Pursuit Channel Hits Bullseye with PlayBox Neo

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Glenwood, Alabama, August 12, 2016: Pursuit Channel, the Alabama-based television network geared to hunting, fishing and related outdoor activities, is the latest in a rapidly growing number of broadcasters playing to air with PlayBox Technology AirBox Neo. The new system will be hosted by RR Media, a globally active division of Munich-based SES Platform Services.

We've been doing digital file-based playout for years and decided it was time to up our game, comments Alex Sanders, Director of IT/Creative Media at Pursuit Channel. We looked at everything when we were deciding what platform to use with our new origination from RRsat. We needed the 99.99% reliability that TV demands, a very specific set of features for our somewhat unorthodox way of doing things, a software solution so we could use it on our existing playout servers, and something that was cost-effective. When we laid out all the options, the choice was clear: Airbox Neo from Playbox Technology.

We operate two HD 24/7/365 channels from two different facilities. Most of our AirBox Neo installation is accommodated at RRs Media Center in Pennsylvania which then plays out to G23 (121.0 W). There's a second system setup inside our headquarters that feeds our IP and OTT platforms via a dedicated 1Gb fiber connection to the open internet. Each channel utilizes TitleBox Neo interactive on-air graphics and titling capabilities which can be manipulated live or fully predefined. We run over 100 unique on-screen graphics every day so being able to automate all of them really helps out. The system also includes some ancillary CALM audio level conformance.

Our unique Neo product family is proving very popular among existing customers and with new clients such as Pursuit Channel, says PlayBox Technology President Don Ash. It gives channel managers the ability to transmit SD and HD feeds simultaneously plus the ability to launch UHD services whenever they feel the time is right. UHD, HD and SD playout can be managed from a single control screen which displays all relevant information in a single view.

Rusty Faulks commitment to the outdoor industry has propelled Pursuit Channel to being one of the most widely distributed hunting, fishing and shooting television networks in America, adds PlayBox Technology USA Sales Manager Van Duke. Pursuit Channel has a solid and growing viewer base and currently reaches more than 42 million households across the USA. We are very pleased to see it join our user base and look forward to working with the Pursuit team in the years ahead.

About Pursuit Channel

Pursuit Channel (www.pursuitchannel.com) was founded in early 2008 by Rusty Faulk, its current CEO. Its goal is to create a permanent home for the outdoor industry. Pursuit Channel is the only outdoor network delivered in the basic packages of satellite providers DISH and DIRECTV. Since 2008, Pursuit Channel has also been privileged to launch on many high power stations, independent cable networks, IPTV systems and OTT. In 2014, Pursuit made the investment to broadcast in 1080i high definition and made it simple for all of distribution partners to include this HD feed in their channel lineup. Verizon FiOS was the first major carrier to take advantage of this, offering their customers Pursuit Channel in HD in the summer of 2016.

About PlayBox Technology Limited

PlayBox Technology Limited (www.playboxtechnology.com) is an international communications and information-technology company serving the broadcast and corporate sectors in more than 120 countries. PlayBox Technology Limited is dedicated to the research, design, development and provision of the best products, systems, solutions and services. Over 16,500 TV and branding channels are powered by PlayBox Technology Limited broadcast solutions. Users include national and international broadcasters, start-up TV channels, webcasters, DVB (IP/ASI) TV channels, interactive TV and music channels, film channels, remote TV channels and disaster recovery channels.

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