
LAS VEGAS - 06 Jan 2016: IBM (NYSE: IBM) and SoftBank Robotics Holdings Corp. (SBRH) today announced plans to offer a version of Watson for SoftBank Robotics' Pepper robots, aimed at global enterprise customers.
IBM and SBRH will tap into data and knowledge across the Internet of Things to enable Watson-powered Pepper to make sense of the hidden meaning in data that traditional computers cannot comprehend including social media, video, images and text. IBM Watson is the first open cognitive computing technology platform and represents a new era in computing where systems understand the world in the way that humans do: through senses, learning, and experience.
The Watson-powered Pepper robot under development would be equipped with core functionalities as well as a Watson software development kit (SDK) that allows developers and clients to tailor the interaction experience. IBM will give clients access to Watson APIs and various pre-packaged applications designed to address a variety of personal and professional needs.
Today, the power of cognitive computing can be woven into any form factor. Our collaboration with SBRH on Pepper will allow a much broader audience to experience and tap into Watson, said Mike Rhodin, senior vice president, IBM Watson. In terms of hands-on interaction, when cognitive capabilities are embedded in robotics, you see people engage and benefit from this technology in new and exciting ways.
I am thrilled that we are partnering with IBM on the development of Pepper powered by Watson. As a provider of robotics platforms, we seek to enable Pepper s collaboration with beneficial technologies. I anticipate this collaboration will expand Pepper s possibilities into an even wider range of fields, said Fumihide Tomizawa, president of SoftBank Robotics Holdings Corp.
IBM is currently piloting robotics technology with companies in the hospitality and consumer packaged goods industries. Through a Watson-powered Pepper solution, businesses will be able to extend the ways in which customers experience cognitive computing. Today's self-service options in retail environments are typically tablets or kiosks, limiting the scope of how truly interactive and intuitive the customer experience can be. With a robotic assistant, users can have a natural conversation where their words, as well as gestures and expressions are understood.
Robotics today can be found in use across manufacturing and automotive industries even as a vacuum in many homes however they are limited in function, interaction, and are single-task-oriented, designed to complete specific jobs. There is ample opportunity to do much more, as IBM and SBRH advance Pepper's mobility and dexterity to extend the ways in which cognitive computing can be applied. The two organizations are exploring a range of use cases from an in-class teaching assistant to a nursing aide taking Pepper's unique physical characteristics, complemented by Watson's cognitive capabilities, to deliver an enhanced experience that helps people in new ways across industry domains.
As businesses look to increase customer engagement, many are leveraging cognitive systems to help make sense of data that can deepen this connection. Cognitive systems like Watson can help derive insights from new sources of information about people, for example what they share on social media in order to create better snapshots of their needs and what's important to them. These systems also learn how people prefer to interact with brands, enabling companies to use that understanding to more personally reach out to individuals.
The plans build on IBM and SoftBank Corp.'s landmark collaboration to advance Watson in Japan. Over the past year the teams have strengthened Watson's Japanese language proficiency and localized the technology platform to offer cognitive APIs across a local ecosystem of third-party partners and developers who are building new applications powered by Watson. According to a recent BI Intelligence report, robotics, long dominated by industrial and logistics uses, has begun to see a shift toward new consumer and office applications. There will be a $1.5 billion market for consumer and business robots by 2019.
IBM Watson: Pioneering a New Era of Computing
Watson continuously learns, gaining in value and knowledge over time, from previous interactions. With the help of Watson, organizations are harnessing the power of cognitive computing to transform industries, help professionals do their jobs better, and solve important challenges.
To advance Watson, IBM has three dedicated business units: Watson, established for the development of cloud-delivered cognitive computing technologies that represent the commercialization of "artificial intelligence" or "AI" across a variety of industries; Watson Health, dedicated to improving the ability of doctors, researchers and insurers and other related health organizations to surface new insights from data to and deliver personalized healthcare; and Watson IoT, focused on making sense of data embedded in for more than 9 billion connected devices operating in the world today, which generate 2.5 quintillion bytes of new data daily. Making sense of this IoT data alone is creating a significant market opportunity, expected to reach $1.7 trillion by 2020.
For more information on IBM Watson, visit: ibm.com/Watson and ibm.com/press/watson. Join the conversation at #ibmwatson.
About SoftBank Robotics Holdings
SoftBank Robotics Holding Corp. is the SoftBank Group s intermediate holding company responsible for its robotics business. Guided by the SoftBank Group s corporate philosophy, Information Revolution Happiness for everyone, companies belonging to SoftBank Robotics Holdings develop robots and offers robot-related products and services, including Pepper .
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
01/06/2026
January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026
Throughout the week, Dolby brings to life the latest innovatio...
02/05/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
01/05/2026
January 5 2026, 18:30 (PST) NBCUniversal's Peacock to Be First Streamer to ...
01/04/2026
January 4 2026, 18:00 (PST) DOLBY AND DOUYIN EMPOWER THE NEXT GENERATON OF CREATORS WITH DOLBY VISION
Douyin Users Can Now Create And Share Videos With Stun...
14/03/2026
Combines mic, USB interface & wireless IEMs
Following a successful Kickstarter campaign, HISONG have announced that their innovative AirStudio S1 device is ...
14/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
14/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
14/03/2026
Yospace, the trusted leader in Dynamic Ad Insertion (DAI), stitched 5.4 billion one-to-one addressable OTT advertisements across the 17 days of Milano Cortina 2...
14/03/2026
Telestream Advances Production-Ready AI Across Its Product Portfolio
Brie Clayton March 13, 2026
0 Comments
New AI capabilities drive smarter automati...
14/03/2026
Kraken Graded in DaVinci Resolve Studio
Brie Clayton March 13, 2026
0 Comments
Senior Colorist Dylan Hopkin delivers the first Scandinavian feature in...
14/03/2026
Tedial Powers the Future of Media Operations at NAB Show 2026
Brie Clayton March 13, 2026
0 Comments
Transforming Media Through Intelligence, Flexibil...
13/03/2026
Recently named CEO Andreas Eriksson has taken the helm at Net Insight at a pivot...
13/03/2026
Scripps Sports and Ally Financial are partnering with the Professional Women's Hockey League (PWHL) to broadcast its first game on national linear televisio...
13/03/2026
Disney+ has launched Verts, a vertical video feed on its U.S. mobile app, markin...
13/03/2026
LTN, a managed IP video transport company, and Appear, a live production technol...
13/03/2026
The Professional Fighters League (PFL) has announced an agreement with Sportradar for global betting data and streaming rights. Under the deal, Sportradar becom...
13/03/2026
In-venue and creative video staffers at the professional and collegiate level ha...
13/03/2026
The streamer will be the first entertainment platform to offer AI-enabled vertical video for live games, starting with the NBA...
13/03/2026
Ease Live, an Evertz company specializing in interactive graphical overlays, has deployed its platform on Red Bull TV for Premier Padel coverage. The deployment...
13/03/2026
Monday Night Football, ESPN's premiere NFL property, has continued to be improved and upgraded from a production perspective. Alternative broadcasts are aug...
13/03/2026
At NAB Show 2026, Net Insight (booth W1653) is introducing the Nimbra 520, a high-density media processing node for live contribution and distribution across ma...
13/03/2026
Harmonic (booth W2831) has announced Spectrum X Plus, the newest generation of its Spectrum X media server, offering double the channel density of previous gene...
13/03/2026
Riedel Communications has announced the expansion of its Managed Technology Divi...
13/03/2026
Telestream (booth W1503) has announced the expansion of Telestream Cloud Services with the introduction of UP, a cloud-native solution for ingest, orchestration...
13/03/2026
From awards ceremonies and sports honors shows to festivals and fan conventions,...
13/03/2026
Overtime has announced a partnership with Metro by T-Mobile, naming Metro the Of...
13/03/2026
At NAB 2026, Calrec (booth C6907) will IP Ecosystem powered by True Control 2.0, integrating the company's IP-native Argo consoles - including the U.S. debu...
13/03/2026
Ratings Roundup is a rundown of recent ratings news derived from press releases ...
13/03/2026
Spotify has always been built around your taste. More than 80% of listeners say personalization is what they love most about us. Now we're taking that even ...
13/03/2026
The new Spotify Legends Club has opened its doors. Its members: select German-sp...
13/03/2026
Pushing drum sampler technology into new territories
The latest version of Klevgrand's software drum sampler has just arrived, boasting a newly designe...
13/03/2026
Expanded headphone support & engine improvements
IK Multimedia's recently introduced ARC On-Ear system brings the power of their monitoring-correction s...
13/03/2026
Extra sound collections, more presets & new Keys category
UVI's rhythm and pattern instrument has just received a major update that introduces four new ...
13/03/2026
Over a year ago, L3Harris delivered the first missionized Bombardier Global 6500 aircraft for U.S. Indo-Pacific Command. Two ATHENA-R platforms now average 400+...
13/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
13/03/2026
Harmonic (NASDAQ: HLIT) today announced Spectrum X Plus, the newest generation of its Spectrum X media server, offering double the channel density of previous ...
13/03/2026
When Ewing Covenant Church made the decision to return to its original, historic building, affectionately called 1867 Sanctuary for weekly worship, the congre...
13/03/2026
Marshall Electronics introduces its first all-IP 4K POV camera, the CV574-WP, at NAB 2026 (Booth C8339). The CV574-WP supports NDI |HX, providing ultra-efficien...
13/03/2026
At NAB Show 2026, Net Insight introduces Nimbra 520, a high-density media processing node designed to simplify live contribution and distribution across both ma...
13/03/2026
Abandon Editorial Signs With Micha l Dimitri for West Coast Representation
Brie Clayton March 12, 2026
0 Comments
Abandon Editorial is excited to part...
13/03/2026
Documentary The Bulldogs Shot and Edited with Blackmagic Design
Brie Clayton March 12, 2026
0 Comments
Editorial tools helped shape film in real time,...
13/03/2026
AE Captions as Fast as CapCut - No Plugins
Graham Quince March 12, 2026
0 Comments
Stop wasting hours clicking through nested compositions and manuall...
13/03/2026
New Music USA and Berklee Institute of Jazz and Gender Justice Announce 2026 Nex...
13/03/2026
13 Mar 2026
VEON Delivers Record Digital Growth: 4Q25 Digital Revenues Grow 84%...
13/03/2026
Friday 13 March 2026
Sky Adds Blood on Snow to Original Film Slate in Acquisiti...
13/03/2026
RT has announced today that Rick O'Shea is the new presenter of Arena RT Radio 1's flagship weeknight arts and culture programme. Rick has been pres...
13/03/2026
Lights! Camera! Action! The 98th Oscars set to air live as RT backs the Irish n...
12/03/2026
Staines-upon-Thames, UK, 11th March, 2026 - Yospace, the trusted leader in Dyna...
12/03/2026
Utah Scientific Expands Technology Partner Program With Integrations From Audina...