
Profile: Reem Al Jeally, Sudan A matriarchal figure is painted on a concrete wall on Jamhuriya Avenue, next to the University of Khartoum. Her face is not depicted. She wears a white toub - a traditional Sudanese garment that drapes around the body and loops over the head. Imitating the waves of the sea, her toub flows along the length of the wall, contrasting against a dark backdrop of a painted night sky while carrying silhouettes of people forward.
The mural - bearing the words Noura dreams of an existence that has no restrictions, a homeland that has no borders, no soldiers, no oppressed, no oppressors taken from a famous Sudanese poet - captured international attention in April 2019.
It symbolised the integral role women played at the centre of the pro-democracy protests in Sudan, fronting the uprising that ousted President Omar Al Bashir from 30 years of authoritarian rule. It represented how the country was unified in its wish to see change.
It was the creation of 23-year-old Khartoum-based visual artist and curator, Reem Al Jeally, one of the young creatives currently participating in Thomson Media's training programme, NEW SPACES Media Labs with Goethe-Institut Sudan.
The murals of the Sudanese revolution sit-in were a reminder of something astonishing, says Reem. They were a dose of strength you see in the streets.
I wanted to join the movement and art was the only way I could express myself and immortalise the revolution. My murals were about the bravery of Sudanese women. All three paintings had a leading female figure wearing a white toub, surrounded by her people.
Reem, who works with a brush and acrylic paints, rather than stencils and a spray can, was one of several emerging and outspoken young female artists who created celebratory murals on city walls and documented the potency and power of Sudanese women who have long led change.
We were never given complete artistic freedom to express ourselves, so being able to paint in the streets of my city so freely was definitely a new feeling that we all very much needed, says Reem.
Art helped raise awareness of the revolution and changed the public's perception of the importance of art and how it affects and supports a case. Before 2019, there were a lot of restrictions and rules on what was considered art and many cultural institutions were controlled or monitored by the government.
Creative institutions are now reemerging under new management or being revived and educational resources are being set up to further the ambitions of artists and art enthusiasts.
Reem has been enriching the art scene not just with her own vividly painted canvases but by supporting other emerging female creatives through her art platform, Bait Al Nisa (House of Females), which she set up in July 2020.
The art scene, while changing, is still mostly made up of men, she says. So I wanted to create a space for prospective, self-taught female artists to grow together, for their talents to be showcased and for the arts to be truly open to all .
Through Savannah Innovation Labs, a hybrid co-working space that invests in future change makers in Sudan, Reem has been able to host exhibitions, private views, workshops and training and establish an art studio that will host a first of its kind residency programme in Sudan.
-- Play
-- --
Reem's work continues to represent women, comment on social change and hint at a more positive future, as well as her own sentiments and life experiences and the issues and subtleties that she notices in her community.
Her portraits are intimate and powerful but with a surreal edge, often fed through in her subjects' over-exaggerated eyes and in the paintings' unconventional tones, skin coloured an unnatural shade.
The overall effect is one of invitation: by gesturing viewers to participate in the works' outlandish style, they might emerge with a more serious message about the issues, challenges, barriers and concerns that loom so large for ordinary Sudanese women; namely opportunity, social class and status, acceptance, perception, self-image.
Eyes are a portal to a person's mind, soul and life, explains Reem. In my work, that is a significant element that allows me to blend personal stories with the collective concerns of Sudanese women. It's a starting point for musings into identity, growth, belonging, womanhood. The amplified effect that accompanies those eyes is meant to make the viewer a little uncomfortable, just enough to feel something.
I want to continue showcasing the intensity of women and what they are capable of.
Reem Al Jeally, artist and curator, Sudan
Now Reem is looking to bring her creative flair to photography. She's using the toab, a recurring element in her paintings, in a series of new portrait photographs for NEW SPACES Media Labs. This Thomson Media programme runs from August to October, 2021, and is designed specifically for young creatives like Reem who are seeking to enhance their skills in online content creation, photography and mobile journalism.
Female characters are important to my work, says Reem. So I have chosen to work with Sudanese women who are toub designers and who are modernising and reimagining the traditional garment using paint and colour. I want to capture these young designers in their own environment and add another dimension to my creative work. I also want to continue showcasing the intensity of women and what they are capable of.
Follow Reem on Instagram: @reemaljeally__
NEW SPACES Media Labs is a project of the Goethe-Institut and supported by the German Federal Foreign Office. Images courtesy of Reem Al Jeally and @BaitAlnisa.
Related content
Giving Sudanese a voice in rebuilding their economy
Mobile journalism during the revolution which gripped Sudan
Sudan: fair and ac
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
01/06/2026
January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026
Throughout the week, Dolby brings to life the latest innovatio...
02/05/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
01/05/2026
January 5 2026, 18:30 (PST) NBCUniversal's Peacock to Be First Streamer to ...
01/04/2026
January 4 2026, 18:00 (PST) DOLBY AND DOUYIN EMPOWER THE NEXT GENERATON OF CREATORS WITH DOLBY VISION
Douyin Users Can Now Create And Share Videos With Stun...
30/03/2026
Manifold Technologies, a Germany-based provider of cloud infrastructure for live broadcast production, will demonstrate support for 400GbE COTS FPGA accelerator...
30/03/2026
Boland Communications will introduce its QD4K315HDR10, a 31.5-inch QD-OLED monitor, at NAB Show 2026 (Booth C3519, April 18-22). The company is also introducing...
30/03/2026
PTZOptics will demonstrate its Move 4K PTZ cameras and Horizon web-based control platform at NAB Show 2026 (Booth N1902).
Move 4K with Horizon is now available...
30/03/2026
Net Insight will demonstrate the next version of Nimbra Edge, its orchestration and control layer for live media services across multi-domain environments, at N...
30/03/2026
Appear ASA will exhibit at NAB Show 2026 (Booth W1531, April 19-22, Las Vegas). The company completed an IPO in November 2025.
Our customer-first approach is ...
30/03/2026
Harmonic has announced new capabilities for its sports streaming platform, covering multiview, programmatic advertising, in-stream advertising, and content wate...
30/03/2026
Ateme (Booth W1723) will demonstrate broadcast, streaming, and AI-driven media workflow solutions at NAB Show 2026.
GenAI and Agentic AI
Ateme will demonstrat...
30/03/2026
Bitmovin has announced new capabilities for Player Web X, its web video player, ...
30/03/2026
The 2026 NAB Show (April 18-22, exhibits April 19-22, Las Vegas Convention Center) will host Brazil's Minister of Communications, Frederico de Siqueira Filh...
30/03/2026
EVS will exhibit at NAB Show 2026 (Booth N1841), highlighting new products and updates across its live production portfolio, including the debut of T-Motion med...
30/03/2026
Solid State Logic will demonstrate its virtualized System T platform at NAB Show 2026 (Booth C6907). Demonstrations will include the VTE1 virtual DSP engine, ne...
30/03/2026
Globecast will exhibit at NAB Show 2026 (Booth W3335), highlighting its hybrid service model spanning satellite, IP, fiber, and cloud.
The company will demonst...
30/03/2026
The Alliance for IP Media Solutions (AIMS), Advanced Media Workflow Association (AMWA), and the Video Services Forum (VSF) have announced that the IP Showcase w...
30/03/2026
At NAB Show 2026 BBright will present a demonstration of its One Stream for the World concept, showing how a single ST 2110 playout stream can simultaneously ...
30/03/2026
OpenDrives will demonstrate new products at NAB Show 2026, with two locations in the West Hall: a pod (W3443-E) in the Sports Business Hub and a cabana at W1158...
30/03/2026
Behind The Mic provides a roundup of recent news regarding on-air talent, including new deals, departures, and assignments compiled from press releases and repo...
30/03/2026
The economics of live sports streaming have changed. New rights models, cloud production tools, and lower-cost distribution have made it possible for high schoo...
30/03/2026
MPE-capable chamber strings library announced
Alongside their collection of Kontakt instruments, Sonora Cinematic have been steadily introducing a series of...
30/03/2026
Latin-inspired percussion instrument announced
Built on a newly developed engine and interface, UJAM's latest instrument has been designed to create Lat...
30/03/2026
Latest Eduardo Tarilonte collaboration announced
The latest library to join Best Service's ever-growing range includes four solo wind instruments that c...
30/03/2026
We want to hear from you!
Complete our SOS Quick Survey and enter the prize draw for a chance to win one of three $50 Amazon vouchers!
Sound On Sound carri...
30/03/2026
CC-330 Husky. 2024 Eric Desbiens Photography.
Used with permission for the announcement and related communications. No residual rights....
30/03/2026
L3Harris Technologies will provide WESCAM CMX -8 sensor systems for integration on new Uncrewed Aircraft Systems from MDA Space, enhancing the Royal Canadian Na...
30/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
30/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
30/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
30/03/2026
Synamedia today announced that Mileto Tecnologia, one of Brazil's largest pay-TV operators, has chosen the Synamedia Go platform to support its rapid OTT ex...
30/03/2026
FOR-A's Software-Defined, AI-Powered Development Advances with Nippon TV and...
30/03/2026
Give Your Astrophotography REAL Depth - After Effects Tutorial
Graham Quince March 30, 2026
0 Comments
In this tutorial, I talk you through the full w...
30/03/2026
Alfalite returns to NAB Show alongside FOR-A, showcasing LED solutions for broad...
30/03/2026
Introducing WO Aurora WideOrbit is pleased to introduce WO Aurora, a new name fo...
30/03/2026
Sky welcomes Karen Blackett CBE to its DAC and thanks Baroness Prashar and Ndidi Okezie as they step down after five yearsMonday 30 March 2026
Sky announces ch...
30/03/2026
Back to All News
Netflix Announces the Reunion for Love is Blind: Sweden Season...
30/03/2026
Back to All News
Netflix unveils new images from the second season of Gangs of Galicia
Entertainment
30 March 2026
GlobalSpain
Link copied to clipboard
Do...
30/03/2026
Back to All News
The Latest on Netflix Anime, Unveiled at AnimeJapan 2026
Entertainment
30 March 2026
GlobalJapan
Link copied to clipboard
From romance an...
30/03/2026
Leading Taiwan Broadband Operator Drives Fiber Deeper with Harmonic SAN JOSE, Calif. - March 30, 2026 - Harmonic (NASDAQ: HLIT) today announced that KBRO, a lea...
30/03/2026
Tyngsboro, Mass., March 30, 2026 - City councils, county commissions, school boa...
29/03/2026
Cloud-based production, real-time engagement, and creator-driven storytelling ai...
28/03/2026
Now features DiGiCo console integration
Harrison's live recording and virtual soundcheck software has just reached its third major version, which among ...
28/03/2026
MPE-capable chamber strings library announced
Alongside their collection of Kontakt instruments, Sonora Cinematic have been steadily introducing a series of...
28/03/2026
Globecast, the leading provider of broadcast, media and entertainment managed services, will showcase its reimagined approach to media operations at the 2026 NA...
28/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
27/03/2026
In-venue and creative video staffers at the professional and collegiate level ha...
27/03/2026
Comcast Business deployed network infrastructure for the 2026 PLAYERS Championsh...
27/03/2026
Czech production company CS live has equipped its newest outside broadcast van w...