Sony Media Cloud Services today announced the debut of new production applications and wireless camera integration during its European launch of CiSM, a dynamic cloud-based video production and library platform. Since its launch at NAB in April, Ci has released new and enhanced services which include: Ci RoughCut, a browser-based application that enables the sourcing and stitching of multiple clips; and collaboration tools Ci AudioReview and Ci VideoReview, which allow any person throughout the production process to review, annotate, and collaborate on media files from any location in real-time. To help creative professionals gain access to content immediately, Ci recently integrated Sonys wireless camera adapter to deliver camera-to-cloud functionality. Sony Media Cloud Services will demonstrate these applications and provide a sneak peek into wireless camera-to-cloud integration in Sonys booth at IBC this week.
With todays production teams dispersed across multiple locations and up against accelerating production timelines, getting content from the camera into the hands of editors, producers, or directors quickly and efficiently can be challenging, to say the least especially when theyre working with extremely large files, said Naomi Climer, President, Sony Media Cloud Services. Cis ability to receive content wirelessly from cameras and immediately launch applications like RoughCut and VideoReview to source, stitch, edit, and collaborate with stakeholders streamlines the entire workflow cycle so that, as soon as content is shot, people around the world can start working. Thats exciting.
Collaborative Production Applications
Cis broad ecosystem of studio-designed applications helps teams collect, organize, manage, collaborate, edit, conform, review, approve, and finalize content. New to the production application roster, Ci RoughCut complements production workflows during the early phases of the editorial process, allowing users to define cut lists, source, export, and share with users. Cis browser-based collaboration tools provide audio track and frame-accurate threaded commenting and annotation, real-time group discussions with onscreen notifications, and the ability to export EDL markers to help streamline the editorial process. Cis enhanced media management services include personal and team workspaces for work-in-progress materials and library tools built for the collection, organization, and storage of finished media files.
From the Camera to the Cloud
Now complemented by the wireless camera-to-cloud connectivity recently announced for Sonys line of professional camcorders, the Ci platform uses Sonys wireless adapter to collect footage from the camera, enabling easy transmission over networks and efficient remote Wi-Fi operation. Users can transmit high-resolution files via 3G, 4G, LTE, or Wi-Fi to a broadcast station, or upload them directly into Cis cloud environment, to speed production workflows. This capability enables transmitting dailies from a field location, monitoring recorded images quickly onsite, remotely sharing edited work on a cloud platform, and more.
Built for large-scale productions, budget-conscious independently produced films, television, news and sports content, Ci offers a variety of subscriptions and packages to suit all production budgets and workflow requirements. Introduced at IBC in beta, Cis new self-service model will allow creative professionals at any level to sign up online for free and start using Ci immediately. Professional monthly subscriptions start at 19 EUR / $25 USD per month per user with scalable storage and production application bundle options. Ci will also be previewing new archive capabilities designed for longer term, secure and durable storage of Ci managed content.
Professional monthly subscriptions start at 19 EUR / $25 USD per month per user with scalable storage and production application bundle options.
During IBCs Workflow Solutions session on Saturday, September 14, at 5:00 p.m. Ms. Climer will host Chris Cookson, President, Sony Pictures Technologies, to discuss how digital workflows have changed video production and where Ci and the cloud can evolve the industry. The entire Ci platform is available in the US and Europe and can be seen in action during the IBC conference in the Sony booth located in Hall 12, the Elicium.
About Sony Media Cloud Services
Sony Media Cloud Services transforms media and entertainment production workflows with the industrys first cloud services built by media professionals, for media professionals. Sony MCS Ci apps, complemented with the infinite scalability of the cloud, make enterprise-grade capabilities available to creative professionals at all levels, from studios and broadcasters to independent production companies, marketing teams and creative individualswithout the need to buy or maintain costly infrastructure. Analysis algorithms and anywhere, anytime collaboration make production processes more streamlined and efficient so media professionals can focus on creating compelling content. For more information, please visit www.sonymcs.com.
Sony is exhibiting at IBC in the same location as last year, in Hall 12, stand number 12.A10 and also in the central outdoor space. For more information, please visit the Sony IBC2013 website www.pro.sony.eu/ibc
Most recent headlines
01/01/2026
Latin Grammy Cultural Foundation Announces 2026 Noel Schajris Scholarship The scholarship will cover tuition and housing for one Berklee College of Music stud...
01/01/2026
New year, new games, all with RTX 5080-powered cloud energy. GeForce NOW is kicking off 2026 by looking back at an unforgettable year of wins and wildly high fr...
31/12/2025
Back to All News
NFL Christmas Gameday on Netflix Scores Again With the Lions-V...
30/12/2025
As the College Football Playoff Enters the Quarterfinals, ESPN Blows Out Its Meg...
30/12/2025
SVG's Best of 2025: Original ArticlesTake a look back at all our coverage of big-time productions, game-changing technologies, and state-of-the-art new faci...
30/12/2025
MELBOURNE, Fla., Dec. 30, 2025 - L3Harris Technologies (NYSE: LHX) will release its fourth quarter 2025 financial results before the market opens on Thursday, J...
30/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
30/12/2025
It marked the first civilian operational authorization for a HAPS flight in Europe, led by Space42's subsidiary, Mira Aerospace
The flight demonstrated HAP...
29/12/2025
San Francisco 49ers Strike Gold With Halftime Laser SpectacularStunning display caps $200 million renovation of Levi's Stadium techBy Dan Daley, Audio Edito...
29/12/2025
The Cup's Around the Corner: An Inside Look at Broadcast Preparations for th...
29/12/2025
SVG's Best of 2025: Longform VideoWatch the standout keynote conversations, deep dives, and panel discussions from the year for free on SVG PLAY!By Brandon ...
29/12/2025
From crisper Lossless audio and immersive music videos in beta to new Audiobooks+ plans, custom transitions between tracks, and in-app Messages, we keep levelin...
29/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
27/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
26/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
26/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
25/12/2025
Holiday lights are twinkling, hot cocoa's on the stove and gamers are settling in for a well-earned break.
Whether staying in or heading on a winter getawa...
24/12/2025
What is AI good for? Posted by MTI Film on December 24, 2025
What is AI good for?
What is AI good for?
It's been three years since ChatGPT first cap...
24/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
24/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
24/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
24/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
24/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
24/12/2025
Back to All News
The Boyfriend' Season 2 Unveils Heartwarming Trailer, Key...
24/12/2025
Back to All News
Love, Fights, and Everything in Between: Badly in Love' Returns for Season 2
Entertainment
24 December 2025
GlobalJapan
Link copied t...
24/12/2025
Scripps Research study links sleep variability with sleep apnea and hypertension How consumers' digital activity trackers could enable personalized health s...
23/12/2025
How guilas Cibae as Dominican Winter League Games Are Locally Produced for Glob...
23/12/2025
BitFire's Jim Akimchuk on Supplying Scalability and Customization in the Clo...
23/12/2025
CAMB.AI Enables European Athletics to Offer Multi-Language SupportPlan is to eventually offer translation into all languages spoken in EuropeBy Ken Kerschbaumer...
23/12/2025
Analysis: As sports media values trend negative, scarcity and quality are king By Callum McCarthy, Editor-at-Large
Monday, December 22, 2025 - 14:08
Print ...
23/12/2025
ESPN, Disney, and NBA Return to the Animated Altcast Fray With Second Edition of...
23/12/2025
End the Year on a High Note and Donate to the Sports Broadcasting Fund Today!By Ken Kerschbaumer, Editorial Director
Tuesday, December 23, 2025 - 12:25 pm
P...
23/12/2025
The year is winding down, the weather outside is frightful, and it's the perfect time to escape into a story that warms the heart. For listeners looking for...
23/12/2025
A Zeus motor is hot fire tested at L3Harris' Camden, Arkansas, solid rocket ...
23/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
23/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
23/12/2025
Lightware will exhibit several major product innovations at ISE 2026, including the new USB-C BOOSTER-V1, Google Meet. integration for various Taurus UCX models...
23/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
23/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
23/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
23/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
23/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
23/12/2025
Taking the Stage at Carnegie Hall-On a Global Scale Boston Conservatory Orchestra students reflect on their epic concert marking the 80th session of the UN Gene...
23/12/2025
Back to All News
Netflix's The Great Flood and Culinary Class Wars 2 Top Gl...
23/12/2025
Back to All News
Stranger Things By the Numbers: How the Global Phenomenon Shap...
23/12/2025
Experience the power of WO Automation for Radio's newest service, the System Effectiveness Review. Designed to help you achieve more, a System Effectiveness...
23/12/2025
23 Dec 2025
VEON's Beeline Kazakhstan and Rakuten Symphony Collaborate to A...
23/12/2025
Back to All News
How Steamy Can It Get? Single's Inferno' Season 5 Pre...
23/12/2025
Back to All News
33 Million Global Viewers on Netflix Watched Jake Paul vs. Ant...
Sony Media Cloud Services today announced the debut of new production applications and wireless camera integration during its European launch of CiSM, a dynamic cloud-based video production and library platform. Since its launch at NAB in April, Ci has released new and enhanced services which include: Ci RoughCut, a browser-based application that enables the sourcing and stitching of multiple clips; and collaboration tools Ci AudioReview and Ci VideoReview, which allow any person throughout the production process to review, annotate, and collaborate on media files from any location in real-time. To help creative professionals gain access to content immediately, Ci recently integrated Sonys wireless camera adapter to deliver camera-to-cloud functionality. Sony Media Cloud Services will demonstrate these applications and provide a sneak peek into wireless camera-to-cloud integration in Sonys booth at IBC this week.
