
Red Arrow International's Married at First Sight premieres on Russia's CTC
Munich/Cannes, April 7, 2013. Russias leading independent broadcaster CTC has picked up local rights to Danish hit format Married at First Sight. In a straight-to-series order, Zhenaty s pervogo vzglyada (local title) will premiere on April 20th on CTC. After topping DR3s channel average by almost 500%, the extreme social experiment has recently been renewed for a second season - this time it will air on DRs main channel, DR1. Originally created by Red Arrows Snowman Productions, Married at First Sight has previously been sold straight to series to over 15 countries.
Vyacheslav Murugov, Chief Content Officer of CTC Media: Our strategy is focused on developing reality television as a genre on all channels of the holding. We are glad to collaborate with Red Arrow, which is one of Europes leading production companies. A Russian adaptation of the Married at First Sight TV show will be made by the Mastiff company. We expect Married at First Sight to be a success in Russia, too.
Shakira Hoffmann, Senior Sales Manager, CEE at Red Arrow International says Married at First Sight is proving itself to be a hugely successful format, gaining massive interest across the world. Were delighted that the first adaptation of the show will premiere on CTC this month.
Married at First Sight
Six singles who have failed to find love take their most radical step yet: they marry a complete stranger! After 6 weeks of marriage follows the big decision: Will they stay together and live happily ever after?
About CTC Media
CTC Media is a leading Russian independent media company, with operations throughout Russia and elsewhere in the CIS. It operates three free-to-air television networks in Russia - CTC, Domashny and PERETZ - as well as Channel 31 in Kazakhstan and a TV company in Moldova, with a combined potential audience of over 150 million people. The international pay-TV version of the CTC channel is available in North America, Europe, Central Asia, Armenia, Georgia, Azerbaijan, the Middle East and Kyrgyzstan. PERETZ is also available in Belarus and Kyrgyzstan. CTC Media has a number of digital entertainment media assets: videomore.ru, domashniy.ru, ctc.ru, peretz.ru. The Companys common stock is traded on the NASDAQ Global Select Market under the symbol CTCM. For more information on CTC Media, please visit www.ctcmedia.ru.
Red Arrow International
Red Arrow International is a leading worldwide programming sales-house with a broad selection of scripted, factual and format titles from Red Arrows global portfolio of production companies, outstanding third-party creators and digital-content partners.
In addition, Red Arrow International is a prolific co-producer and provides substantial production financing to a wide array of highly-acclaimed scripted and non-scripted projects. Recent global highlights include: Bosch (Amazon), Lilyhammer (Netflix); Betty Whites Off Their Rockers (NBC), and The Taste (ABC).
With offices in Munich, Los Angeles and Hong Kong, the company has global reach and distributes content to over 180 territories around the world.
Led by co-MDs Irina Ignatiew and Henrik Pabst, Red Arrow International is part of Red Arrow Entertainment Group, which also includes: 15 production companies across 9 countries; Los Angeles based MCN, Collective Digital Studios; and creative partnerships and joint ventures with STV, Screenz, Sync Media and One Three Media (Mark Burnett / Hearst).
Red Arrow Entertainment Group is a wholly owned subsidiary of the ProSiebenSat.1 Group, one of Europes leading media groups.
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