Supporting AFEELAs entertainment experience and global launch with a communication platform
KDDI CORPORATION
February 26,2024
-- Tokyo, February 26, 2024 KDDI has started a collaboration with Sony Honda Mobility to drive connected businesses.
Going forward, KDDI will provide its Global Telecommunication Platform for the mass-produced model of AFEELA, the new brand Sony Honda Mobility plans to launch in 2025, with the aim of supporting the entertainment and global launch AFEELA is aiming for.
Background The automotive industry is a global industry that Japan is proud of, and it is one of the strategic industries that supports the Japanese economy and employment. In recent years, technological innovations have been progressing in four areas, which are Connected, Autonomous, Sharing and Electric, collectively known as CASE.
Sales of new connected cars are on the rise, and in recent years, needs have diversified, such as services that connect smartphones and car navigation systems. Cars are no longer merely a means of transportation. Rather, they also require a personalized interior environment and entertainment experiences other than driving, which means it is increasingly important to keep communication and cars connected.
About this collaboration With its extensive experience in global IoT, KDDI will provide a Global Telecommunication Platform carrying new, highly convenient features to support the entertainment experiences and global launches AFEELA is aiming for.
The Global Telecommunication Platform supports connection with KDDIs 5G communication in Japan, as well as 5G communication in other countries, provided by local carriers.
With the provision of 5G communication and a globally universal interface, customers will be able to experience entertainment such as games and movies provided by AFEELA more comfortably with a universal design in each country and region, which will lead to improved CX for customers.
Sony Honda Mobility Director and Executive Vice President Kojiro Okabe says, AFEELA is an AD/ADAS using hardware suitable for a premium brand, as well as AI, and pursues mobility as a creative entertainment space. In order to achieve this, mobility needs to be always connected to a network, and it is vital to have high-capacity, low-latency communication that has never been seen before. As SHM pursues high-quality mobility services across the globe, our focus is worldwide communication solutions that will allow efficient operation. That is why we are optimistic for KDDIs Global Telecommunication Platform, and strong relationships with MNOs in target regions.
If you have difficulty to view the movie, please click the link below.
AFEELA | UX Movie 2024
Introducing this collaboration at MWC Barcelona 2024 KDDI will introduce this collaboration at MWC Barcelona 2024, which will take place in Spain from February 26 to 29, 2024.
To find out more,
visit
(Reference) About Sony Honda Mobility In September 2022, the Sony Group and Honda established Sony Honda Mobility, a new company to jointly develop and market value-added EV (electric vehicles) and to provide mobility services. Under the purpose to Move people, through the pursuit of innovation with diverse inspirations, the company will break through a new era of mobility as a mobility tech company. With the new brand AFEELA, named to symbolize the FEEL at the center of the mobility experience, the company plans to launch mass-produced cars in 2025, delivering them in North America from spring 2026, and in Japan by the end of 2026.
About KDDI KDDI places sustainability management at the center of its Mid-Term Management Strategy (FY22-24), aiming to advance 5G-based communication businesses, expand communication-centered focus areas and the management foundation that supports them, collaborating with its partners to support the sustainable growth of society and to increase corporate value. KDDI will drive its Satellite Growth Strategy comprising five focus domains, which are DX, finance, energy, LX (life transformation) and region co-creation, to bring a positive DX cycle that transforms peoples lives.
The information contained in the news releases is current at the time of publication. Products, service fees,service content and specifications, contact information, and other details are subject to change without notice.
Most recent headlines
26/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
26/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
25/12/2025
Holiday lights are twinkling, hot cocoa's on the stove and gamers are settling in for a well-earned break.
Whether staying in or heading on a winter getawa...
24/12/2025
What is AI good for? Posted by MTI Film on December 24, 2025
What is AI good for?
What is AI good for?
It's been three years since ChatGPT first cap...
24/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
24/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
24/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
24/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
24/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
24/12/2025
Back to All News
The Boyfriend' Season 2 Unveils Heartwarming Trailer, Key...
24/12/2025
Back to All News
Love, Fights, and Everything in Between: Badly in Love' Returns for Season 2
Entertainment
24 December 2025
GlobalJapan
Link copied t...
24/12/2025
Scripps Research study links sleep variability with sleep apnea and hypertension How consumers' digital activity trackers could enable personalized health s...
23/12/2025
How guilas Cibae as Dominican Winter League Games Are Locally Produced for Glob...
23/12/2025
BitFire's Jim Akimchuk on Supplying Scalability and Customization in the Clo...
23/12/2025
CAMB.AI Enables European Athletics to Offer Multi-Language SupportPlan is to eventually offer translation into all languages spoken in EuropeBy Ken Kerschbaumer...
23/12/2025
Analysis: As sports media values trend negative, scarcity and quality are king By Callum McCarthy, Editor-at-Large
Monday, December 22, 2025 - 14:08
Print ...
23/12/2025
ESPN, Disney, and NBA Return to the Animated Altcast Fray With Second Edition of...
23/12/2025
End the Year on a High Note and Donate to the Sports Broadcasting Fund Today! By Ken Kerschbaumer, Editorial Director
Tuesday, December 23, 2025 - 12:25 pm
...
23/12/2025
The year is winding down, the weather outside is frightful, and it's the perfect time to escape into a story that warms the heart. For listeners looking for...
23/12/2025
A Zeus motor is hot fire tested at L3Harris' Camden, Arkansas, solid rocket ...
23/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
23/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
23/12/2025
Lightware will exhibit several major product innovations at ISE 2026, including the new USB-C BOOSTER-V1, Google Meet. integration for various Taurus UCX models...
23/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
23/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
23/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
23/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
23/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
23/12/2025
Taking the Stage at Carnegie Hall-On a Global Scale Boston Conservatory Orchestra students reflect on their epic concert marking the 80th session of the UN Gene...
23/12/2025
Back to All News
Netflix's The Great Flood and Culinary Class Wars 2 Top Gl...
23/12/2025
Back to All News
Stranger Things By the Numbers: How the Global Phenomenon Shap...
23/12/2025
Experience the power of WO Automation for Radio's newest service, the System Effectiveness Review. Designed to help you achieve more, a System Effectiveness...
23/12/2025
23 Dec 2025
VEON's Beeline Kazakhstan and Rakuten Symphony Collaborate to A...
23/12/2025
Back to All News
How Steamy Can It Get? Single's Inferno' Season 5 Pre...
23/12/2025
Back to All News
33 Million Global Viewers on Netflix Watched Jake Paul vs. Ant...
23/12/2025
New technique lights up where drugs go in the body, cell by cell Scripps Research scientists developed a technique that maps drug binding in individual cells th...
22/12/2025
SVG New Sponsor Spotlight: Presidio's Neerav Shah on the Role of Its Captiva...
22/12/2025
Hitting the bullseye: Sky Sports readies itself for the biggest PDC World Darts ...
22/12/2025
Unique skillset: Bringing new directors to the world of darts at The Worlds with...
22/12/2025
Gravity Media prepares for a flight of fancy with the PDC World Darts Championsh...
22/12/2025
One hundred and eighty: Gravity Media on hitting the production bullseye at the ...
22/12/2025
The Famous Group's Jon Slusser on Fascinating Fans Through Immersive Content...
22/12/2025
ESPN's Meg Aronowitz on Continuing High-Quality Broadcasts of Collegiate Spo...
22/12/2025
ESPN Takes Data-Driven Storytelling to New Heights with MNF Playbook with Next ...
22/12/2025
For a decade, popular German podcast Fest & Flauschig has hosted an annual Chris...
22/12/2025
Paramount Scores Largest Share Increase Among Distributors as Paramount and CBS...
22/12/2025
New multi-year deal integrates Roku's data to fuel Nielsen's measurement suite
Roku gains access to Nielsen's streaming ratings, showing The Roku C...
22/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
Supporting AFEELAs entertainment experience and global launch with a communication platform 
