
Viva Las Vegas: Inside the Design of CBS Sports' Super Bowl LVIII Graphics Package CBS Sports Komal Bhukhanwala and JP LoMonaco share the buildout process By SVG Staff
Wednesday, April 10, 2024 - 8:50 am
Print This Story | Subscribe
Story Highlights
The Super Bowl is far and away the biggest event in American sports and , regularly, it's a time when a network uses the opportunity to redesign the graphical look of their NFL broadcasts from the ground up. That was no different this year with CBS Sports.
In this special presentation, go inside CBS Sports' massive, complex efforts to revamp its graphics package and create a one-of-kind telecast for Super LVIII. From full-screen animations to a new scorebug, to augmented reality technology, take a unique behind-the-scenes look at one of the largest undertakings in the history of the sports graphics industry.
This presentation is made by:
Komal Bhukhanwala, CBS Sports, Senior Art Director
JP LoMonaco, CBS Sports, VP, On-Air Graphics & Design
WATCH NOW ON SVG PLAY:
This presentation was hosted at the 2024 SVG Sports Graphics Forum in New York City on February 21.
SVG PLAY is your new home for all Sports Video Group live event and long-form video content. As an SVG member and sponsor, receive simple access to all SVG event panels, case studies, keynotes, and more all in one place. To visit SVG PLAY, CLICK HERE.
More from Sports Video Group
23/10/2026
CBS Sports will be the exclusive U.S. Spanish-language rights holder for the Con...
23/10/2026
Fubo has announced new distribution agreements for carriage of seven regional sports networks for the 2026-27 NBA season. Through those agreements, the Fubo str...
23/10/2026
CBC/Radio-Canada has selected Dalet to modernize its news operations across Canada, deploying Dalet Pyramid across the organization. CBC/Radio-Canada operates 2...
23/10/2026
EZDRM has been granted US patent 12,659,532 for a method of delivering DRM-protected content over low-latency WebRTC (Web Real-Time Communication) infrastructur...
23/10/2026
Audio-Technica has acquired a new facility in the Hollywood Media District in Hollywood, California, expanding its U.S. operations. The 8,966-square-foot, two-s...
23/10/2026
Audio-Technica (booth 514) will display its studio and live sound microphones and headphones at AES Show Nashville 2026, taking place Saturday, Oct. 31, and Sun...
23/10/2026
As regional sports networks (RSNs) decline, teams and leagues are producing more...
23/10/2026
Acceleration Community of Companies (ACC) has released The People's Games: W...
23/10/2026
GameTime Productions is using Stripe TV's Lightbox and Telestripe wireless t...
23/10/2026
CLOUDflex Broadcast has announced a direct integration with ZoomISO Cloud, Zoom's remote contribution solution for cloud-based media production systems. Dev...
23/10/2026
TMRW Sports has appointed Chris Zaber senior vice president of ticketing and venue experience as the company continues to build out its portfolio of sports prop...
23/10/2026
The BBQ World Cup & Expo has announced an investment from Wheelhouse, the content, talent and investment company founded by Brent Montgomery, and Omaha Producti...
23/10/2026
BKB Bare Knuckle Boxing and Bally's Corporation have unveiled Bally's Fi...
23/10/2026
Yahoo Sports has launched Perfect 5, a free-to-play fantasy basketball game tied to each week's marquee NBA on Prime matchups. It is designed to run alongsi...
23/10/2026
At the SVG Remote Production Summit at Techwood Studios in Atlanta, Steve Grigel...
23/10/2026
Fox Sports will broadcast game one of the 122nd World Series tonight from Milwaukee as the Milwaukee Brewers and Tampa Bay Rays square off. And with a crew of 4...
23/10/2026
Emmy-winning Culver City studio, bicoastal Game Creek Video mobile units return ...
23/10/2026
A playoff season featuring three series sweeps allows broadcast crews extra time...
22/10/2026
BeckTV, Beam Dynamics, and Providius have announced a collaboration linking Beck...
22/10/2026
NETGEAR Enterprise has extended its Professional Services program beyond the network layer to cover AV-over-IP workflows, with NDI as the first ecosystem partne...
22/10/2026
USSI Global has promoted Ted Korte to Chief Technology Officer (CTO). The promotion follows the recent appointment of Ed McGivern as Chief Revenue Officer as th...
22/10/2026
Calrec has appointed Video Progetti, a Rome- and Milan-based broadcast distributor and AV system integrator, as its distribution partner for Italy. Video Proget...
22/10/2026
NHL Network's NHL Tonight will mark its 5,000th episode on Tuesday, Oct. 27, at 7 p.m. ET. The milestone covers episodes since the show began broadcasting f...
22/10/2026
CURE Insurance Arena in Trenton, New Jersey, has partnered with Daktronics to install a five-display centerhung system and three entrance displays. Installed th...
22/10/2026
Arkona technologies has announced native integration between its BLADE//runner AT300 platform and Bitfocus Buttons, the control system from Bitfocus. The arkona...
22/10/2026
U2 will perform at halftime of the NFL Thanksgiving Eve Game on Netflix, celebrating the band's 50th anniversary. The game, the first NFL Thanksgiving footb...
22/10/2026
Nyaal Banyul Geelong Convention and Event Centre in Victoria, Australia, has dep...
22/10/2026
Arqiva has migrated its occasional-use event scheduling and resource-management ...
22/10/2026
NBC Sports will present every alpine World Cup and World Championship race under...
22/10/2026
FOX Sports and The New York Racing Association (NYRA) have announced a multi-year agreement between NYRA and 1/ST establishing FOX Sports as the television home...
22/10/2026
Alpha, a technology integration and solutions partner for broadcast and production, has launched a Media Modernization practice and The Lab, a customer-facing e...
22/10/2026
Sweetwater's Dolby Atmos mobile recording studio, built inside an Airstream travel trailer, will make two Nashville-area appearances as part of a nationwide...
22/10/2026
SPORTEL Monaco 2026 wrapped up three days at the Grimaldi Forum from Oct. 19-21, welcoming rights holders, broadcasters, investors, federations, agencies, and t...
22/10/2026
Parks Associates research finds that 39% of U.S. internet households watch live ...
22/10/2026
As the Brooklyn Nets tip-off their 2026-27 NBA regular season, the technology be...
22/10/2026
Tech types from broadcasters, streamers, leagues, vendors, and service providers...
21/10/2026
The lifelong Terps fan is making the most of his dream school, producing and directing broadcasts while gaining professional reps across the Washington, DC, spo...
21/10/2026
University of Washington Intercollegiate Athletics has brought its new Sundodger...
21/10/2026
The Pac 12 has appointed its first ever Chief Commercial & Growth Officer, compl...
21/10/2026
The Wildcats' $875 million home blends an intimate 35,000-seat design with 3...
20/10/2026
Sony's Beyond Sports technology will power real-time animation of the game, ...
20/10/2026
The NBA is putting on a full-court press when it comes to digital offerings this year, and that includes some great new features on the NBA App as well as a new...
20/10/2026
Testing what works is an important part of developing successful fan engagement....
20/10/2026
One fan in The Nordecke will wear the device via headset on Wednesday night
Spo...
20/10/2026
Regular-season game coverage will continue to be a mix of REMI and onsite produc...
20/10/2026
Grass Valley has added Bridge Technologies to the company's Media eXchange Layer (MXL) initiative, demonstrating how this has supported the containerization...
20/10/2026
Gravity Media has rapidly deployed complete IP-based broadcast infrastructure fo...
20/10/2026
Ateme has announced a strategic partnership with Viamedia, the ad tech company b...
20/10/2026
As concerts and other live performances reach audiences through global streaming...
20/10/2026
Media Links' Xscend platform and MDP3020 IP media gateways supported live broadcast contribution for the All-Asia Games, that recently took place in Japan.
...