September 8, 2015 SOUP AND PAUSE FEST: PURITY
Next up in our Pause Fest series is Juan Manuel Cod , art director of Soup, a motion graphic studio from Buenos Aires, Argentina. This past year at Pause Fest, we had the chance to meet and work with a number of wickly talented people, who interpreted the Pause Fest theme of PURE in motion response videos. Juan tells us a bit about his project, PURITY, and his experiences with Pause Fest.
1. What was your inspiration behind your video?
We developed our version of what was for us the meaning of the word PURITY and all the images and definitions that it connotes. With all this brainstorming, we developed a short story that provided the main guide for the animation:
The human race has never experienced or known a state of purity. It has never been free from rules, imperfections, restrictions or moral statements. Always contaminated by societys pettiness, corrupted by the use and abuse of power of human beings over each other and nature itself. The miseries, obsessions and degenerations of the self are reflected in capital sins and the moral dogmatism with which religions severely regulate and control human life. Corrosive and destructive tools born from civilization itself. Thus mankind has abandoned its primary and original connection with own self. The only way to finding purity is our lives. This is the story of humanity.
2. What part of PauseFest made the biggest impact on you?
It was really interesting to participate in this incredible event, which takes place in Australia, so far away from Buenos Aires, Argentina, where we live. What we liked most about Pause Fest was the open mind profile and the liberty that they gave us to create. To be able to make an experimental piece, which is exposed worldwide without having the eyes of the client in our neck, is something that happens very few times in this industry.
3. How familiar were you with The Foundry software before this and how was your experience?
We only knew it by ear, we didn't know that you had so many applications like MODO or MARI.
We did know the NUKE platform, but not the main company The Foundry. Now we know that you have a tool for everything! And each of them is incredibly powerful.
Another challenge of this project was to comp everything into NUKE. We had never used it before and at first, the interface was pretty intimidating, but after passing that barrier it was incredible to worked on it.
It has a totally different way to organize and see the layout and all the effects that you are applying. So different from the layers system that we are used to. Its worth the effort to experiment with this nodal concept to open new ways to comp and animate.
4. What advice would you give someone looking to enter into this area?
This is a large industry and its very difficult to manage all the steps in the process of production. That's why the best thing is to count on a solid team that you can trust, knowing that each member has a role and that they can work with each other as a unit, not as individual superstars.
I think the best advice is to look for the area that you feel more comfortable - not in a lazy way - but I mean the area in which you feel that it is interesting for you and that you may want to advance in the future, to experiment and to learn. I think in that way you can make a difference among others and it may not be a painful experience every time you sit in front of a computer! The main goal for me is to enjoy our everyday projects (or at least most of them).
5. Are you using The Foundry's software on any projects now and how's it going?
We will definitely stay with NUKE for comping. Its sometimes hard to leave aside all the tools that weve been using for years, but its great to make to leap of faith. Likewise, you never stop using the layer system for animating, it really depends on the kind of project that we are working on, and the amount of time that we have for the project. But from now on, if there is a comp to make, we will definitely stay with NUKE.
ABOUT SOUP
Soup is a kitchen.
It is a kitchen where mixing, improvisation, testing and modification take place. Where projects grow, where there is chemistry, where thinking, analysis and projects are important, but also where instinct is crucial. It is a kitchen for the curious, for the patient, for the passionate and for the detail focused. It is a space where we play, invent and enjoy. It is a place for experimentation and creation.
--
--
Most recent headlines
11/12/2025
Dalet, a leading provider of cloud-native, end-to-end media workflow solutions, ...
06/12/2025
FORT LAUDERDALE, Fla. A new survey from Pixitmedia by Datacore revealed a major shift in the Media & Entertainment industry in media archiving, with 85% of resp...
06/12/2025
HACKENSACK, N.J. LiveU has announced that the national public broadcaster Czech Television has completed one of the largest LiveU live production deployments fo...
06/12/2025
NEW YORK The National Academy of Television Arts and Sciences (NATAS) presented the Excellence in Production Technology Emmy Award to NASA+ and Dr. Tom Leight...
05/12/2025
2025 Sports Broadcasting Hall of Fame: Curt Gowdy Jr. - Master Storyteller, Nati...
05/12/2025
SVG Sit-Down: Veritone's Sean King on the Power of Mining Video, Audio DataThe company's Data Refinery offers users total control and governance over da...
05/12/2025
Platinum White Paper: Inside the Nashville Predators' Unified, Flexible, Sca...
05/12/2025
Netflix Reaches Agreement To Acquire Warner Bros. Following Planned WBD SplitThe deal does not include WBDs sports assets like TNT Sports (US, UK, LatAm), Euros...
05/12/2025
FOX Sports Returns to Indianapolis for Primetime Broadcast of Big Ten Championsh...
05/12/2025
SVG Summit 2025 Preview: Digital Engagement & Monetization Workshop Tackles the ...
05/12/2025
Atlanta United Lights Up New Emory Healthcare Studio With First Live Broadcast f...
05/12/2025
As Messi Takes the Pitch, MLS, Apple, NEP Roll Out Largest MLS Cup Production Ev...
05/12/2025
ESPN Enters College Football's Most Intense Month With Elevated Workflows fo...
05/12/2025
It's about that time! Awards season is in full swing, and the Film Independe...
05/12/2025
Every year, Spotify Wrapped offers a personalized look back at the audio that defined your year. It's a snapshot of your listening habits, designed to tell ...
05/12/2025
In 2025, Spotify's EQUAL, GLOW, and RADAR programs celebrated women, LGBTQIA , and emerging artists who turned moments into milestones. From breaking record...
05/12/2025
In our latest blog, we explain how Wi-Fi 7 rollouts can drive consumer loyalty with value-add services such as consumer cybersecurity. We also explore how this ...
05/12/2025
LOS ANGELES Netflix announced it has entered into an agreement to acquire the assets of Warner Bros. for $82.7 billion....
05/12/2025
NEW YORK Nielsens Gracenote has launched Gracenote Content Connect, a new ad platform that provides agencies, brands, supply-side platforms (SSPs) and demand-si...
05/12/2025
NEW YORK In an most important update to the workings of deal-based programmatic advertising, IAB Tech Lab has released version 1.0 of its Deals API for public c...
05/12/2025
NEW YORK Pass the turkey. Pass the stuffing. Pass the cranberry sauce. All are common requests of Americans celebrating Thanksgiving Day with family and f...
05/12/2025
NEW YORK Iris, the new cloud-connected camera control platform, has officially launched with features that turn virtually any PTZ camera into a software-connect...
05/12/2025
HOLLYWOOD, Calif. Netflix announced today that it has entered into an agreement to acquire the assets of Warner Bros. for $82.7 billion....
05/12/2025
NEW YORK Iris, the new cloud-connected camera control platform, has officially launched with features that turn virtually any PTZ camera into a software-connect...
05/12/2025
WASHINGTON The Federal Communications Commission has approved AT&T's $1.02 billion acquisition of spectrum from UScellular in a decision that was issued sho...
05/12/2025
The Best Coldplay Songs: 21 Tracks That Shoot for the Stars From Yellow to Viva La Vida, Fix You to Paradise, this playlist goes back to the start.
December ...
05/12/2025
Zafris Lecture Series Brings Nabil Ayers to Berklee The 32nd annual James G. Zafris Distinguished Lecture series was held on Thursday, November 13, with guest...
05/12/2025
Friday 5 December 2025
A new Game of Thrones Tale: Official trailer for Sky Exc...
05/12/2025
Back to All News
Don Lee, Lee Jin-uk, and Lalisa Manobal to Star in Netflix Act...
05/12/2025
Tis the season of giving once again and this year we've taken our Give Back Fridays' concept and turned it on its head.
In the autumn we were approach...
05/12/2025
Brayden Gogis doesn't remember a time when he wasn't completely fixated on games in all forms. In preschool, when they asked us to dress up as what we ...
05/12/2025
The Grinch steals the spotlight as the theme for The Late Late Toy Show 2025
Tune in tonight at 9:35pm on RT One and worldwide on RT Player
#LateLateToyShow...
05/12/2025
RT Announces New Presenters of Flagship News Programmes
New RT Six One News co-presenter Tommy Meskill
Sarah McInerney & Justin McCarthy join Morning Ir...
04/12/2025
ToolsOnAir Blackmagic Design HyperDeck Event Presets for just:in mac pro 2025 & ...
04/12/2025
ToolsOnAir AJA Ki Pro Event Presets for just:in mac pro 2025 & just:in linux
More Details:Starting with version 5.5, both just:in mac pro and just:in linux sol...
04/12/2025
Wangu Kanuri from Kenya and Godwin Asediba from Ghana are two of this years finalists for Thomsons Young Journalist of the Year Award. The pair are runners-up i...
04/12/2025
SVG Sit-Down: ProximaVision's Claudio Lisman on Why Tethered Drones Could Be...
04/12/2025
SVG Campus Shot Callers: Imry Halevi, Senior Associate Director of Athletics, Co...
04/12/2025
Platinum White Paper: LiveU Lightweight Sports Production: A Step Change in Spor...
04/12/2025
London to Riyadh: DAZN brings the boxing glamour to new production levels for Be...
04/12/2025
Analysis: Paramount bets on the battering ram' with Champions League play By Callum McCarthy, Editor-at-Large
Tuesday, December 2, 2025 - 10:12
Print ...
04/12/2025
Space City Home Network Launches SCHN DTC App for Astros and RocketsThe Rockets and Astros were previously the lone NBA and MLB teams without a DTC appBy Jason...
04/12/2025
SVG Summit 2025 Preview: Content Workflows Workshop Spotlights Evolution of Spor...
04/12/2025
New Sponsor Spotlight: Geotech's Patrick Wambold On the Unreal Engine Revolu...
04/12/2025
Curt Gowdy Jr. - Master Storyteller, Nationally and RegionallyBy Jason Dachman, Editorial Director, U.S.
Thursday, December 4, 2025 - 1:52 pm
Print This Sto...
04/12/2025
(L-R) Rebecca Lichtenfeld, Mohammadreza Eyni, Sara Khaki, and Judith Helfand att...
04/12/2025
SBS launches Future Frames initiative to support emerging First Nations video ed...
04/12/2025
Coronal mass ejections caused by eruptions on the surface of the sun can have fa...
04/12/2025
Gracenote Content Connect enables media ecosystem to precisely align ad campaigns and programming based on rich content signals
NEW YORK - December 4, 2025 - N...
September 8, 2015 SOUP AND PAUSE FEST: PURITY
