Messages of discovery, ingenuity and compassion may have fueled Netflix's latest original series, True & the Rainbow Kingdom. But behind the scenes, NVIDIA Quadro GPUs will power every pixel audiences of the animated children's series will see on their screens.
When Netflix wanted to commission an innovative comedy adventure series for preschoolers, they looked to Guru Studio. The entertainment company specializes in animation and has a track record of developing successful, internationally acclaimed shows. Together with Home Plate Entertainment and i am OTHER, Guru developed True & the Rainbow Kingdom, set to premiere globally in summer 2017 as a Netflix Original.
The series is based on artwork by Friends With You, a fine-art collaborative, and its messages of magic, luck and friendship. The series is produced on an entirely GPU-based workflow usingRedshift, an engine built from the ground up for GPU rendering. It runs exclusively on NVIDIA GPUs.
Quadro M6000 24GB Puts Data Concerns to Rest
CPU rendering is the way rendering has been done since the beginning of CG, says Yurie Rocha, computer graphics supervisor at Guru. GPU renderers have existed in the market for some time, but there were always compromises because the cards could only handle so much data. With the release of the NVIDIA Quadro M6000 with 24GB of memory, any concerns or compromises are no longer an issue.
Rocha says the Quadro M6000 marks a turning point in the CPU vs. GPU debate.
Artists can now push scenes to their limits without fear of significant performance loss or being hampered by technical concerns that inhibit creativity, he says.
When comparing scenes rendered with Redshift using CPUs vs. GPUs, the team at Guru experienced a 10x increase in speed. Then they added the latest Quadro 24GB to their HP Z840 workstations loaded with a 250GB HP Z Turbo Drive G2. This gave them a further 20 percent speed increase while rendering complex scenes, allowing them to dive into production with confidence and no compromise in quality for speed.
A Game Changer for the Animation Industry
This is a huge paradigm shift for how we do work here at Guru Studio, with many more companies sure to follow, Rocha says. We have yet to find a scene the M6000 cant handle. That peace of mind is crucial to maintaining our quick turnaround production schedule.
Panagiotis Zompolas, founder and CTO at Redshift Rendering, added: The new NVIDIA Quadro M6000 24GB allows Redshift users to render scenes of stunning, Hollywood-level detail several times faster compared to anything else on the market. We're super-excited to see what our users create using this GPU.
To support this project and a growing number of others, Guru expanded its render farm capacity. Guru looked at all options: cloud rendering, co-location and GPU rendering. In the end, it chose a new GPU farm, which was half the cost of a CPU farm, occupied half the space in the server room and was easier to deploy. It also had the added benefit of keeping Guru's material securely in house.
I knew I could reliably build a render farm onsite with the NVIDIA Quadro M6000 and it turned out to be comparable to something that would've cost twice as much if done traditionally, Rocha says. Switching to GPUs has given us a competitive advantage.
Learn more about the making of True & the Rainbow Kingdom from Yurie Rocha during his talk Exclusively using NVIDIA GPUs and Redshift to deliver the next wave of original content at SIGGRAPH 2016 in the NVIDIA theater on July 26 at 2:25 p.m. Pacific time.
Most recent headlines
11/12/2025
Dalet, a leading provider of cloud-native, end-to-end media workflow solutions, ...
28/11/2025
Nadia Fall attends the 2025 Sundance Film Festival premiere of Brides at the Egyptian Theatre on January 24, 2025, in Park City, Utah. (Photo by Donyale West/...
28/11/2025
It's easy to ignore those little red update available badges. But when it ...
28/11/2025
WASHINGTON Federal Communications Commission has released a tentative agenda for the December Open Commission Meeting scheduled for Thursday, December 18, 2025 ...
28/11/2025
The Professional Fighters League is looking to super-serve fans of mixed martial...
28/11/2025
Fubo has released in beta on select Roku devices a new feature that lets users display up to four simultaneous streams at once....
28/11/2025
The WNBA playoffs and Week 4 of the NFL regular season highlight the list of live sports events airing on television this weekend....
28/11/2025
The 32nd class of honorees to the B+C Hall of Fame took to the stage at New York's Ziegfeld Ballroom on September 26 for a gala induction event. Click below...
28/11/2025
We hold in our hands the very last Next Text for Next TV, the weekly back-and-fo...
28/11/2025
DirecTV said it made a deal with EchoStar to buy EchoStar's video businesses, including satellite-TV provider Dish TV and virtual MVPD Sling TV, for $1 plus...
28/11/2025
The Broadcasting+Cable Hall of Fame, the premier industry event paying tribute to the influencers, innovators and shining lights of broadcast, cable and streami...
28/11/2025
Friday 28 November 2025
Sky Sports x Slawn drop limited-edition football jersey...
28/11/2025
Rohde & Schwarz shows resilience in a challenging environment, revenue exceeds t...
28/11/2025
Unwrapped: The Toy Show Appeal - airing this Sunday on RT One and RT Player- s...
27/11/2025
LONDON Vizrt has added several AI-driven advanced features offering improved speed, intelligence and accuracy in the newest version of its media asset managemen...
27/11/2025
Prime Video has launched AI-powered video season recaps in a beta version for select English-language Prime Original series in the U.S., a move Amazon is callin...
27/11/2025
Back to All News
Netflix's Raat Akeli Hai: The Bansal Murders Marks a Grand...
27/11/2025
27 Nov 2025
GSMA brings M360 Eurasia 2026 to Samarkand in partnership with VEON...
27/11/2025
Tahar Rahim and Izuka Hoyle star in the gripping six-part Sky Original from Acad...
27/11/2025
Thursday 27 November 2025
Sky Arts Reveals the Nation's Greatest Basslines - and Queen Reign Supreme
The UK's most iconic basslines have been revealed...
27/11/2025
Back to All News
Stranger Things 5': Prepare for One Last Adventure With O...
27/11/2025
The media industry has a paradox at its core. It's an industry built on light, color and imagination, yet behind the scenes, it's powered by one of the ...
27/11/2025
Rating reflects rating progress across areas including policies, diversity & inclusion, health & safety and Net Zero leadership
Winchester, UK, 27 November 202...
27/11/2025
What are the industry standards for Retail Media? Kathryn explains that certification is based on the IAB Europe Retail Media Measurement Standards and the IAB ...
27/11/2025
World champion boxer and Irish sporting icon Katie Taylor will be in studio this...
27/11/2025
Roblox, one of the world's most popular online gaming platforms for primary ...
27/11/2025
Black Friday is leveling up. Get ready to score one of the biggest deals of the season - 50% off the first three months of a new GeForce NOW Ultimate membership...
26/11/2025
SVG Sit-Down: Prime Video EP Mike Muriano Previews Massive Black Friday Slate Fe...
26/11/2025
A cinematic snow sculpture at the 1995 Sundance Film Festival. Photo by Randall Michelson...
26/11/2025
Book podcasts are booming. On Spotify, you'll find everything from celebrity book clubs to deep dives with bestselling authors. And in markets where audiobo...
26/11/2025
Mumbai, November 24, 2025: In a first-of-its-kind initiative, JioStar, in collab...
26/11/2025
LONDON Factual content producer ITN Productions has launched a new low-latency IP gallery for news bulletins....
26/11/2025
MIAMI TelevisaUnivision said it struck a new multiyear distribution agreement with YouTube TV that includes distribution of TelevisaUnivision's U.S. network...
26/11/2025
OpenDrives, Inc., a leader in software-defined data storage and data services, today announced the launch of the Atlas Corporate Creative Solution. This new Atl...
26/11/2025
Disguise, the industry-leading company powering the world's biggest live performances, is partnering with pioneering LED wall manufacturer DVS to give atten...
26/11/2025
HighField AI, the pioneer in agentic and multimodal automation for broadcast and media production, today announced the expansion of its global channel partner n...
26/11/2025
As high-stakes Premier League fixtures approach and additional premium content launches, with MONO positioning themselves to dominate Thailand's sports stre...
26/11/2025
Hosting a wide variety of events from high-intensity NHL games to complex live music concerts and major entertainment productions, Montreal's 21,000 capacit...
26/11/2025
Vizrt, the leader in live production technology revolutionizing viewer engagement and experience, releases AI-driven advances focusing on speed, intelligence, a...
26/11/2025
ITN Productions, an award-winning factual content producer, today launched a new low-latency IP gallery for news bulletins. Responsible for delivering a leading...
26/11/2025
Ikegami reports ongoing advances throughout 2025 in developing and delivering coordinated television production solutions that maximize quality, versatility and...
26/11/2025
Following the Nov. 21 blackout of NBCUniversal channels on Fubo, the two sides have traded barbs about their inability to reach a new carriage deal....
26/11/2025
LONDON As TV sports rights become increasingly important for both broadcasters and streamers, Ampere Analysis predicts global investment in the genre will surpa...
26/11/2025
LOS ANGELES Vubiquity said it has achieved the Amazon Web Services (AWS) Media & Entertainment Competency as part of the AWS Partner Network (APN). This designa...
26/11/2025
WASHINGTON The Federal Communications Commission's Enforcement Bureau said it has entered into a consent decree with Comcast calling for the cable company t...
26/11/2025
Berklee Named to the Hollywood Reporters Top Music Schools List The publication highlights the college's screen scoring program, industry partnerships, and ...
26/11/2025
Back to All News
Animated Series Love Through a Prism' Casts New Light on ...
26/11/2025
Back to All News
NALIP Unveils Fifth Cohort of Director Incubator
Social Impact
26 November 2025
United States
Link copied to clipboard
The National Assoc...
26/11/2025
YouView Achieves Greenly Gold Certification for SustainabilityNov 26, 2025
YouView is proud to announce a Gold Certification award from Greenly for our perform...
Messages of discovery, ingenuity and compassion may have fueled Netflix's latest original series, True & the Rainbow Kingdom. But behind the scenes, NVIDIA Quadro GPUs will power every pixel audiences of the animated children's series will see on their screens. 
