Sony Pixel Power calrec Sony

SA investors need to invest in local entrepreneurs: the Triggerfish story

04/03/2014

SiMODiSA forum set-up for South Africa's entrepreneurs and investors to help promote the conditions necessary for entrepreneurial activity to flourish, something South Africa desperately needs. Malik Fal from the Omidyar Network opened up with some powerful numbers: By Jean-Michel Koenig

There are 50 million South Africans of which 15 million are economically active. Of these, 10 million are employed with only 5 million earning sufficient income to be registered taxpayers. This is a ticking time bomb, as he said.

Ultimately, this trajectory will not lead to a stable and prosperous society unless something dramatically changes. While small pockets of VC funding exists, our local VC industry is still in its infancy and there is not nearly enough capital available for them to invest in the promising businesses they see, particularly for funding rounds greater than R20-million.

At Triggerfish, we were fortunate to raise development funding from the Business Partners Venture Fund who stepped up to the plate after we approached over 130 investors in the last two years. Their funding gives us the resources we need to continue with our development work so that we don't lose momentum.

Triggerfish is already a significant scalable global business, with multi-million dollar revenues, producing a world-class product into a multi-trillion dollar industry undergoing rapid change. We have distributors around the world and there is simply no company better placed than us to change the way the world sees Africa - tens of millions of people in over 70 countries will see our movies.

khumba_triggerfish

Despite all of this, it was still incredibly difficult for us to raise money. One significant corporate investor turned us down because they couldn't accurately calculate their Return On Investment (ROI). This is impossible to calculate for a high-risk, growth investment. Instead the focus should be on whether or not the opportunity is real and the management team competent.

I believe the funding problem exists across the entire SME sector from the township fruit-vendor to middle-class kids working on the next big thing from their bedroom. Apartheid effectively put a bubble on South Africa's economy and even though it's ended, the bubble remains. The political and economic environment is not conducive to the growth of SMEs. At Triggerfish we have bumped up against every hurdle from constrictive IP regulations to exchange controls and funding. We know how hard it is.

Besides the difficult regulatory environment, the shortage of risk capital is probably the biggest challenge we face. We cannot expect to build the economy we need unless we start to believe in ourselves and invest in our own entrepreneurs. If people are unable to feed their families or find decent work, social unrest quickly follows. There has to be the hope that people can do something for themselves. Small business will be key to South Africa's future.

Koos Bekker is stepping down from Naspers after finding incredible success with Chinese entrepreneur, Pony Ma, who founded Tencent. News24 reports that he hopes to travel to places like Seoul and San Francisco where the future is being manufactured, and see if there are new technologies we should be trying out. I would love to invite Mr Bekker to come visit us at Triggerfish to see how we are manufacturing the future not 20 minutes from the headquarters of Naspers.

If we're not prepared to invest in local entrepreneurs, our future will look more like the riots in Venezuela or the Ukraine. South African corporates and investors need to enable funding to SMEs to kick-start growth. They need to boldly lift their appetite for risk.

At Triggerfish we are putting in place a plan to raise further funding from overseas. The risk capital we need is not available here and we cannot wait any longer. Great businesses are not started off the back of great spreadsheets. On paper it will never make sense. Like climbing Everest, it is a bloody-minded act of the will that starts with the heart and we need to find investors, with the resources and risk appetite, who understand this.

http://ventureburn.com
LINK: http://www.filmcontact.com/africa/south-africa/sa-investors-need-inves...
See more stories from filmcontact

Most recent headlines

21/11/2025

FCC Votes to Clear at Least 100MHz of Upper C-Band Spectrum

WASHINGTON The Federal Communications Commission by a 3-0 vote adopted a Notice of Proposed Rulemaking (NPRM) to advance Congress's mandate to clear a minim...

21/11/2025

Spectrum Expands 4K Content to Apple TV 4K and Roku Devices

STAMFORD, Conn. Charter's Spectrum has expanded the devices that can offer 4K content on the Spectrum TV app to compatible Apple TV 4K and Roku devices....

21/11/2025

Study: Salaries in Content, Connectivity Industries Continue To Grow

NAPERVILLE, Ill. Media industry employers are continuing their multiyear trend of increasing salaries for all worker segments but lag general industry raises, s...

21/11/2025

NAB Opens Nominations for 2026 Technology Awards

WASHINGTON The National Association of Broadcasters said it is accepting nominations for the 2026 NAB Technology Awards, honors that recognize excellence in bro...

21/11/2025

AAT Introduces Automated RF Line Analysis

American Amplifier Technologies has released a vector network analysis module....

21/11/2025

The Best Movie Musicals on Every Streaming Platform

The Best Movie Musicals on Every Streaming Platform From Wicked to The Sound of Music, heres where to stream all the classic movie musicals and recent hits on...

20/11/2025

MLB Media-Rights Shakeup: NBC's New Three-Year Deal Covers Sunday Night Baseball,' Peacock-Exclusive Games, and More

MLB Media-Rights Shakeup: NBC's New Three-Year Deal Covers Sunday Night Bas...

20/11/2025

MLB Media-Rights Shakeup: New Deal Will Bring 30 National Games to ESPN's Linear Platform, MLB.TV Exclusively to ESPN App

MLB Media-Rights Shakeup: New Deal Will Bring 30 National Games to ESPN's Li...

20/11/2025

MLB Media-Rights Shakeup: Netflix Lands Opening Night, Home Run Derby, Field of Dreams

MLB Media-Rights Shakeup: Netflix Lands Opening Night, Home Run Derby, Field of ...

20/11/2025

MLB Media-Rights Shakeup Overview: ESPN, NBCU, Netflix Ink Three-Year Deals

MLB Media-Rights Shakeup Overview: ESPN, NBCU, Netflix Ink Three-Year DealsESPN gets new 30-game package, MLB.TV; NBC extends Sunday nights; Netflix adds tentpo...

20/11/2025

SVG Students To Watch: Henry Thuss, Indiana University

SVG Students To Watch: Henry Thuss, Indiana UniversityThe Southern California product has his goals set on the front benchBy Brandon Costa, Director of Digital ...

20/11/2025

Done+Dusted's Guy Carrington on Creating the Spectacular League of Legends World Championship Opening Ceremony

Done+Dusted's Guy Carrington on Creating the Spectacular League of Legends W...

20/11/2025

FIA Extreme H World Cup Host Broadcaster Aurora Goes Inside the Production of the Hydrogen-Fuelled Motorsport

FIA Extreme H World Cup Host Broadcaster Aurora Goes Inside the Production of th...

20/11/2025

Platinum White Paper: Amagi Utilizes Cloud Production for Sports Events - Multi-Camera Live Workflow with Remote Commentary and Graphics

Platinum White Paper: Amagi Utilizes Cloud Production for Sports Events - Multi-...

20/11/2025

2025 Sports Broadcasting Hall of Fame: Marc Herklotz, Steady Hand Behind the Scenes

2025 Sports Broadcasting Hall of Fame: Marc Herklotz, Steady Hand Behind the Sce...

20/11/2025

NFL Deep Dive: How 32 Cameras at Each Stadium Drive Virtual Measurement, Boundary Replays, and Skeletal Tracking

NFL Deep Dive: How 32 Cameras at Each Stadium Drive Virtual Measurement, Boundar...

20/11/2025

Zodiac Killer Project Refuses to Kill Its Darlings With an Avant-Garde Essay Film

Charlie Shackleton attends the 2025 Sundance Film Festival premiere of Zodiac K...

20/11/2025

5 Ways to Get More out of Your Playlists on Spotify

Your playlists are personal. They're the soundtracks to your road trips, your quiet mornings, and your biggest celebrations; collections of memories and dis...

20/11/2025

Spotify, Trk mziinin efsanelerine sayg duruu niteliindeki ICON Trkiye'yi duyurdu

Spotify, uzun s redir zerine al t T rk m zik k lt r n n ikon haline gelmi ...

20/11/2025

Spotify and The Hollywood Reporter' Partner on the First-Ever Podcaster Roundtable

For the first time, Spotify has teamed up with The Hollywood Reporter to cohost ...

20/11/2025

Spotify and the ARIA Awards Mark a New Era for Australian Music

This year's ARIA Awards marked a turning point for Australian music, and Spotify was right at the heart of it. For the first time in the awards' nearly ...

20/11/2025

Cracking the Code for Resilient, Secure Space-based Communications

L3Harris has achieved NSA Cybersecurity Directorate certification for its KSV-650 space hub end cryptographic unit, ensuring secure, adaptable communications fo...

20/11/2025

Continued Commitment and Investment in Poland

L3Harris is strengthening its long-term partnership with Poland through the opening of a new facility in Warsaw to serve as a central business hub for regional ...

20/11/2025

Cinegy wins the Swedish Hockey League

15 March 2012 SHARE Facebook Twitter Linkedin Email Cinegy and Vericom are pleased to announce the recent deployment of Cinegy Archive for production and as...

20/11/2025

2012

6 September 2012 SHARE Facebook Twitter Linkedin Email FIC Turkey supplies media content to Pay TV under Fox TV Channel brands in Turkey. At the start of s...

20/11/2025

VIVA Indonesia broadcasting the World Cup Brazil 2014 with Cinegy

25 June 2014 SHARE Facebook Twitter Linkedin Email Last month VIVA finalized its Cinegy installation in order to produce and broadcast the World Cup Brazil ...

20/11/2025

2014

1 October 2014 SHARE Facebook Twitter Linkedin Email With 5 locations spread out around Baden-W rttemberg, Schw bisch Media required a scalable end to end s...

20/11/2025

Strictly Come Dancing Goes with a Cinegy Workflow

27 April 2015 SHARE Facebook Twitter Linkedin Email Cinegy, which develops and produces media asset management products that are used in flagship production...

20/11/2025

Cinegy announces new Latin America partnership

12 August 2015 SHARE Facebook Twitter Linkedin Email Munich, Germany, 26 October 2015 - Cinegy, which develops and produces software technology for digital ...

20/11/2025

2015

5 November 2015 SHARE Facebook Twitter Linkedin Email Munich, Germany 3 November 2015 - Cinegy, which develops and produces software technology for digital ...

20/11/2025

Cinegy launches Cinegy Open' initiative

12 February 2016 SHARE Facebook Twitter Linkedin Email Munich, Germany 9 February 2016 - Cinegy, which develops and produces software technology for digital...

20/11/2025

2016

22 June 2016 SHARE Facebook Twitter Linkedin Email Munich, Germany 21 June 2016 - Cinegy today announced that ABS BROADCAST, one of the largest independentl...

20/11/2025

Cinegy News - nominee of NewBay Media Awards 2016

10 January 2017 SHARE Facebook Twitter Linkedin Email Find us on page 12 of the Program Guide 2016 Tags NewBay Media Awards , Program Guide 2016 , broadc...

20/11/2025

Freeview Thailand deploys Cinegy Air PRO Bundles for multi-channel playout

15 March 2017 SHARE Facebook Twitter Linkedin Email Munich, Germany 15 March 2017 - Cinegy today announced that Thailand's Next Step direct-to-home Free...

20/11/2025

2017

12 December 2017 SHARE Facebook Twitter Linkedin Email Munich, Germany 13 December 2017 - Cinegy today announced that it is making its Cinegy Air Cloud Pack...

20/11/2025

2018

25 June 2018 SHARE Facebook Twitter Linkedin Email Munich 25th June 2018 - Cinegy today announced that Canada-based Accessible Media Inc. (AMI) has implemen...

20/11/2025

2019

27 May 2019 SHARE Facebook Twitter Linkedin Email The best quality live video from the worst networks - Haivision Although DVB and the World Wide Web are...

20/11/2025

2020

24 November 2020 SHARE Facebook Twitter Linkedin Email ATV Expand and Increase their Playout and Editing Capabilities using Cinegy Software Munich, Germany...

20/11/2025

Cinegy further commits to Eastern European market with new appointment

1 September 2021 SHARE Facebook Twitter Linkedin Email Munich, Germany, 1st September 2021: Cinegy GmbH, the premier provider of software technology for di...

20/11/2025

2021

20 September 2021 SHARE Facebook Twitter Linkedin Email ElectronicVerve continues a strong history of supporting Cinegy customers in India Munich, Germany,...

20/11/2025

2022

1 November 2022 SHARE Facebook Twitter Linkedin Email Munich, Germany, 01 November 2022: Cinegy, a premier provider of software technology for digital video...

20/11/2025

Britt Broadcast implements Cinegy Air PRO at TBC (Tanzanian Broadcasting Corporation]

31 October 2023 SHARE Facebook Twitter Linkedin Email Britt Broadcast at TBC...

20/11/2025

Oklahoma Community Television Overcomes ATSC 3.0 Translator Challenge

CINCINNATI Oklahoma Community Television (OCT) has selected GatesAir and Triveni Digital as key technology partners in an ATSC 3.0 deployment that establishes a...

20/11/2025

FCC Launches Wide-Ranging Examination of Network Affiliate Relations

WASHINGTON The Federal Communications Commission has opened a wide-ranging inquiry into the relations between broadcast networks and their affiliates that could...

20/11/2025

IAB: Creator Economy Ad Spend Now Dwarfs Ad Spend for Total Media Industry

NEW YORK Ad spend in the creator economy has more than doubled since 2021 from $13.9B to $29.5B in 2024 and that amount is projected to reach $37 billion in 202...

20/11/2025

Graduate Spotlight: Krysta Mirsik DePuy

Graduate Spotlight: Krysta Mirsik DePuy The educator from Hackettstown, New Jersey, shares how it took her 11 years to find the right graduate program for her...

20/11/2025

Rise Awards 2025 Celebrate the Industry's Best

LONDON The winners of the Rise Awards 2025, which recognize women and companies whose achievements have stood out in the media technology industry, have been an...

20/11/2025

Lionsgate, Debmar-Mercury Launch MovieSphere Gold Diginet

SANTA MONICA & NEW YORK Lionsgate's Worldwide Television Distribution Group and Debmar-Mercury have launched MovieSphere Gold in more than 30 million homes....

20/11/2025

Clear-Com Unveils New 4-Channel HelixNet Beltpack

ALAMEDA, Calif. Clear-Com has introduced its four-channel HelixNet beltpack, a next-generation advancement of its widely used two-channel model, and anticipates...