
Profile: Reem Al Jeally, Sudan A matriarchal figure is painted on a concrete wall on Jamhuriya Avenue, next to the University of Khartoum. Her face is not depicted. She wears a white toub - a traditional Sudanese garment that drapes around the body and loops over the head. Imitating the waves of the sea, her toub flows along the length of the wall, contrasting against a dark backdrop of a painted night sky while carrying silhouettes of people forward.
The mural - bearing the words Noura dreams of an existence that has no restrictions, a homeland that has no borders, no soldiers, no oppressed, no oppressors taken from a famous Sudanese poet - captured international attention in April 2019.
It symbolised the integral role women played at the centre of the pro-democracy protests in Sudan, fronting the uprising that ousted President Omar Al Bashir from 30 years of authoritarian rule. It represented how the country was unified in its wish to see change.
It was the creation of 23-year-old Khartoum-based visual artist and curator, Reem Al Jeally, one of the young creatives currently participating in Thomson Media's training programme, NEW SPACES Media Labs with Goethe-Institut Sudan.
The murals of the Sudanese revolution sit-in were a reminder of something astonishing, says Reem. They were a dose of strength you see in the streets.
I wanted to join the movement and art was the only way I could express myself and immortalise the revolution. My murals were about the bravery of Sudanese women. All three paintings had a leading female figure wearing a white toub, surrounded by her people.
Reem, who works with a brush and acrylic paints, rather than stencils and a spray can, was one of several emerging and outspoken young female artists who created celebratory murals on city walls and documented the potency and power of Sudanese women who have long led change.
We were never given complete artistic freedom to express ourselves, so being able to paint in the streets of my city so freely was definitely a new feeling that we all very much needed, says Reem.
Art helped raise awareness of the revolution and changed the public's perception of the importance of art and how it affects and supports a case. Before 2019, there were a lot of restrictions and rules on what was considered art and many cultural institutions were controlled or monitored by the government.
Creative institutions are now reemerging under new management or being revived and educational resources are being set up to further the ambitions of artists and art enthusiasts.
Reem has been enriching the art scene not just with her own vividly painted canvases but by supporting other emerging female creatives through her art platform, Bait Al Nisa (House of Females), which she set up in July 2020.
The art scene, while changing, is still mostly made up of men, she says. So I wanted to create a space for prospective, self-taught female artists to grow together, for their talents to be showcased and for the arts to be truly open to all .
Through Savannah Innovation Labs, a hybrid co-working space that invests in future change makers in Sudan, Reem has been able to host exhibitions, private views, workshops and training and establish an art studio that will host a first of its kind residency programme in Sudan.
-- Play
-- --
Reem's work continues to represent women, comment on social change and hint at a more positive future, as well as her own sentiments and life experiences and the issues and subtleties that she notices in her community.
Her portraits are intimate and powerful but with a surreal edge, often fed through in her subjects' over-exaggerated eyes and in the paintings' unconventional tones, skin coloured an unnatural shade.
The overall effect is one of invitation: by gesturing viewers to participate in the works' outlandish style, they might emerge with a more serious message about the issues, challenges, barriers and concerns that loom so large for ordinary Sudanese women; namely opportunity, social class and status, acceptance, perception, self-image.
Eyes are a portal to a person's mind, soul and life, explains Reem. In my work, that is a significant element that allows me to blend personal stories with the collective concerns of Sudanese women. It's a starting point for musings into identity, growth, belonging, womanhood. The amplified effect that accompanies those eyes is meant to make the viewer a little uncomfortable, just enough to feel something.
I want to continue showcasing the intensity of women and what they are capable of.
Reem Al Jeally, artist and curator, Sudan
Now Reem is looking to bring her creative flair to photography. She's using the toab, a recurring element in her paintings, in a series of new portrait photographs for NEW SPACES Media Labs. This Thomson Media programme runs from August to October, 2021, and is designed specifically for young creatives like Reem who are seeking to enhance their skills in online content creation, photography and mobile journalism.
Female characters are important to my work, says Reem. So I have chosen to work with Sudanese women who are toub designers and who are modernising and reimagining the traditional garment using paint and colour. I want to capture these young designers in their own environment and add another dimension to my creative work. I also want to continue showcasing the intensity of women and what they are capable of.
Follow Reem on Instagram: @reemaljeally__
NEW SPACES Media Labs is a project of the Goethe-Institut and supported by the German Federal Foreign Office. Images courtesy of Reem Al Jeally and @BaitAlnisa.
Related content
Giving Sudanese a voice in rebuilding their economy
Mobile journalism during the revolution which gripped Sudan
Sudan: fair and ac
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
09/10/2026
September 10 2026, 06:00 (PDT) Dolby Expands Dolby OptiView Platform with New Capabilities at IBC 2026
New Sports Intelligence helps providers better unders...
07/10/2026
Dalet, a leading technology and service provider for media-rich organizations, today announced the latest Long-Term Supported (LTS) release of Dalet Flex. Build...
16/09/2026
Grass Valley has been recognized with a 2026 Technology & Engineering Emmy Award...
16/09/2026
Sports-media leaders explore how cloud, AI, and virtualization are transforming ...
16/09/2026
With a full crew on site in Springfield, deep access to players, and a growing d...
16/09/2026
John Wilson attends The History of Concrete premiere during the 2026 Sundance Film Festival at The Yarrow Theatre on January 22, 2026, in Park City, Utah. (Ph...
16/09/2026
Powerful soft synth receives free update
Wavea have just launched a new and improved version of their feature-packed soft synth, kitting it out with over 20...
16/09/2026
Physical modelling experts launch pipe-based instrument
Modartt are well known for their impressive Pianoteq and Organteq offerings, and now, they've pu...
16/09/2026
Popular DAW gains free pitch-correction tool
Image-Line have teamed up with Antares to kit their popular DAW software out with a built-in pitch-correction p...
16/09/2026
Microwave Factory and Rohde & Schwarz enable automated SAR measurements with CMX...
16/09/2026
Rohde & Schwarz launches new security scanner for large events at Security Expo ...
16/09/2026
The National Film and Video Foundation (NFVF) invites eligible South African pro...
16/09/2026
Grass Valley honored alongside industry leaders for the development of web-based, frame-accurate remote monitoring systems for distributed broadcast production ...
16/09/2026
Blackmagic Design Cameras Capture Harvard Law School Alumni Event
Brie Clayton September 16, 2026
0 Comments
URSA Broadcast G2 and Pocket Cinema Camer...
16/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
16/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
16/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
16/09/2026
Screen Australia funds games projects in every state and territory as Screen Cur...
16/09/2026
September 16th, 2026 (Participant Head Shots Here & Video Here and YouTube HERE...
16/09/2026
Original article publish in Broadcast Magazine NL
Over the past few years, our relationship with Grass Valley has continued to develop, and our move to AMPP in...
16/09/2026
Red Seat Ventures Announces Exclusive Partnership with Caleb Hammer's Financ...
16/09/2026
System performance, efficient infrastructure scaling and continuous software opt...
16/09/2026
Garda whistleblowers come forward to
RT Investigates from inside the
Garda Pr...
16/09/2026
AI factories are the infrastructure of the intelligence era. Scaling them respon...
15/09/2026
At IBC2026, Pixitmedia by DataCore will showcase its latest capabilities designe...
15/09/2026
Quantum Corp. today announced the release of Quantum Autonomous Data Management ...
15/09/2026
Former Wyndham Hotels & Resorts technology executive will focus on fan engagemen...
15/09/2026
Creator Sports Network (CSN) and FAN.live have announced a partnership giving CSN's network of more than 2,000 vetted creators access to live 3D NFL broadca...
15/09/2026
SVG and SVG Europewere all over the IBC 2026 show floor out in Amsterdam, bringi...
15/09/2026
Rise WIB has announced the shortlist for the Rise Awards 2026, returning to Troxy in London on Tuesday, November 17. The awards recognize outstanding women, adv...
15/09/2026
Major League Table Tennis (MLTT) has announced its media distribution lineup for the 2026-27 season, beginning September 11. Every match will stream live on the...
15/09/2026
Willow Sports has announced it will serve as the exclusive U.S. and Canadian hom...
15/09/2026
Gravity Media has announced it will provide outside broadcast production and technical services for the MXGP of Australia, the finale of the 2026 FIM World Moto...
15/09/2026
Co-founders Scott Coker and Peter Y. Levin have unveiled Ki MMA, a new global mixed martial arts promotion launching in the first quarter of 2027. The announcem...
15/09/2026
Sony Electronics has announced two new G Master super-telephoto prime lenses for...
15/09/2026
GlobeCast provides facility for AI-power automated production core...
15/09/2026
Gravity Media, a leading global provider of production and content, and media services and facilities, is empowering Tourism and Events Northern Territory (NT) ...
15/09/2026
New Thunderbolt audio interfaces aimed at pro studios
Audient's latest announcement sees the company introduce three new high-end audio interfaces desig...
15/09/2026
Completes core wireless system line-up
The latest addition to Sennheiser's Spectera range is now shipping, completing the core elements of the company...
15/09/2026
High-frequency dynamics plug-in upgraded
Schwabe Digital have just released a major free update for their acclaimed high-frequency dynamics processing plug-...
15/09/2026
DAW update launched alongside all-in-one subscription bundle
The latest version of Universal Audio's DAW software has just arrived, and has been release...
15/09/2026
Three popular hardware units go virtual
Rupert Neve Designs are entering the software market in style, with not one, but three of their sought-after hardwar...
15/09/2026
When longstanding OB specialist Cloudbass made the decision to expand its fleet to accommodate remote production facilities for a leading UK sports broadcaster&...
15/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
15/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
15/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
15/09/2026
Six Berklee Alumni Win at 2026 Emmy Awards The recipients were recognized for their contributions to Widow's Bay, Beef, South Park, and Bad Bunny's Su...
15/09/2026
OWC Announces Acquisition of OpenDrives, Expanding Software-Defined Video and Ri...
15/09/2026
Podcast The Vertical Buzz Shot with Blackmagic Pocket Cinema Camera 6K Pro
Brie Clayton September 14, 2026
0 Comments
Production team builds premium p...