comScore Releases May 0 U.S. Search Engine Rankings

comScore Releases May 2013 U.S. Search Engine RankingsRESTON, VA, June 12, 2013 comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released its monthly comScore qSearch analysis of the U.S. search marketplace. Google Sites led the explicit core search market in May with 66.7 percent of search queries conducted.

U.S. Explicit Core Search

Google Sites led the U.S. explicit core search market in May with 66.7 percent market share (up 0.2 percentage points), followed by Microsoft Sites with 17.4 percent (up 0.1 percentage points) and Yahoo! Sites with 11.9 percent. Ask Network accounted for 2.7 percent of explicit core searches, followed by AOL, Inc. with 1.3 percent.

comScore Explicit Core Search Share Report*

May 2013 vs. April 2013

Total U.S. Home & Work Locations

Source: comScore qSearch

Core Search Entity Explicit Core Search Share (%)

Apr-13 May-13 Point Change

Total Explicit Core Search 100.0% 100.0% N/A

Google Sites 66.5% 66.7% 0.2

Microsoft Sites 17.3% 17.4% 0.1

Yahoo! Sites 12.0% 11.9% -0.1

Ask Network 2.7% 2.7% 0.0

AOL, Inc. 1.5% 1.3% -0.2

* Explicit Core Search excludes contextually driven searches that do not

reflect specific user intent to interact with the search results.

20 billion explicit core searches were conducted in May, with Google Sites ranking first with 13.4 billion. Microsoft Sites ranked second with 3.5 billion searches (up 1 percent), followed by Yahoo! Sites with 2.4 billion, Ask Network with 547 million (up 1 percent) and AOL, Inc. with 266 million.

comScore Explicit Core Search Query Report

May 2013 vs. April 2013

Total U.S. Home & Work Locations

Source: comScore qSearch

Core Search Entity Explicit Core Search Queries (MM)

Apr-13 May-13 Percent Change

Total Explicit Core Search 20,016 20,032 0%

Google Sites 13,317 13,353 0%

Microsoft Sites 3,467 3,490 1%

Yahoo! Sites 2,403 2,375 -1%

Ask Network 539 547 1%

AOL, Inc. 290 266 -8%

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In May, 68.6 percent of searches carried organic search results from Google (up 0.1 percentage points), while 26.7 percent of searches were powered by Bing.

LINK:	http://www.comscore.com/Insights/Press_Releases/2013/6/comScore_Releas...
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