Here at Kickstarter, we have an incredible data team - people who spend their days assembling intricate queries, digging deep into Kickstarter's data-guts, analyzing what they find, and helping build the very best platform possible. (If that sounds like a blast to you, then you're in luck, because they're currently looking for a new member to join them.) These people are very smart, very busy, and very rigorous about their work, which is why we try not to bother them when we get curious about less pressing questions, like whether there have been more projects involving pirates or more involving ninjas.
But such questions deserve answers, don't they? (Answers like: it's pirates.) So welcome to our department of amateur data-wrangling, in which non-data people take it upon ourselves to investigate matters the data team doesn't normally have time for, and then we bug them for help when we get stuck.
Today's question: Is it possible that Kickstarter is one of the few places on the internet where dogs are more popular than cats?
To answer, we pulled the numbers for projects that used words like dog or cat (or puppy, or feline, or a few other related terms) in their main data fields - the project title and the short descriptive blurb. Is this method super-rigorous? Well, no. It means that something like John Vanderslice recording a full-album cover of David Bowie's Diamond Dogs will wind up in the dog column. But is it spiritually sound? Vanderslice could have recorded a full-album cover of Harry Nilsson's Pussy Cats, Poison's Look What the Cat Dragged In, or The Very Best of Cat Stevens, but he chose not to. He invoked the spirit of the dog, and for our purposes that makes him Team Dog, forever.
Which is good news for him, because by many measures, Team Dog is winning. Here are the stats for total number of projects launched, and total money pledged, for cats and for dogs. (You'll have to take our word for it that, at a quick glance, the bulk of these projects really did seem to be related to actual cats and dogs, not David Bowie - projects like a documentary about dogs who ride in motorcycle sidecars, a film starring James Cromwell as a veterinarian, and a cat-shaped candle with a terrifying secret.) Voila:
So: is it possible there's a place on the internet where people are more into dogs than cats? Like, besides moderndogmagazine.com and this Yahoo! Answers question? Some signs point to yes!
Dig deeper into the stats, and things get more interesting:
You'll notice two things here. One is that Team Cat projects were more likely to be funded - their success rate lands at 44%, pretty much the same as Kickstarter projects as a whole. The other is that the average number of backers for Team Cat projects was significantly higher than the average for Team Dog. The Kickstarter data team has warned us about drawing cavalier conclusions from limited information, but hey, does it not look at least possible that the world of cat-related-project backers is underserved, as a community? Look at it this way:
See, when it comes to the number of people pledging to Team Dog versus Team Cat projects, the difference isn't huge - dogs are up by just under 20%, whether you're counting overall pledges or unique backers. But when it comes to the number of projects they were supporting, and the amount of money pledged, the difference is much bigger - around 60%. As a whole, Team Dog backers would seem to be spread more thinly across a larger number of projects, getting more ideas funded, while Team Cat backers are clustered around a smaller number of projects, with higher pledge counts and success rates.
Which brings us to a sensitive issue. We love dogs, and dog people. We also love cats, and cat people. The last thing we'd ever wish to do is sow discord between these two communities. (We are not instigators, and if we were going to instigate, we'd probably try and get ferret people into the mix.) But if you couldn't already guess, here's one way Team Dog is getting all those projects funded:
Does this mean dog-type backers are more generous than their cat-type counterparts? Not at all! Given what we see above, it could just be that the larger number of pledges per cat project meant each individual backer didn't need to contribute as much to ensure a project reached its goal. Or maybe dog projects tended to offer substantial rewards at higher pledge levels. Or maybe a really rich dachshund made some huge pledges. There are lots of possibilities! Don't hold it against cat-lovers. Or, you know, lovers of projects with cat in the title or blurb.
What have we learned from all this? Very little, to be honest. But if you think cats deserve as much space on Kickstarter as dogs, maybe now is the time to rally your people, start your project, widen the Team Cat project pool, and perhaps follow in the footsteps of our most-funded cat-and-dog projects to date:
iFetch: The Ball Launcher for Dogs (dogs -$88,221)
SHRU - The intelligent cat companion (cats - $170,779)
Its Important to Paws (dogs and cats - $27,699)
Stay tuned for more amateur data-wrangling - and some actual serious analysis from our actual skilled data team - in the months to come. Next time, we'll be tackling ZOMBIES vs. ROBOTS.
Most recent headlines
09/11/2025
Dalet today announced a transformative leap forward for media operations: Agentic Artificial Intelligence (AI) that unifies the Dalet ecosystem under one natura...
20/10/2025
Inside TAMS: How Time-Addressable Media Stores could redefine sports workflows By Paul Markham
Friday, October 17, 2025 - 08:57
Print This Story
A penalty...
20/10/2025
Transformational production: Inside TVN's remote production push for the DFL...
20/10/2025
How NBC Sports Transitioned Stamford Facility to One Format: 1080p HDRMulti-year plan harmonizes workflows, simplifies operationsBy Ken Kerschbaumer, Editorial ...
20/10/2025
NBA on NBC' Studio Production Team Is Ready for Tip-Off With Coast-to-Coast...
20/10/2025
Under pressure: TVN CEO Markus Osthaus considers the German sports broadcasting ...
20/10/2025
(L-R) Maria Dizzia, Carmen Emmi, and Russell Tovey attend the Plainclothes pre...
20/10/2025
In March, we launched Concerts Near You to help listeners find concerts from their favorite artists. Since then, more than 3 million people have used it to disc...
20/10/2025
Em diversas cidades do Brasil, um movimento tem se fortalecido para celebrar o poder, a beleza e a profundidade da criatividade negra. O Dia AMPLIFIKA, agora em...
20/10/2025
In cities across Brazil, a movement is growing that celebrates the power, beauty, and depth of Black creativity. AMPLIFIKA Day, now in its fifth edition, return...
20/10/2025
Airborne Early Warning and Control aircraft rendering...
20/10/2025
DENVER and MUNICH Imagine Communications today announced its plans to acquire Pixel Power Ltd., a wholly owned subsidiary of Rohde & Schwarz. Financial terms of...
20/10/2025
LOS ANGELES G Morgan has joined Globecast, a provider of broadcast, media and entertainment managed services, as executive vice president of sales, Globecast Am...
20/10/2025
PLYMOUTH, Wisc. Heartland Video Systems and Zixi have partnered to enable broadcast-quality live video delivery over any IP network....
20/10/2025
A. R. Rahman on Facing Fear and Finding the Divine In an interview with Berklee President Jim Lucchese, the Oscar-winning composer reflects on how courage and...
20/10/2025
Monday 20 October 2025
To view this content, please enable our use of cookies. ...
20/10/2025
Rohde & Schwarz transfers Pixel Power to Imagine Communications Companies work collaboratively to ensure continuity and ongoing support for existing customers...
20/10/2025
RT 's Prime Time is set to host the final Presidential Election Debate this Tuesday night, October 21, providing an opportunity to hear directly from Irelan...
20/10/2025
NVIDIA and Google Cloud are expanding access to accelerated computing to transform the full spectrum of enterprise workloads, from visual computing to agentic a...
19/10/2025
Back to All News
Sins of Kujo' Comes to Life in New Live-Action Series Set for Spring 2026
Entertainment
19 October 2025
GlobalJapan
Link copied to cl...
18/10/2025
New England Sports Network (NESN) has chosen Harmonic, working with Astound Business Solutions, as its enterprise technology partner to transform primary distri...
18/10/2025
NEW ORLEANS, La. In the run-up to the start of the NBA season, WVUE-TV and Gray Local Media have announced a deal with DirecTV that will greatly expand access t...
18/10/2025
Berklee Celebrates 40 Years of the Fall Together Concert Faculty composers Bob Pilkington and Greg Hopkins are among the featured artists for this year's ...
17/10/2025
NEP Group Receives New Equity Investment From 26North Partners LP, Co-InvestorsCarlyle remains the largest shareholder as the company prepares for the futureBy ...
17/10/2025
Apple Lands Five-Year Deal for F1 Distribution in the U.S.Besides airing on Apple TV, the sport will be amplified on other Apple servicesBy Ken Kerschbaumer, Ed...
17/10/2025
SVG Sit-Down: Marshall Electronics' Bernie Keach on the Future of PTZ Camera...
17/10/2025
L2 Productions' REMI Facility in Austin Can Produce Content From AnywhereMusic festivals, sports events are produced via flypacks and remote control roomsBy...
17/10/2025
By Lucy Spicer
One of the most exciting things about the Sundance Film Festival...
17/10/2025
(L-R) Christopher Meyer, Addison Timlin, Cooper Raiff, Lili Reinhart, Alyah Chan...
17/10/2025
M sica e arte se uniram em uma noite especial na semana passada na ZIV Gallery, ...
17/10/2025
Music and art came together for one special night last week at ZIV Gallery, an i...
17/10/2025
Spotify and FC Barcelona are extending our partnership through 2030, continuing a collaboration that's redefining how fans, players, and artists connect. Th...
17/10/2025
MURRIETA, Calif. The Sports Fishing Championship (SFC) has deployed DigitalGlue's creative.space storage platform to streamline video production by centrali...
17/10/2025
BELLEVUE, Wash. Football continued to cement its reputation as a bulwark of TV advertising in Q3 2025 with new data from iSpot that showed both the NFL and coll...
17/10/2025
The Sports Fishing Championship (SFC), the premier competitive saltwater fishing series, has transformed its production workflow by adopting creative.space, the...
17/10/2025
QuickLink, a leading provider of award-winning multi-camera video productions and remote contribution solutions, announces the release of StudioPro Version 4, ...
17/10/2025
Although the annual Grammy Awards celebration is best known for recognizing achievements in the recording industry, the show often proves a visual spectacle as ...
17/10/2025
OpenDrives, Inc., a leading provider of software-defined data storage and data services, has promoted Alex Dunfey to Chief Technology Officer (CTO) from his for...
17/10/2025
The University of Arizona (UofA) has significantly upgraded its broadcast communication infrastructure with the integration of Riedel Communications' advanc...
17/10/2025
Harmonic (NASDAQ: HLIT) today announced that New England Sports Network (NESN), owned by Fenway Sports Group and Delaware North, has selected Harmonic as its en...
17/10/2025
Austin PBS has recently upgraded its facility-wide communications infrastructure, deploying Clear-Com 's Eclipse HX, FreeSpeak II beltpacks, and V-Series ...
17/10/2025
ZEISS announces an open call for the closed BETA testing phase of CinCraft Virtual Lens Technology, the innovative digital tool that brings authentic lens chara...
17/10/2025
Situated in the town of Kokkola, Centria University of Applied Sciences offers higher education across five core fields: engineering, business, social and healt...
17/10/2025
Public information channel in Georgia, USA, to implement a powerful, simple, and cost-effective playout automation platform.
Pebble, the leading automation, co...
17/10/2025
HBO Max is reporting that it has launched in 15 new markets, including Bangladesh, Cambodia, Macau, Pakistan, Sri Lanka and Ukraine, boosting the streaming serv...
17/10/2025
Netflix said it will make a major push into video podcasts, inking a wide-ranging deal with Spotify through which it will offer 16 podcasts in the U.S. starting...
17/10/2025
Lexington, Ky. As part of a push to highlight its advanced advertising capabilities, Viamedia has launched a new AI-powered ad tech platform and officially rebr...
17/10/2025
NEW YORK QuickLink has announced the release of StudioPro Version 4, which the company is calling the most significant upgrade yet to its flagship video product...
17/10/2025
NEW YORK and CUPERTINO, Calif. Apple and NBCUniversal said they will sell Apple TV and Peacock streaming bundles to U.S. subscribers starting Oct. 20....
Here at Kickstarter, we have an incredible data team - people who spend their days assembling intricate queries, digging deep into Kickstarter's data-guts, analyzing what they find, and helping build the very best platform possible. (If that sounds like a blast to you, then you're in luck, because they're currently looking for a new member to join them.) These people are very smart, very busy, and very rigorous about their work, which is why we try not to bother them when we get curious about less pressing questions, like whether there have been more projects involving pirates or more involving ninjas.
