
Immersive Design Studios Unifies Live Event Broadcast Looks with AJA ColorBox
Brie Clayton April 12, 2024
0 Comments
Virtual production may be the toast of Hollywood, but as demand for blockbuster-caliber visuals crosses over into proAV, the approach is popularizing for hybrid live streamed concerts, product launches, and more. Unlike film or episodic shoots, live event productions don't afford second chances, which is where Immersive Design Studios' CANVAS platform serves companies who have adopted the technique. It combines real-time game engine and cloud technology with video capture, playback tools, and artificial intelligence (AI) neural networks to ensure memorable, immersive live event activations. Immersive Design Studios works closely with clients to support every production and broadcast or stream it live. To achieve a uniform look for broadcasts that comprise footage shot on different cameras, the team deploys AJA ColorBox with Assimilate Live Looks for live grading, most recently for WORRE Studios.
Commenting on the project, Immersive Design Studios Co-Founder and CEO Thomas Soetens explained, We're constantly brainstorming ideas and testing them across client projects. When we started thinking about WORRE Studios and began LUT (lookup table) work, we realized we could use our cinema cameras with AJA ColorBox and Assimilate Live Looks to push the loads. We ordered multiple ColorBoxes and were using them with Live Looks in under a week.
Establishing the right pipeline
The workflow was relatively straightforward to implement, according to Soetens. WORRE Studios - a CANVAS-powered facility that's been tapped by Fortune 500 companies, celebrities, and more for live hybrid in-person and virtual events - features a circular LED stage. The venue comprises four massive LED walls - each 60 feet wide and 14.5 feet high - totaling a combined resolution of 38K. It accommodates an in-person audience of up to 350 people, as well as the capacity to reach 500,000 virtual attendees. CANVAS outputs the experiences onto the LED walls, but most often, everything that happens in-studio is also broadcast or live streamed to remote audiences.
Ensuring a Hollywood-caliber viewing experience on a production like this meant that anywhere there was an interaction between the LED wall, speaker, and virtual production background, the look had to be uniform. Soetens and team leaned on LUTs as a solution because they support camera calibrations that move beyond adjusting the white point and an even balance between the colors. They output feeds from ten different cameras through a video mixer and into AJA ColorBox units, which helped them unify the look and feel of the color to a prespecified LUT the team wanted applied to the broadcast. The resulting effect made the remote audience feel as though they were inside a movie.
Our ColorBoxes sat between every camera and the switcher in a very simple way, introducing essentially zero latency and making them quite handy kit. Soetens shared. We just had to configure the devices and talk to them over the network, and we got incredibly powerful outcomes; they're so small and portable, which was great because we could place them anywhere and access them remotely via the browser-based web UI. This approach gave us far greater control over the outcome.
Overcoming barriers Establishing a uniform look when working with a broad range of cameras, however, can be challenging as each camera has unique attributes. Recognizing that learning multiple camera models and brands, and their different LUTs and calibration approaches, just wouldn't be efficient, Soetens and team saw ColorBox and Assimilate Live Looks as a centralized solution that would allow them to unify and color grade footage from multiple different camera types with low latency. We were able to swap the look and feel between shots and make every camera source ultimately look the same, he explained. It allowed us to deploy multiple LUTs on multiple ColorBoxes, test them, and bring them together seamlessly for a cohesive program output.
More AJA News at Creative COW
April 11, 2024AJA Reveals Product Updates Ahead of NAB 20244K/UltraHD down-conversion and AMF support for ColorBox, BBC HLG LUTs v1.7 for
April 10, 2024AJA Debuts ColorBox Updates Ahead of NAB 2024v2.1 software advances color management workflows with expanded capabilities; device receives joint logo
A commitment to quality
In addition to using AJA ColorBox, Immersive Design Studios leverages many other AJA solutions across projects from KONA I/O cards to FS frame synchronizers, Mini-Converters, and, more recently, BRIDGE NDI 3G. BRIDGE NDI 3G is a symbiotic fit for a lot of our clients, Soetens expressed. Especially considering CANVAS can ingest hundreds of NDI streams; most of our clients are using it as a set-and-forget solution for SDI to NDI encoding/decoding needs. We trust AJA as a brand, so we implement it when we need trustworthy conversion.
He concluded, AJA ColorBox and BRIDGE NDI 3G are reliable and do what they are supposed to without introducing any unnecessary complexities, and that's the magic of AJA; the products are always lean, very focused, and withstand the test of time. We choose AJA in synergy with the vision of the CANVAS platform technology: reliably enable frictionless execution that maximizes artistic decisions and the audience experience.
Enjoying the news? Sign up for the Creative COW Newsletter! Sign up for the Creative COW newsletter and get weekly updates on industry news, forum highlights, jobs, inspirational tutorials, tips, burning questions, and more! Receive bulletins from the largest, longest-running community dedicated to supporting professionals working in film, video, and audio.
Enter your email address, and your first and last name below!
-
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
09/10/2026
September 10 2026, 06:00 (PDT) Dolby Expands Dolby OptiView Platform with New Capabilities at IBC 2026
New Sports Intelligence helps providers better unders...
07/10/2026
Dalet, a leading technology and service provider for media-rich organizations, today announced the latest Long-Term Supported (LTS) release of Dalet Flex. Build...
23/09/2026
Four control rooms support B1G+ streams, videoboard shows, creative content, and...
23/09/2026
By Andrew Cohen, SVG Coorespondant
The Mountain West debuted its new Replay Operations Center at the start of this football season, bringing real-time collabor...
23/09/2026
The Taylorville, IL, native is pushing creative boundaries at Ball State, gaining reps across directing, technical directing, tape, and more than 100 ESPN+ broa...
23/09/2026
Alexander Heller, Nevada Jose, Will Brill, and Giselle Bonilla pose with cast members at The Musical premiere during the 2026 Sundance Film Festival at Eccles...
23/09/2026
Includes natural and processed patches
The Crow Hill Company's latest sample library captures a children's choir comprising a troupe of boys perform...
23/09/2026
Plug-in offers six bands of saturation
Kreuzberg Audio's product range includes a selection of plug-ins and virtual instruments aimed primarily at hard-...
23/09/2026
Latest DAW update now live
SoundBridge have announced that the latest update for the remote-collaboration-focused DAW is now available. The release of Sound...
23/09/2026
Koori Knockout returns home exclusively to NITV and SBS On Demand in 2026
11 September, 2026
Media releases
Fans can catch all the live action exclusively ...
23/09/2026
Rohde & Schwarz acquires NEOSAT and PHYTRONIC and strengthens its competencies i...
23/09/2026
1. ABOUT THE PROGRAMME
The National Film and Video Foundation (NFVF) invites applications from experienced producers who own or manage a South African product...
23/09/2026
The National Film and Video Foundation (NFVF) is pleased to announce the opening...
23/09/2026
Download Now!
To receive a short case study showcasing NHK Technologies, Inc. (NT) s audio setup, please enter the following details:
--
First Name* Fir...
23/09/2026
Nielsen CMI data reveals a changing fast-food landscape, with value, convenience...
23/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
23/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
23/09/2026
COW Jobs: Blender on Windows - Generalist - Remote
Brie Clayton September 23, 2026
0 Comments
Application Users - Blender on Windows - Generalist
Se...
23/09/2026
Version 1.8 recognised for new workflow tools, boosted control panel flexibility and ease of integration into IP networks...
23/09/2026
Hiltron Communications reports a successful 2026 International Broadcasting Convention, held at the RAI Amsterdam. Exhibiting on stand A37 in Hall 1, Hiltron ex...
23/09/2026
Reinforcing its long-term commitment to the Middle East and North Africa (MENA) broadcast market, LiveU is presenting the Q Era at CABSAT 2026, on Stand H1-D35 ...
23/09/2026
Agence France-Presse (AFP), a global news agency, and Dalet, a leading technology and service provider for media-rich organizations, today announced a partnersh...
23/09/2026
Berklee Connect Unlocks the Power of a Global Network Katie Vitolins BM '04 knows firsthand what Berklee's alumni community can make possible. Now she...
23/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
23/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
23/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
23/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
23/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
23/09/2026
Westminster Schools, a K through 12 school in Atlanta, Georgia with approximately 2,000 students, has transformed its student broadcast and digital storytelling...
23/09/2026
The 2026 edition of CABSAT and SATExpo may have a new home and dates in the diary, but it still retains a strong presence from UK companies in the GREAT Britain...
23/09/2026
Glensound will return to CABSAT with new developments in professional monitoring and Dante interfacing, alongside its established commentary, esports and parlia...
23/09/2026
A great watch - Radio Times
TV's most likeable proper bloke - Daily Telegraph
23rd September 2026, London: Guy Martin returns to free streaming service...
23/09/2026
Wednesday 23 September 2026
Sky Sports to show England Men's tour of South ...
23/09/2026
Comscore Partners with datafuelX to Bring Seamless Currency Adoption Into a Comp...
23/09/2026
Luxembourg, 23 September 2026 - SES today announced the appointment of Mr. Michel Scholer, Secretary General of the Luxembourg Government and Chief of Staff to ...
23/09/2026
RT One and RT Player, Friday 25 September
Ceol le Ch ile, a new series that follows Irish artists as they collaborate with musicians from diverse background...
23/09/2026
Available now on RT Listen
New information has come to light in the case of mi...
23/09/2026
When Sakeena Fiza describes her work as a validation engineer at NVIDIA, she does so in terms more befitting a detective story than a world-class engineering la...
22/09/2026
From Malaysia to Mexico and from DR Congo to Ukraine, this year's 12 finalists for the 2026 Thomson Foundation Young Journalist of the Year award tell extra...
22/09/2026
The annual preseason content-gathering event brought 36 NHL players to Las Vegas, where ESPN used 2.5 kilowatts of laser power and a motion-control camera syste...
22/09/2026
Neumann has introduced the KK 104 A (cardioid) and KK 105 A (supercardioid) wireless capsule heads, succeeding the KK 204 and KK 205. The new capsules are compa...
22/09/2026
The NFL and TMRW Sports have announced a new annual Pro Flag Showcase to be held during Super Bowl LXI week in Los Angeles. The event will feature top flag foot...
22/09/2026
Washington State University has unveiled a new end zone video display and audio ...
22/09/2026
Disney's SVP of Live Operations and Engineering details the technology behin...
22/09/2026
Cosm has announced two senior promotions. Mazen Alawar has been promoted to SVP,...
22/09/2026
Mississippi State University's University Television Center has purchased four KOKUSAI DENKI SK-UHD7000-S2 cameras since 2024, with plans to add two more, a...
22/09/2026
Net Insight has announced that Christine Kjellvard will assume the role of interim Chief Financial Officer on November 1, 2026. Kjellvard has previously held in...
22/09/2026
Net Insight has announced Zyntai TimeNode Access, a compact PTP Grandmaster designed for distributed edge sites. The product carries secure, precise time across...
22/09/2026
Sam Hazeldine, Austin Amelio, Padraic McKinley, Julia Jones, and Ethan Hawke attend the premiere of The Weight at The Ray Theatre on January 26, 2026, in Park...