
At GTC Israel this week, 17 automotive startups showcased the latest developments in autonomous driving, connectivity and mobility services.
The young companies are developing on NVIDIA DRIVE, taking advantage of Israel's fast-paced, flexible startup culture to speed the deployment of safe self-driving on public roads.
With the help of high-performance, energy-efficient compute from the NVIDIA DRIVE platform, these companies are moving the industry forward with breakthrough technologies.
From emergency response to simulation testing to thermal sensors, GTC exhibitors are taking novel approaches self-driving systems. Here's a look at a few of the startups helping drive the future of the automotive industry in Israel.
Sensing Innovation Most of the industry agrees that self-driving cars require a trio of sensor types: camera, radar and lidar. However, for truly advanced pedestrian and object detection, Israeli startup AdaSky contends that thermal sensors must be included in the mix.
The company's Viper sensor can measure heat from objects surrounding the car, using algorithms running on the NVIDIA DRIVE platform to classify them as humans, vehicles or other objects. The state-of-the-art sensor can be easily incorporated into any autonomous driving or advanced driver assistance system for an added layer of safety.
Sensors inside the car can be just as important as those outside. Before Level 5 driverless vehicles hit the road, drivers must still pay attention and be able to take back control. That's why Jungo Connectivity has integrated its AI software into the NVIDIA DRIVE IX intelligent experience platform for advanced driver monitoring. The company's algorithms can help detect whether a driver's attention is on the road while they are driving or advanced driver assistance systems are operating.
Guardian Optical Technologies is also developing in-cabin sensing technology, making it more affordable and more efficient for manufacturers to implement driver and passenger detection on a single sensor. Backed by NVIDIA GPU compute, one sensor mounted on the ceiling of the vehicle can track the body positions of the driver and passengers in the car to enable safety and convenience features.
Pioneering Software Autonomous vehicles must be tested and validated before operating on public roads. Software startup Cognata builds detailed simulation environments, allowing manufacturers to perform these tests in any condition, over and over again, before the rubber ever meets the road.
Cognata simulates driving environments for autonomous vehicle testing and validation. Cognata, which won the NVIDIA Inception startup award at last year's GTC Israel, is integrating its world-building simulation algorithms into the open NVIDIA DRIVE Constellation platform.
A Tactile Mobility map marking the varying road gradients around Haifa, Israel. For safe autonomous driving, cars can't just see the world around them, they must also be able to feel it. With software from Tactile Mobility, vehicles can interpret information such as road grade and tire grip from data collected by sensors on the vehicle. Using the NVIDIA DRIVE platform, the vehicle can fuse this data for a comprehensive view of its surroundings.
In addition to startups, students showcased innovative technology at this year's GTC Israel. Researchers at Israel Technion University demonstrated their Formula 1 autonomous vehicle project on the event floor. Fresh off a driverless run on public roads in Israel, the car uses high-performance compute from NVIDIA DRIVE to run autonomous driving software.
Learn more about NVIDIA DRIVE partners in Israel and watch this year's keynote.
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
04/08/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
04/07/2026
April 7 2026, 19:00 (PDT) Detective Conan: Fallen Angel of the Highway Opens in...
01/06/2026
January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026
Throughout the week, Dolby brings to life the latest innovatio...
02/05/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
01/05/2026
January 5 2026, 18:30 (PST) NBCUniversal's Peacock to Be First Streamer to ...
20/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
20/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
20/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
20/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
19/04/2026
Blackmagic Design has announced the ATEM 4 M/E Constellation IP and ATEM 4 M/E Constellation IP Plus, two SMPTE 2110-native live production switchers. The ATEM ...
19/04/2026
Grass Valley is finding the right balance between its hardware heritage with an ...
19/04/2026
Oracle's strategy rests on the foundational strengths of Oracle Cloud Infras...
19/04/2026
Program Productions, the live sports production industry's leading crewer, i...
19/04/2026
At the 2026 NAB Show in Las Vegas, SVG sat down with Joe Scionti, Account Manage...
19/04/2026
At its 2026 NAB Show keynote event, Ross Video came out swinging with one of its...
19/04/2026
Evertz (Booth N817) is set to present new services within its evertz.io platform...
19/04/2026
Evertz (Booth N817) will showcase its IPMX-certified NUCLEUS platform alongside ...
19/04/2026
Evertz (Booth N817) is set to showcase ENX at NAB 2026, a media core platform designed to support hybrid SDI and IP infrastructures in production facilities and...
19/04/2026
Evertz (Booth N817) will introduce Studer VistaVUE Touch at NAB 2026, a control surface designed to integrate audio, video and control workflows within a custom...
19/04/2026
Evertz (Booth N817) will highlight X-CALIBER at NAB 2026, an encoding and decodi...
19/04/2026
Cobalt Digital (Booth N1340) will introduce the blueCORE family of standalone si...
19/04/2026
Chyron and Asport (Booth N2441) will demonstrate an integrated sports video work...
19/04/2026
MediaKind (Booth W1743) provided an update on its Multiview deployments at NAB S...
19/04/2026
Calrec (Booth C6907) and Grass Valley (Booth C2408) announced a long-term broadc...
19/04/2026
Oracle is bringing a multi-partner demonstration of Media over QUIC (MoQ)-based live streaming to NAB Show 2026, showcasing how independent systems from multipl...
19/04/2026
Encompass Digital Media announced an expanded partnership with Oracle Cloud Infr...
19/04/2026
The NAB Show is in full swing, and the SVG and SVG Europe editorial teams are chasing down the hottest stories from all over the Las Vegas Convention Center. He...
19/04/2026
Blackmagic Design has announced the ATEM 4 M/E Constellation IP and ATEM 4 M/E Constellation IP Plus, two SMPTE 2110-native live production switchers. The ATEM ...
19/04/2026
Now available in VST3, AU and AAX formats
Waves have recently released an update that extends their vocal-alignment plug-in's capabilities to all DAWs -...
19/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
19/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
19/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
19/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
19/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
19/04/2026
Amagi, the agentic industry cloud platform for unified broadcast, streaming, and monetization, today announced that AccuWeather , the most trusted source of wea...
19/04/2026
Calrec (Booth:C6907) and Grass Valley (Booth: C2408) are today announcing a long-term broadcast audio technology partnership at NAB Show 2026. The companies are...
19/04/2026
Ikegami announces a further expansion to its range of on-camera viewfinders. Scheduled for introduction on Ikegamis Central Hall booth C3819 at the April 19th -...
19/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
19/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
19/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
19/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
19/04/2026
Wuppertal April 19, 2026
Riedel's SimplyLive Solution Powers Centralized V...
19/04/2026
Wuppertal April 19, 2026
Bridge Digital and Riedel Build Campus Wide ST 2110 N...
19/04/2026
Wuppertal April 19, 2026
Riedel Showcases Next Advances in IP-Based Production at NAB 2026MediorNet HorizoN ST 2110 MultiViewer App, SmartPanel Commentary Con...
19/04/2026
Harmonic's Cloud-Native VOS Media Software Lowers Costs by Unifying Media Playout to Delivery on a Single Platform SAN JOSE, Calif. - April 19, 2026 - Harmo...
18/04/2026
MultiDyne Video & Fiber Optic Systems has begun shipping the C16-AM-12G audio mo...
18/04/2026
FOR-A America is set to detail AI functionality for its software-defined IMPULSE...
18/04/2026
Cobalt Digital and SineSix Media have announced a partnership to integrate the v...
18/04/2026
The ATSC, the broadcast standards association, is highlighting the status of the ATSC 3.0 internet protocol-based broadcast standard at the 2026 NAB Show. The e...