, has announced that ESPN+ will stream its inaugural 2026 season for fans in the United States. The first Rock Lea...
06/04/2026
Advanced Systems Group has announced the appointment of Andrea (Andy) Cummis as Vice President of Systems Design and Engineering. In this role, she will lead de...
06/04/2026
Backed by Bolt Ventures, the venture brings Bryson DeChambeau, Grant Horvat, and...
06/04/2026
With this environment we can start that collaboration even earlier because we ca...
06/04/2026
Like the immortal lives of vampires, some stories never really end. That's t...
06/04/2026
As podcasting continues to evolve, growth increasingly means building beyond aud...
06/04/2026
Multiband dynamics plug-in enhanced
California-based developer FSK Audio have released a significant update for their innovative multiband dynamics processo...
06/04/2026
Share official & user-created full-rig presets
IK Multimedia's latest TONEX update makes it possible for users of the popular amp and effects modelling ...
06/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
06/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
06/04/2026
Dalet Showcases Dalia Agentic AI and End-to-End Media Workflows at NAB Show 2026
Brie Clayton April 6, 2026
0 Comments
Dalet, a leading technology and...
06/04/2026
OpenDrives Shows Off Sports Expertise in Sports Business Hub located in NAB Show...
06/04/2026
Proton to Demonstrate 3D Application at NAB 2026
Brie Clayton April 6, 2026
0 Comments
Yet further creative potential unleashed through innovation in ...
06/04/2026
Autoscript Highlights Voice-Driven Prompting and PTZ Solutions at NAB 2026
Brie Clayton April 6, 2026
0 Comments
Experience Autoscript Voice, PTZ prom...
06/04/2026
Mediaproxy Highlights Significant Enhancements to its LogServer suite at NAB Sho...
06/04/2026
Wayne, N.J., April 6th, 2026 Phantom High-Speed announces the release of PCC 4...
06/04/2026
April 6th, 2026
TRIBECA STUDIOS AND LILLY ANNOUNCE WINNERS OF INAUGURAL VITAL...
06/04/2026
Back to All News
Netflix Expands Kids Entertainment Lineup With Playground App ...
05/04/2026
Tackles all reported bugs!
SoundBridge have just announced the launch of a new update that introduces a couple of minor changes to their remote collaboratio...
04/04/2026
The University of Arizona's Men's Basketball team has only loss twice th...
04/04/2026
1080p HDR arrives, a new generation of storytelling tools takes center stage, an...
04/04/2026
Michigan legends bring a new voice to the broadcast as TNT Sports and CBS Sports...
04/04/2026
Faster, cleaner and more intuitive than ever
The control software for Flock Audio's digitally controlled patchbay systems has just been treated to an up...
04/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
04/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
04/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
04/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
04/04/2026
DHD Introduces AI-Based Audio Noise Reduction to XD3 IP Core
Brie Clayton April 3, 2026
0 Comments
The accompanying image shows the rear panel of the ...
04/04/2026
Macnica Redefines ST 2110 Flexibility with Two Speeds on One Card
Brie Clayton April 3, 2026
0 Comments
New for NAB Show 2026, MEP100 SmartNIC now sup...
04/04/2026
Unified Media Workflows for Story-Centric Production
Brie Clayton April 3, 2026
0 Comments
Framelight X unifies field capture, editing and publishing ...
03/04/2026
Michigan's Fab Five will reunite for an alternate presentation of the Mich...
Increasing consumer demand for high-fidelity video and audio content is raising the bar for commercial advertising. While legacy 3G-SDI infrastructures are adequate for HD production and delivery, commercial post facilities like Tokyo-based ATELIER ARTE are seeking the latest 4K/UltraHD and 12G-SDI solutions to future-proof workflows and scale to handle higher bandwidth content. ATELIER ARTE, the post-production arm of Japanese advertising creative services provider ADK Creative One, recently teamed with technology partner Visual Graphics Inc. (VGI) to overhaul its existing post-production infrastructure with a new and robust system capable of handling 4K and HD content simultaneously with streamlined single-cable 12G-SDI transport.
