Sony Pixel Power calrec Sony

December 07, 2021

07/12/2021

New research consortium to tackle maternal health disparities with digital technologies Mobile app-based research platform aims to engage and empower researchers and participants across the country.

December 07, 2021

LA JOLLA, CA The Scripps Research Digital Trials Center has launched a new research consortium aimed at improving maternal and fetal health outcomes. The PowerMom consortium brings together organizations from a broad spectrum of sectors from health and technology companies to advocacy groups and community health centers to advance research into maternal health.

PowerMom leverages innovative digital and mobile technologies to recruit, monitor and communicate with pregnant study participants. Led by researchers at the Scripps Research Digital Trials Center, the goal is to build the largest, most diverse community of pregnant people and gather valuable health information that will hopefully help guide expectant mothers and care teams toward healthier pregnancies.

The consortium will support efforts to build awareness of the study platform, encourage participation, provide wearable devices to eligible participants, and help guide scientific priorities.

A national public health crisis

The launch of the consortium comes at a pivotal moment. Maternal health in the United States remains in a state of crisis, ranking first in maternal mortality among developed nations. Despite global maternal mortality decreasing over the course of the last few decades, in the United States the rate has been increasing, with 63% of these pregnancy-related deaths being preventable.

Deep inequities across race, socioeconomic status and geography are exceedingly evident. Black, American Indian and Alaska Native mothers are two to three times more likely to die from pregnancy-related complications than their white counterparts, while Hispanic mothers have the highest rates of increase in severe maternal morbidity in recent years.

Historically, pregnant people have been excluded from most clinical research resulting in significant knowledge gaps when it comes to understanding pregnancy on an individual level, says Toluwalas Ajayi, MD, who is a physician and clinical researcher at Scripps Research, and the principal investigator of PowerMom. Staggering racial inequities make it all the more urgent for scientists to help tackle this national public health crisis.

Joining forces

Together with partners across the country, clinical researchers and data scientists at Scripps Research are approaching this challenge through a combination of innovation, crowdsourcing and community outreach. Tapping into the ubiquity of smartphones and improving broadband access, the PowerMom team has developed an app-based research platform that allows pregnant people to share health data through surveys, electronic health records and wearables such as fitness trackers and smartwatches. By enabling participants to enroll and participate in the study remotely, the scientists hope to eliminate some of the barriers that exist for traditional clinic-based studies which have historically lacked diversity. Building a large and diverse community of pregnant people will allow scientists to shed light on the unique characteristics that contribute to healthy pregnancies.

The team is partnering with organizations with a shared commitment to improving the health of mothers and babies. Outreach support will be provided by Microsoft, March of Dimes, WebMD, Mae, Happy Mama Healthy Baby Alliance, and African American Wellness Center for Children and Families all of which are helping build awareness of the study. CareEvolution, a health technology company that enables sharing of health information, developed MyDataHelps , the research platform that powers PowerMom and many other digital studies currently underway. Digital health company Sharecare will assist with the development of digital biomarkers and AI models to track maternal health conditions through Smart Omix, its decentralized clinical research platform. In addition, Woebot Health is supporting a sub-study on postpartum mental health management, and Fitbit is supporting a study on the impact that systemic racism experienced by Black and Hispanic pregnant people may have on their health.

We are incredibly fortunate to be working with an exceptional group of organizations whose support will be invaluable to our goal of building a diverse community of pregnant people and advancing research on health disparities in maternal health, says Katie Baca-Motes, director of strategic initiatives at Scripps Research.

The PowerMom consortium builds on a successful pilot phase of the study which saw more than 3,500 pregnant people share their health data with scientists. The initial findings, published in npj Digital Medicine, demonstrate the utility of a smartphone app-based research platform in enabling the recruitment of a large and diverse population of pregnant people to participate in biomedical research.

Any pregnant person living in the United States who has a smartphone is eligible to start participating today. To learn more, visit powermom.scripps.edu.

A new era of research

PowerMom is one in a portfolio of studies currently benefiting from this robust digital research platform that enables researchers and participants to gather valuable health data and translate that data into new knowledge. De-identified data can be securely analyzed by researchers, while participants gain insights into their own health. Transparency and return of information allow for a unique partnership between scientists and study participants that promotes trust because it's a bi-directional type of communication, explains Ajayi.

The team at the Digital Trials Center aims to further expand their nationwide network of partners, enabling many more studies into different aspects of maternal
LINK: https://www.scripps.edu/news-and-events/press-room/2021/20211207-ajayi...
See more stories from scripps

North America Stories

25/09/2026

Digital Anarchy Releases Newest Version of its Real-Time Skin Retouching Tool for Video

Digital Anarchy Releases Newest Version of its Real-Time Skin Retouching Tool fo...

25/09/2026

Blackmagic Design Used on More Than 50 Summer Films in 2026

Blackmagic Design Used on More Than 50 Summer Films in 2026 Brie Clayton September 25, 2026 0 Comments Hero image: Disclosure Day Blackmagic Design p...

25/09/2026

How I Automated Social Media Resizing in After Effects - Free Script

How I Automated Social Media Resizing in After Effects - Free Script Graham Quince September 25, 2026 0 Comments If your text keeps getting cut off on...

25/09/2026

IBC2026 celebrates collaborative breakthroughs as it anno...

IBC has unveiled the winners of the prestigious IBC2026 Innovation Awards at an event held at the RAI Amsterdam on Sunday 13 September, honouring collaborative ...

25/09/2026

IBC2026 brings global media industry together to turn inn...

IBC2026 brought the global media, entertainment and technology community together for four days of business, innovation and collaboration at the RAI Amsterdam. ...

25/09/2026

Lightware Helps Integrators Overcome MacBook Neo USB Topo...

Lightware testing has revealed that each USB-C port on Apple's new MacBook Neo consumes three of the seven USB tiers available under the USB specification, ...

25/09/2026

Lightware Expands Education Support With New Products and...

Lightware is supporting educational institutions in building modern learning environments by combining professional training with education-focused AV technolog...

25/09/2026

Study: Only 10% of Young Adults Watched Local TV News Last Week

Share Copy link Facebook X Linkedin Bluesky Email...

25/09/2026

Optimum, A+E Global Media Sign New Distribution Agreement

Share Copy link Facebook X Linkedin Bluesky Email...

25/09/2026

MPA, Unions Back 'Motion Picture, Television, and Entertainment Revitalization Act

Share Copy link Facebook X Linkedin Bluesky Email...

25/09/2026

NAB Show New York Announces More Speakers and Programming Highlights

Share Copy link Facebook X Linkedin Bluesky Email...

25/09/2026

Comcast NBCU, NBCUniversal Local Award $2.5 Million to Nonprofits

Share Copy link Facebook X Linkedin Bluesky Email...

25/09/2026

Orange Belgium Strengthens Its Consumer and B2B TV Servic...

Long-Standing Customer Renews Multiyear Contract for VO's Secure Video Player, Content Security, and Device Monitoring Solutions Viaccess-Orca (VO), a glob...

25/09/2026

Automate Video Progress Bars in After Effects - No Keyframes!

Automate Video Progress Bars in After Effects - No Keyframes! Graham Quince September 24, 2026 0 Comments Learn how to create an automated video playb...

24/09/2026

Broadcast Management Group Assists Virginia Public Media With Move to New HQ in Richmond

Broadcast Management Group (BMG) is supporting Virginia Public Media (VPM), the ...

24/09/2026

Two Red Digital Cinema Cameras Receive GhostFrame Pro Certification

RED Digital Cinema's RED V-RAPTOR [X] and RED V-RAPTOR XL [X] cameras with the Phantom Track feature are the first cameras to receive GhostFrame Pro Certifi...

24/09/2026

FOX Sports Adds 4K Live Stream on Tubi to List of Available Options for Cowboys-Eagles on Thanksgiving Day

Bringing together the full family of networks, FOX Sports is also adding Tubi, F...

24/09/2026

Virginia Techs Lane Stadium Invests in Gameday Experience with New Daktronics LED Display, Audio Solutions

Virginia Polytechnic Institute and State University (Virginia Tech) has unveiled...

24/09/2026

SVG AI Innovation Lab Blog Tracks How AI Is Reshaping Live Sports Production

The blog collects SVG's reporting on AI across U.S. and European sports broadcasting Since SVG launched the AI Innovation Lab in April to advance the devel...

24/09/2026

SVG TranSPORT Keynote Conversation: How FOX Built a Transcontinental Transmission Backbone for the FIFA World Cup

SVG's annual TranSPORT conference, which will be held on Tuesday, Oct. 20 in...

24/09/2026

FloSports is Using AI To Build a New Generation of Live Production Tools to Bolster the Streamer's Internal Operations

The self-built Master Control Room has cut streaming operations incident-respo...

24/09/2026

Ortana Links AudioShake, ScorePlay for Live and Archive Audio Cleanup

Ortana Media Group, the software systems integrator behind the Cubix workflow platform, has connected AudioShake's audio separation models to ScorePlay thro...

24/09/2026

AudioShake Debuts Multi-Speaker 2.0 for Separating Overlapping Voices

AudioShake has released Multi-Speaker 2.0, the company's newest Multi-Speaker model, which removes 75% more noise and offers 32% better separation of overla...

24/09/2026

Op-Ed: Planning Media Day When the Calendar Isn't Certain - How MLB Clubs Can Prepare for 2027 Now

By Jon Morgan, Founder and Executive Producer, Ryval Studios For Major League B...

24/09/2026

Spectrum SportsNet Reveals Los Angeles Lakers Broadcast, Programming Schedule for the 2026-27 Season

Spectrum SportsNet has revealed its comprehensive programming and live game broa...

24/09/2026

Charlotte Hornets Ink Broadcast Deals With Gray Media, Sinclair to Bring Games to More Fans Across the Carolinas

The Charlotte Hornets has unveiled new broadcast partnerships with Gray Media an...

24/09/2026

Detroit Pistons Name DAZN as Exclusive DTC Streaming Platform

DAZN will be the exclusive direct-to-consumer streaming partner for the Detroit Pistons beginning with the 2026-27 season. Subscriptions are available at DAZN.c...

24/09/2026

Minnesota Wild Games Become Available to Spectrum Customers

The National Hockey League (NHL) has made an agreement with Spectrum that will allow Spectrum TV customers in the Minnesota Wild local broadcast territory to wa...

24/09/2026

Carolina Hurricanes, Spectrum Sign Multi-Year Agreement for Hurricanes Hockey Network Distribution

The Carolina Hurricanes has reached a multi-year distribution agreement to provi...

24/09/2026

Regional Games of the St. Louis Blues To Be Exclusively Broadcasted on Blue Note+

The St. Louis Blues has introduced Blue Note as the name of the new, exclusive ...

24/09/2026

Columbus Blue Jackets Games Head to Spectrum TV

Blue Jackets Hockey Network, the television home for Blue Jackets hockey, is coming to Spectrum TV under a new carriage agreement between the National Hockey Le...

24/09/2026

Manifold Technologies Appoints Ryhaan Williams as CCO for North America

Manifold Technologies Appoints Ryhaan Williams as CCO for North America Brie Clayton September 24, 2026 0 Comments Brings three decades of broadcast e...

24/09/2026

UNIFACHA Expands Educational Program with DaVinci Resolve Studio

UNIFACHA Expands Educational Program with DaVinci Resolve Studio Brie Clayton September 24, 2026 0 Comments Brazilian university empowers next generat...

24/09/2026

NABA To Convene Cyber University 2.0 To Address Cybersecurity Strategies

Share Copy link Facebook X Linkedin Bluesky Email...

24/09/2026

Big Blue Marble Makes the Origin of Austrian Parliament V...

Viewers watching videos from the Austrian Parliament online will soon find it easier to verify the authenticity of the content. Big Blue Marble, an internationa...

24/09/2026

nsign and Sony collaborate to simplify digital signage de...

nsign, the digital signage SaaS platform built around its Simplify Complexity principle, is now officially certified for BRAVIA Professional Displays from Son...

24/09/2026

Viaplay Selects Encompass Altitude Scheduling to Transfor...

Encompass Digital Media today announced the successful migration of multiple Viaplay free-to-air channels, including TV3, TV6, TV8 and TV10, to its Altitude Sch...

24/09/2026

Standalone Streaming Services Continue to Decline in the U.S.

Share Copy link Facebook X Linkedin Bluesky Email...

24/09/2026

Hollyland Unveils LARK M3 Wireless Audio System

Share Copy link Facebook X Linkedin Bluesky Email...

24/09/2026

Adobe Completes Purchase Of Topaz Labs

Share Copy link Facebook X Linkedin Bluesky Email...

24/09/2026

FCC to Vote on Satellite Spectrum, Unlicensed Ultra-Wideband Devices

Share Copy link Facebook X Linkedin Bluesky Email...

24/09/2026

LYNX Technik Launches New Series 5000 Card

Share Copy link Facebook X Linkedin Bluesky Email...

24/09/2026

KRK V SERIES MONITORS HELP INDUSTRY VETERAN SANTIAGO URI...

Music Supervisor, Composer, and Mixing Engineer Santiago Uribe has built a career around producing music for film and television, contributing to more than 40 p...

24/09/2026

NABA Cyber University to Convene Broadcast Industry Leade...

The North American Broadcasters Association (NABA) will hold a full-day cybersecurity summit focused on defending against growing cyber threats facing the broad...

24/09/2026

Tribeca Festival And AT&T Open Submissions For 10th Anniversary AT&T Untold Stories Program, Featuring $1.2 Million Production Prize

September 24th, 2026 TRIBECA FESTIVAL AND AT&T OPEN SUBMISSIONS FOR 10TH ANNIVE...

24/09/2026

How Open Science Can Help Researchers Prepare for the Next Pandemic

When COVID-19 emerged, scientists had a crucial advantage: Decades of prior research on coronaviruses meant they understood the virus' key proteins well eno...

24/09/2026

Contain the Chaos: CONTROL Resonant' Launches on GeForce NOW

A warped Manhattan is waiting in the cloud this week. Remedy Entertainment's CONTROL Resonant brings Dylan Faden's extraordinary abilities and a paranat...

23/09/2026

University of Washington's New Sundodger Studios Leverages ST 2110 to Bring Broadcast, Videoboard, and Creative Under One Roof

Four control rooms support B1G+ streams, videoboard shows, creative content, and...

23/09/2026

Mountain West Conference Moves Replay Operations West, Cutting Late-Night Hours

By Andrew Cohen, SVG Coorespondant The Mountain West debuted its new Replay Operations Center at the start of this football season, bringing real-time collabor...

23/09/2026

SVG Students to Watch: Brian Short, Ball State University

The Taylorville, IL, native is pushing creative boundaries at Ball State, gaining reps across directing, technical directing, tape, and more than 100 ESPN+ broa...