La escucha de podcasts ha crecido exponencialmente en a os recientes y la oferta period stica es cada vez mayor. As que no debe sorprender que m s del 50% de los millennials y centennials mexicanos tienen al podcast en un rango m s alto de confianza sobre medios tradicionales, incluyendo las noticias en televisi n nacional, la radio y los peri dicos, de acuerdo con el reporte Culture Next de Spotify.
Es un hecho que el podcasting ha cambiado al periodismo, pero la formaci n de los futuros reporteros y profesionales para producir podcast sigue siendo relativamente escasa. Esto motiv el acercamiento de Spotify con IBERO con el fin de reunir a expertos en periodismo y audio digital para crear un curso que aporte las bases para cualquiera que desee incursionar en el formato.
Durante d cadas, los estudiantes de comunicaci n se especializaron en reas como televisi n, radio, o el periodismo. La IBERO fue una de las primeras universidades en M xico que logr consolidar un proyecto radiof nico que ha tenido una influencia indiscutible durante varias generaciones.
Ahora que las reglas cambiaron y surgieron nuevos canales de distribuci n, los estudiantes de comunicaci n y de otros campos, adem s de entusiastas del audio, quieren entender el lenguaje del podcast y del streaming de audio porque s lo as podr n hablarle a su generaci n.
Ese fue el punto de partida que reuni a Spotify y la IBERO para crear un primer curso con el objetivo de generar mayor inter s en el formato y brindar mecanismos que permitan profesionalizar a esta naciente industria.
El director de Comunicaci n Institucional de la Universidad Iberoamericana, Carlos Valle, celebr que, gracias a esta iniciativa de vinculaci n con Spotify, se abra la posibilidad para que personas que conozcan, se interesen o dediquen a la grabaci n de productos sonoros, puedan ampliar su contexto te rico y pr ctico y se especialicen en este campo de generaci n de contenidos para medios audiovisuales y digitales.
En los pr ximos a os, a medida que m s y m s personas se conviertan en creadores de audio, Spotify buscar que los mejores de ellos puedan alcanzar a su audiencia y construir sus carreras en nuestra plataforma, dijo Javier Pi ol, director de Spotify Studios para Latinoam rica. Queremos ser el lugar donde educadores y emprendedores, narradores y periodistas puedan transformar la forma de contar historias a trav s del audio.
El curso en l nea que inicia el 9 de noviembre y tendr un mes de duraci n, consta de 25 horas de clases y 10 conferencias con reconocidos podcasters, periodistas, profesionales del audio como Mar a Jes s Espinosa, directora de Audio de PRISA; Lucina Melesio, periodista y conductora de Un Poco de Contexto; Laura Ubat , productora de Adonde Media; Gabriela Warkentin, titular de As las Cosas de W Radio y Al Habla de El Pa s; Paulina Chavira, conductora en El Caf de la Ma ana; y Catalina May, creadora de Las Raras.
El audioperiodismo permite contar historias de largo aliento, ofreciendo foco y contexto, contando historias que identifiquen al oyente con la problem tica suscitada, dijo a For The Record, Mar a Jes s Espinosa, Directora de Audio de PRISA. Estoy convencida de que las grandes y mejores historias de investigaci n period stica se har n en formato audio.
Lucina Melesio, quien abordar en el curso el tema de la pre-producci n para realizar un p dcast narrativo, comparti que el mayor reto es mantener un balance entre documentarse bien pero de forma r pida y sin perder coyuntura, adem s de encontrar una forma original de contar historias para sorprender a los oyentes.
En este curso quiero que las personas sepan todo lo b sico que siempre quisieron saber sobre podcast en espa ol y que terminen con un abanico de referentes de narraci n sonora en nuestro idioma, comparti Laura Ubat , quien ha producido podcasts como Lado B.
Al finalizar el curso, se abrir una convocatoria para desarrollar cinco podcasts de investigaci n acad mica de la IBERO y las piezas seleccionadas contar n con asesor a de expertos de Spotify durante la producci n.
Para conocer m s sobre el curso puedes visitar el sitio de la Ibero.
Europe Stories
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
01/06/2026
January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026
Throughout the week, Dolby brings to life the latest innovatio...
01/05/2026
January 5 2026, 18:30 (PST) NBCUniversal's Peacock to Be First Streamer to ...
01/04/2026
January 4 2026, 18:00 (PST) DOLBY AND DOUYIN EMPOWER THE NEXT GENERATON OF CREATORS WITH DOLBY VISION
Douyin Users Can Now Create And Share Videos With Stun...
10/01/2026
This year, podcasts are making their Golden Globes debut with a new category honoring the medium's leading shows and creators. To mark the occasion, Spotify...
09/01/2026
RT Player has 157 million streams, up 10% year-on-year
An increase on 2024, RT...
09/01/2026
RT 2FM has today announced the highly anticipated list of 2FM Rising Artists for 2026, kicking off 2FM Rising week for the eighth year on The Tracy Clifford Sh...
09/01/2026
RT to Host the 2026 RTS Ireland Awards
Thursday, 16 April 2026 | Dublin Royal Convention Centre
The RTS Ireland Television Awards 2026 | Gradaim RTS 2026 | R...
08/01/2026
An evidence-based analysis on disinformation and information manipulation in Sudan's ongoing conflict is published today. (January 8th 2026).
Thomson Found...
08/01/2026
In 2025 we launched the Spotify Partner Program to give creators more ways to tu...
08/01/2026
On Wednesday in Los Angeles, Spotify welcomed creators and press to a brunch cel...
08/01/2026
TSA awards Rohde & Schwarz contract for advanced airport screening ahead of Socc...
08/01/2026
The review looks back at DPA's miniature microphone development over the years. It compares the evolving technologies from the original mics through CORE an...
08/01/2026
Comscore Launches Audio Targeting and Measurement Capabilities with The Trade De...
08/01/2026
Tonight, on RT Prime Time at 9:35pm on RT One and RT Player
Tonight, Prime T...
08/01/2026
The Late Late Show celebrates the very best of traditional Irish music with its first-ever full special dedicated entirely to the tradition
Lisa Canny | Kevin...
08/01/2026
It will be murder on the dancefloor when Dancing with the Stars returns this S...
07/01/2026
Spotify is launching a week-long celebration spotlighting creators at the center...
07/01/2026
We know people use Spotify not just to listen, but to share the songs, podcasts, and audiobooks they love with their friends and family. When we launched Messag...
07/01/2026
This week, all eyes are on the podcast industry as the Golden Globes recognizes ...
07/01/2026
Podcasts are stepping onto a new stage this week as the Golden Globes recognize the medium for the first time. To mark this milestone moment, we're hosting ...
06/01/2026
Spotify is launching a week-long celebration spotlighting creators at the center...
06/01/2026
Lorde. A$AP Rocky. JENNIE. Baby Keem. KATSEYE. That's just a taste of who...
06/01/2026
Channel 4 and UKTV are giving viewers even more reasons to stream, with UKTV's U service set to feature thousands of hours of free, unmissable and bingeable...
06/01/2026
Tuesday 6 January 2026
An update on our Sky Mobile prices
Devesh Raj, Chief Operating Officer, Sky
Today, we've announced some changes to the prices of ...
06/01/2026
Comscore Launches Daily Program-Level Reporting with Deduplicated Insights on Sh...
06/01/2026
Comscore Completes Recapitalization Transaction with Preferred Stockholders Foll...
05/01/2026
Bad Bunny's DeB TiRAR M S FOToS defined the sound of 2025 for listeners eve...
05/01/2026
As the clock struck midnight and 2026 was born, so was an exciting range of new ...
05/01/2026
These Sacred Vows starring Tom Vaughan-Lawlor, Justine Mitchell and Jason O'...
05/01/2026
DANDANCING WITH THE STARS RETURNS TO SHAKE UP SUNDAY NIGHTS
Reigning Rose of Tr...
02/01/2026
Any Given Day: Cork University Hospital premieres Wednesday 7 January on RT One and RT Player at 9:35pm
RT will debut a powerful new six-part documentary se...
02/01/2026
Friday 2 January 2026
All episodes of Heated Rivalry will be landing on Sky and...
02/01/2026
Sequins, chat shows, live sporting action, ground-breaking docuseries and brand-new Irish drama to kick off 2026
New Year, New Content Coming Soon across RT
...
01/01/2026
The Quantum 852 is situated in the 6,500-seat Seoul-based place of worship, a church which is home to a 1,000-person choir and a 50-piece orchestra. There are f...
01/01/2026
Formed in 2002, OneRepublic have enjoyed huge international success, with over 18 billion streams on Spotify alone. Their current tour, Escape to Europe, contin...
01/01/2026
We had been using the club's previous console for the last ten years, so we researched manufacturer information very carefully, says venue audio manager Mr...
30/12/2025
Your live countdown to 2026 with Inhaler, David Gray, Lyra, Garron Noone, Sharon...
29/12/2025
From crisper Lossless audio and immersive music videos in beta to new Audiobooks+ plans, custom transitions between tracks, and in-app Messages, we keep levelin...
24/12/2025
RT has unveiled an exclusive first look at the new Dancing with the Stars promo...
23/12/2025
The year is winding down, the weather outside is frightful, and it's the perfect time to escape into a story that warms the heart. For listeners looking for...
23/12/2025
23 Dec 2025
VEON's Beeline Kazakhstan and Rakuten Symphony Collaborate to A...
22/12/2025
For a decade, popular German podcast Fest & Flauschig has hosted an annual Chris...
22/12/2025
Monday 22 December 2025
Sky extends PGA TOUR partnership until 2029, as Sky Spo...
22/12/2025
Siobh n McSweeney, Rory McIlroy, Elon Musk, Catherine Connolly, Jim Gavin, Ivan Yates and Traitor Paudie Moloney lead new characters for Callan Kicks the Year 2...
22/12/2025
Winner announced in the picturesque surroundings of Wicklow's Avondale Tower and Treetop Walk
Andrew Trimble wins the show in his first series as coach
Th...
22/12/2025
The 2025 winners have been announced today, Sunday 21 December, for Ireland's largest choral competition Choirs for Christmas hosted by RT lyric fm.
Ove...
21/12/2025
John Shortt named Young Sportsperson of the Year Kerry are the Team of the Year
...
19/12/2025
With Playout Release 2025.4, ToolsOnAir continues to push professional playout w...
La escucha de podcasts ha crecido exponencialmente en a os recientes y la oferta period stica es cada vez mayor. As que no debe sorprender que m s del 50% de los millennials y centennials mexicanos tienen al podcast en un rango m s alto de confianza sobre medios tradicionales, incluyendo las noticias en televisi n nacional, la radio y los peri dicos, de acuerdo con el reporte Culture Next de Spotify. 
