
El aclamado colombiano J Balvin ha conquistado al mundo con su m sica durante m s de una d cada. Fans desde Latinoam rica hasta Europa est n cautivados por la energ a del El Ni o de Medell n y sus ritmos contagiosos. De hecho, cada segundo, 140 canciones de J Balvin son reproducidas en Spotify, y sus temas se encuentran en m s de 240 millones de playlists creadas por los usuarios.
No solo es uno de los nombres m s influyentes en la m sica urbana, sino que tambi n ocupa el segundo lugar como el artista latino m s escuchado en Spotify de todos los tiempos. Sus grandes xitos incluyen LA CANCI N con Bad Bunny, I Like It con Bad Bunny y Cardi B, y Mi Gente con Willy William, cada uno con m s de mil millones de reproducciones.
Ahora, el pionero del reggaet n regresa con su nuevo lbum Rayo, que se estrena hoy. J Balvin es bien conocido por sus colaboraciones estelares, y el primer sencillo del lbum, Polvo de tu vida , lo hace junto al puertorrique o Chencho Corleone. Desde su lanzamiento en junio, la canci n ha acumulado m s de 16 millones de reproducciones. Y para dar una idea de d nde provienen esos oyentes, Bogot es la ciudad con m s streams, seguida por Madrid, Barcelona, Santiago de Chile y Ciudad de M xico.
El segundo sencillo, Gaga , es una colaboraci n con el artista espa ol SAIKO. Este tema tambi n est cosechando xito r pidamente, con m s de siete millones de reproducciones desde su lanzamiento en julio, y ha visto un aumento notable en escuchas en Espa a, M xico y Estados Unidos.
For the Record habl con J Balvin para descubrir m s sobre la inspiraci n detr s de su ltimo proyecto, con qui n le gustar a colaborar en el futuro y qu otros g neros colombianos disfruta escuchar.
Cu ntanos sobre Rayo. Rayo trata de volver a mi esencia. Rayo es el nombre de mi primer carro, un carro que mi padre compr con mucho esfuerzo para m . Sol a llevar a mis amigos del colegio y les cobraba una tarifa mensual como conductor.
Ese carro me permiti llevar mi m sica a diferentes barrios, clubes y escuelas. Vend a CDs en la calle y en eventos como Sonido sobre Ruedas , donde todos llegaban con sus sistemas de sonido y sus carros. Incluso llegu a vender ropa desde la parte de atr s de Rayo.
Rayo tuvo un papel importante en la historia del reggaet n en Medell n, porque me llev a muchos lugares que hoy en d a han sido profundamente impactados por la escena del reggaet n. As que, Rayo, el lbum, trae mucha nostalgia, porque se trata de regresar a mi esencia, a quien era cuando hac a m sica sin pretensiones, sin pensar en n meros o reproducciones, sino simplemente disfrutando como un ni o.
Qu artistas te inspiran? Daddy Yankee es la raz n por la que decid entrar en el mundo del reggaet n. Pero tengo muchas otras inspiraciones: Craig David, Kurt Cobain, James Hetfield de Metallica y Ed Sheeran, que es un gran amigo m o.
Cada poca tiene artistas que dejan una gran huella en diferentes momentos. Estos son algunos de ellos, pero hay muchos m s.
Qu otros g neros de m sica colombiana escuchas? Me encanta la Salsa Colombiana, especialmente la de Cali y Medell n. Tambi n me fascina la m sica vallenata, como la de Silvestre Dangond. Admiro mucho lo que hace Andr s Cepeda, al igual que Fonseca. Disfruto mucho del rock de Juanes, que es de mi ciudad natal. El Rock De Mi Pueblo de Carlos Vives tambi n es un lbum que me gusta mucho. Creo que Colombia tiene una m sica incre ble. Por supuesto, tambi n est la m sica tradicional como la cumbia y el joropo. Aunque esa m sica puede ser menos comercial, su sabor y ritmo est n muy presentes en la m sica del pa s.
Eres conocido por tus colaboraciones. Con qu artistas, compositores o productores de la nueva escena de m sica urbana en Colombia te gustar a colaborar? Han surgido muchos talentos. En este momento, est Kapo con su canci n Afrobeat Ohnana , Esteban Rojas de Cali, que me gusta mucho, y Philip Ariaz de Medell n, que es incre ble. Nath de Medallo tambi n es muy buena. Pirlo de Cali es fant stico, y El H de la costa tambi n es genial. Hay tantos artistas. Pero con todos ellos, s que si surge la oportunidad, podr amos trabajar juntos y disfrutar de la conexi n que tenemos.
C mo te ha apoyado Spotify a ti y a tu m sica? Spotify ha sido fundamental para mi carrera. La plataforma me ha ayudado a llegar a una audiencia realmente global. Desde que me convert en el artista m s escuchado a nivel mundial hace un par de a os, realmente he visto lo valioso que es Spotify para ayudar a los artistas a ser descubiertos, y c mo los oyentes pueden explorar diferentes culturas de otros pa ses a trav s de sus listas Top 50.
C mo te gusta descubrir nueva m sica en Spotify? Cada d a se lanzan miles de canciones. Me gusta concentrarme en las listas Top 50, no solo en los pa ses latinos, que suelen ser el n cleo donde se reproduce nuestra m sica, sino que tambi n me interesa mucho lo que se escucha en lugares como Nigeria, Jap n, Suecia, Pa ses Bajos, Lituania y Polonia. Esto me ayuda a ampliar mi perspectiva y a pensar en otros g neros y lenguajes que quiz no conoc a antes.
Regresa a los inicios con J Balvin y su nuevo lbum Rayo, disponible ahora.
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