Sony Pixel Power calrec Sony

Meet the executive vice president

26/03/2025

Donna Thomas, executive vice president, Vubiquity talks to TVBEurope about how nurturing an early entrepreneurial streak paved the way for her career

By Matthew Corrigan

Published: March 26, 2025 Updated: March 27, 2025

Donna Thomas, executive vice president, Vubiquity talks to TVBEurope about how nurturing an early entrepreneurial streak paved the way for her career

target=_blank title=Share on LinkedIn class=share-linkedin>

Talk us through an average day in your role No day is the same in my role, which is one of the reasons that I love what I do! Much of my time is spent in the field with our studio partners. It could be lunch discussing upcoming production schedules or locked in a conference room whiteboarding solutions to meet challenging upcoming launch dates.

Vubiquity is a team environment, so much of my time is spent cross-functionally with my operation and product development counterparts. We are in lockstep when it comes to meeting our objectives of providing world-class service to our customers, and we work together on the company's product roadmap and strategic direction.

Donna Thomas, executive vice president, Vubiquity I also feel allocating time to my team's development is essential. In this post-Covid world, finding mentorship or even a senior in the office to look to for advice is much more challenging. I've given this much thought lately and have committed to stewardship in my role. I had great role models and nonofficial mentors who helped me grow in my career, and I see that this new hybrid office/home environment is lacking. So, I try to allocate part of my day/week to be available to my team or anyone in my company looking for a sounding board.

How did you get started in the media industry? I was still in college and got a 20-hour-per-week temporary position at Discovery Networks in the satellite office in Atlanta, GA. Three weeks into that job, they told me they were closing the office and moving back to Maryland.

When I'm asked about this time in my life now, I say this is one of the most defining moments of my life. I just knew that I had to go with them to Maryland to have the life I wanted. So I asked my boss of three weeks, Kim Martin, to move me too. She laughed and said, You don't work here; you are a temporary employee. I don't remember exactly what I said, but I told her that I wanted to work for her, that I would never let her down, and that she would not regret it. A part of me thinks she saw some of herself in me. We were both beauty queens from South Georgia.

She fought for me to be hired as her administrative assistant. They paid to relocate me to Maryland, and within six years, I was senior vice president of affiliate sales and marketing.

What training did you have before entering the industry? The only training I had before getting that temporary position at Discovery Networks was a Word Perfect and Lotus 123 class. I know, hilarious right?

Why do you enjoy working in the industry? I love everything about our industry. It marries two of my great loves: TV/Movies and sales.

I made my first sale when I was 5 years old. My mother and I were at a gas station, and I asked her for $1 for some candy. She told me no. When I got home, I sat down at my desk and wrote a poem. I then put on my best Sunday dress and my patent leather Mary Janes, and walked down to Mr. and Mrs. Ferguson's house. They were an older couple that lived in my neighbourhood. I knocked on the door, and Mrs. Feguson answered. I said, Hi Mrs. Ferguson, I've written a poem for you and Mr. Ferguson. She said, How lovely. Bill, come to the door. Donna has written us a poem. When he got to the door, she said, Go ahead and read it, to which I responded, That will be one dollar.

TV and movies have been my escape since I was little. I didn't know it was my dream to work in the industry, but I'm lucky to do what I love. I'm also a writer and comedian, so it's a gift to serve my clients by day and fuel my creative interests in my free time.

What piece of advice would you offer someone looking to explore a role similar to yours? The advice I would give is twofold. First, if you can get your foot in the door in your desired role, you should work harder than anyone else. Always raise your hand for new projects, volunteer to work on that team, and, to quote my father, leave the campground better than you found it. Those are table stakes.

Second, find a company that values the gifts that YOU bring to the table. Discovery was a company that valued hard work, scrappy fighters and an entrepreneurial spirit. That was me. Had they valued Wharton/Harvard MBA recruits (for example) then I wouldn't have been a fit and wouldn't have been able to thrive like I did. I think it's critical to find the right company fit, especially in your early years. It can make the difference in having just a job vs. finding the role of a lifetime.

Bonus: Give back. The Thomas Angel Foundation, which I founded in 2001, was initially dedicated to empowering young women from my hometown of Warner Robins, GA, through education. In 2012, the Foundation partnered with the Upright Citizens Brigade in Los Angeles. Our mission focuses on providing scholarships to talented and deserving young women pursuing careers in the entertainment industry. As a woman working in media and entertainment, I wanted to create a programme that not only offers financial support but also fosters opportunities for women pursuing their passions in our field. I'm proud to say that in the last 20+ years we've given away hundreds of thousands of dollars in scholarships to women pursuing careers in the media industry.

The foundation's mission has always been to support women in the performing arts and foster a sense of community. During my car
LINK: https://www.tvbeurope.com/business/people/meet-the-executive-vice-pres...
See more stories from tvb

Most recent headlines

05/01/2027

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be demoed at CES 2026

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...

01/06/2026

Dolby Sets the New Standard for Premium Entertainment at CES 2026

January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026 Throughout the week, Dolby brings to life the latest innovatio...

02/05/2026

Dalet Flex LTS Delivers Smarter Search, Faster Editing, and an AI-Ready Foundation for Modern Media

Dalet, a leading technology and service provider for media-rich organizations, t...

01/05/2026

NBCUniversal's Peacock to Be First Streamer to Integrate Dolby's Full Suite of Premium Picture and Sound Innovations

January 5 2026, 18:30 (PST) NBCUniversal's Peacock to Be First Streamer to ...

01/04/2026

DOLBY AND DOUYIN EMPOWER THE NEXT GENERATON OF CREATORS WITH DOLBY VISION

January 4 2026, 18:00 (PST) DOLBY AND DOUYIN EMPOWER THE NEXT GENERATON OF CREATORS WITH DOLBY VISION Douyin Users Can Now Create And Share Videos With Stun...

13/03/2026

GFiber and Stonepeak's Astound Broadband to Merge

Share Copy link Facebook X Linkedin Bluesky Email...

13/03/2026

Harmonic Redefines the Economics of Video Playout with Ne...

Harmonic (NASDAQ: HLIT) today announced Spectrum X Plus, the newest generation of its Spectrum X media server, offering double the channel density of previous ...

13/03/2026

Historic Ewing Covenant Church Revitalizes Worship Experi...

When Ewing Covenant Church made the decision to return to its original, historic building, affectionately called 1867 Sanctuary for weekly worship, the congre...

13/03/2026

Marshall Electronics Launches CV574 WP its First 4K All I...

Marshall Electronics introduces its first all-IP 4K POV camera, the CV574-WP, at NAB 2026 (Booth C8339). The CV574-WP supports NDI |HX, providing ultra-efficien...

13/03/2026

Net Insight launches Nimbra 520 - Predictable Live Media...

At NAB Show 2026, Net Insight introduces Nimbra 520, a high-density media processing node designed to simplify live contribution and distribution across both ma...

13/03/2026

Abandon Editorial Signs With Michal Dimitri for West Coast Representation

Abandon Editorial Signs With Micha l Dimitri for West Coast Representation Brie Clayton March 12, 2026 0 Comments Abandon Editorial is excited to part...

13/03/2026

Documentary The Bulldogs Shot and Edited with Blackmagic Design

Documentary The Bulldogs Shot and Edited with Blackmagic Design Brie Clayton March 12, 2026 0 Comments Editorial tools helped shape film in real time,...

13/03/2026

AE Captions as Fast as CapCut - No Plugins

AE Captions as Fast as CapCut - No Plugins Graham Quince March 12, 2026 0 Comments Stop wasting hours clicking through nested compositions and manuall...

13/03/2026

New Music USA and Berklee Institute of Jazz and Gender Justice Announce 2026 Next Jazz Legacy Cohort

New Music USA and Berklee Institute of Jazz and Gender Justice Announce 2026 Nex...

13/03/2026

RT announces Rick O'Shea as new presenter on RT Radio 1's Arena

RT has announced today that Rick O'Shea is the new presenter of Arena RT Radio 1's flagship weeknight arts and culture programme. Rick has been pres...

13/03/2026

Lights! Camera! Action! The 98th Oscars set to air live as RT backs the Irish nominees

Lights! Camera! Action! The 98th Oscars set to air live as RT backs the Irish n...

12/03/2026

Milano Cortina 2026: Yospace helps ad-funded rights-holders claim advertising gold

Staines-upon-Thames, UK, 11th March, 2026 - Yospace, the trusted leader in Dyna...

12/03/2026

Utah Scientific Expands Technology Partner Program With Integrations From Audinate, Bitfocus, and Skaarhoj

Utah Scientific Expands Technology Partner Program With Integrations From Audina...

12/03/2026

Techex Hires Matt McKee as Senior Director, Sales, Americas

Techex, a global expert in live video solutions over IP and cloud, announces the appointment of Matt McKee as Senior Director, Sales, Americas, further strength...

12/03/2026

KOKUSAI DENKI Electric America Welcomes Mondae Hott as Regional Sales Manager, Northeast

KOKUSAI DENKI Electric America has appointed Mondae Hott as Regional Sales Manag...

12/03/2026

Interra Systems Focuses on Streaming-First QC, Monitoring, and Responsible AI Workflows at 2026 NAB Show

At the 2026 NAB Show, Interra Systems will showcase its latest advancements in a...

12/03/2026

15th National Games of China Features Expansive Unified Broadcast Network

The 15th National Games of China concluded after a two-week celebration of athletic excellence and regional collaboration. Held from Nov. 9-21 across Guangdong,...

12/03/2026

SVG in Indy: Butler University Students Get Live-Sports Experience via On-Campus Studio, Production Truck

Live-production academic program Butler Sports Live produced a total of 40 fall-...

12/03/2026

Lawo Delivers Fully IPBased Video Infrastructure for University of Nebraska's HuskerVision

The University of Nebraska's HuskerVision has completed the second phase of ...

12/03/2026

University of Illinois Upgrades Game-Day Production with New Hybrid IP Control Room

Grass Valley and integration partner Tab M Solutions have completed Phase 1 of a...

12/03/2026

CBS Sports Turns to University of Cincinnati's Control Room and Staff for Two Big 12 Men's Basketball Broadcasts

The broadcaster expands its campus-production model as the university handles tw...

12/03/2026

Disney+ to Stream Men's and Women's NCAA March Madness Across Europe, South Africa

Disney has announced the addition of March Madness - the NCAA Division I Men...

12/03/2026

Apple TV Further Integrating iPhones into Friday Night Baseball' Camera Lineup This Season

Apple TV's Friday Night Baseball MLB doubleheader series returns for its f...

12/03/2026

SVG Students To Watch: Jack Rinaldi, University of Notre Dame

The senior from New Jersey is making his mark in South Bend, both on the mic and behind it...

12/03/2026

Ross Video's Kevin Dresser on Powering Graphics for Major Sporting Events Throughout a Busy February

After a relatively quiet January, the month of February was jammed packed with l...

12/03/2026

X Games Launches New Era With First League Draft at Cosm L.A.

Long-time production partner Echo Entertainment is producing the broadcast, while Cosm played a vital role in the collaboration...

12/03/2026

Film Festival Watch: 24 Sundance Institute-Supported Films to Catch at the SXSW Film Festival

By Jessica Herndon We love kicking off each year by introducing the world to po...

12/03/2026

Didn't Die Brings Improv to the Zombie Apocalypse

Samrat Chakrabarti, George Basil, Kiran Deol, Katie McCuen and Vishal Vijayakumar attend the 2025 Sundance Film Festival premiere of Didn't Die at the Lib...

12/03/2026

Mon Laferte Leads All-Women Spotify Session as EQUAL Celebrations Kick Off in Latin America

In Latin America, women are shaping music and defining its future. To kick off t...

12/03/2026

Mon Laferte lidera la edicin EQUAL de Spotify Sessions, mientras comienzan las celebraciones de EQUAL en Latinoamrica

En Am rica Latina, las mujeres est n moldeando la m sica y definiendo su futuro....

12/03/2026

As Spotify Turns 20, the Most Global and Diverse Music Industry in History Has Taken Shape

Let's turn back the clock 20 years: The music landscape was a world away fro...

12/03/2026

Bad Bunny Brings the Sounds of Puerto Rico to Tokyo for Spotify's Billions Club Live

Bad Bunny is no stranger to Spotify's Billions Club. In fact, he has a whopp...

12/03/2026

At the London Book Fair, Spotify Shares Our Vision for the Future of Reading

Spotify was at the London Book Fair this week, joining conversations across the publishing industry about how people can make reading part of their daily lives....

12/03/2026

Ohlhorst Digital & Tokyo Dawn Labs launch Ancora

Mastering tool improves mono compatibility Tokyo Dawn Labs' Ohlhorst Digital range is a series of mastering-focused plug-ins developed by Jan Ohlhorst, ...

12/03/2026

Lewitt partner with Elgato

Wave FX processor integrated into four products Lewitt have teamed up with Elgato to create a new processor for the company's Wave Next product range, i...

12/03/2026

Mix Notes iOS App by David Thomas

Free tool for annotating audio files Mix Notes is a new, free iOS App that provides users with a simple way to annotate their audio files. It's been cre...

12/03/2026

Duck 2 from Devious Machines

Side-chain ducking tool gets an upgrade Devious Machines' popular side-chaining and envelope-shaping tool has just been kitted out with an improved enve...

12/03/2026

MPG Awards 2026: Shortlist announced

Ceremony to take place on 16 April 2026 The MPG (Music Producers Guild) have revealed the full shortlist for this year's MPG Awards, which will be takin...

12/03/2026

Overloud introduce Gem Comp160

Emulates three classic dbx 160 variants The latest arrival to Overloud's Gem Series plug-in range faithfully recreates not one, but three versions of th...

12/03/2026

Grainferno from Baby Audio

New granular soft synth announced Said to be their most advanced software synthesizer to date, Baby Audio's latest release has been built on a new granu...

12/03/2026

Bitwig Studio 6 launches

Latest version now live! Edit 11 March 2026 - Bitwig Studio 6 is now live, and available for all to download! The latest version of Bitwig's DAW softwa...

12/03/2026

Stereo Miking: The Sound On Sound Guide

Latest free eBook now available! Designed for recording engineers, audio-technology students and technically minded musicians, our latest free eBook deliver...

12/03/2026

AFL and NITV partner to launch new First Nations led program Inside the Huddle'

AFL and NITV partner to launch new First Nations led program Inside the Huddle&...

12/03/2026

Rohde & Schwarz Cybersecurity expands SITLine network encryptor portfolio - more bandwidth, higher port density, future-proof architecture

Rohde & Schwarz Cybersecurity expands SITLine network encryptor portfolio - more...

12/03/2026

Rohde & Schwarz to showcase future-proof EMC testing solutions at EMV 2026

Rohde & Schwarz to showcase future-proof EMC testing solutions at EMV 2026 Rohde & Schwarz will participate in EMV 2026, Europe's premier trade fair and c...