TV Everywhere is still in its infancy, but Big Ten Network's BTN2Go is a bona fide veteran platform. BTN2Go was the second major TV Everywhere sports service to launch, doing so only a couple of months after WatchESPN hit the scene.
Now entering its third year, BTN2Go is introducing Version 3.0 of its mobile app, offering a bevy of upgrades just in time for the widest available distribution it has ever had.
BTN2Go Version 3.0 features a new vertical design for iPhone users.
Over the summer, BTN execs locked up deals with major distributors Comcast and AT&T U-Verse. According to Michael Calderon, VP, programming and digital media, BTN, that means about 95% of BTN subscribers now have access to BTN2GO via authentication through their cable provider.
For the first time in [BTN2Go's] existence, we've got widespread availability, he says. We're really excited about the growth potential, given the increased distribution.
Enhanced Technology
Version 3.0 comes with a few technological enhancements that are sure to please fans.
On the video front, this year's BTN2Go showcases more user-friendly video options, offering the opportunity to watch entire archived games or highlight packages. In previous years, tapping on a completed game in the schedule would automatically launch the full-game archive.
The new version is also very social-media-centric. The app lets users share what they are watching via Facebook and Twitter and displays posts and tweets related to content one is watching.
On iOS devices, BTN2Go has a new, easier-to-use design, shifting from the app's horizontal layout of previous years in favor of a more phone-friendly vertical design. The iPhone version of BTN2Go now mirrors the Android version more in that respect.
The update also features tightened integration with BTN.com, which is debuting a mobile-friendly version of the site.
All the new features improve the experience for the user, who Calderon says has been a highly engaged customer over the past two years.
I think [BTN2Go] fits the profile of our viewers very well, he says. We are targeting an audience, many of which are Big Ten alums, that is well-educated; they're tech-savvy. Just to see how everything has changed in just the seven years since we've launched, to see how the consumer demand has changed given how you consume video and how you consume games, it's pretty remarkable how quickly it's changed. We understand that our fans are busy professionals who want to watch the game wherever they are with whatever device they happen to have with them.
BTN2Go was originally created through a partnership with Neulion. Live video feeds are sent via Elemental encoders to Neulion, and the IPTV provider runs the signals through a demuxing process to create the formats for the various platforms. Adobe Pass provides authentication services for BTN2Go.
BTN Field Pass
Returning following rave reviews a year ago is BTN Field Pass, a BTN2Go-exclusive feature that allows fans to watch all the activity going on in the stadium for a full hour prior to kickoff.
At each game, BTN locks off one camera an hour before pregame to serve as the point-of-view for BTN Field Pass, which will be made available for more games. That will add a bit more prep work before game day for Calderon's team but no major tech changes.
We ran it really as a beta test last year, and it was so well received. We didn't do much promotion on it, but those that discovered it raved about it on message boards and shared the word. It's a great option for those who want to be at the stadium but for whatever reason can't be at the game.
Buffalo Wild Wings jumped in as a sponsor on BTN Field Pass, and fans can expect a fun ad campaign to promote BTN2Go in the near future.
Most recent headlines
01/01/2026
Latin Grammy Cultural Foundation Announces 2026 Noel Schajris Scholarship The scholarship will cover tuition and housing for one Berklee College of Music stud...
01/01/2026
New year, new games, all with RTX 5080-powered cloud energy. GeForce NOW is kicking off 2026 by looking back at an unforgettable year of wins and wildly high fr...
31/12/2025
Back to All News
NFL Christmas Gameday on Netflix Scores Again With the Lions-V...
30/12/2025
As the College Football Playoff Enters the Quarterfinals, ESPN Blows Out Its Meg...
30/12/2025
SVG's Best of 2025: Original ArticlesTake a look back at all our coverage of big-time productions, game-changing technologies, and state-of-the-art new faci...
30/12/2025
MELBOURNE, Fla., Dec. 30, 2025 - L3Harris Technologies (NYSE: LHX) will release its fourth quarter 2025 financial results before the market opens on Thursday, J...
30/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
30/12/2025
It marked the first civilian operational authorization for a HAPS flight in Europe, led by Space42's subsidiary, Mira Aerospace
The flight demonstrated HAP...
29/12/2025
San Francisco 49ers Strike Gold With Halftime Laser SpectacularStunning display caps $200 million renovation of Levi's Stadium techBy Dan Daley, Audio Edito...
29/12/2025
The Cup's Around the Corner: An Inside Look at Broadcast Preparations for th...
29/12/2025
SVG's Best of 2025: Longform VideoWatch the standout keynote conversations, deep dives, and panel discussions from the year for free on SVG PLAY!By Brandon ...
29/12/2025
From crisper Lossless audio and immersive music videos in beta to new Audiobooks+ plans, custom transitions between tracks, and in-app Messages, we keep levelin...
29/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
27/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
26/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
26/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
25/12/2025
Holiday lights are twinkling, hot cocoa's on the stove and gamers are settling in for a well-earned break.
Whether staying in or heading on a winter getawa...
24/12/2025
What is AI good for? Posted by MTI Film on December 24, 2025
What is AI good for?
What is AI good for?
It's been three years since ChatGPT first cap...
24/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
24/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
24/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
24/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
24/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
24/12/2025
Back to All News
The Boyfriend' Season 2 Unveils Heartwarming Trailer, Key...
24/12/2025
Back to All News
Love, Fights, and Everything in Between: Badly in Love' Returns for Season 2
Entertainment
24 December 2025
GlobalJapan
Link copied t...
24/12/2025
Scripps Research study links sleep variability with sleep apnea and hypertension How consumers' digital activity trackers could enable personalized health s...
23/12/2025
How guilas Cibae as Dominican Winter League Games Are Locally Produced for Glob...
23/12/2025
BitFire's Jim Akimchuk on Supplying Scalability and Customization in the Clo...
23/12/2025
CAMB.AI Enables European Athletics to Offer Multi-Language SupportPlan is to eventually offer translation into all languages spoken in EuropeBy Ken Kerschbaumer...
23/12/2025
Analysis: As sports media values trend negative, scarcity and quality are king By Callum McCarthy, Editor-at-Large
Monday, December 22, 2025 - 14:08
Print ...
23/12/2025
ESPN, Disney, and NBA Return to the Animated Altcast Fray With Second Edition of...
23/12/2025
End the Year on a High Note and Donate to the Sports Broadcasting Fund Today!By Ken Kerschbaumer, Editorial Director
Tuesday, December 23, 2025 - 12:25 pm
P...
23/12/2025
The year is winding down, the weather outside is frightful, and it's the perfect time to escape into a story that warms the heart. For listeners looking for...
23/12/2025
A Zeus motor is hot fire tested at L3Harris' Camden, Arkansas, solid rocket ...
23/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
23/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
23/12/2025
Lightware will exhibit several major product innovations at ISE 2026, including the new USB-C BOOSTER-V1, Google Meet. integration for various Taurus UCX models...
23/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
23/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
23/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
23/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
23/12/2025
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
23/12/2025
Taking the Stage at Carnegie Hall-On a Global Scale Boston Conservatory Orchestra students reflect on their epic concert marking the 80th session of the UN Gene...
23/12/2025
Back to All News
Netflix's The Great Flood and Culinary Class Wars 2 Top Gl...
23/12/2025
Back to All News
Stranger Things By the Numbers: How the Global Phenomenon Shap...
23/12/2025
Experience the power of WO Automation for Radio's newest service, the System Effectiveness Review. Designed to help you achieve more, a System Effectiveness...
23/12/2025
23 Dec 2025
VEON's Beeline Kazakhstan and Rakuten Symphony Collaborate to A...
23/12/2025
Back to All News
How Steamy Can It Get? Single's Inferno' Season 5 Pre...
23/12/2025
Back to All News
33 Million Global Viewers on Netflix Watched Jake Paul vs. Ant...
TV Everywhere is still in its infancy, but Big Ten Network's BTN2Go is a bona fide veteran platform. BTN2Go was the second major TV Everywhere sports service to launch, doing so only a couple of months after WatchESPN hit the scene.
