Six months ago, in celebration of International Women's Day, Spotify vowed to turn up the volume on women creators through our EQUAL campaign. Currently, only one in five artists on the charts is a woman, according to the Spotify-funded USC Annenberg study on representation of women in the music industry. This knowledge has helped fuel our commitment to extending our resources and generating more impactful opportunities for women artists. Today marks a milestone of six months in our campaign-something to celebrate and acknowledge as we continue to drive equity for women in audio.
Being a female artist requires a lot more effort and dedication to get recognition since, unfortunately, social pressures and sexism are still so present in all spheres of society, Brazilian artist DUDA BEAT, a featured EQUAL creator, told For the Record. Hence the great importance of this Spotify initiative, which will enable us as women to have equal representation in the music scene. I'm sure EQUAL will be seen as a milestone in the history of the global music industry for bringing more recognition to talented women from all over the world and making their voices heard.
To amplify the voices of our creators, we debuted the EQUAL hub, a one-stop destination highlighting the work of women-identifying artists and podcasters. The centralized location isn't just for artists, however. It also allows Spotify users to tap into the power of listening to shift the status quo.
And to further support emerging artists across 35 markets, we unveiled our EQUAL Music Program. Through the program, Spotify introduced to listeners around the world 35 EQUAL local playlists, which span 50+ countries, as well as a best-of flagship EQUAL Global playlist. The playlists are housed on platform in the EQUAL hub and spotlight local women artists on the rise in 35 markets. Plus, each month, the hub features a rotating Artist of the Month takeover, alongside a refreshed tracklist. We kicked off the program by highlighting 35 inaugural EQUAL creators, including LUNA, Somi, Meryl, and DUDA BEAT, and we have since featured 175 EQUAL Artists of the Month.
Now, we're taking a look at the results of the EQUAL campaign so far-and renewing our commitment to amplify and celebrate the voices of women creators around the world.
It's clear our EQUAL artists and local playlists have already struck a chord with listeners worldwide. In the first month of joining the program, fans added EQUAL artists to more than 600 different playlists 1,500 times. And after six months, EQUAL playlists have surpassed 29 million streams across 177 markets.
Plus, since the campaign launched, For the Record has had the chance to speak with Artists of the Month Jorja Smith, Lido Pimienta, and more on their hopes for the future of the music industry. The program has ultimately helped foster a deeper connection between fans and noteworthy women artists and generate new opportunities for visibility.
Sometimes people ask me about the best, most breakthrough moment of my career, reflected LUNA. I'm just at the beginning of my journey, but one event was really important and spectacular. In April 2021 I became a part of Spotify's EQUAL campaign as the first Polish artist and ambassador supporting women's rights in the music industry. And as a result, I've been featured on a billboard in Times Square! It was just unbelievable! It made me feel like anything is possible.
We're proud to support the voices of women creators worldwide, and we're excited to raise the volume even higher. The work toward an equitable future has only just begun.
Keep exercising your power to listen, and stream our EQUAL Global playlist now:
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
07/10/2026
Dalet, a leading technology and service provider for media-rich organizations, today announced the latest Long-Term Supported (LTS) release of Dalet Flex. Build...
06/09/2026
June 9 2026, 23:00 (PDT) Dolby and MagentaTV Bring Fans Closer to the FIFA Worl...
20/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
20/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
20/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
20/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
20/08/2026
IPC Expands Brazilian Presence with New Channel Partner CCATech
Industry veterans Carlos Abrah o and Bruno Lopes strengthen local support and expand IPCs prese...
20/08/2026
Zixi Enters Mauritius Market Through Strategic Deployment with MTC Jockey Club
Worlds Oldest Horse Racing Club in the Southern Hemisphere Selects Zixis Softwar...
20/08/2026
LA JOLLA, CA-Scripps Research assistant professor Tiantian Liu has received a five-year NIAID DP2 award from the National Institute of Allergy and Infectious Di...
20/08/2026
Audiences reveal appetite for multicultural Australia on-screen 20 August 2026
Dr Georgie McClean, Dr Rebecca Huntley (L-R)
By Dr Georgie McClean and Dr Rebec...
20/08/2026
How Mavis Studio Is Expanding Live Production Teaching at Sussex
Brie Clayton August 19, 2026
0 Comments
Hero image displays a student about to mix be...
20/08/2026
Vertical Unscripted Series Legal Queens Captured with Blackmagic Design
Brie Clayton August 19, 2026
0 Comments
Reality TV veteran Eric Gardner create...
19/08/2026
As the cost of IP nears price parity with traditional SDI, Reynolds argues that ...
19/08/2026
A private 5G bubble was chosen instead of traditional broadcast RF for the race ...
19/08/2026
(L-R) Rafael Manuel and Isabel Sicat attend the Filipi ana premiere during the 2026 Sundance Film Festival at The Ray Theatre on January 23, 2026, in Park Cit...
19/08/2026
Studio owners invited to have their say on rates cuts
The Music Producers Guild (MPG) are inviting UK-based studios to take part in an in-depth survey that ...
19/08/2026
Vintage-inspired desktop interface revealed
Harrison's latest hardware offering sees them head into the world of audio interfaces, delivering a 10-in/12...
19/08/2026
Granular effect remains locked to scale and tempo
Described as your dream granular effect , Minimal Audio's latest creation is capable of turning any s...
19/08/2026
First polyphonic SWAM instrument incoming
Audio Modeling's latest physical-modelling orchestral instrument is just around the corner, and is now availab...
19/08/2026
World Cup Games Generate 84 Billion Minutes Across FOX, Fox Sports 1 and NBCU...
19/08/2026
July brought typical peak-holiday drops in viewership, driven primarily by viewers stepping away from screens and a visible decline in reach across both traditi...
19/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
19/08/2026
Henry joins BCE as the company accelerates its commercial strategy and expands its international presence across the media, broadcast and technology markets. He...
19/08/2026
iWedia, a leading provider of software solutions for connected TV devices, today announced a major milestone in Android platform optimization with the successfu...
19/08/2026
NTP Technology announces that ST 2110-30 audio-over-IP connectivity with AES67 and RAVENNA capabilities is now available for the brand's world-class audio i...
19/08/2026
Net Insight has been selected to provide its Nimbra platform by the service provider Big Blue Marble, formerly ORS Group, as the core media transport solution f...
19/08/2026
LiveU has supported Coventry City FC and several other top-flight UK football clubs through one of their most demanding live production challenges of the year, ...
19/08/2026
Nature Seekers Documentary Shot with Blackmagic URSA Cine 12K LF
Brie Clayton August 18, 2026
0 Comments
Filming endangered turtles required camera...
19/08/2026
Neyrinck Brings D-Control Consoles Back to Life on Apple Silicon with D-Control ...
19/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
19/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
19/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
19/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
19/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
19/08/2026
Riedel Communications today announced that Edith Cowan University (ECU) in Perth, Australia, implemented a comprehensive communications infrastructure that brin...
19/08/2026
QuickLink, a leading provider of award-winning video production and remote guest contribution solutions, will spotlight a major leap forward in remote guest con...
19/08/2026
Integrated platform melds media asset management, playout automation and newsroom workflows
EMAM, PlayBox Neo and SNEWS have officially launched Nuvex, a conne...
19/08/2026
Screen Australia releases the Private Investment Toolkit to strengthen screen in...
19/08/2026
Do Aussies truly value local content? Unpacking Screen Currency 2026 with Deirdr...
19/08/2026
There's an early Christmas gift for Bookish fans, as UKTV confirms the re-commission of the hit U&alibi drama, created by and starring Mark Gatiss. Viewers ...
19/08/2026
Wednesday 19 August 2026
Sky gives sports fans the chance to watch multiple liv...
19/08/2026
On Saturday September 5 Katie Taylor will step into the ring for the fight of her life against Flora Pili in front of 80,000 fans in Croke Park. A legendary fig...
18/08/2026
SportStream 2026, a free three-day virtual event, will take place September 15-17. One registration provides access to all three days of live programming and on...
18/08/2026
BeckTV will introduce BeckFlow to the European market at IBC2026, demonstrated on the Providius stand (10.F53).
BeckFlow is a web-based schematic documentation...
18/08/2026
Boland Communications will introduce a SMPTE ST 2110 input option for its 4K monitors at IBC2026, along with a new 55-inch super-narrow bezel display for video ...
18/08/2026
Dolby Laboratories and the Seattle Seahawks have announced a partnership integrating Dolby OptiView into the Seahawks' live streaming coverage, making the S...
18/08/2026
For BMG Executive Producer of Sports Production, Graham Taylor, producing live s...
18/08/2026
TMRW Sports has appointed Rufus Hack as President of Golf, a newly created role in which he will lead the company's golf businesses including TGL presented ...
Six months ago, in celebration of International Women's Day, Spotify vowed to turn up the volume on women creators through our EQUAL campaign. Currently, only one in five artists on the charts is a woman, according to the Spotify-funded USC Annenberg study on representation of women in the music industry. This knowledge has helped fuel our commitment to extending our resources and generating more impactful opportunities for women artists. Today marks a milestone of six months in our campaign-something to celebrate and acknowledge as we continue to drive equity for women in audio. 
