
Profile: Reem Al Jeally, Sudan A matriarchal figure is painted on a concrete wall on Jamhuriya Avenue, next to the University of Khartoum. Her face is not depicted. She wears a white toub - a traditional Sudanese garment that drapes around the body and loops over the head. Imitating the waves of the sea, her toub flows along the length of the wall, contrasting against a dark backdrop of a painted night sky while carrying silhouettes of people forward.
The mural - bearing the words Noura dreams of an existence that has no restrictions, a homeland that has no borders, no soldiers, no oppressed, no oppressors taken from a famous Sudanese poet - captured international attention in April 2019.
It symbolised the integral role women played at the centre of the pro-democracy protests in Sudan, fronting the uprising that ousted President Omar Al Bashir from 30 years of authoritarian rule. It represented how the country was unified in its wish to see change.
It was the creation of 23-year-old Khartoum-based visual artist and curator, Reem Al Jeally, one of the young creatives currently participating in Thomson Media's training programme, NEW SPACES Media Labs with Goethe-Institut Sudan.
The murals of the Sudanese revolution sit-in were a reminder of something astonishing, says Reem. They were a dose of strength you see in the streets.
I wanted to join the movement and art was the only way I could express myself and immortalise the revolution. My murals were about the bravery of Sudanese women. All three paintings had a leading female figure wearing a white toub, surrounded by her people.
Reem, who works with a brush and acrylic paints, rather than stencils and a spray can, was one of several emerging and outspoken young female artists who created celebratory murals on city walls and documented the potency and power of Sudanese women who have long led change.
We were never given complete artistic freedom to express ourselves, so being able to paint in the streets of my city so freely was definitely a new feeling that we all very much needed, says Reem.
Art helped raise awareness of the revolution and changed the public's perception of the importance of art and how it affects and supports a case. Before 2019, there were a lot of restrictions and rules on what was considered art and many cultural institutions were controlled or monitored by the government.
Creative institutions are now reemerging under new management or being revived and educational resources are being set up to further the ambitions of artists and art enthusiasts.
Reem has been enriching the art scene not just with her own vividly painted canvases but by supporting other emerging female creatives through her art platform, Bait Al Nisa (House of Females), which she set up in July 2020.
The art scene, while changing, is still mostly made up of men, she says. So I wanted to create a space for prospective, self-taught female artists to grow together, for their talents to be showcased and for the arts to be truly open to all .
Through Savannah Innovation Labs, a hybrid co-working space that invests in future change makers in Sudan, Reem has been able to host exhibitions, private views, workshops and training and establish an art studio that will host a first of its kind residency programme in Sudan.
-- Play
-- --
Reem's work continues to represent women, comment on social change and hint at a more positive future, as well as her own sentiments and life experiences and the issues and subtleties that she notices in her community.
Her portraits are intimate and powerful but with a surreal edge, often fed through in her subjects' over-exaggerated eyes and in the paintings' unconventional tones, skin coloured an unnatural shade.
The overall effect is one of invitation: by gesturing viewers to participate in the works' outlandish style, they might emerge with a more serious message about the issues, challenges, barriers and concerns that loom so large for ordinary Sudanese women; namely opportunity, social class and status, acceptance, perception, self-image.
Eyes are a portal to a person's mind, soul and life, explains Reem. In my work, that is a significant element that allows me to blend personal stories with the collective concerns of Sudanese women. It's a starting point for musings into identity, growth, belonging, womanhood. The amplified effect that accompanies those eyes is meant to make the viewer a little uncomfortable, just enough to feel something.
I want to continue showcasing the intensity of women and what they are capable of.
Reem Al Jeally, artist and curator, Sudan
Now Reem is looking to bring her creative flair to photography. She's using the toab, a recurring element in her paintings, in a series of new portrait photographs for NEW SPACES Media Labs. This Thomson Media programme runs from August to October, 2021, and is designed specifically for young creatives like Reem who are seeking to enhance their skills in online content creation, photography and mobile journalism.
Female characters are important to my work, says Reem. So I have chosen to work with Sudanese women who are toub designers and who are modernising and reimagining the traditional garment using paint and colour. I want to capture these young designers in their own environment and add another dimension to my creative work. I also want to continue showcasing the intensity of women and what they are capable of.
Follow Reem on Instagram: @reemaljeally__
NEW SPACES Media Labs is a project of the Goethe-Institut and supported by the German Federal Foreign Office. Images courtesy of Reem Al Jeally and @BaitAlnisa.
Related content
Giving Sudanese a voice in rebuilding their economy
Mobile journalism during the revolution which gripped Sudan
Sudan: fair and ac
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
06/09/2026
June 9 2026, 23:00 (PDT) Dolby and MagentaTV Bring Fans Closer to the FIFA Worl...
04/08/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
04/07/2026
April 7 2026, 19:00 (PDT) Detective Conan: Fallen Angel of the Highway Opens in...
19/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
19/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
19/06/2026
SMPTE , the home of media professionals, technologists and engineers, has announced that its entire Standards catalog is now freely available to the global medi...
19/06/2026
nsign, the digital signage SaaS platform built around its core principle of Simplify Complexity, has announced a partnership with BrightSign , expanding the dep...
19/06/2026
Visual Productions announces the availability of its new RdmRelay2 at InfoComm 2026 (ACT Entertainment, Booth N6813). A networked, four-channel DMX relay, it is...
19/06/2026
Adobe Unveils Major Expansion of Creative Agent Across Firefly and Creative Clou...
19/06/2026
Immersive Studio Metaverse Stage Innovates Storytelling with URSA Cine Immersive
Brie Clayton June 18, 2026
0 Comments
Two new narrative short films c...
19/06/2026
Lab studies explain how new cancer drug works as it enters patient testing Immunologists at Scripps Research show how a new, experimental drug revives immune ce...
18/06/2026
Ratings Roundup is a rundown of recent rating news and is derived from press rel...
18/06/2026
PTZOptics has unveiled new Visual Reasoning demonstrations at InfoComm 2026 (Boo...
18/06/2026
IBC2026 will take place at the RAI Amsterdam from September 11-14, bringing toge...
18/06/2026
InfoComm 2026 held its first-ever Media Day on June 17, providing journalists an...
18/06/2026
FOR-A America has announced a Trade Agreements Act (TAA)-compliant LED display solution combining Alfalite's Litepix LED displays and Brompton Technology...
18/06/2026
In-venue and creative video staffers at the professional and collegiate level have one major thing in common: the intensity and attention to detail ramps up dur...
18/06/2026
The International Federation of American Football (IFAF) and TMRW Sports have an...
18/06/2026
AJA Video Systems has unveiled Io Xpand, a Thunderbolt 5-enabled PCIe expansion ...
18/06/2026
ESPN has announced its coverage plans for the 30th anniversary of the WNBA's...
18/06/2026
FOX Sports' Big Noon Kickoff will broadcast live from Wembley Stadium in Lon...
18/06/2026
InfoComm 2026 opened on Wednesday at the Las Vegas Convention Center, bringing t...
18/06/2026
As media companies look to deliver more live, VOD, and snackable sports content ...
18/06/2026
Top L-R: Take Me Home, The Lake
Bottom L-R: TheyDream, Union County
Free Summer Screening Series Announced
Screenings for the Local Utah Community at...
18/06/2026
Improvements & new IR content
iamReverb Audio have just launched a free update that kits their convolution reverb plug-in out with some new features and int...
18/06/2026
Modelling suite gains improved captures, iOS support & more
Two notes Audio Engineering have just announced the launch of Genome 2.0, a significant update t...
18/06/2026
New AI assistance feature, video overhaul & more
VSL have just announced the launch of Vienna Ensemble Pro 8.1 and 8.1V, a pair of major updates to their ev...
18/06/2026
The average daily TV screen time in May was 3 hours and 36 minutes, marking a clear decrease of 15 minutes compared to April. This trend proved to be much stron...
18/06/2026
Integration embeds Gracenote content intelligence, including contextual segments...
18/06/2026
AJA Video Systems unveiled Io Xpand, a high-performance Thunderbolt 5-enabled PCIe expansion chassis for AJA KONA and Corvid video and audio I/O cards. As dema...
18/06/2026
New NVRT-driven workflow enables on-demand traffic mirroring and guided troubleshooting for AV teams, integrators, and support organizations ahead of InfoComm 2...
18/06/2026
At InfoComm 2026, Mavis announced a major update to Mavis Studio, its live production app for the iPad, with new features designed to make professional AV produ...
18/06/2026
Transaction Positions Harmonic as a Pure-Play Broadband Company
Harmonic Inc. (NASDAQ: HLIT), the worldwide leader in virtualized broadband solutions, today a...
18/06/2026
ACT Entertainment and NETGEAR have announced a strategic partnership that establishes verified interoperability between NETGEAR Switches and key technologies fr...
18/06/2026
IBC2026 is set to bring the global media, entertainment and technology community together at the RAI Amsterdam from 11 14 September, enabling industry players f...
18/06/2026
Pliant Technologies is proud to introduce CrewCom Flex , the world's first frameless matrix intercom system and the only complete matrix IP-based intercom s...
18/06/2026
The XR Sports Alliance (XRSA) has announced that a new cohort of members has joined the strategic initiative: ActionStreamer, Antigravity, Creative Artists Agen...
18/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
18/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
18/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
18/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
18/06/2026
Linda May Han Oh Receives Guggenheim Fellowship The Berklee professor, bassist, and composer will use the fellowship to debut Dreams of Knowing, an interdisci...
18/06/2026
In a consequential grid infrastructure decision, the Federal Energy Regulatory C...
18/06/2026
Techtel delivers Haivision live streaming system for TAFE NSW St Leonards, enabl...
18/06/2026
New study reveals 10 hidden data drainers costing Brits hundreds abroad - and the holiday hotspots where you could get rinsed the mostThursday 18 June 2026
The...
18/06/2026
Thursday 18 June 2026
How to watch the 2026/27 Scottish Premiership season on Sky Sports
Which matches are Sky Sports showing on the 2026/27 Scottish Premiers...
18/06/2026
Thursday 18 June 2026
Sky Sale: Latest deals now on, with discounts on iPhone Air & 2.5Gbps speeds
The latest deals have dropped from Sky Mobile, the award-wi...
18/06/2026
FOX Advertising and Toonstar Team to Create New Opportunities for Brands in Digi...
18/06/2026
Arqiva's Crawley Court and Chalfont Grove teleports re-certified at highest World Teleport Association standard
18 June 2026, Winchester, UK - Arqiva, the ...