Sony Pixel Power calrec Sony

Protec Dubai invests in Robe

19/08/2019

Protec Dubai invests in Robe posted: 19/08/2019

Protec's Aaron Russ with Elie Battah from Robe Middle East

The Protec Group's Dubai branch, the largest and most prolific full production company in the Middle East and one of the largest globally ... has started investing in Robe moving lights in the last two years, a move that's seen a range of fixtures - including BMFLs, Pointes, MegaPointes, Spikies and RoboSpot systems - delivered and deployed on various projects.

This has been spearheaded by Protec's head of lighting Aaron Russ, recent winner of the 2019 TPMEA Award for Lighting Designer of the Year. As that implies, Aaron is also an accomplished production lighting designer and takes on this role - often collaborating with a team of designers - to creatively light up event spaces varying from intimate shows to stadium spectaculars.

The company, founded in 1999 by Steve Lakin, delivers innovative and imaginative full technical production solutions across entertainment, leisure and commercial sectors - from corporate presentations to music festivals - throughout the UAE, Middle East and UK / Europe. With fully operational branches in KSA, UAE and the UK, Protec is delivering world-class events across the UK, Europe, the Middle East, Africa & Asia.

Aaron explained that it was a case of the right product at the right time with Robe. Obviously, they had other moving lights in stock up until this point, but the first batch of 96 x Pointes were sourced to replace a competitor beam light product, together with 48 x Spikies on the same order.

Then in 2018, for the ground-breaking Opening Ceremony of the Qiddiya Theme Park in Riyadh, KSA with a design by US-based LD John Featherstone of Lightswitch, they needed a powerful wash light ... and purchased 24 x BMFL XF Washes with the barn door module. Every design we receive from John specifies a lot of Robe, commented Aaron, and he has been a big champion of the brand in the US across his portfolio of work.

Also delivered by Robe Middle East with this second batch of luminaires were another 24 x Pointes and 12 x MegaPointes.

The next purchase was two RoboSpot base stations with two BMFL Blades luminaires and separate motions cameras specifically to be used as remote-controlled follow spots on which he comments: I love them, they work really well, especially outdoors in adverse weather conditions - in fact, I've never had to send a Robe fixture back to be repaired - they are really tough, and believe me, we've beaten them up enough times in terms of harsh operating environments!

He thinks the products are generally well designed and have been engineered to make life as easy as possible for those using them. The crews greatly appreciate the fact that they are not needy lights.

From the design perspective, Aaron says the optics are impressive and he likes flat beam field, the gobo selection and the fact that they make good workhorse lights for both theatre and rock n' roll.

He cites the Opening and Closing Ceremonies of the Presidents Cup Football in the Hazza bin Zayed Stadium, Al Ain as a good example, where he positioned 24 x BMFLs on one of the balcony handrails at the top of the seating bleachers shooting a long way down to the field-of-play. They were completely still - rock solid - which was noticeable compared to some of the other lights on the job! he confirmed.

In addition to these creative advantages of using these Robe units, he appreciates the great service and support from Robe Middle East which is headed by Elie Battah.

Robe has come a long way, especially in the last five years, he observes.

When he arrived at Protec seven years ago, they were heavily invested in alternative moving light brands and - coming from New Zealand - he'd not heard so much about Robe, and the company was still a young pretender in the global moving light stakes. It was the launch of the BMFL five years ago that really alerted me to how much Robe had advanced in that short time.

Robe is now regularly on his event and show designs. This includes the Opening Ceremony of the Nas Sports Challenge at the Nad Al Sheba Sports Complex in Dubai, a high-pressure, high-profile gig that Protec approached with its characteristic enthusiasm, zest and vision.

Robe wise he utilised Pointes, MegaPointes and RoboSpots amongst other fixtures, and the RoboSpots turned out to be the stars of the show! The event was staged in a room with no follow spot rigging facilities other than flying a special truss, and the 6 to 8 hours show standby times meant that having operators up there for that long was totally impractical.

A young football star needed highlighting as he showed off some of his playing skills and when his performance position was changed right at the last moment ... Aaron was still able to get two of the RoboSpots to point almost vertically down to cover his new area, a feat that would have been impossible using conventional spots.

They are fantastic ace to have up your sleeve, he concludes.
LINK: https://www.live-production.tv/news/products/protec-dubai-invests-robe...
See more stories from liveproduction

Most recent headlines

12/12/2025

Arkansas TV Drops PBS Affiliation Amid Funding Cuts

CONWAY, Ark. In a notable example of how the elimination of Federal federal funding is forcing public stations to make massive cuts and changes in the way they...

12/12/2025

Wisycom and DPA Microphones Appoint Rene Moerch as Group...

Wisycom and DPA Microphones announce the appointment of Ren Moerch as Group Product Director, Wireless, a strategic leadership role that will guide the combine...

12/12/2025

SMPTE Releases Updated Engineering Report on Artificial I...

SMPTE , the home of media professionals, technologists, and engineers, in conjuncture with the European Broadcasting Union (EBU) and the Entertainment Technolog...

12/12/2025

Keepit and Ingram Micro form strategic relationship in Po...

Keepit, the vendor-independent, cloud-native data protection provider, today announced a strategic go-to-market relationship in Poland with Ingram Micro, a lead...

12/12/2025

Atomos Enhances FUJIFILM GFX ETERNA 55 with RAW Capabilit...

Atomos announced the immediate availability of a new firmware update for its Ninja TX GO and Ninja TX monitor-recorders, unlocking Open Gate 48P RAW recording w...

12/12/2025

Professional Wireless Systems Provides Comprehensive RF S...

Professional Wireless Systems (PWS) once again played a critical role in delivering flawless wireless coordination and support at the 2025 Latin Grammy Awards a...

12/12/2025

AIMS Announces Inaugural IPMX Product Testing and Certifi...

The Alliance for IP Media Solutions (AIMS), together with the Video Services Forum (VSF), the Advanced Media Workflow Association (AMWA) and the European Broadc...

12/12/2025

DHD Gears for Hamburg Open 2026 with Latest Audio Product...

DHD audio will demonstrate the latest additions to its range of digital audio production solutions on Booth 321 in Hall B6 at Hamburg Open 2026. The show will b...

12/12/2025

Chaos Brings macOS Support and AI Tools to V-Ray for Blen...

Chaos today announces the release of V-Ray for Blender, update 2, bringing its award-winning rendering technology to even more Blender users by adding support f...

12/12/2025

UltraLEDs Launches Precision LED Tape for Professional Fi...

Lighting specialist UltraLEDs has launched Precision LED Tape, a high-CRI lighting solution designed specifically for professional film, TV, and studio use. P...

12/12/2025

Zixi Appoints Roi Sasson as Vice President Engineering

Zixi, the Emmy Award-winning leader in live broadcast-quality video over IP, today announced that Roi Sasson has joined the company as Vice President, Engineer...

12/12/2025

BitFire and Appear Partner to Advance Cloud and Edge Work...

BitFire (bitfire.tv), the leader in software-defined live production and IP transmission, today announced a strategic partnership with Appear, a leader in high-...

12/12/2025

HPA Announces Tech 2026 Retreat Agenda

LOS ANGELES The Hollywood Professional Association (HPA) today said futurist Robert Tercek, creative technologist Jessie Hughes from Leonardo.AI and Emmy-winnin...

12/12/2025

BitFire, Appear Form Strategic Partnership Integrating IP-Based Solutions

HUDSON, Mass. BitFire and Appear have struck a strategic partnership aimed at offering broadcasters, sports leagues and streaming platforms a faster, more flexi...

12/12/2025

TV Tech, TVBEurope to Explore MXLs Impact on Media Production

The broadcast industry is evolving faster than ever. #IPWorkflows #remoteproduction, and next-gen audio systems are reshaping how teams design, deliver, and sca...

12/12/2025

Wrapbook Acquires TV and Film Production Scheduling Platform Cinapse

LOS ANGELES The payroll and production accounting platform Wrapbook has announced the acquisition of Cinapse, a modern scheduling platform for film and televisi...

12/12/2025

Ross Video Expands South Asian Operations

DEHLI Ross Video has announced that it is expanding and restructuring its commercial and technical teams in the South Asian Association for Regional Cooperation...

12/12/2025

Rise AV Launches Asia Pacific Council and Mentoring Program

LONDON Following the success of its UK launch in January 2025, Rise AV, the global not-for-profit initiative dedicated to supporting and advancing women in the ...

12/12/2025

Tubi To Introduce Matter Casting For Fire TV

SAN FRANCISCO Ad-supported streaming service Tubi next week will launch Matter Casting, a new casting standard that will enable seamless mobile-to-TV viewing di...

12/12/2025

HPA Announces Tech Retreat Highlights

LOS ANGELES The Hollywood Professional Association (HPA) today said futurist Robert Tercek, creative technologist Jessie Hughes from Leonardo.AI and Emmy-winnin...

12/12/2025

Cheers to AI: ADAM Robot Bartender Makes Drinks at Vegas Golden Knights Game

In Las Vegas's T-Mobile Arena, fans of the Golden Knights are getting more than just hockey - they're getting a taste of the future. ADAM, a robot devel...

12/12/2025

President of Ireland Catherine Connolly visit to RT Raidi na Gaeltachta in Casla, Connemara

Uachtar n na h ireann, Catherine Connolly visited RT Raidi na Gaeltachta's...

12/12/2025

TV Host and social media sensation Eric Roberts revealed as sixth contestant for Dancing with the Stars 2026

Ireland AM host Eric Roberts has been revealed as the sixth contestant taking to...

12/12/2025

December 11, 2025

Scripps Research team pioneers an efficient way to stereoselectively add fluorine to drug-like molecules A new method uses a novel catalyst and inexpensive fluo...

11/12/2025

AI for Sustainability: Lessons from Sarajevo

Thomson and the Center for News, Technology and Innovation (CNTI) convened a two-day workshop in Sarajevo bringing together more than 35 journalists, editors, p...

11/12/2025

ESPN's Aims for Spectacular With Heisman Trophy Show

ESPN's Aims for Spectacular With Heisman Trophy ShowEvent firsts include 1080p HDR production airing on both national broadcast and cableBy Dan Daley, Audio...

11/12/2025

SVG Students To Watch: Frankie Patton, University of Colorado

SVG Students To Watch: Frankie Patton, University of ColoradoThe 2025 grad is hitting the ground running as a PA on national broadcastsBy Brandon Costa, Directo...

11/12/2025

SVG Summit 2025 Technology Exhibits Preview, Part 3

SVG Summit 2025 Technology Exhibits Preview, Part 3By SVG Staff Thursday, December 11, 2025 - 7:24 am Print This Story | Subscribe Story Highlights The 2...

11/12/2025

SVG Sit-Down: What Makes Gen Z, X, and Y Fans Tick? Dave Gavant of WSC Sports Goes Inside the 2025 Fan Engagement Survey

SVG Sit-Down: What Makes Gen Z, X, and Y Fans Tick? Dave Gavant of WSC Sports Go...

11/12/2025

SVG Summit 2025 Preview: 5G, MXL, Spectrum Loss, and Outerspace on Tap for Tuesday Tech Talks'

SVG Summit 2025 Preview: 5G, MXL, Spectrum Loss, and Outerspace on Tap for Tues...

11/12/2025

2025 Sports Broadcasting Hall of Fame: David Levy, Turner Titan and Master of All Sports-Media Trades

2025 Sports Broadcasting Hall of Fame: David Levy, Turner Titan and Master of Al...

11/12/2025

SVG Launches Follow the Money' Podcast: Go Inside the Sports Media Biz with Sam McCleery and John Kosner

SVG Launches Follow the Money' Podcast: Go Inside the Sports Media Biz with...

11/12/2025

A Deep Dive Inside Game Creek Video's Bird and Magic Mobile Units, Home to Amazon's NBA on Prime Video'

A Deep Dive Inside Game Creek Video's Bird and Magic Mobile Units, Home to A...

11/12/2025

How Sound Effects for Monsters Funday Football' Emulated the Sonic Soul of Monsters, Inc.'

How Sound Effects for Monsters Funday Football' Emulated the Sonic Soul of ...

11/12/2025

SVG New Sponsor Spotlight: CSP Mobile Productions' Len Chase on Upgrading Truck Fleet to 1080p, HDR, and ST 2110

SVG New Sponsor Spotlight: CSP Mobile Productions' Len Chase on Upgrading Tr...

11/12/2025

Spotify and The Game Awards Debut Gaming-Inspired Spotify Singles From Labrinth, Evanescence x GUNSHIP, and Bilmuri

Having the right song soundtrack your moves can make all the difference when gam...

11/12/2025

Celebrate Taylor Swift's Record-Breaking Year and New Docuseries with Exclusive Playlist Cover Art Stickers

It's been a big year for Taylor Swift. Her highly anticipated album The Life...

11/12/2025

L3Harris Ramps Up Production of Next-Gen Missile Tracking Satellites at Expanded Florida Facility

New satellites for the SDA Tranche 1 Tracking program in production at L3Harris&...

11/12/2025

L3Harris Delivers First Meadowlands Production Unit to US Space Force

The Meadowlands system, a compact and mobile version of the CCS, uses ground-based radio frequency units to disrupt satellite communications....

11/12/2025

L3Harris Demonstrates Interoperable Network to Unify Department of War and U.S. Government Agencies

The L3Harris demonstration united tactical communications devices, counter-UAS c...

11/12/2025

2025: L3Harris Year in Review

Throughout 2025, L3Harris delivered innovative solutions to U.S. and allied warfighters across every domain. With an unrelenting commitment to excellence, our...

11/12/2025

Nielsen reveals exclusive new data and insights in annual Tops of Sports report

A Majority of the World's Population (51%) Identify As Soccer Fans The 2025 MLB postseason notched 58.2 billion viewing minutes, up +24% from the prior y...

11/12/2025

Zixi Names Roi Sasson Vice President, Engineering

WALTHAM, Mass. Video-over-IP software provider Zixi said Roi Sasson has joined the company as vice president, engineering....

11/12/2025

LG Ad Solutions Expands Local CTV Data Coverage

MOUNTAIN VIEW, Calif. In a move that highlights the growing competition between broadcasters and CTV platforms for local advertising, LG Ad Solutions has announ...

11/12/2025

Boston Conservatory Earns Several Best of Accolades in 2025

Boston Conservatory Earns Several Best of Accolades in 2025 Highlights include a faculty Grammy win, a seventh consecutive year on Playbill's list of co...

11/12/2025

Lawo, SMPTE To Conduct ST 2110 Practical Lab

RASTATT, Germany Lawo and the Society of Motion Picture and Television Engineers (SMPTE) have partnered to launch the SMPTE ST 2110 Practical Lab, an immersive ...

11/12/2025

Comcast's Xfinity Revamps National Video Plans

PHILADELPHIA Comcasts Xfinity operating brand has announced the launch of new national video plans with all-in pricing that the operator said will provide custo...

11/12/2025

Analyst: Pay TV Video Subs Rise for First Time Since 2017

After eight years of declines, MoffettNathansons new Cord Cutting Monitor for Q3 2025 shows that pay TV subscribers to linear TV packages rose by 303,000, the f...

11/12/2025

Happy Holidays from Berklee

Happy Holidays from Berklee Enjoy this years holiday student-performance video. December 10, 2025 By Office of the President Dear Berklee community, As w...

11/12/2025

As AI Grows More Complex, Model Builders Rely on NVIDIA

Unveiling what it describes as the most capable model series yet for professional knowledge work, OpenAI launched GPT-5.2 today. The model was trained and deplo...