
Tennis Australia, Gravity Media Efforts at Australian Open Embrace Virtual Advertising With 165 cameras and 1080i, 1080p, and UHD coverage, rightsholders can deliver all the angles By Ken Kerschbaumer, Editorial Director
Thursday, January 26, 2023 - 12:28 pm
Print This Story | Subscribe
Story Highlights
The Australian Open is heading into its Championship weekend, and, for Gravity Media, it's the conclusion of another busy tennis season in Australia: besides the Open, the production-services provider handled the United Cup in Brisbane, Sydney, and Perth and the Adelaide International. This is the ninth year that the company has been the broadcast and technology partner for the happy slam.
In 2005, we provided our first total technical-facility solution for the host broadcast of the Australian Open, says Kevin Moorhouse, advisor, Gravity Media. Our role and the requirements for Tennis Australia have evolved dramatically over the past 19 years, and this year's event is the biggest and most complex operation we have undertaken.
The production-control room for Rod Laver Arena at the Australian Open
Melbourne Park is home to the Open, the first major of the season, and 165 cameras are deployed across the entire precinct, including Sony HDC-3500/4300 cameras and various robotic solutions using Sony P43, Hitachi DKH 200, and Panasonic cameras with Mark Roberts PTZF heads. Receive sites allow 16 roving RF cameras to work anywhere within the venue, and two remote RF robotic cameras deliver broader views of Melbourne.
All audio and video signals are delivered to a central apparatus room connected via 500 meters of fiber to the production facility at Tennis Australia headquarters, providing coverage of the 10 outside courts as well as Rod Laver Arena, Margaret Court Arena, and John Cain Arena. Three formats are offered to rightsholders: 1080i, 1080p, and 4K.
We did the whole event in 1080p/50 and the main court coverage in Rod Laver Arena in UHD, says Moorhouse. But many of the unilateral rightsholders onsite still want 1080i program and iso camera splits, so we [converted] 1080p to 1080i for all 165 camera signals.
The robotics-control area for the Australian Open
It's a complex undertaking, Moorhouse points out, adding that successful deployment of a high-quality and reliable infrastructure is testament to the Gravity Media crew: They are extremely talented and hardworking, and I want to thank them, as well as Tennis Australia for once again entrusting us with the delivery of the broadcast and technology undertakings for the Australian Open.
To achieve system connectivity, Gravity Media deploys an IP-based large fly-away system with a level of baseband systems to provide what is effectively a 3,900 3,500 video router. An audio solution integrating Audio Live and Calrec cores allows more than 2,500 audio signals to be routed within the facility.
The production facility has seven production galleries using Kahuna Maverick panels and six audio-control rooms featuring Calrec Artemis consoles. Gravity Media is also deploying 10 Simplylive ViBox vision-mixer systems.
The logging area for the Australian Open
All slow-motion replays, plus archiving and media management, are handled with 25 EVS servers, 52 EVS IPDirectors, 16 EVS XT Access units for real-time transfers and transcoding, three EVS XFiles, and four DBServers, which are SQL servers that host the IPDirector database. During any day's play, Gravity Media delivers 25-45 streams to the 900 Tb of storage onsite, allowing all the action to be accessed by the host and unilateral broadcasters.
For viewers, one of the can't miss it items is the use of augmented-reality graphics in a way that breaks the mold compared with the other three tennis majors.
Tennis Australia use Girraphic as GFX provider, and we also have virtual GFX cameras on the top three courts, says Moorhouse. On Rod Laver Arena, we have Camera 1, the Spidercam, and Camera 44G as virtual cameras; on [Margaret Court] and [John Cain], we have Cam 44G as a virtual camera. These are used for things like break point, weather, player profiles, and more.
There are also virtual-advertising elements on the three main courts, and, according to Moorhouse, the efforts are handled by Australia-based Broadcast Virtual. The results are targeted ads sent to five regions: Australia/New Zealand, Europe/MENA/India, Japan, Asia, and North America and Latin America.
They generate specific targeted adverts for numerous regions in 1080i, 1080p, and UHD, says Moorhouse. That means we have 15 different 1080i PGM feeds, seven different 1080p PGM feeds and three different UHD PGM feeds.
The addition of virtual advertising introduced some timing issues with unilaterals onsite.
That was an additional technical issue we needed to overcome, he explains. For example, ESPN sends their feeds back to Bristol and is cutting their show from Bristol, but the virtual advertisements are added to the program feed, which means those feeds are delayed 1.5 seconds from the camera iso splits [taken] onsite in Melbourne. We have to delay the 30 iso splits by 1.5 seconds so that they are in time with the programming feeds leaving Melbourne.
Ahead of the Main Event In the lead-up to the Australian Open, Gravity Media supported Tennis Australia in providing facilities for the inaugural United Cup mixed-teams tournament, as well as the Adelaide International.
For the United Cup, Gravity Media provided production trucks and facilities in Brisbane, Perth, and Sydney, with 28 cameras and multiple EVS replay and edit-suite facilities at each site, along with the Xeebra replay system for use by teams and players.
Additional bespoke Gravity Media fly-away production systems were implemented in Sydney to draw together coverage from multiple cities to create a complete
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
01/06/2026
January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026
Throughout the week, Dolby brings to life the latest innovatio...
02/05/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
01/05/2026
January 5 2026, 18:30 (PST) NBCUniversal's Peacock to Be First Streamer to ...
01/04/2026
January 4 2026, 18:00 (PST) DOLBY AND DOUYIN EMPOWER THE NEXT GENERATON OF CREATORS WITH DOLBY VISION
Douyin Users Can Now Create And Share Videos With Stun...
13/03/2026
Recently named CEO Andreas Eriksson has taken the helm at Net Insight at a pivot...
13/03/2026
Scripps Sports and Ally Financial are partnering with the Professional Women's Hockey League (PWHL) to broadcast its first game on national linear televisio...
13/03/2026
Disney+ has launched Verts, a vertical video feed on its U.S. mobile app, markin...
13/03/2026
LTN, a managed IP video transport company, and Appear, a live production technol...
13/03/2026
The Professional Fighters League (PFL) has announced an agreement with Sportradar for global betting data and streaming rights. Under the deal, Sportradar becom...
13/03/2026
In-venue and creative video staffers at the professional and collegiate level ha...
13/03/2026
The streamer will be the first entertainment platform to offer AI-enabled vertical video for live games, starting with the NBA...
13/03/2026
Ease Live, an Evertz company specializing in interactive graphical overlays, has deployed its platform on Red Bull TV for Premier Padel coverage. The deployment...
13/03/2026
Monday Night Football, ESPN's premiere NFL property, has continued to be improved and upgraded from a production perspective. Alternative broadcasts are aug...
13/03/2026
At NAB Show 2026, Net Insight (booth W1653) is introducing the Nimbra 520, a high-density media processing node for live contribution and distribution across ma...
13/03/2026
Harmonic (booth W2831) has announced Spectrum X Plus, the newest generation of its Spectrum X media server, offering double the channel density of previous gene...
13/03/2026
Riedel Communications has announced the expansion of its Managed Technology Divi...
13/03/2026
Telestream (booth W1503) has announced the expansion of Telestream Cloud Services with the introduction of UP, a cloud-native solution for ingest, orchestration...
13/03/2026
From awards ceremonies and sports honors shows to festivals and fan conventions,...
13/03/2026
Overtime has announced a partnership with Metro by T-Mobile, naming Metro the Of...
13/03/2026
At NAB 2026, Calrec (booth C6907) will IP Ecosystem powered by True Control 2.0, integrating the company's IP-native Argo consoles - including the U.S. debu...
13/03/2026
Ratings Roundup is a rundown of recent ratings news derived from press releases ...
13/03/2026
Spotify has always been built around your taste. More than 80% of listeners say personalization is what they love most about us. Now we're taking that even ...
13/03/2026
The new Spotify Legends Club has opened its doors. Its members: select German-sp...
13/03/2026
Pushing drum sampler technology into new territories
The latest version of Klevgrand's software drum sampler has just arrived, boasting a newly designe...
13/03/2026
Expanded headphone support & engine improvements
IK Multimedia's recently introduced ARC On-Ear system brings the power of their monitoring-correction s...
13/03/2026
Extra sound collections, more presets & new Keys category
UVI's rhythm and pattern instrument has just received a major update that introduces four new ...
13/03/2026
Over a year ago, L3Harris delivered the first missionized Bombardier Global 6500 aircraft for U.S. Indo-Pacific Command. Two ATHENA-R platforms now average 400+...
13/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
13/03/2026
Harmonic (NASDAQ: HLIT) today announced Spectrum X Plus, the newest generation of its Spectrum X media server, offering double the channel density of previous ...
13/03/2026
When Ewing Covenant Church made the decision to return to its original, historic building, affectionately called 1867 Sanctuary for weekly worship, the congre...
13/03/2026
Marshall Electronics introduces its first all-IP 4K POV camera, the CV574-WP, at NAB 2026 (Booth C8339). The CV574-WP supports NDI |HX, providing ultra-efficien...
13/03/2026
At NAB Show 2026, Net Insight introduces Nimbra 520, a high-density media processing node designed to simplify live contribution and distribution across both ma...
13/03/2026
Abandon Editorial Signs With Micha l Dimitri for West Coast Representation
Brie Clayton March 12, 2026
0 Comments
Abandon Editorial is excited to part...
13/03/2026
Documentary The Bulldogs Shot and Edited with Blackmagic Design
Brie Clayton March 12, 2026
0 Comments
Editorial tools helped shape film in real time,...
13/03/2026
AE Captions as Fast as CapCut - No Plugins
Graham Quince March 12, 2026
0 Comments
Stop wasting hours clicking through nested compositions and manuall...
13/03/2026
New Music USA and Berklee Institute of Jazz and Gender Justice Announce 2026 Nex...
13/03/2026
Friday 13 March 2026
Sky Adds Blood on Snow to Original Film Slate in Acquisiti...
13/03/2026
RT has announced today that Rick O'Shea is the new presenter of Arena RT Radio 1's flagship weeknight arts and culture programme. Rick has been pres...
13/03/2026
Lights! Camera! Action! The 98th Oscars set to air live as RT backs the Irish n...
12/03/2026
Staines-upon-Thames, UK, 11th March, 2026 - Yospace, the trusted leader in Dyna...
12/03/2026
Utah Scientific Expands Technology Partner Program With Integrations From Audina...
12/03/2026
Techex, a global expert in live video solutions over IP and cloud, announces the appointment of Matt McKee as Senior Director, Sales, Americas, further strength...
12/03/2026
KOKUSAI DENKI Electric America has appointed Mondae Hott as Regional Sales Manag...
12/03/2026
At the 2026 NAB Show, Interra Systems will showcase its latest advancements in a...
12/03/2026
The 15th National Games of China concluded after a two-week celebration of athletic excellence and regional collaboration. Held from Nov. 9-21 across Guangdong,...
12/03/2026
Live-production academic program Butler Sports Live produced a total of 40 fall-...
12/03/2026
The University of Nebraska's HuskerVision has completed the second phase of ...
12/03/2026
Grass Valley and integration partner Tab M Solutions have completed Phase 1 of a...
12/03/2026
The broadcaster expands its campus-production model as the university handles tw...