Sony Pixel Power calrec Sony

VICE Media Launches VICE Sports Brand

13/12/2024

VICE Media Launches VICE Sports Brand VICE TV will shift primetime programming to sports-first By Ken Kerschbaumer, Editorial Director

Friday, December 13, 2024 - 12:49 pm

Print This Story | Subscribe

Story Highlights

To meet continued growth in global demand for sports programming, VICE Media has launched the VICE Sports brand, coupling it with a strategy of significantly expanded original sports programming.

VICE TV, its 40 million-plus-subscriber cable-television network in partnership with A+E, will shift its primetime programming to a sports-first model. As part of the strategic shift, VICE TV will co-produce and air seven original sports series early next year, with primetime programming blocks branded VICE Sports. Overall, the company will produce more than 50 hours of sports-themed docuseries, programs, events, and podcasts for global distribution across television and digital.

VICE's brand and history have always been about producing authentic, differentiated, and compelling content - from our hit series Gangs of London to HBO's VICE, says VICE Media CEO Bruce Dixon. Given that the demand for sports content around the world is greater than ever before, we are well-positioned to offer an alternative to the mainstream, airing not only on our own VICE TV network but across other media platforms.

Noting the success of hit franchises like Dark Side of The Ring, VICE TV President Pete Gaffney says, Now is the time to double-down and shift to a sports-focused programming model. We have several exciting new shows that we are co-producing alongside some of the biggest names in sports, who will partner with us to fuel the VICE Sports brand.

Adds Dixon, Audiences are looking for authentic sports content, and, while others have tried to emulate VICE's unique brand of storytelling, only we can deliver.

Anchoring the network's VICE Sports prime-time programming slate are original series Pitino: Red Storm Rising and Calipari: Razor's Edge, featuring two of the most prominent and controversial coaches in college basketball. In addition, VICE TV will air The Verdict and four original series from VICE Studios: Dark Side of the Cage, The Grudge, Sports Gone Wrong, and the highly anticipated sixth season of its signature franchise, Dark Side of the Ring.

Pitino: Red Storm Rising looks back at St. John's coach Rick Pitino's storied career and follows this season's Red Storm as the team works to end a long-running Big East title drought and earn a trip to the NCAA Tournament. Calipari: Razor's Edge, produced with Peyton Manning's Omaha Productions, is an intimate, all-access look at coach John Calipari's first season as head coach of the University of Arkansas Razorbacks, the team's quest for a national championship, and the winding road that landed him in Fayetteville. Both series premiere in February as a lead-in to March Madness.

We're excited to work with VICE TV on Calipari: Razor's Edge, a show that will give fans an inside look at Coach John Calipari's first season running the Arkansas men's basketball program, adds Manning. Coach Cal is a Hall of Fame coach and a legend in the sport. We expect this series to be the first of many future collaborations between Omaha and VICE as the company expands into more sports content.

To round out the roster of original sports series, VICE TV will acquire, license, and air more than 100 hours of additional sports programming - from popular sports podcasts to events. Programming includes Nightcap With Shannon Sharpe and Ochocinco: Recap, The Draymond Green Show With Baron Davis: Recap, previous seasons of American Ninja Warrior, PDC World Championship Darts, Arena Football One, and premium docuseries and event recaps from Red Bull.

VICE has a long track record of producing successful original sports-themed programming. The company has co-produced five seasons of the iconic wrestling docuseries Dark Side of the Ring with show creators Evan Husney and Jason Eisner, Uninterrupted: The Real Stories of Basketball with LeBron James' SpringHill Productions, Who Killed WCW with Dwayne The Rock' Johnson's Seven Bucks Productions, The American Gladiators Documentary and Stolen Gold for ESPN and Max Verstappen: Anatomy of a Champion for Viaplay.

We are open for business to partner with great talent to produce breakthrough sports content as we leverage our brand and history, says Vice Studios Co-President Danny Gabai. I have never been more excited about where we're headed across not only sports but scripted and non-scripted content in music, news, and other genres.
LINK: https://www.sportsvideo.org/2024/12/13/vice-media-launches-vice-sports...
See more stories from svg

Most recent headlines

03/12/2025

MLS Cup 2025 Production To Feature Four iPhone 17 Pros as Game-Coverage Cameras

MLS Cup 2025 Production To Feature Four iPhone 17 Pros as Game-Coverage CamerasStay tuned to SVG on Friday for our in-depth story on this year's MLS Cup pro...

03/12/2025

SVG LIVE! 2025: All Sessions Now Available to Watch on SVG PLAY

SVG LIVE! 2025: All Sessions Now Available to Watch on SVG PLAYThe inaugural event placed a spotlight on the exciting world of live entertainmentBy SVG Staff ...

03/12/2025

Endless Cookie Is an Animated Documentary Unlike Any Other

(L-R) Peter Scriver and Seth Scriver introduce their documentary Endless Cookie for its premiere at the Egyptian Theatre in Park City. (Photo by Andrew H. Wa...

03/12/2025

Listeners Worldwide Crown Bad Bunny Global Top Artist for the Fourth Time and His Latest Release Takes Global Top Album

For the fourth time, Bad Bunny is the most-streamed Wrapped artist on Spotify gl...

03/12/2025

2025 Wrapped Is Here With More Layers, Stories, and Connection Than Ever Before

The wait is over. It's time to look back at the audio that defined your year with 2025 Spotify Wrapped, our annual celebration for fans, artists, creators, ...

03/12/2025

Los oyentes del mundo coronan a Bad Bunny como el Top Artista Global por cuarta vez y su ltimo lanzamiento se lleva el Top lbum Global

Por cuarta vez, Bad Bunny es el Top Artista Global de Wrapped en Spotify, con 19...

03/12/2025

These Music Trends Took 2025 in Surprising New Directions

Spotify Wrapped is back, and as always, it's powered by the billions of streams that fans around the world delivered throughout the year. From the artists w...

03/12/2025

The 2025 Wrapped Guide for Artists, Songwriters, Creators, Authors, and Advertisers

Spotify Wrapped is the moment when hundreds of millions of fans around the world...

03/12/2025

The Top Artists, Songs, Albums, Podcasts, and Audiobooks of 2025

With more than 700 million listeners around the world turning to Spotify to soundtrack their lives, it's time to look back at the audio that defined the yea...

03/12/2025

Los top artistas, canciones, lbumes, pdcasts y audiolibros de 2025

Con m s de 700 millones de oyentes en todo el mundo usando Spotify para acompa ar su d a a d a, es momento de mirar hacia atr s y ver el audio que marc el a o....

03/12/2025

Inside the 2025 Audiobook Trends on Spotify: Romantasy, Modern Classics, and What's Next

From page-turning thrillers to inspiring memoirs, audiobooks are becoming a core...

03/12/2025

Os Top Artistas, Msicas, lbuns, Podcasts e Audiolivros de 2025

Com mais de 700 milh es de ouvintes em todo o mundo recorrendo ao Spotify para embalar seu dia a dia, chega o momento de revisitar o udio que marcou o ano. Nos...

03/12/2025

How Our 2025 Wrapped Campaign Turns Your Year in Listening Into a Global Celebration

Spotify Wrapped celebrates the audio that defined our year, and the annual globa...

03/12/2025

Lionsgate, Debmar-Mercury Turn to LTN to Distribute MovieSphereGold

COLUMBIA, Md. Lionsgate and its TV syndicator subsidiary Debmar-Mercury have selected LTN to launch and deliver the new MovieSphereGold all-movie digital networ...

03/12/2025

Bitmovin, ThinkAnalytics Partner to Expand AI Capabilities

VIENNA, Austria Video streaming solutions provider Bitmovin and ThinkAnalytics, a provider of AI-powered data analytics for TV, have formed a strategic partners...

03/12/2025

Dolby and NFM to Debut First-Ever Dolby Home Experience

SAN FRANCISCO & THE COLONY, Texas Dolby Laboratories is making what it is calling a new chapter in its retail efforts as part of an agreement with NFM (Nebras...

03/12/2025

Chinese Broadcaster Takes Delivery of Native-IP Outside Broadcast Vehicle

MONTREAL Grass Valley has delivered a 4K Ultra-High-Definition (UHD) outside broadcast (OB) truck to Guangdong Radio and Television (GRT), in partnership with B...

03/12/2025

Whats New in Maxon One

Our users spoke and we listened. December's Maxon One release delivers long-awaited improvements across Cinema 4D, Redshift, ZBrush, and Red Giant. Whether...

03/12/2025

DHD Highlights Latest-Generation Advances in Broadcast Au...

DHD audio reports a successful 2025 with new additions to its range of broadcast-quality audio production, post-production and routing equipment. DHD innovatio...

03/12/2025

Grass Valley Delivers Breakthrough 4K UHD OB Truck to Gua...

Grass Valley recently delivered a cutting-edge 4K Ultra-High-Definition (UHD) outside broadcast (OB) truck to Guangdong Radio and Television (GRT), in partnersh...

03/12/2025

New GatesAir ATSC 3.0 Exciter Targets Global Markets

CINCINNATI GatesAir has introduced Maxiva XTK, an update to its Maxiva XTE software-defined TV exciter. XTK is a new cost-efficient model primarily developed fo...

03/12/2025

Riedel, Haivision Partner on Wireless Video Transmission Solutions

WUPPERTAL, Germany Riedel Communications is partnering with Haivision, a global provider of mission-critical, real-time video networking and visual collaboratio...

03/12/2025

FCC Sets Deadlines for Comments on Nexstar Acquisition of Tegna

WASHINGTON The Federal Communications Commission has opened a docket for comments on the proposed $6.2 billion Nexstar acquisition for Tegna and set deadlines f...

03/12/2025

Brightcove Unveils New AI Features

MILAN, Italy Brightcove has released seven new features designed to expand global reach, improve audience engagement, enhance live-streaming quality and streaml...

03/12/2025

Great American Media to Launch Pure Flix Familia in 2026

NEW YORK Great American Media said it plans to launch Pure Flix Familia, a dedicated Spanish-language platform, in 2026....

03/12/2025

FanDuel Sports Network Launches on Vizio

SOUTHPORT, Conn. Main Street Sports Group has announced that the FanDuel Sports Network app is now available directly on Vizio and on smart TVs with Vizio OS. T...

03/12/2025

Telia Taps Harmonic for Broadband Upgrade in Norway

SAN JOSE, Calif. Harmonic has announced that Telia, the second-largest telecom operator in Norway, is modernizing its broadband network with the company's c...

03/12/2025

Todd Ziegler to Take Reins of Sinclair's Green Bay, Wis., Stations

GREEN BAY, Wis. Sinclair said Jay Zollar, vice president and general manager of WLUK-WCWF here, will retire Dec. 31 after 26 years running the stations. Station...

03/12/2025

Riedel and Haivision Join Forces to Advance Wireless Video Transmission

Wuppertal December 3, 2025 Riedel and Haivision Join Forces to Advance Wireless Video TransmissionRiedel Communications today announced a new partnership with...

03/12/2025

Netflix Strengthens Longstanding Commitment to Southeast Asia Storytelling at JAFF 2025

Back to All News Netflix Strengthens Longstanding Commitment to Southeast Asia ...

03/12/2025

Breaking the Trend: Small Business Creation Jumps 69% as...

Breaking the Trend: Small Business Creation Jumps 69% as Entrepreneurs Bet Big on Growth Published on Dec 3, 2025 Categories: Data and insights LinkedIn Co...

03/12/2025

Take Five with Emily

Tell us a little bit about your job I am a Digital Marketing Executive working on Paid Social, PPC, and Organic Social. I joined the team in May 2025 and am enj...

03/12/2025

Harmonic and Normann Engineering Achieve Major Milestone with 20 Broadband Deployments Across Europe

SAN JOSE, Calif. and VIENNA - Dec. 3, 2025 - Harmonic (NASDAQ: HLIT) and Normann...

03/12/2025

Mixture of Experts Powers the Most Intelligent Frontier AI Models, Runs 10x Faster on NVIDIA Blackwell NVL72

The top 10 most intelligent open-source models all use a mixture-of-experts arch...

03/12/2025

Tidings of sport across RT this Christmas

S an Nollaig Celebrate 2025's top Irish sporting stars with RT Sport Awards live from RT Studios on RT One and RT Player RT pays tribute to Ror...

02/12/2025

Case Study: How Mid-Atlantic Sports Network Moved to All-IP Distribution in 60 Days

Case Study: How Mid-Atlantic Sports Network Moved to All-IP Distribution in 60 D...

02/12/2025

2025 Sports Broadcasting Hall of Fame: Lee Corso, Coach, Commentator, Firebrand

2025 Sports Broadcasting Hall of Fame: Lee Corso, Coach, Commentator, FirebrandBy Ken Kerschbaumer Tuesday, December 2, 2025 - 7:00 am Print This Story | S...

02/12/2025

SVG All-Stars: Dan Nabors, Senior Director, Remote Engineering, TNT Sports

SVG All-Stars: Dan Nabors, Senior Director, Remote Engineering, TNT SportsThe veteran tech leader is helping guide Warner Bros. Discovery's at-home' re...

02/12/2025

Eubank Jr v Benn II: DAZN on Bringing the Epic Rematch to Spectacular Life with 1080p HDR, Cinematic Cameras and Drones

Epic rematch: DAZN on bringing Eubank Jr v Benn II to spectacular life with 1080...

02/12/2025

National Lacrosse League Opens Season With New Cloud-Based Official Replay-Review System

National Lacrosse League Opens Season With New Cloud-Based Official Replay-Revie...

02/12/2025

Platinum White Paper: The Cinematic Look in Live Production - Bridging Aesthetics and Real-Time Broadcast Technology with Grass Valley

Platinum White Paper: The Cinematic Look in Live Production - Bridging Aesthetic...

02/12/2025

SVG India Announces Advisory Board; JioStar's Prashant Khanna Named Chairman

SVG India Announces Advisory Board; JioStar's Prashant Khanna Named ChairmanBy Ken Kerschbaumer Tuesday, December 2, 2025 - 11:15 am Print This Story |...

02/12/2025

SVG Summit 2025 Preview: New AI Production Tools Workshop' Features ESPN, Fox Sports, NBC Sports NEXT, PGA Tour, PlayOn, and USGA

SVG Summit 2025 Preview: New AI Production Tools Workshop' Features ESPN, F...

02/12/2025

Release Rundown: What to Watch in December, From Atropia to Endless Cookie

Written and directed by Hailey Gates, Atropia won the U.S. Grand Jury Prize: Dramatic at the 2025 Sundance Film Festival....

02/12/2025

Revolutionizing Defense: L3Harris' Advanced Counter-UAS Cutting-Edge Technologies Offer Scalable Solutions for NATO

The lightweight and highly portable CORVUS-RAVEN, recently demonstrated at the V...

02/12/2025

L3Harris Enhancing Marine Corps' Resilient, Multi-Orbit SATCOM Operations

The lightweight, rugged Panther 2 tri-band VSAT delivers high-speed data communications for Internet, VPN connectivity and video transmission over commercial an...

02/12/2025

Clear-Com's Gen-IC Virtual Intercom Delivers Fast, Flexible Communications for...

eds3_5_jq(document).ready(function($) { $(#eds_sliderM519).chameleonSlider_2_1({...

02/12/2025

Nielsen Global Impact Day 2025: Expanding our global impact

NGID volunteers in the United States NGID volunteers in Mexico NGID volunteers in India NGID volunteers in Spain NGID volunteers in Australia NGID voluntee...

02/12/2025

FCC Issues Reminder on Audio-Description Rule Deadlines

WASHINGTON The Federal Communications Commission's Media Bureau has issued a reminder that stations in DMAs 111 through 120 must implement its audio descrip...