Live From IBC 2024: Monday's Latest From Amsterdam By SVG Staff
Sunday, September 15, 2024 - 19:51
Print This Story
The SVG Europe and SVG Americas teams are onsite in Amsterdam for IBC 2024. As the production and broadcast industry gathers to launch new products and reconnect, the SVG team is out in force in the exhibition halls of the RAI to gather and share the latest news with the SVG community. You'll find all the key announcements and news here with daily updates.
Today's issue features AJA Video Systems, Ateliere Creative Technologies, AWS, BCE, Blackmagic, Brightcove, Christy Media Solutions, Dalet, Disguise, Dizplai, Dolby, Dotscreen, Eluvio, EVS, Farmerswife, Fraunhoffer, Fujifilm, Globecast, Grass Valley, Hitachi, JW Player, Leader, LucidLink, Magnifi, MainConcept, MRMC, M2A Media, MultiDyne, Net Insight, Open Broadcast Systems, Panasonic Connect Europe, Pixellot, Reuters Imagen, Ross Video, RTS Intercom, Shure, Signiant, Skyline Communications, Studio Network Solutions, Techex, Telemetrics, Vindral, Vislink, Vivaro Media, Wisycom, WTVision, Wowza, Zero Density, and Zixi.
AJA Video Systems (Stand 7.B19) is looking to help the live-sports-production and TV market get on board with HDR workflows more easily via its ColorBox, which is now available as an openGear Card versus a dedicated box. The card handles inline color transformation for SDR and HDR as well as camera-log conversions. As it pertains to live production, AJA Senior Product Manager Tim Walker explains, you might have some SDR cameras that you need to convert into HDR to be part of that single-master, single-stream HDR workflow, and you can do that with this card. It also has a built-in downconverter for UHD to HD and, in this openGear card for factor, it can do that with greater channel density and less rack space as we can get 10 channels of UHD conversion in 2RU. The frame also offers redundant power supplies, can be controlled by hardware control panels via an API, and has a latency of less than half a video line. That is important because that means it is within the timing window for switchers, so the switcher doesn't need to add a frame of delay. Also new is the Kona IP25, which provides uncompressed bi-directional SMPTE ST 2110 support for the transition from SDI to IP. The 8-lane PCIe Gen 4.0, SMPTE ST 2110 IP I/O card supports bidirectional uncompressed video. It has two SFP cages that support 10- and 25-Gigabit Ethernet (10/25 GigE) SFPs and includes a 1GigE RJ-45 connector.
Ateliere Creative Technologies (Stand 5.C24) is using IBC 2024 to launch a graphics-processing unit-based live-production and editing platform. Software-based and cloud-native, Ateliere Live offers the ability to cut pictures, mix audio, and add graphics and effects via a web browser, with the video staying in the computer's GPU until just prior to distribution. This removes the need for repeated encoding and decoding, in turn saving on energy usage and, according to Ateliere, reducing the costs per hour of live TV by up to 70%. The platform uses proxy contribution feeds and synchronised proxy-master feed timing for remote production. Public APIs allow integration with third-party applications. Ateliere customers include Swedish broadcaster SVT, which has already used the Ateliere Live tech on coverage of the FIA World Rally Championship.
AWS (Stand 5.C90) has launched AWS Elemental MediaLive Anywhere, a feature of the company's MediaLive offering that caters to hybrid workflows by allowing users to run live video encoding on-premises while using the cloud for management. When you can't get your live video sources to the cloud, MediaLive Anywhere brings the cloud to you, says Manish Rao, GM, AWS Elemental. If you have a video source or destination anchored on-premises or a compute investment that you want to continue to use, MediaLive Anywhere brings the same great capabilities, APIs, monitoring tools, console, and pay-as-you-go pricing that you get with MediaLive to enable encoding anywhere.
BCE COO Fr d ric Fi vez
BCE (Stand 10.C21) is demonstrating its Media-as-a-Service offering. Provided as an online platform, it is populated with a range of apps: remote-commentary service Holovox, which was adopted by the Basketball Champions League to boost remote voice-over capabilities; Playit, for cloud-based TV-channel management; Freecaster, for streaming live events and VOD content; and NxP, for content exchange and distribution. Says BCE COO Fr d ric Fi vez, Rightsholders trust us to manage technical aspects of a production from glass to glass.
Among the new products that Blackmagic (Stand 7.C49) is exhibiting, 12K and 17K cameras are well-suited for such situations as putting one camera at midfield to capture the whole field, cropping into the frame, and deriving a multicam production out of one camera. Says Simon Westland, director, sales, EMEA, Blackmagic, We're also showing a new immersive camera called URSA Cine Immersive, which is coming and is an 8K stereoscopic camera for productions for Apple Vision Pro. That opens a whole load of opportunities for sports. Then we have the postproduction technology with DaVinci, the only commercial end-to-end system to do immersive content for Apple Vision Pro and other formats moving forward. There has also been a lot of interest in Blackmagic's Replay system, he adds, which takes advantage of the cloud to provide a fully scalable system.
A major focus for Brightcove (Stand 5.A90) at IBC 2024 is a new AI Suite, which comprises five elements: AI Content Multiplier, AI Universal Translator, AI Metadata Optimiser, AI Engagement Maximiser, and AI Cost-to-Quality Optimiser. AI Content Multiplier uses generative AI to automate time-consuming tasks, such as reformatting 16:9 to 9:16 content, auto-clipping, and creating highlight reels from lon
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
09/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
09/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
09/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
09/10/2026
September 10 2026, 06:00 (PDT) Dolby Expands Dolby OptiView Platform with New Capabilities at IBC 2026
New Sports Intelligence helps providers better unders...
08/10/2026
Modern venues have come a long way since the tinny, echoing audio of the mid 20t...
08/10/2026
ESPN's first Super Bowl production will stream in English and Spanish on Disney+, while the ESPN App carries the full slate of game, ManningCast, studio, an...
08/10/2026
From high-school videoboards to War Eagle Productions, the Opelika native is learning how to lead shows and capture big moments
The future of live sports produ...
08/10/2026
The Television Academy and Prime Video have announced a six-year agreement making Prime Video the exclusive global home of the Emmy Awards beginning with the 20...
08/10/2026
Techex will exhibit at NAB Show New York 2026 (Booth 623, Javits Center, October...
08/10/2026
X Games has announced the appointment of Steve Rogers as Chief Operating Officer. Rogers previously served as COO of World Supercross and spent nearly a decade ...
08/10/2026
Fonn Group has appointed Trevor Spielmann as Sales Director for Germany, Austria, and Switzerland. Spielmann joins from EVS, where he held sales and business de...
08/10/2026
The flagship program will originate from major PG events with a four-camera production, live distribution across PGTV, social platforms
Perfect Game is bringin...
08/10/2026
Innovation rarely happens in a vacuum. More often, it happens at the point of collision: when worlds that have run on separate tracks begin to converge. That is...
08/10/2026
For decades, the production and broadcast services business has run on a familia...
08/10/2026
Uplynk, Zixi, BroadView Software, and Grass Valley have published The IP Converg...
08/10/2026
The NFL has announced the return of the Big Data Bowl, the league's analytics competition, now in its ninth year and again powered by AWS. Registration is o...
08/10/2026
Eutelsat has renewed its partnership with T l diffusion d'Alg rie (TDA), Algeria's national broadcasting network operator, for continued distribution of...
08/10/2026
Disney will livestream Super Bowl LXI on February 14, 2027, alongside the game's broadcast on ESPN and ABC. All Disney subscribers in the United States wi...
08/10/2026
RHStv and Red House Streaming have announced an expansion of their partnership w...
08/10/2026
Gray Media has announced a distribution agreement with TEGNA and DAZN to simulca...
08/10/2026
SVG readers can save 10% on registration and receive a complimentary Solutions H...
08/10/2026
PROTON Camera Innovations GmbH has been named a recipient of a 2026 Technology a...
08/10/2026
Industry leaders discuss real-world cloud workflows for live game production, pl...
08/10/2026
The next-gen audio technology joins Dolby Vision as part of Apple TV's immersive F1 experience...
08/10/2026
David France, Jesse Short Bull, Mato Wayuhi, N. Bird Runningwater, Jodi Archambau, Jhane Myers, Paul McGuire, Amber Morning Star Byars, Holly Macarro, Nick Tils...
08/10/2026
Dynamic panning plug-ins get an upgrade
Sound Particles have just announced major updates for two of their popular dynamic panning plug-ins. Energy Panner 2...
08/10/2026
New expandable instrument boasts full DMNO engine
UDO Audio have just announced the upcoming release of a new, expandable synth that packs the power of the ...
08/10/2026
Two new subwoofers added to monitoring line-up
ADAM Audio's monitoring range has just been expanded with two new DSP-equipped subwoofers, the Sub8 PRO a...
08/10/2026
eds3_5_jq(document).ready(function($) { $(#eds_sliderM519).chameleonSlider_2_1({ content_source:......
08/10/2026
Calrec gives broadcasters freedom of choice at NAB Show New York We're looking forward to meeting up with you all at NAB New York on 21st-22nd October.
Cal...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Globecast, a leading provider of broadcast, media and entertainment managed services, will showcase its next generation of media orchestration services at NAB S...
08/10/2026
Clear-Com played a critical role in the production communications infrastructure for Rock in Rio 2026, one of the world's largest and most recognized music...
08/10/2026
Sohonet Launches ClearView Rush: A Leap Forward in Studio Review, Built for Crea...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Ikegami announces a major expansion to its range of broadcast-quality live production cameras. Scheduled for introduction on Ikegami booth 708 at NAB New York, ...
08/10/2026
Calrec will be located at Booth 444.
Freedom to choose
The media landscape is evolving quickly, and the broadcasters best placed for what comes next will be...
08/10/2026
LiveU has announced that CRD Audiovisuel relied on LiveUs LU900Q intelligent production unit, with built-in native LiveU IQ (LIQ ) connectivity, to deliver live...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
Live From IBC 2024: Monday's Latest From Amsterdam By SVG Staff 
