
The Brazilian Olympics fan had no lack of choices when it came to deciding how to tune in for Brazil's exciting win over Germany in men's Olympic football and virtually every other sport. Brazilian TV provider Globosat broadcast the action not only on its over-the-air service but also on its SporTV cable channel, for a total 16 channels. And, if that wasn't enough, it also sub-licensed over-the-air rights to Record and Bandieras and cable rights to Fox Sports Brazil and ESPN Brazil.
Globosat's Diego Rangel de Menezes (left) and David Presas at the IBC
The fact that Globosat and SporTV have sublicensed out the Games to four other entities (all of which are offering the same events) point to its domination in the market. And its IBC presence is just as dominant, with two large control rooms, Avid Media Composer for SporTV and Adobe Premier editing systems for news editing, and a newsroom area, where Globosat and SporTV journalists and producers plan coverage.
A new Globosat offering for the Games is a dedicated news channel. We're not just looping news; we have dedicated crews in the field, says David Presas, executive producer, news and sports division, Globo International. Wherever there is a Brazilian in any sport, we have a camera.
Globosat also has deployed five of its OB vans for unilateral productions of such events as aquatics, athletics, and gymnastics. Those vans are connected to the Globosat production center and the IBC via fiber. For other sports, such as judo and basketball, SporTV made use of flypacks. Studio locations were connected via IP, thanks to Lawo's V__remote4 system for IP transport of audio and video signals.
Globosat's SporTV control room is only a few miles from the Olympics IBC.
Globosat's main broadcast and production facility is located only a few miles from the Olympic Park and IBC. That meant that, early in its Olympics planning, the Brazilian broadcaster decided to bring as many of the signals available at the IBC to its main production facility. To make that happen, the broadcaster set up 240-Gbps connectivity for the full suite of OBS signal services: the Multichannel Distribution Service (MDS), the VandA+ package with 55 audio and video signals, and the Multi Clip Feed (MCF), which provides super-slo-mo replays, crowd shots, and more. There is also a return circuit from Globosat to the IBC for sending content back as well as IPTV service.
Additionally, the Rio de Janeiro-based cable and satellite company is using Elemental encoding and decoding gear in those efforts. The workflow deploys both HD-SDI and SMPTE 2022-6, a standard for transporting high-bitrate media signals over IP networks, to packetize and deliver 1.6-Gbps streams for each channel over standard fiber, reducing the capital cost of installing multiple dedicated video circuits.
The result is an Olympics workflow that makes use of 21 control rooms: one main control room in the IBC produces the main SporTV channel; the rest, individual sports and events.
One of 20 Globosat control rooms relying on Vizrt Viz Opus for Olympic production
Each channel is running entirely on a Vizrt Viz Opus control-room-in-a-box, which manages live sources, video, graphics, audio, and commercial-break content. Viz Opus has been integrated with Globosat's IBMS traffic system to manage content for the commercial breaks, using Vizrt's Showmaker rundown-management tool for Viz Opus to organize and play out the content through the Viz Opus system. At the same time, Showmaker is also exporting and updating the as-run commercial-breaks list in Globosat's traffic system.
In 2015, the broadcaster installed Viz Mosart studio-automation systems in all 12 production-control rooms at its permanent production center in Rio. All are handling live coverage of the Games and feature real-time graphics and video controlled by the Viz Trio playlist controller, which is played through Viz Engine.
We needed a fast and efficient way to easily manage the massive amount of content coming in from the Games. This will include video, audio, data, and multiple live feeds for eight of the 16 dedicated channels, says Louren o Carvano, engineering director, Globosat. We're very confident in Viz Mosart's ability to manage our existing control rooms, while Viz Opus allows us to use minimal staffing to maintain a consistent graphics design across all of our additional channels, simultaneously feeding live-video streams with local audio and adding custom commercial breaks from a single, cost-effective solution.
To handle its in-depth archive of programming, Globosat uses Vizrt's Viz One enterprise-level media-asset-management (MAM) system to manage its extensive amount of content. For Rio 2016, the broadcaster is using Viz One to manage a huge amount of content for use in its analysis shows. The production teams are using the system throughout production for ingest, cataloging, archiving, and editing. Viz One logging capabilities allow users to enrich metadata by adding new markers, keywords, annotations, and scene descriptors. All of this functionality lets Globosat streamline workflow and helps editors, producers, and journalists find the right files as quickly as possible.
All the video content from Viz One is played live on-air through the same Viz Engine video servers that output graphics from the control room.
To further enhance Globosat's Games programming, augmented-reality (AR) graphics systems have been implemented at the broadcaster's studio. Powered by Viz Virtual Studio, the AR graphics feature scoreboards, explainer graphics, and several other designs to help presenters illustrate post-event analysis.
Once the content in the control rooms is ready to be sent to viewers and subscribers, Elemental Live software encodes it for live over-the-top delive
Most recent headlines
09/11/2025
Dalet today announced a transformative leap forward for media operations: Agentic Artificial Intelligence (AI) that unifies the Dalet ecosystem under one natura...
21/10/2025
NAB New York 2025: Although AES Show Is on Its Own, Audio Will Be a Major Part o...
21/10/2025
NAB New York 2025: Business of Broadcast and Media,' Future of Content'...
21/10/2025
SVG All-Stars: Ethan Folz, Senior Director, Digital Operations and Quality of Ex...
21/10/2025
NBA on NBC/Peacock: Livestream Offers Graphic Overlays, Predictive Gaming, Ancil...
21/10/2025
NBA on NBC/Peacock: At the Front Bench With Producer Frank DiGraci and Director ...
21/10/2025
NBA on NBC/Peacock: NBC Sports, NEP Build Ultra-Flexible Production Plan That Se...
21/10/2025
Indigenous storytelling has been at the heart of the work of the Sundance Instit...
21/10/2025
Top L-R: Mysterious Skin, American Dream Second Row L-R: Little Miss Sunshine, D...
21/10/2025
Last week, Spotify and Columbia Records transformed Pier 4 at the Brooklyn Army ...
21/10/2025
SBS Learn's Dharug Ngurra resource empowers classrooms to meaningfully celeb...
21/10/2025
As global operators simplify and evolve their digital platforms, NPS improvement...
21/10/2025
Critical Design Review completion is a key milestone on the path toward Wideband Global Satellite Communications certification for the network in 2026, opening ...
21/10/2025
New Australian undersea training range to implement and improve warfighting tactics, proficiency and safety; enable joint/allied training that contributes to pr...
21/10/2025
eds3_5_jq(document).ready(function($) { $(#eds_sliderM519).chameleonSlider_2_1({...
21/10/2025
September, the beginning of autumn, brought an expected revival to the TV market, largely due to the new fall TV schedules. The time spent in front of the TV sc...
21/10/2025
Broadcast Booms with 20% Uptick vs. August, Achieving Largest Monthly
Increase ...
21/10/2025
During September, streaming's share of TV viewing in Mexico settled at 24.5%, a marginal shift of -0.5 share points from the previous month.
Disclaimer: YU...
21/10/2025
RENNES, France BBright and GlobalM have conducted a technical trial validating Ultra HD interoperability across the entire contribution chain in the cloud, achi...
21/10/2025
Kokusai Denki Electric America will mark the U.S. debut of a new 4K camera at the 2025 NAB New York, Oct. 22-23. Now available, the Z-HD6500-S1 UHD/HD productio...
21/10/2025
Triveni Digital, a trusted leader in ATSC 1.0 and 3.0 service delivery, data broadcasting, and quality assurance solutions, will showcase its entire NEXTGEN TV ...
21/10/2025
Radio Azzurra FM, longest-running radio station in the province of Novara, northwest Italy, has invested in an DHD SX2 audio routing and mixing console for inte...
21/10/2025
Globecast, the leading provider of broadcast, media and entertainment managed services, has announced the appointment of G Morgan as Executive Vice President of...
21/10/2025
Visual Data announces the appointment of Maz Al-Jumaili as Senior Vice President, Worldwide Localization, to advance client engagement, strategic partnerships, ...
21/10/2025
As Amazon's Prime Video prepares to launch its coverage of NBA basketball under a major new deal, Grup Mediapro has announced that it is working with the st...
21/10/2025
ATLANTA Good news for consumers using an Atlanta DTH receiver to watch ATSC 3.0: with a new software update, they will be able to blanket their homes with Wi-Fi...
21/10/2025
While recent news has been heavily focused on Hispanic migration into the U.S., The 2025 Hispanic Market Report from Claritas highlights the fact that this gr...
21/10/2025
MAIDENHEAD, UK RWS has hired Michael Wayne as its head of media and entertainment in Los Angeles where he will lead the company's media localization busines...
21/10/2025
Imagine Communications and Rohde & Schwarz today announced a definitive agreement under which Imagine will acquire Pixel Power Limited, a wholly owned subsidiar...
21/10/2025
Atlanta DTH (ADTH) today announced a major update that will expand the functionality of its NEXTGEN TV receiver by enabling gateway capabilities allowing viewer...
21/10/2025
Heartland Video Systems, Inc. (HVS), a premier video systems integration, consulting, and expert ATSC 3.0 implementation firm announces that it has partnered wi...
21/10/2025
QuickLink, the leading provider of award-winning video production and remote guest integration solutions, today announced the appointment of Austin Hinton as it...
21/10/2025
nternet connectivity startup Miri Technologies Inc. will use this week's NAB Show New York as the launch pad for its latest ground-breaking innovation, the ...
21/10/2025
In today's evolving media landscape, audience measurement isn't one-size-fits-all. With multiple measurement providers now available, networks need the ...
21/10/2025
21 Oct 2025
VEON's Beeline Kazakhstan to Acquire Online Classifieds Busines...
21/10/2025
October 21st, 2025
Tribeca Films to Release Independent Comedy Serious People...
21/10/2025
Synthogy is excited to announce the launch of Ivory 3 LE Uprights - Modern & Vintage, the latest addition to our game-changing Ivory 3 platform. This Legacy Ed...
21/10/2025
Series from Sony Music Vision Features Exclusive Performances From Legendary Bas...
21/10/2025
Tuesday 21 October 2025
Current slide, 0 0, undefined1
0
Download assets
Buying a home ranks above becoming a parent as a key rite of passage into adulthood...
21/10/2025
Back to All News
Netflix Unveils Monster Mash in Trailer of Troll 2' - the...
21/10/2025
Back to All News
For the Fans! Netflix Goes Golden Forging Unprecedented KPop ...
21/10/2025
How can businesses close the AI adoption gap? Start with your recruitment teams, new LinkedIn research shows Published on Oct 21, 2025 Categories: Data and in...
21/10/2025
Synchron Stage Reverb SO: free for Focusrite customers Bring the sound of Vienna's legendary recording stage into your music, free for all Focusrite custo...
20/10/2025
Inside TAMS: How Time-Addressable Media Stores could redefine sports workflows By Paul Markham
Friday, October 17, 2025 - 08:57
Print This Story
A penalty...
20/10/2025
Transformational production: Inside TVN's remote production push for the DFL...
20/10/2025
How NBC Sports Transitioned Stamford Facility to One Format: 1080p HDRMulti-year plan harmonizes workflows, simplifies operationsBy Ken Kerschbaumer, Editorial ...
20/10/2025
NBA on NBC' Studio Production Team Is Ready for Tip-Off With Coast-to-Coast...
20/10/2025
Under pressure: TVN CEO Markus Osthaus considers the German sports broadcasting ...
20/10/2025
(L-R) Maria Dizzia, Carmen Emmi, and Russell Tovey attend the Plainclothes pre...
20/10/2025
In March, we launched Concerts Near You to help listeners find concerts from their favorite artists. Since then, more than 3 million people have used it to disc...