
Evertz Positions DreamCatcher System for Video Production Powered by Real-Time, AI-Built Metadata Partnership with ShotTracker, Ease Live uses data to automate storytelling By Brandon Costa, Director of Digital
Monday, September 20, 2021 - 2:50 pm
Print This Story | Subscribe
Story Highlights
In an era when analytics are driving on-field decisions of the biggest professional sports franchises, it's only a matter of time before real-time data driven by artificial intelligence fuels live and on-demand content creation by sports broadcasters.
Evertz believes that time is here with the latest developments behind its IP-based production suite, DreamCatcher.
Evertz's DreamCatcher platform is generating real-time metadata and live highlight clipping for sports broadcasters.
Through a partnership with sensor-based system ShotTracker and the use of technology obtained in Evertz's acquisition last year of interactive graphics platform Ease Live, Evertz is targeting the collegiate-athletics market with a platform it describes as data-driven video production.
Essentially, the system uses tracking data, a locked-off 4K camera (or other autonomous cameras), and timecode synchronization with all the cameras in a broadcaster's arsenal to tie everything together to build replays and curated highlight packages built on real-time metadata.
The system turns data into a tool in the storytelling arsenal. Want to go into a game tracking one player's rebounds? Set the metadata, and a highlight playlist is built using angles from the locked-off camera as well as all the various traditional broadcast feeds that a timecode synched into the system. Did a surprising player off the bench have a big day? Add in metadata fields during or after the game, and DreamCatcher will mine the data already collected to spit out the exact content that you want.
All of that metadata, whether it's real-time or non-real-time, adds to the backend, where you can do live production or automated live production, says Nima Malekmanesh, product marketing manager/senior engineer, DreamCatcher, Evertz. You can add to and augment your live production; your traditional replay operators won't have to clip content, name it, tag it, export it. Referees would automatically see plays [in Video Assistant Refereeing] from multiple angles. It can all be automated.
According to Evertz, the platform is valuable to live-content creators in three areas: highlight creation (where producers can mine the data for stories), clip creation (for operators who need to focus in more than one area when cutting replays for a live production), and automated logging and exporting to a broadcaster's asset-management software.
The system received its first full end-to-end test during the Big 12 Men's Basketball Tournament earlier this year.
In the live environment, the ability to deploy the 4K camera to zoom for automated camera follows is also a valuable add. Using digital zoom, DreamCatcher can isolate and follow a specific player or players on command, providing replays to roll based on predetermined storylines from a non-operated camera. For on-demand content, automated clipping will also immediately cut and appropriately tag and log a play in real time. All while synchronizing the locked-off camera source with the other broadcast cameras to build more-dynamic replays, highlight packages, and even melts.
Because we have real-time X,Y,Z data coming in through ShotTracker, with the follow of the ball, I can select multiple players, says Malekmanesh. The image will then zoom in and out, [keeping] those players in the [shot] at all times. It's very powerful [from the perspective of] a coach or a fan or a broadcaster. Maybe there's a matchup between a receiver and a cornerback that you want to follow. You can tailor and have as many of these isos as you want.
Through Ease Live, the system can also make it possible to put the controls in the hands of the viewer. Through streaming distribution models, broadcasters could offer fans the ability to custom-build their own highlight packages or real-time camera follows through live interactive graphics built directly into the live stream's video.
According to Evertz, more than 50 colleges, many in the SEC and ACC, are already DreamCatcher customers who have access to this technology. The full platform was given its first real end-to-end test at the Big 12 Men's Basketball Tournament in March. Currently, the platform is most naturally deployed for basketball, but the company says football and even volleyball aren't far behind as AI continues to grow smarter in those sports.
The technology is rapidly maturing, according to Evertz engineers, who note that, currently, the biggest challenges lie in installation of workflows on the end-user side.
Getting production teams to adopt a new workflow [is a challenge], says Malekmanesh. That's where the challenges lie; the technology is actually very resilient. Getting the schools to wear the sensors, [too].
The technology offers highly interesting prospects for a future where analytics won't just be forcing baseball teams into infield shifts but will be dictating the content-creation methods for sports-content rightsholders big and small.
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
04/08/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
04/07/2026
April 7 2026, 19:00 (PDT) Detective Conan: Fallen Angel of the Highway Opens in...
01/06/2026
January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026
Throughout the week, Dolby brings to life the latest innovatio...
02/05/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
01/05/2026
January 5 2026, 18:30 (PST) NBCUniversal's Peacock to Be First Streamer to ...
25/04/2026
In the heart of Mexico City, music, culture, and fashion converged last night as Spotify and Vogue Latin America welcomed guests to an intimate gathering at Soh...
25/04/2026
New modular multi-effects plug-in revealed
The latest plug-in from Brainworx delivers a modular set of effects designed to offer a convenient alternative to...
25/04/2026
Mediagenix Sweeps 2026 NAB Awards With Wins for Product of the Year and Best of ...
25/04/2026
SCHOEPS Microphones Announces Desert Island Boom Set for NAB 2026
Brie Clayton April 24, 2026
0 Comments
Compact modular set ideal for location sound ...
25/04/2026
Berklee Africana Studies Hosts Gospel Extravaganza 2026 The Signature Series event will honor three new inductees to the Berklee Gospel Hall of Fame and celeb...
25/04/2026
Student Spotlight: Siva Maja Gierszewska, who performs under the artist name Siva, shares how she found her songwriting confidence at Berklee.
April 24, 2026...
25/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
24/04/2026
Churchill Downs Inc. (CDI) has announced a definitive agreement to acquire the intellectual property of the Preakness Stakes and Black-Eyed Susan Stakes from 1/...
24/04/2026
Daktronics has partnered with DCL (Design Communications, Ltd.) to design, manuf...
24/04/2026
Chyron has announced PRIME Translate, a workflow solution that produces live content simultaneously in multiple languages within the PRIME platform. The system ...
24/04/2026
Eutelsat has announced a new partnership with Co-op Cable, introducing an expand...
24/04/2026
Pitch Dublin, an indoor golf simulation and hospitality venue on Dawson Street i...
24/04/2026
G&D and VuWall have announced two senior leadership appointments, effective Apri...
24/04/2026
Victory , the free sports streaming service from A Parent Media Co. Inc. (APMC), has announced a multi-year agreement to become the exclusive local streaming ho...
24/04/2026
The former business major from Massachusetts has found his home in graphics and bug operation while contributing to live ESPN productions
In the live-sports-vi...
24/04/2026
The Mid-Atlantic Sports Network (MASN) and Spectrum have announced a multiyear carriage agreement making MASN available to Spectrum customers in areas of southe...
24/04/2026
The NFL Draft is rebuilt from the ground up in a new city every year. The three-day fan festival is expected to draw 500,000 or more attendees, with millions fo...
24/04/2026
Diversified has continued expansion of its sports and media capabilities to supp...
24/04/2026
NAB reports that the 2026 NAB Show wrapped with more than 58,000 registered atte...
24/04/2026
Clear-Com has announced significant updates to its Arcadia Central Station and E...
24/04/2026
NAB reports that the 2026 NAB Show wrapped with more than 58,000 registered atte...
24/04/2026
Ratings Roundup is a rundown of recent rating news and is derived from press rel...
24/04/2026
B/R NFL Draft Live' refines the digital giant's productions around footb...
24/04/2026
Study highlights five pillars shaping modern fan engagement as broadcasters reth...
24/04/2026
The 2026 event, the first Draft with NFL Network under the ESPN umbrella, will b...
24/04/2026
In-venue and creative video staffers at the professional and collegiate level ha...
24/04/2026
Integral to the Draft production for three almost decades, the company tells the...
24/04/2026
Championing documentaries that illuminate and expand the artform is at the core ...
24/04/2026
The Peabody Awards spotlight excellent work that endures. This year's winner...
24/04/2026
Earth Day is a chance to reflect on our connection to the natural world. To mark the 57th Earth Day on April 22, Spotify's editors have pulled together a co...
24/04/2026
This past weekend, Spotify was at the heart of the largest literary event in the...
24/04/2026
All data tells a story, and in our case, that story is written by you. To celebrate 20 years of Spotify, we're sharing bite sized moments that capture how t...
24/04/2026
Over the past 20 years, Spotify's look and feel has evolved with the way people use our platform, while ensuring we preserve an intuitive, personal, and fam...
24/04/2026
It's been 20 years since Spotify began, but the real story is what the world chose to play. For the first time, we're unveiling the most streamed artist...
24/04/2026
Whether you're relaxing at home or on the go, Spotify is there across more than 2,000 devices, ready with your favorites or something new to discover. Now, ...
24/04/2026
Nintendo and Spotify are welcoming fans to the Super Mario Bros. 40th anniversary and the release of The Super Mario Galaxy Movie with new playlists and a speci...
24/04/2026
30 October - 1 November 2026
The Audio Engineering Society (AES) have announced that the AES Show 2026 will be held on Halloween weekend - Friday 30 October...
24/04/2026
New closed-back design promises honest' low end
Sennheiser have just announced the launch of a new pair of flagship closed-back headphones which they s...
24/04/2026
Powerful 12-channel hardware sequencer announced
Cre8audio are renowned for their innovative, and often visually striking, designs and although their latest...
24/04/2026
Room correction now supports full 9.1.6 Dolby Atmos setups
The software element of IK Multimedia's room-correction system has just received an update th...
24/04/2026
New content for BBO Tutti & BBO Riffs
VSL have recently introduced some new free content expansions for two of their most popular Big Bang Orchestra Packs: ...
24/04/2026
Rohde & Schwarz to highlight its R&S EVSD1000 UAV-based navigation analyzer at I...
24/04/2026
The National Film and Video Foundation (NFVF) is pleased to announce that the ca...
24/04/2026
ITV's Director of Drama Polly Hill has commissioned six part propulsive, lun...