
Wednesday 24 September 2025
Distribution Deal to Bring Global Reporting to Network as MSNBC Is Set to Rebrand as MS NOW
Veteran Journalist Ian Sherwood Named MSNBC Director of International Newsgathering
(NEW YORK AND LONDON - Sept. 24 2025) - MSNBC, one of the nation's most influential news organizations, has signed a multi-year deal with Sky News, one of the world's leading international newsgathering operations, to bring its renowned global reporting to MSNBC's U.S. audiences, beginning Oct. 1.
The new distribution deal will bring Sky News' best-in-class international reporting and extensive roster of renowned journalists to the MSNBC community across all of its platforms, bolstering the network's growing newsroom. As MSNBC begins to separate from NBC's news operations, it continues to build a new, modern, and independent news operation under VERSANT, a leading soon-to-be publicly traded media company, in preparation for the planned spin-off of VERSANT from Comcast Corporation.
With 11 international bureaus, including Beijing, Jerusalem, Johannesburg, and Moscow, and a world-renowned team of more than 500 journalists, Sky News delivers clarity and depth on the biggest global stories. Through the partnership, MSNBC will be able to draw on Sky News' deep bench of experts and correspondents to deliver trusted, independent coverage of international breaking news as it unfolds.
In this moment of consequential and historic news events happening around the world that are rapidly reshaping our collective future, we are honored to bring Sky News' premium, on-the-ground reporting and roster of top journalists to the MSNBC community, said MSNBC President Rebecca Kutler. This partnership marks a new chapter for us at MSNBC and emphasizes a key element of the network's new brand promise as MS NOW, My Source for News, Opinion, and the World, bringing global reporting to our audiences.
Sky News journalists across the globe deliver award-winning journalism every day. This partnership with VERSANT will put that eyewitness reporting in front of even greater audiences in the U.S. and around the world. We're delighted to get to work with their creative and entrepreneurial team. said Sky News Group Executive Chairman David Rhodes.
MSNBC is a premier destination for breaking news and best-in-class opinion journalism, reaching diverse audiences across cable, online, social, and audio. It is the #2 cable news network on all of television, averaging 1.2 million primetime viewers year to date, and is an essential part of millions of Americans daily lives. The news brand commands one of the most engaged audiences across all of television, with the average viewer watching for more than eight hours each week. The network has seen rapid and continued success on TikTok and YouTube, with more than 6.2 billion combined views so far this year, topping nearly every major news organization.
The deal aligns with Sky News 2030, a five-year transformation project that will reshape the newsroom to broaden out from its TV channel to a premium, video-first operation built for digital platforms. This includes shifting beyond an ad-sponsored business model, embracing multiple revenue streams, including pay, partnerships, and premium content distribution deals such as this one with MSNBC.
MSNBC has tapped veteran journalist Ian Sherwood to serve as the network's Director of International Newsgathering. Most recently, Sherwood spent ten years in leadership roles with NBC News international newsgathering and reporting teams, including as Executive Editor of the Richard Engel Unit. A veteran of BBC News and Sky News, Sherwood's work has been recognized with a Peabody Award, Edward R. Murrow Awards, National Headliner Awards, New York Press Club Awards, and more. Sherwood will work closely with Sky's existing Head of International News, Tim Singleton, and with the VERSANT news standards team.
Sherwood joins MSNBC's growing roster of Pulitzer, Emmy, Murrow, and Peabody award-winning journalists who have joined the network in recent months as it establishes an independent newsroom after nearly three decades tied to NBC News. New journalists to the organization include The Washington Post's Carol Leoning, Catherine Rampell and Jackie Alemany, Politico's Eugene Daniels, NBC News' Jacob Soboroff, Vaughn Hillyard, Brandy Zadrozny, and Antonia Hylton, ABC News' Erielle Reshef, Bloomberg's Akayla Gardner, and many more. The network has also announced a series of highly regarded executive appointments to prepare MSNBC for the future, including key hires to lead its Washington Bureau and launch a direct-to-consumer vertical.
For more information, contact:
Claudia Meyer-Samargia
MSNBC
Claudia.Meyer-Samrgia@versantmedia.com
Pippa English
Sky News
Pippa.English@sky.uk
Latest news
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
06/09/2026
June 9 2026, 23:00 (PDT) Dolby and MagentaTV Bring Fans Closer to the FIFA Worl...
04/08/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
04/07/2026
April 7 2026, 19:00 (PDT) Detective Conan: Fallen Angel of the Highway Opens in...
17/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
17/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
17/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
17/06/2026
Montr al, Quebec, June 11, 2026 Kiloview, a leading provider of AV-over-IP and NDI -based video transmission solutions, today announced a distribution partner...
17/06/2026
Changsha, China, June 15, 2026 Kiloview officially announced the launch of U4 IP Video Dock, a compact IP video decoder and output dock designed to bring prof...
17/06/2026
Calibr-Skaggs awarded $5.1M by NIH to develop long-acting hepatitis B virus therapy A new program aims to replace a daily HBV drug with once-monthly or even qua...
16/06/2026
Thomson's highly regarded expert-led online learning courses are now easier to access on the go via our new App.
Available now on Google Play Store, the J...
16/06/2026
Neumann.Berlin has released firmware version 2.0 for the MT 48 audio interface, adding plugin compatibility, expanded Dante networking options, broadcast encode...
16/06/2026
TVNewsCheck has announced that nominations are now open for its 2027 Women in Technology Awards, to be presented at NAB Show 2027 on Tuesday, April 6 in the Med...
16/06/2026
Clear-Com has announced Avalon, a 1RU IP intercom platform for broadcast, live events, and production environments. Designed for IP-only workflows, Avalon suppo...
16/06/2026
SNS has published a guide to remote video editing workflows using its EVO shared storage platform and companion tools, covering use cases ranging from home edit...
16/06/2026
Grass Valley has announced that the Richmond Flying Squirrels, a Minor League Baseball affiliate of the San Francisco Giants, have deployed five Grass Valley LD...
16/06/2026
The Alliance for IP Media Solutions (AIMS) has announced the launch of the Official IPMX Training Series, a free online program covering the design, configurati...
16/06/2026
Swerve TV has announced distribution agreements with Fubo, Plex, Amazon Fire TV,...
16/06/2026
ATP and TikTok have announced an expansion of their global content partnership, extending the ATP's TikTok hub powered by TikTok GamePlan to cover all nine ...
16/06/2026
Network's LA facility serves as the heart of a sprawling operation built to ...
16/06/2026
At Pico, the network's media-management team is supporting a flood of HBS fe...
16/06/2026
The NHL will no longer air on CBC after the pulic broadcasters and national rights-holder Rogers Sportsnet were unable to come to agreement.
After a successfu...
16/06/2026
As live sports broadcasters continue to seek new ways to make complex action mor...
16/06/2026
Built with the 2026 FIFA World Cup in mind, these small but mighty IP-based tran...
16/06/2026
Boasts individual synths for each band
UVI's latest synth takes an interesting approach to synthesis, offering a trio of synth engines that each operate...
16/06/2026
New intelligent auto-fader plug-in unveiled
PSPaudioware's latest release offers automatic level adjustment and provides more detailed control than many...
16/06/2026
New performance-focused library announced
Crystal Pads is the latest addition to The Crow Hill Company's ever-growing product range, and according to th...
16/06/2026
Developed in partnership with Sequential
In recent years, GForce Software have branched into official emulations of classic hardware synths, delivering a ha...
16/06/2026
Designed specifically for live performance monitoring
beyerdynamic's latest announcement sees the company introduce an affordable in-ear monitoring syst...
16/06/2026
Official emulation celebrates iconic synth's 40th anniversary
Cherry Audio have just introduced Ensoniq ESQ-1, an official recreation of the 1986 polyph...
16/06/2026
Australians place growing trust in SBS News
16 June, 2026
Media releases
SBS has been recognised as one of Australia's most trusted news providers, ran...
16/06/2026
Rohde & Schwarz achieves highest number of GCF validated 3GPP NR NTN test cases ...
16/06/2026
Bydgoszcz to Become a Local Centre of Excellence for Advanced Rail Technologies....
16/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
16/06/2026
87 Percent of Creators Who Use Creative AI Say It Is Growing Their Business and ...
16/06/2026
Historic Zhuque-3 Reusable Rocket Test Mission Captured with URSA Cine Immersive
Brie Clayton June 16, 2026
0 Comments
Apple Immersive Video puts view...
16/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
16/06/2026
Rise WIB, the award-winning advocacy group championing gender diversity and career progression across the broadcast and media technology industry, today announc...
16/06/2026
Limecraft today announced the availability of Limecraft 2026.4, the fourth of eight planned platform releases this year. The update introduces Team-Based Access...
16/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
16/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
16/06/2026
Free Program Supports IPMX Education from Foundational Concepts Through System and Network Design
The Alliance for IP Media Solutions (AIMS) today announced t...
16/06/2026
Share your views on Screen Australia and the future of the industry 15 June 2026
Your feedback matters.
Following the instrumental insights provided in 2025,...
16/06/2026
Enterprises are moving agentic AI from proof of concept to production - and the next generation of AI factories are built for the era of agents.
At HPE Discove...
16/06/2026
AI runs at the speed of light. More and more, that light is made in Texas.
Cohe...
16/06/2026
Techtel Supports T-Motion RCCP-2A Controller Upgrade for Major Australian Broadc...
16/06/2026
Tuesday 16 June 2026
Record audiences tune in for opening weekend of ICC Women&...
16/06/2026
Every breakthrough AI model starts the same way: with a training run. The infrastructure running those training jobs shapes everything: how fast teams can itera...
15/06/2026
One of the more exciting internal video production divisions within a college at...
15/06/2026
The deal valued at $22 Billion is expected to close in the first half of 2027...