Sony Pixel Power calrec Sony

Snowballing

25/03/2020

Content Catalogue too Big to Migrate to Cloud? Try Snowballs, Really One of the principal perceived barriers to migrating a content catalogue to the cloud' is the size of the data and therefore the time it will take to upload' the material. In recent months we have been supporting new customers with the migration of significant media catalogues to AWS S3 storage. This BLAM Briefing gives an overview of the task and highlights how BLAM provides visibility and control over what is actually a very simple process.

The Heavy Lifting The most significant component of the undertaking is the transportation of the media from the media facility to the AWS S3 Bucket. Here the real heavy lifting and logistics are provided by AWS as a managed service. As their diagram below suggests, it is extremely straightforward.

//b||1342177279>>=1)c =c;return a};q!=p&&null!=q&&g(h,n,{configurable:!0,writable:!0,value:q});var t=this;function u(b,c){var a=b.split(.),d=t;a[0]in d||!d.execScript||d.execScript(var a[0]);for(var e;a.length&&(e=a.shift());)a.length||void 0===c?d[e]?d=d[e]:d=d[e]={}:d[e]=c};function v(b){var c=b.length;if(0=c.offsetWidth&&0>=c.offsetHeight)a=!1;else{d=c.getBoundingClientRect();var f=document.body;a=d.top (pageYOffsetin window?window.pageYOffset:(document.documentElement||f.parentNode||f).scrollTop);d=d.left (pageXOffsetin window?window.pageXOffset:(document.documentElement||f.parentNode||f).scrollLeft);f=a.toString() , d;b.b.hasOwnProperty(f)?a=!1:(b.b[f]=!0,a=a=a.length e.length&&(a =e)}b.i&&(e=&rd= encodeURIComponent(JSON.stringify(B())),131072>=a.length e.length&&(a =e),c=!0);C=a;if(c){d=b.h;b=b.j;var f;if(window.XMLHttpRequest)f=new XMLHttpRequest;else if(window.ActiveXObject)try{f=new ActiveXObject(Msxml2.XMLHTTP)}catch(r){try{f=new ActiveXObject(Microsoft.XMLHTTP)}catch(D){}}f&&(f.open(POST,d (-1==d.indexOf(?)??:&) url= encodeURIComponent(b)),f.setRequestHeader(Content-Type,application/x-www-form-urlencoded),f.send(a))}}}function B(){var b={},c;c=document.getElementsByTagName(IMG);if(!c.length)return{};var a=c[0];if(!(naturalWidthin a&&naturalHeightin a))return{};for(var d=0;a=c[d]; d){var e=a.getAttribute(data-pagespeed-url-hash);e&&(!(e in b)&&0=b[e].o&&a.height>=b[e].m)&&(b[e]={rw:a.width,rh:a.height,ow:a.naturalWidth,oh:a.naturalHeight})}return b}var C=;u(pagespeed.CriticalImages.getBeaconData,function(){return C});u(pagespeed.CriticalImages.Run,function(b,c,a,d,e,f){var r=new y(b,c,a,e,f);x=r;d&&w(function(){window.setTimeout(function(){A(r)},0)})});})();pagespeed.CriticalImages.Run(/mod_pagespeed_beacon,https://bluelucy.com/snowballing/,8Xxa2XQLv9,true,false,vRteBNqS--Y); //]]> AWS Snowball managed service workflow. Copyright Amazon Web Services: https://aws.amazon.com/snowball/

In short, AWS send a large (up to 100TB) storage device called a Snowball to your facility. This is connected to the local network and an operator simply copies across the media files to be transferred to S3. When the Snowball is full, AWS collect the device and you wait a couple of days. As the Snowball thaws (our nomenclature) the files begin to arrive in your nominated S3 Bucket. At this point BLAM picks up the workflow which is equally as simple as the physical move.

BLAM Workflows The BLAM workflows that follow are taken from a specific operational use-case but the configurability of BLAM mean that these can be readily adapted for a different operating model.

Ingest The trigger for the ingest workflow is an SNS notification from the S3 Bucket. This alerts BLAM to the presence of a new file in the Bucket. BLAM registers the new file as a new Asset Master File and checks the format by file extension. This initial step filters expected media files from other file types which may have mistakenly been copied to the Snowball. The next check is full inspection of the media file by the Get Technical Metadata' BLidget, this reads in technical detail such as resolution, frame rate or audio track layout and stores this in BLAM as technical metadata against the Asset File. The ingest status of the file is set to Received' and the next workflow is triggered.

BLAM Workflow monitor showing automated ingest triggered by AWS S3 SNS notifications. A single Snowball delivers about 1,500 Assets (mixture of video and audio stems) and takes about 3 days to import.

Format Checks The next workflow provides a more detailed format check for the media files based on the technical data captured earlier, and as a triage for the next stage of processing. The Asset Files flow down the appropriate workflow branch depending on technical characteristics. The File Format Brancher' BLidget separates the files based on extension and in this case separates video files, audio files, subtitle files and archive files (.zip and .tar). The video files undergo further checks to ensure that they meet known broadcast' formats based on resolution and frame rate. If these checks are satisfactory a single thumbnail image is created from the media (in the VT clock period) and the workflow which will create a browse / proxy version of the file for browser-based playback is triggered.

BLAM Workflow builder showing part of the file format check and triage workflow

Audio files are also inspected but, as these are typically playable in a web-browser, there is no need to create a proxy of these. Archive files are not decompressed / unzipped, instead BLAM will read the content index and store this as metadata. Additional workflows can un-zip these if necessary, at a later stage. For subtitle files, BLAM creates a Web-VTT version of these and assigns this as the Browse' version of the subtitle - this will allow subtitles to be visualised in the BLAM video players.

Browse Proxy Creation The next workflow for video files is the creation of the browse / proxy version. This is the medi
LINK: https://bluelucy.com/snowballing/...
See more stories from bluelucy

Most recent headlines

09/11/2025

Dalet Unveils Agentic AI Media Workflows at IBC2025

Dalet today announced a transformative leap forward for media operations: Agentic Artificial Intelligence (AI) that unifies the Dalet ecosystem under one natura...

18/10/2025

NESN Taps Harmonic for Primary Live Sports Distribution

New England Sports Network (NESN) has chosen Harmonic, working with Astound Business Solutions, as its enterprise technology partner to transform primary distri...

18/10/2025

DirecTV Launches Gray's Gulf Coast Sports & Entertainment Network

NEW ORLEANS, La. In the run-up to the start of the NBA season, WVUE-TV and Gray Local Media have announced a deal with DirecTV that will greatly expand access t...

18/10/2025

Berklee Celebrates 40 Years of the Fall Together Concert

Berklee Celebrates 40 Years of the Fall Together Concert Faculty composers Bob Pilkington and Greg Hopkins are among the featured artists for this year's ...

17/10/2025

NEP Group Receives New Equity Investment From 26North Partners LP, Co-Investors

NEP Group Receives New Equity Investment From 26North Partners LP, Co-InvestorsCarlyle remains the largest shareholder as the company prepares for the futureBy ...

17/10/2025

Apple Lands Five-Year Deal for F1 Distribution in the U.S.

Apple Lands Five-Year Deal for F1 Distribution in the U.S.Besides airing on Apple TV, the sport will be amplified on other Apple servicesBy Ken Kerschbaumer, Ed...

17/10/2025

SVG Sit-Down: Marshall Electronics' Bernie Keach on the Future of PTZ Cameras

SVG Sit-Down: Marshall Electronics' Bernie Keach on the Future of PTZ Camera...

17/10/2025

L2 Productions' REMI Facility in Austin Can Produce Content From Anywhere

L2 Productions' REMI Facility in Austin Can Produce Content From AnywhereMusic festivals, sports events are produced via flypacks and remote control roomsBy...

17/10/2025

Give Me the Backstory: Get to Know Sarah Dowland, the Filmmaker Behind Sue Bird: In The Clutch

By Lucy Spicer One of the most exciting things about the Sundance Film Festival...

17/10/2025

Cooper Raiff Returns to the Sundance Film Festival With His Independent Series Hal & Harper

(L-R) Christopher Meyer, Addison Timlin, Cooper Raiff, Lili Reinhart, Alyah Chan...

17/10/2025

Ferramenta de arte da capa de playlists do Spotify chega ao Brasil com uma noite de autoexpresso

M sica e arte se uniram em uma noite especial na semana passada na ZIV Gallery, ...

17/10/2025

Spotify's Custom Playlist Cover Art Tool Arrives in Brazil With a Night of Self-Expression

Music and art came together for one special night last week at ZIV Gallery, an i...

17/10/2025

Spotify and FC Barcelona Extend Partnership Through 2030

Spotify and FC Barcelona are extending our partnership through 2030, continuing a collaboration that's redefining how fans, players, and artists connect. Th...

17/10/2025

Sports Fishing Championship Deploys DigitalGlue Storage Platform

MURRIETA, Calif. The Sports Fishing Championship (SFC) has deployed DigitalGlue's creative.space storage platform to streamline video production by centrali...

17/10/2025

TV Ad Impressions for Football Spiked in Q3

BELLEVUE, Wash. Football continued to cement its reputation as a bulwark of TV advertising in Q3 2025 with new data from iSpot that showed both the NFL and coll...

17/10/2025

Reeling in the Chaos Sports Fishing Championship Simplifi...

The Sports Fishing Championship (SFC), the premier competitive saltwater fishing series, has transformed its production workflow by adopting creative.space, the...

17/10/2025

QuickLink Unveils StudioPro Version 4 With Major Enhancem...

QuickLink, a leading provider of award-winning multi-camera video productions and remote contribution solutions, announces the release of StudioPro Version 4, ...

17/10/2025

Westcoast Pixel dazzles with dynamic 3D video projections

Although the annual Grammy Awards celebration is best known for recognizing achievements in the recording industry, the show often proves a visual spectacle as ...

17/10/2025

Alex Dunfey Promoted to CTO at OpenDrives

OpenDrives, Inc., a leading provider of software-defined data storage and data services, has promoted Alex Dunfey to Chief Technology Officer (CTO) from his for...

17/10/2025

University of Arizona Scales Up Broadcast Capabilities Wi...

The University of Arizona (UofA) has significantly upgraded its broadcast communication infrastructure with the integration of Riedel Communications' advanc...

17/10/2025

NESN Redefines Regional Sports Video Delivery with Harmon...

Harmonic (NASDAQ: HLIT) today announced that New England Sports Network (NESN), owned by Fenway Sports Group and Delaware North, has selected Harmonic as its en...

17/10/2025

Austin PBS Expands Facility-Wide Production Communication...

Austin PBS has recently upgraded its facility-wide communications infrastructure, deploying Clear-Com 's Eclipse HX, FreeSpeak II beltpacks, and V-Series ...

17/10/2025

ZEISS Opens BETA Registration for CinCraft Virtual Lens T...

ZEISS announces an open call for the closed BETA testing phase of CinCraft Virtual Lens Technology, the innovative digital tool that brings authentic lens chara...

17/10/2025

Lightware powers hybrid learning transformation at Centri...

Situated in the town of Kokkola, Centria University of Applied Sciences offers higher education across five core fields: engineering, business, social and healt...

17/10/2025

Pebble to automate CobbTV

Public information channel in Georgia, USA, to implement a powerful, simple, and cost-effective playout automation platform. Pebble, the leading automation, co...

17/10/2025

HBO Maxs Global Expansion Surpasses 100 Market Milestone

HBO Max is reporting that it has launched in 15 new markets, including Bangladesh, Cambodia, Macau, Pakistan, Sri Lanka and Ukraine, boosting the streaming serv...

17/10/2025

Netflix Expands Into Video Podcasts With Spotify Deal

Netflix said it will make a major push into video podcasts, inking a wide-ranging deal with Spotify through which it will offer 16 podcasts in the U.S. starting...

17/10/2025

Viamedia Rebrands as Viamedia.ai

Lexington, Ky. As part of a push to highlight its advanced advertising capabilities, Viamedia has launched a new AI-powered ad tech platform and officially rebr...

17/10/2025

QuickLink to Showcase StudioPro Version 4 at NAB Show New York

NEW YORK QuickLink has announced the release of StudioPro Version 4, which the company is calling the most significant upgrade yet to its flagship video product...

17/10/2025

Apple, NBCU to Launch Apple TV, Peacock Streaming Bundles

NEW YORK and CUPERTINO, Calif. Apple and NBCUniversal said they will sell Apple TV and Peacock streaming bundles to U.S. subscribers starting Oct. 20....

17/10/2025

Q&A with Boston Conservatory Choral Conductor Stephen Spinelli

Q&A with Boston Conservatory Choral Conductor Stephen Spinelli How his research into the lost manuscripts of composer Florence Price led to a Grammy-winning c...

17/10/2025

Netflix ISP Speed Index for September 2025

Back to All News Netflix ISP Speed Index for September 2025 Product 17 October 2025 Global Link copied to clipboard This month, 1% of Internet Service Pro...

17/10/2025

Open Source AI Week - How Developers and Contributors Are Advancing AI Innovation

NVIDIA's on the ground at Open Source AI Week. Stay tuned for a celebration ...

17/10/2025

The Engines of American-Made Intelligence: NVIDIA and TSMC Celebrate First NVIDIA Blackwell Wafer Produced in the US

AI has ignited a new industrial revolution. NVIDIA and TSMC are working togethe...

17/10/2025

Showcasing global expertise in safety and risk management

Gexcon is a trusted safety and risk management partner for complex, high hazard environments. ICG has been a dedicated marketing partner to Gexcon since 2018, b...

17/10/2025

Kingfishr, David Walliams, Baz Ashmawy and Celine Byrne among the guests on this week's Late Late Show

Here is your host, Patrick Kielty! After an incredible breakthrough year, Kingf...

16/10/2025

SVG Sit-Down: FUJIFILM Execs on GFX ETERNA 55 Camera, Importance of Shallow-Depth-of-Field Production

SVG Sit-Down: FUJIFILM Execs on GFX ETERNA 55 Camera, Importance of Shallow-Dept...

16/10/2025

Squash's Most Ambitious Broadcast Production To Be Deployed at Comcast Business U.S. Open

Squash's Most Ambitious Broadcast Production To Be Deployed at Comcast Busin...

16/10/2025

Main Street Sports Group Inks Deal With Omaha Productions, Launches Original-Content Division

Main Street Sports Group Inks Deal With Omaha Productions, Launches Original-Con...

16/10/2025

A Historic Precursor? FIFA, HBS, DAZN Offer an Inside Look at Production of FIFA Club World Cup 2025

A Historic Precursor? FIFA, HBS, DAZN Offer an Inside Look at Production of FIFA...

16/10/2025

Prime Video Offers Sneak Peak at New NBA on Prime Studio

Prime Video Offers Sneak Peak at New NBA on Prime StudioThe massive 13,000-sq-ft, two-story studio features a LED regulation half court and hoopBy Jason Dachman...

16/10/2025

SVG Remote Production Forum Draws Record Crowd for Visit to PGA TOUR Studios, Deep Dive Into REMI Workflows

SVG Remote Production Forum Draws Record Crowd for Visit to PGA TOUR Studios, De...

16/10/2025

BitFire's Ben Grafchik on How Growing Cloud Workflows Are Impacting the Live-Sports World

BitFire's Ben Grafchik on How Growing Cloud Workflows Are Impacting the Live...

16/10/2025

CultureCon Uncut' Video Podcast Returns for Season 2 With Host Imani Ellis

In 2017, Imani Ellis launched CultureCon, a conference that's become a must-attend event for more than 10,000 diverse creatives and Black professionals to c...

16/10/2025

Fresh Spins on Holiday Standards: The 2025 Spotify Singles Have Arrived

It might still be a little early to break out the tinsel and mistletoe, but Spotify's already queuing up some holiday magic. This year's Spotify Singles...

16/10/2025

Spotify to Publish First Independent Author Releases Through Audiobook Selects, With More Planned Ahead

Earlier this year, our in-house publishing imprint, Spotify Audiobooks, put out ...

16/10/2025

L3Harris Integrates VAMPIRE Aboard GM Defense's Infantry Squad Vehicle

VAMPIRE has been integrated onto GM Defenses Infantry Squad Vehicle (ISV), providing a mobile solution to effectively and affordably counter small drone threat...

16/10/2025

Unseen and Unmatched: L3Harris Marks a First in Infrared Tracking Technology

The AgilePod mounted on the host aircraft....

16/10/2025

Consumer attitudes toward in-car entertainment and media preferences highlighted in new Gracenote automotive report

60% say infotainment systems are a critical purchasing or leasing consideration,...