
The 7th of January 1991 was a big day for me. It was the day I started working as a radio journalist.
As someone who writes for a living, I'm supposed to avoid clich s, but saying that it was a dream come true is just stating a fact. I've no real idea where that desire came from. The radio was always on at home when I was growing up. I woke to voices on the BBC's morning flagship Today programme, and often went to bed to the strains of pop music on a commercial station. So maybe that was it. Radio sounded fun and interesting and who doesn't want a job that sounds fun and interesting?
Back in 1991 I'd have to carry a Uher reel to reel tape player to record interviews and audio. It was so heavy it made a dent in my shoulder. Reporters had to edit the tape using chinagraph pencils and a razor blade. We shared a newsroom with those we disparagingly called telly tarts' - I'm sorry to say I later became one myself. They lived in the linear world of pictures. We lived in the magical world of sound, and audio was king.
Golden age of podcasting If proof were needed of the versatility of audio, we are now living in a golden age of podcasting. Radio remains hugely popular but podcasting has reinvented the medium, injecting it with added intimacy, flexibility and connection. Not surprisingly, audiences continue to grow.
New technology means as an aspiring podcaster you no longer need to heave around heavy equipment all you need is a smartphone.
The beauty of audio is that you can tell your story from anywhere. To record audio examples for the courses for Thomson Foundation's Guide to Podcasting, I created a homemade studio using pillows to create the best sound, sometimes putting a towel over my head. The difference in quality is remarkable as you'll discover in Course two: Making it.
We just take the oral tradition away from the fireplace and into the mobile phone.
James Smart, podcast editor, Nation Media Group, Kenya
Good stories Podcasting is already well established in some countries such as the USA and UK and elsewhere it's being introduced to new listeners. James Smart, the podcast editor for Nation Media Group in Kenya says, We know people love good stories. We just take the oral tradition away from the fireplace and into the mobile phone.
What's more, podcasts offer storytellers and journalists the time and space to pursue those stories. There are no time restrictions as there would be in a radio news bulletin.
Podcasts offer you this latitude, this freedom to really pursue your passions any way that you want , is how Dr Louisa Lim, who teaches podcasting at the University of Melbourne, sums up what podcasting offers storytellers and journalists.
Podcast ingredients I have listened to many podcasts whilst compiling the Thomson Foundation's Guide to Podcasting, in the bath, out walking and doing the chores. Part of their appeal is being able to chose the time and place to listen. I can say that the best podcasts are those that have learned lessons from the best that radio has to offer: great stories, great voices, great editing. Throw in the right narrative structure, terrific scripting and a sense of jeopardy and you have the ingredients for a successful podcast.
Going back to why I love audio? There is another reason. Not long after I started at that radio station, I met another radio reporter who I'd go on to marry. To misquote Shakespeare, His voice was ever soft, gentle and low. How could I resist? Now that has got me thinking about a podcast idea, How I met my husband'...stay tuned!
Thomson Foundations Guide to Podcasting
Course One: Podcasting: Prepping the Big Idea.
Available Now
Course Two: Podcasting: Making it.
Available Now
Catherine Mackie Editorial Associate
About: Catherine is responsible for designing training programmes for Thomson Foundation and has been a senior journalist for more than 30 years.
Explore our projects across the globe
Most recent headlines
11/12/2025
Dalet, a leading provider of cloud-native, end-to-end media workflow solutions, ...
26/11/2025
Berklee Named to the Hollywood Reporters Top Music Schools List The publication highlights the college's screen scoring program, industry partnerships, and ...
25/11/2025
Tracy Bonareri Onchoke, an investigative journalist from Kenya is the winner of the Thomson Foundation's Young Journalist Award 2025.
The 26-year-old-sele...
25/11/2025
SVG All-Stars: Blayke Scheer, Senior Director, Creative Content, YES NetworkThe Indiana alum has turned storytelling into an artform for more than two decadesBy...
25/11/2025
Op-Ed: With FCC's C-Band Auction on the Horizon, Broadcasters Need Proven, C...
25/11/2025
Analysis: Is Baller League really the future of sport? By Callum McCarthy, Editor-at-Large
Tuesday, November 25, 2025 - 10:10
Print This Story
With KSI on...
25/11/2025
Platinum Whitepaper: The Growth of Broadcast in the World of Major Large Scale E...
25/11/2025
SVG Summit 2025 Preview: SVG Women's Sports WorkshopBy Samantha Gabay
Tuesday, November 25, 2025 - 10:27 am
Print This Story | Subscribe
Story Highlig...
25/11/2025
SVG New Sponsor Spotlight: CacheFly's Matt Levine on the Evolving Role of th...
25/11/2025
Peacock's EA SPORTS Madden NFL Cast Levels Up on Thanksgiving With SkyCam as...
25/11/2025
Mathias Broe attends the 2025 Sundance Film Festival premiere of Sauna at Library Center Theatre. (Photo by Michael Hurcomb/Shutterstock for Sundance Film Fes...
25/11/2025
The best playlists, podcasts, and audiobooks bring a little extra magic to your daily routine. With new features and offerings, Spotify Premium delivers even mo...
25/11/2025
Comprehensive new research confirms what we already knew: Australian music fans love the quality, quantity, and access they have to new and local music on strea...
25/11/2025
Applicable Products
Objectives The purpose of this application note is to give a brief background on 5G (NR) wireless communication an explain the reason a SN...
25/11/2025
Nielsen will now measure both Lionsgate's FAST channel MovieSphere and Movie...
25/11/2025
FREMONT, Calif. Blackmagic Design has announced that The Associated Press (AP) has completed the transition of its global video editing platform to DaVinci Reso...
25/11/2025
Berklees Inaugural Nat King Cole and Natalie Cole Scholarship Awarded to Paris P...
25/11/2025
NEW YORK NFL and college football coverage, the MLB postseason and the new fall broadcast-TV season contributed to major gains for traditional media companies a...
25/11/2025
SAUGERTIES, N.Y. Tower Products, a manufacturer and distributor of pro video and audio equipment here, said President and CEO Jim Veltrie will retire from the c...
25/11/2025
Following last week's disclosure that it had acquired a 8.2% stake in E.W. Scripps, Sinclair has filed papers with the Securities and Exchange Commission pr...
25/11/2025
25 Nov 2025
VEON's QazCode and MeetKai Sign Agreement to Power National LLM...
25/11/2025
UKTV has acquired a high-profile slate of US dramas from Paramount Global Conten...
25/11/2025
A symphony of genius, rivalry and vengeance, boldly reimagined from Peter Shaffe...
25/11/2025
Article courtesy of Cinematography World
Read the article
FilmLight has finalised the prestigious 2025 FilmLight Colour Awards jury and welcomed award-winning...
25/11/2025
Article courtesy of Prensario
Read the article
La serie fue dirigida por Juli n de Tavira, Rodrigo Santos, y David Leche Ruiz, con direcci n de fotograf a a...
25/11/2025
Article courtesy of The Hollywood Reporter
Read the article
The awards, celebr...
25/11/2025
Article courtesy of Televisual
Read the article
Already live in Los Angeles and rolling out in New York and London, Nara gives producers, colourists, conform ...
25/11/2025
Article courtesy of Digital Media World
Read the article
ARTONE post-house in Tokyo is the first facility in Japan to integrate Baselight M, choosing its prec...
25/11/2025
Article courtesy of The Hollywood Reporter
Read the article
Once hidden in post-production suites, the artists who make movies and TV shows look the way they ...
25/11/2025
Article courtesy of Deadline
Read the article
The Brutalist' & Bad Bunny's Nuevayol' Music Video Among 2025 FilmLight Colour Award Winners - Cam...
25/11/2025
Black Forest Labs - the frontier AI research lab developing visual generative AI models - today released the FLUX.2 family of state-of-the-art image generation ...
24/11/2025
HBO's The Shuffle' Reveals Longtime Connection of Sports and Entertainm...
24/11/2025
2025 Sports Broadcasting Hall of Fame: Hiroshi Kiriyama, Sony Broadcast (and Ind...
24/11/2025
SVG Summit 2025 Preview: FIFA, NBC Olympics, Fox Sports, CBS Sports, Netflix, NF...
24/11/2025
Case Study: YES Network Streamlines Broadcast Operations with Beam DynamicsBy SVG Staff
Monday, November 24, 2025 - 11:18 am
Print This Story | Subscribe
...
24/11/2025
Platinum White Paper: More of Everything: How Broadcasters are Changing Their Ap...
24/11/2025
Versant Media USA Sports President Matt Hong on How Versant Has Best of Both Wor...
24/11/2025
SVG Sit-Down: NABA Director-General Rebecca Hanson on How FCC's C-Band Aucti...
24/11/2025
SVG New Sponsor Spotlight: Bolin Technology's Sapan Doshi on the Proliferati...
24/11/2025
Robyn made her long-awaited return to the stage this week, as Spotify and Acne Studios brought friends and top fans together for an unforgettable evening at the...
24/11/2025
After more than two years of redevelopment, FC Barcelona returned to its spiritual home on November 22, hosting Athletic Club in the first La Liga match at the ...
24/11/2025
The L3Harris next-generation imager for NOAA's GeoXO satellite system will c...
24/11/2025
Mumbai - November 24, 2025 - In a first-of-its-kind initiative, JioStar, in coll...
24/11/2025
Disney Achieves Largest Monthly Share Increase, Followed by FOX and Paramount, w...
24/11/2025
ROCHESTER, N.Y. Sinclair said it has elevated Sean LaRose, director of sales at WUHF and partner station WHAM here, to vice president and general manager, effec...
24/11/2025
Back to All News
Chaos and Connection: Meet the Unfiltered Cast of Reality Dati...
24/11/2025
24 Nov 2025
Kyivstar Launches Starlink Direct to Cell Satellite Connectivity in Ukraine Today's Launch Makes Ukraine the First Country in Europe Where Star...
24/11/2025
Editor's note: This post is part of the AI On blog series, which explores the latest techniques and real-world applications of agentic AI, chatbots and copi...
24/11/2025
Ahead of the new ninth series of Dancing with the Stars, kicking off in January 2026, RT and Shinawil have announced the arrival of three new faces to the hit ...
22/11/2025
The deadline for entries for the 2025 Best in Market Awards has been extended to 23:59 PST on November 28, 2025....