The part that I enjoy most about this program is how much everyone involved cares about our growth and success. From the internship itself to our time with Leadership Triangle, everyone is super invested in what we are doing and making sure that we gain as much as possible from the program.
- Emerging Leaders Intern Kyndall Ray
For the past 4 months, 10 students from NC Central University have been interning in Capitol Broadcasting divisions through the inaugural Emerging Leaders Program. A partnership between CBC and Leadership Triangle, the program combines hands on learning in departments aligned to their interests along with workshops led by LT coaches. The program will culminate with a graduation ceremony on December 16. In the final weeks leading up to that conclusion, Capcom is profiling the individual outstanding students.
2022 Emerging Leaders Intern Kyndall Ray works on American Tobacco's gift basket for the Durham Magazine promotion.
Kyndall Ray is interning with American Tobacco in the Communications and Marketing departments. Ray is a junior at NC Central, pursuing a major in Business Administration with a concentration in Marketing.
ATC Events & Property Experience Director Valerie Ward has served as Ray's CBC mentor and is impressed that the college student is already contributing her own ideas for marketing American Tobacco.
Kyndall has been a delight to work with, said Ward. Extremely communicative and diligent in her work, she embraced her marketing role by taking full control of our social media. It was her idea to start a Reels' section on our Instagram page and these creative videos have gotten a ton of views. She is also working on documentation how to create a Reel to cross-train me on continuing her legacy.
Ray dove into the opportunity to be a part of the inaugural class of Emerging Leaders interns.
I changed my major to Business Administration with a Marketing Concentration from Biomedical Science at the end of my sophomore year, she explained. I felt like I was behind because I was starting off with the intro business classes instead of hopping into my concentration like the rest of the people in my class. When I got the email from the School of Business with this opportunity, I was excited to be able to gain marketing experience during the semester while I was taking my other business classes. I also saw that I would be able to gain leadership experience during the program, so I was excited to be able to grow in multiple aspects.
2022 Emerging Leaders Intern Kyndall Ray is usually behind the camera at American Tobacco, snapping photos like this one, for marketing on social media.
Being selected for the program was a real boost to her confidence, both in herself and in her new path.
I felt amazing! she said of being selected as an Emerging Leader. I had major impostor syndrome, so finding out that CBC, American Tobacco Campus, and Leadership Triangle felt that I was qualified enough to handle this position really made me feel like I made the right decision in changing directions with my career.
Ward hit the ground running with Ray, training her on a variety of events and projects.
Kyndall also worked with me as part of the 18th Annual American Tobacco Tower Lighting team, said Ward. She oversaw the Luminaria production in collaboration with Cristo Rey High School and participated in the pre-show meetings staging. She is currently working on a project with Durham Magazine to run a contest to boost our social media likes'.
Ward has worked to impart lessons she has learned through her many years in the industry.
First thing, despite the months planning, things don't always go as planned, said Ward. As we worked on events, I tried to point out real life business problems such as: How do you post a photo of an event when the attendance is low? What marketing assets could ATC use to help the client boost attendance in the future? What was the attendee experience like and how can that be improved?
Ward continued, We also talked about careers as a whole such as taking advantage of all opportunities that come your way as they could be a steppingstone to your dream job. And, once you get that dream job the importance of starting to save for your retirement.
Ray says she is taking a great deal of knowledge away from her time at American Tobacco.
I've been able to learn a lot about what all goes into planning and executing a large event, she said. I was able to sit in on planning meetings with partner organizations, learn about coordinating with sponsors, and learn about event marketing in general.
Ward sees great value in Emerging Leaders Program and what it can do for both the interns and for the future workforce for CBC and other companies
For CBC this program is a great opportunity to find new talent, she said. I've already heard of some interns being offered jobs, so in its first year the program has paid off for both the host organization and the intern. As for the future workforce, the leadership skills learned during their internship will transfer both to business and community opportunities. Our interns now have mentors and resources they can lean on as they start their career journey.
Ray also sees much benefit in the program.
I would definitely recommend this program to others, she said. You are able to gain a lot of real-world experience in whichever field you are in as well as well as hands on leadership training. The leadership training is very useful in both your professional and personal life.
Overall, the experience has been a win for Ward.
It was so nice to have an extra set of hands to get the job done! she said. It's hard to work an event and documents/post at the same time. Kyndall was helpful in keeping our social posts timely. She also created a port
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
09/10/2026
September 10 2026, 06:00 (PDT) Dolby Expands Dolby OptiView Platform with New Capabilities at IBC 2026
New Sports Intelligence helps providers better unders...
08/10/2026
Modern venues have come a long way since the tinny, echoing audio of the mid 20t...
08/10/2026
ESPN's first Super Bowl production will stream in English and Spanish on Disney+, while the ESPN App carries the full slate of game, ManningCast, studio, an...
08/10/2026
From high-school videoboards to War Eagle Productions, the Opelika native is learning how to lead shows and capture big moments
The future of live sports produ...
08/10/2026
The Television Academy and Prime Video have announced a six-year agreement making Prime Video the exclusive global home of the Emmy Awards beginning with the 20...
08/10/2026
Techex will exhibit at NAB Show New York 2026 (Booth 623, Javits Center, October...
08/10/2026
X Games has announced the appointment of Steve Rogers as Chief Operating Officer. Rogers previously served as COO of World Supercross and spent nearly a decade ...
08/10/2026
Fonn Group has appointed Trevor Spielmann as Sales Director for Germany, Austria, and Switzerland. Spielmann joins from EVS, where he held sales and business de...
08/10/2026
The flagship program will originate from major PG events with a four-camera production, live distribution across PGTV, social platforms
Perfect Game is bringin...
08/10/2026
Innovation rarely happens in a vacuum. More often, it happens at the point of collision: when worlds that have run on separate tracks begin to converge. That is...
08/10/2026
For decades, the production and broadcast services business has run on a familia...
08/10/2026
Uplynk, Zixi, BroadView Software, and Grass Valley have published The IP Converg...
08/10/2026
The NFL has announced the return of the Big Data Bowl, the league's analytics competition, now in its ninth year and again powered by AWS. Registration is o...
08/10/2026
Eutelsat has renewed its partnership with T l diffusion d'Alg rie (TDA), Algeria's national broadcasting network operator, for continued distribution of...
08/10/2026
Disney will livestream Super Bowl LXI on February 14, 2027, alongside the game's broadcast on ESPN and ABC. All Disney subscribers in the United States wi...
08/10/2026
RHStv and Red House Streaming have announced an expansion of their partnership w...
08/10/2026
Gray Media has announced a distribution agreement with TEGNA and DAZN to simulca...
08/10/2026
SVG readers can save 10% on registration and receive a complimentary Solutions H...
08/10/2026
PROTON Camera Innovations GmbH has been named a recipient of a 2026 Technology a...
08/10/2026
Industry leaders discuss real-world cloud workflows for live game production, pl...
08/10/2026
The next-gen audio technology joins Dolby Vision as part of Apple TV's immersive F1 experience...
08/10/2026
David France, Jesse Short Bull, Mato Wayuhi, N. Bird Runningwater, Jodi Archambau, Jhane Myers, Paul McGuire, Amber Morning Star Byars, Holly Macarro, Nick Tils...
08/10/2026
Dynamic panning plug-ins get an upgrade
Sound Particles have just announced major updates for two of their popular dynamic panning plug-ins. Energy Panner 2...
08/10/2026
New expandable instrument boasts full DMNO engine
UDO Audio have just announced the upcoming release of a new, expandable synth that packs the power of the ...
08/10/2026
Two new subwoofers added to monitoring line-up
ADAM Audio's monitoring range has just been expanded with two new DSP-equipped subwoofers, the Sub8 PRO a...
08/10/2026
eds3_5_jq(document).ready(function($) { $(#eds_sliderM519).chameleonSlider_2_1({ content_source:......
08/10/2026
Calrec gives broadcasters freedom of choice at NAB Show New York We're looking forward to meeting up with you all at NAB New York on 21st-22nd October.
Cal...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Globecast, a leading provider of broadcast, media and entertainment managed services, will showcase its next generation of media orchestration services at NAB S...
08/10/2026
Clear-Com played a critical role in the production communications infrastructure for Rock in Rio 2026, one of the world's largest and most recognized music...
08/10/2026
Sohonet Launches ClearView Rush: A Leap Forward in Studio Review, Built for Crea...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Ikegami announces a major expansion to its range of broadcast-quality live production cameras. Scheduled for introduction on Ikegami booth 708 at NAB New York, ...
08/10/2026
Calrec will be located at Booth 444.
Freedom to choose
The media landscape is evolving quickly, and the broadcasters best placed for what comes next will be...
08/10/2026
LiveU has announced that CRD Audiovisuel relied on LiveUs LU900Q intelligent production unit, with built-in native LiveU IQ (LIQ ) connectivity, to deliver live...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Marshall Electronics, a globally recognized provider of high-performance video solutions for broadcast, streaming, AV and professional production, will exhibit ...
08/10/2026
14-hour package also includes A Remarkable Place to Die season 2 as well as libr...
The part that I enjoy most about this program is how much everyone involved cares about our growth and success. From the internship itself to our time with Leadership Triangle, everyone is super invested in what we are doing and making sure that we gain as much as possible from the program. 
